Best CRM Software for Restaurants

A CRM is software that business enterprises use according to their business needs. Restaurant CRM systems are CRM systems that suit the hotel and restaurant owners’ business requirements. The restaurants use the centralized database to store the guest information and group them according to parameters like gender, age, preferences, location, demography, etc. The best CRM for restaurants benefits restaurateurs with tools integrated with guest CRM functionalities for collecting, organizing, tracking, managing the data, and marketing to customers with the help of the entire lifecycle of ...

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List of Best CRM for Restaurants

Pipedrive

Sales CRM & Pipeline Management Software

Pipedrive is an outstanding CRM software designed to simplify and optimize sales processes for businesses. Its straightforward interface helps teams manage leads and deals efficiently. The software enables users to track communication, set reminders, and prioritize tasks, ensuring that opportunities are not missed. Pipedrive's visual sales pipeline provides a clear overview of deals, making it ... read more about Pipedrive

NA

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United States

SugarCRM

A CRM Platform that Customers Love

SugarCRM is a customer relationship management tool designed to streamline business processes. It centralizes customer data, making it easy to access and manage. The platform offers sales automation, enhancing efficiency in tracking leads and opportunities. Marketing tools are integrated, aiding in campaign management and targeting. SugarCRM supports customer service functions, including case ... read more about SugarCRM

7 Days

$26 Per month

United States

Salesforce Sales Cloud

Build strong customer relationships and grow revenue with a single source of truth.

Salesforce Sales Cloud is a powerful solution designed to streamline and optimize sales processes for businesses. It serves as a comprehensive customer relationship management (CRM) platform, offering features that help organizations manage leads, track opportunities, and close deals more efficiently. With Salesforce Sales Cloud, users can easily organize and access customer information, ... read more about Salesforce Sales Cloud

Available

$25 Per month

United States

Efficy CRM

Everything you need to power your growth in one CRM.

Efficy CRM is a comprehensive software solution designed to streamline customer relationship management for businesses of all sizes. With its user-friendly interface, Efficy CRM simplifies data management, allowing easy access to customer information, interactions, and sales processes. The software excels in contact management, helping teams organize and track their customer relationships ... read more about Efficy CRM

14 Days

$25 Per month

Belgium

SevenRooms

Restaurant Guest Experience Platform

SevenRooms is an innovative, all-in-one reservation, seating, and guest management software specifically designed for the restaurant industry. Its standout feature is the ability to provide a personalized guest experience through detailed customer profiling, including dining preferences and visit history. The software offers a highly intuitive reservation system that seamlessly integrates with ... read more about SevenRooms

7 Days

United States

OpenTable

Find your table for any occasion

OpenTable is a user-friendly software platform widely recognized for revolutionizing restaurant reservations. It allows diners to easily book tables online at thousands of restaurants worldwide, offering convenience and accessibility. For restaurants, OpenTable provides a robust reservation management system that helps optimize seating, manage customer flow, and reduce no-shows. The software ... read more about OpenTable

30 Days

$149 Per month

United States

Eat App

The all-in-one reservation platform

Eat App is an innovative restaurant reservation and table management software designed to streamline dining experiences. With an intuitive interface, it allows users to make reservations effortlessly, enhancing customer satisfaction. Its real-time table management feature maximizes restaurant efficiency by optimizing seating arrangements and reducing wait times. Eat App also offers insightful ... read more about Eat App

14 Days

$34 Per month

United Arab Emirates

Bitrix24

All-in-one free platform to manage your team and run your sales

Bitrix24 is a versatile business management platform designed to streamline tasks and boost team collaboration. It serves as a centralized hub, integrating tools for communication, project management, and customer relationship management. With features like file sharing, automation, calendars, and task tracking, Bitrix24 simplifies daily operations for businesses of all sizes. Its user-friendly ... read more about Bitrix24

15 Days

$49 Per month

United States

Keap

Leading small business CRM and automation platform

Keap is a versatile customer relationship management (CRM) software designed for small businesses, offering an array of features to streamline client interactions and business processes. It includes advanced automation for tasks and marketing, helping users efficiently manage emails, appointments, and follow-ups. Its sales pipeline management tool ensures effective tracking of prospects and deals... read more about Keap

14 Days

$249 Per month

United States

HubSpot CRM

Free CRM Software & Tools for Your Whole Team

HubSpot CRM is a versatile software designed to simplify and optimize customer relationship management for businesses. With an intuitive and user-friendly interface, it allows organizations to manage contacts, track leads, and nurture customer relationships effectively. HubSpot CRM provides a centralized place for teams to collaborate, ensuring seamless communication and coordination. The software... read more about HubSpot CRM

14 Days

$20 Per month

United States

Zoho CRM

Top-rated Sales CRM Software by Customers

Zoho CRM is a user-friendly software designed to streamline customer relationship management for businesses. It helps companies organize and automate their sales processes, fostering better customer interactions. With Zoho CRM, users can efficiently manage contacts, track leads, and monitor deals in one centralized platform. The software offers customizable dashboards, enabling businesses to ... read more about Zoho CRM

15 Days

$14 Per month

India

Zendesk Sell

Sales CRM Software & All-in-One Sales Platform

Zendesk Sell is a sales automation software designed for enhancing productivity in sales processes. It offers a streamlined interface for managing sales pipelines, ensuring efficient tracking of deals from initiation to closure. The software integrates with email, allowing for easy communication and follow-up with prospects. It features detailed reporting tools, providing valuable insights into ... read more about Zendesk Sell

Available

$19 Per month

United States

ActiveCampaign for Sales

Drive relationships forward to grow your business.

ActiveCampaign for Sales is a customer experience automation platform, enhancing sales processes. It combines email marketing, automation, and CRM tools. Users can automate email follow-ups, ensuring timely engagement with leads. The software allows for segmentation of contacts based on behavior, aiding targeted communication. Sales pipelines are customizable, adapting to different sales stages. ... read more about ActiveCampaign for Sales

14 Days

$49 Per month

United States

Microsoft Dynamics 365

Adapt and innovate with intelligent CRM and ERP business applications.

Microsoft Dynamics 365 is a comprehensive suite of business applications that integrates CRM and ERP capabilities with productivity applications and AI tools. Designed for both small and large businesses, it offers modules for sales, customer service, field service, finance, operations, commerce, and HR management. Dynamics 365 facilitates customer engagement through personalized experiences, ... read more about Microsoft Dynamics 365

30 Days

Contact Vendor

United States

Freshsales

Easy Sales CRM Software

Freshsales is a customer relationship management (CRM) software that caters to businesses of all sizes. It streamlines the sales process by offering lead scoring, email tracking, and sales pipeline management in a single platform. Freshsales provides a 360-degree view of customers, centralizing communication and customer information. It features an AI-based lead scoring system, which prioritizes ... read more about Freshsales

Available

$9 Per month

United States

EngageBay CRM

All-in-One CRM - Marketing, Sales & Support Software

EngageBay CRM is a comprehensive software solution tailored to enhance customer relationship management for businesses of all sizes. It serves as a centralized platform, simplifying the organization and nurturing of customer interactions, marketing efforts, and sales activities. With EngageBay CRM, you can efficiently manage leads, track customer interactions, and automate marketing campaigns, all... read more about EngageBay CRM

NA

$12.74 Per month

United States

Agile CRM

Best, easy, powerful yet affordable Customer Relationship Management (CRM) with sales and marketing automation for small businesses.

Agile CRM is a cloud-based customer relationship management software that integrates sales, marketing, and service functionalities. It offers contact management to organize customer data. Sales tracking tools help monitor deals and stages. With Agile CRM, users can automate marketing tasks like emails and social media campaigns. The software includes a telephony feature for customer calls within ... read more about Agile CRM

NA

$9.99 Per month

United States

Toast POS

Restaurant Point of Sale & Management System

Toast POS is a comprehensive point-of-sale system tailored for the food service industry, offering a blend of simplicity and sophistication. It's designed to streamline restaurant operations, from order taking to payment processing. Key features include customizable menus, table layout management, and seamless integration with kitchen displays, ensuring efficient order flow. Toast POS also ... read more about Toast POS

NA

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United States

Posist

All-in-One Cloud Restaurant Management Software

Posist CRM is a specialized customer relationship management software designed for the restaurant industry. It's user-friendly, offering an intuitive interface that simplifies customer data management. Key features include real-time customer feedback collection, detailed customer profiling, and efficient order management. The software integrates seamlessly with existing restaurant systems, ... read more about Posist

NA

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United States

Lightspeed Restaurant

Premium point of sale, payments and restaurant management platform

Lightspeed Restaurant is a dynamic and user-friendly point-of-sale (POS) software tailored for the hospitality sector. It's designed to streamline operations, from taking orders to processing payments. Its standout features include an intuitive table management system, which helps in efficiently organizing restaurant layouts and managing reservations. The software offers real-time menu management... read more about Lightspeed Restaurant

NA

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Canada

TouchBistro Restaurant POS

Restaurant Point of Sale (POS) System

TouchBistro is an innovative, all-in-one restaurant management software designed to streamline food service operations. It's known for its user-friendly interface, making it easy for staff to take orders, process payments, and manage tables efficiently. One of its key features is the ability to customize menus and floor plans directly from the system, offering flexibility and real-time adjustments... read more about TouchBistro Restaurant POS

7 Days

$69 Per month

Canada

talech POS

Run your business better today with talech POS

Talech POS is a versatile and comprehensive point-of-sale (POS) solution, designed to cater to a range of businesses including retail, restaurants, and service industries. Its standout feature is its easy-to-use interface, which simplifies transaction processing and inventory management. The software offers customizable options for product categorization, making it easier to track sales and stock ... read more about talech POS

7 Days

$29 Per feautre

United States

Lavu

The Best Restaurant iPad POS System

Lavu is a cutting-edge, mobile point-of-sale (POS) software primarily designed for the restaurant and hospitality industry. It stands out with its easy-to-navigate interface, enabling quick and efficient order processing. A key feature is its customizable menu options, allowing for real-time updates and modifications. Lavu excels in table and reservation management, streamlining the dining ... read more about Lavu

7 Days

$99 Per month

United States

Gofrugal ServeEasy

Restaurant management system designed to manage all the restaurant operations from a single ERP software.

Gofrugal ServeEasy is a comprehensive POS (Point of Sale) software designed for the retail and restaurant industries. Its user-friendly interface simplifies sales transactions and inventory management, making it accessible even for beginners. The software excels in streamlining order processing and billing, ensuring quick and efficient customer service. One of its key features is real-time ... read more about Gofrugal ServeEasy

Available

$8.39 Per month

India

LimeTray

A single platform for all your restaurant’s needs

LimeTray is a comprehensive restaurant management software designed to empower food and beverage businesses. It stands out with its integrated suite of tools that cater to various aspects of restaurant operations. Key features include an intuitive online ordering system, which simplifies the process of accepting and managing orders. LimeTray also offers a robust point-of-sale (POS) system, ... read more about LimeTray

NA

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India

CRM for Restaurants Buyer's Guide

» What is Restaurant CRM Software?

Restaurant CRM software improves guest satisfaction, revenue management, and marketing management. The Best CRM software helps a restaurant with everything from online booking to orders, customer service, and marketing. Businesses spend a lot of time on their websites, so restaurant CRM allows restaurants to focus on the customers instead of their websites.

The systems ensure the restaurant stays competitive in terms of product pricing, quality, and customer experience to keep up in this crowded food market. They are also suitable for high-level tourism where success or failure hinges upon your retention strategy using restaurant CRM software tools due to budget limitations or other resource-related problems.

CRM software for restaurants aims to track and retain customers, improve customer satisfaction, and provide operational efficiencies. Tourism, Travel & Hospitality industries flourish on their guest relations and some extra service or product offerings. Hotels, restaurants, clubs, and resorts often have a captive audience with the possibility of repeat visits; they have the opportunity to cross-sell additional services. These systems are already in place in some large companies like Starbucks, Crown Plaza, and Hilton, but they are relatively new in small businesses. Let us look at who needs a restaurant CRM system.

» Types of buyers that need restaurant CRM

Three types of buyers need restaurant CRM software, including:

  • Multi-branched restaurant: These buyers are the majority of restaurants with many branches or units that run individually.
  • Chain restaurant: These buyers have multiple units that share a common point of sale system, but they differ in management, branding, and menu items.
  • Restaurant company: These buyers are restaurants that do not operate as individual branches and share a unified structure with one centralized corporate office making decisions on marketing campaigns and other business-related actions for all locations under their label.

» Why does the restaurant industry need a CRM system?

The advantages of restaurant CRM software include focusing on central management of a restaurant's business operations, such as customer relationship management, data collection, and decision-making. If the buyer is a multinational enterprise or a large organization, then the restaurant CRM system can help reduce miscommunication and increase decision-making efficiency.

Cities in the USA are increasing, and there has been an explosion in the number of restaurants. The US restaurant market reached an estimated $72.8 billion in the year of 2021. Some businesses specialize in setting up restaurants such as starters and fine dining establishments.

The restaurant industry has one of the highest growth rates among industry sectors in the USA. Restaurants are one of the most popular and lucrative industries in the US. The sector is overgrowing at an annual rate of 7-8%, and despite being a seasonal business, it continues to thrive due to sustained demand for dining.

Restaurant owners and operators often use CRM software to track customer behaviors, profiles, and their customers' buying power. Apart from giving them insights into customer behavior, this kind of software helps them manage their customer relations better.

The main reasons why you should use restaurant CRM software are:

  • Restaurant management needs tools that would allow them to operate correctly.
  • Restaurant owners need tools that help them monitor their operations, like food costs, earnings, etc.

Let us look at some of the common features of restaurant CRM software

» Standard features of restaurant CRM software

› Centralized Customer Information Dashboard

CRM solutions for restaurants can take customer information from many sources and present it in a centralized dashboard for better organization. Companies can customize their dashboard with all they need in just a few clicks. It helps in better tracking of activities.

› Detailed Sales And Marketing Analysis

With restaurant CRM software, you can access reports to see which marketing campaigns have proven most effective and how many customers came into your store after seeing an advertisement. More than that, CRM features can help you obtain feedback on which products are the most popular among customers.

› Email And SMS Marketing

CRM for the food industry includes features to manage customer lists, including dynamic email and SMS marketing. Email and SMS campaigns can be customized to fit banner ads with links to affiliate links, coupons, and more.

› Customer Loyalty Program

CRM for restaurants helps you maintain a customer database that keeps track of customer loyalty and feedback. This feature efficiently increases the number of customers coming into your store several times a month by mailing personalized offers or discounts to loyal customers' email addresses.

› Employee Management

With restaurant CRM software, you do not have to manually enter employee data into your system; they get input automatically through computerized systems (including payroll).

› Single-View Performance Dashboard

Restaurant CRM software's single-view performance dashboard enables precise visualization of all business activities across different departments and levels.

› The Online Table Reservation System

CRM software can also act as an online reservation system for your restaurant business. You can access this feature via your mobile device, as well as set up email notifications for reservations made by customers. This feature also allows you to send out automatic reminders to customers who do not show up for their reserved tables, ensuring that you make the most of the number of table reservations available at any time in your restaurant.

› Sales Forecasting & Budgeting

Customer Relationship Management (CRM) software for restaurants allows you to create sales forecasts and budgets for your business activities. This feature helps you track performance for the current quarter and future quarters based on sales history data points. If a particular product is not selling as it needs, you can change the price or alter the marketing strategy to make it more attractive to your customers. Likewise, suppose an advertisement or other marketing campaign is not proving effective as expected. In that case, you can adjust immediately instead of keeping up with ineffective marketing tactics for too long before making a change.

› Reporting:

As a restaurant owner, you want reports and statistics at your fingertips, so you must know if the software allows this. If the restaurant CRM software doesn't have a reporting feature, you could have difficulty obtaining or analyzing data to help you make informed decisions. Therefore, having a reporting feature already set up can be extremely helpful.

› Support From Software:

You also must remember that your restaurant CRM software should be supported by the company and updated regularly so that you don't have to do any technical work. This will save you time and money in the long run. The same applies to updates from the app store because sometimes these updates can cause issues with your restaurant if they aren't rolled out properly.

» Benefits of a restaurant CRM software

Restaurant CRM software is often seen as an option for restaurant owners, but it's a significant investment that can benefit any department. Learn more about the benefits of this type of business management tool.

› Better customer connections

Even though many customers are happy to find out they love your food, they often don't tell their friends. By using restaurant CRM software, you can get better customer contacts by ensuring all your customers are on file. This can be done by staying in touch with them via email and phone calls and offering incentives for new customers.

› Controlling expenses

When you use CRM software for your restaurant, you'll be able to monitor the expenses for your business and make sure you're getting total value from each of your employees by tracking their time spent on different tasks and creating reports that show how well their work contributed to the overall success of the business.

› Track Customer Behavior

You can see how the business is doing as you continue to track your customers. You'll be able to see how many new customers you're getting monthly, weekly, or even daily and where they come from. This is helpful because it helps a business owner improve their marketing strategy.

› Integrate with apps and websites

When your restaurants have CRM software, it will help make sure all of your restaurant-related apps and websites align with your primary business goals. This can help increase your sales from those associated products, leading to more profits for your business.

› Automate your marketing emails

When you use restaurant CRM software, you can automate the emails you send to your customers. This cuts down on costs and is a huge time saver for the business owner.

› Run Loyalty Programs Easily

A significant benefit of CRM software for restaurants is that it allows the development of loyalty programs that encourage repeat business and keep customers returning to your restaurant. You can easily compile data related to customer habits, retention rates, and purchase history to identify segments likely to upgrade or make more purchases over time.

» How to choose the best restaurant CRM software

If you want the best CRM System for your restaurant, you must choose diligently. Make sure that you keep all the blow factors in mind and, if possible, make a checklist and comparison board to finalize the best CRM system for your restaurant.

› Features

The first thing to look for in a restaurant CRM software is the features it provides. You want something that can do all the basics and provide ways to manage your online presence and social media. This way, you're not choosing one that only allows you to do one thing.

› Price

Now that you have a good overview of what your restaurant CRM software should have, it's time to find out if a license is affordable and will fit the amount of money you spend on your restaurant. The price range for this software is between $20 and $300 per month, but it could be anywhere in between. However, the price doesn't always reflect quality. That said, some features are not worth the extra money.

› Compatibility

You must also check if your mobile devices will be compatible with this restaurant's CRM software. It does not end there. You should also check if the restaurant CRM software is consistent with the technology of your establishment. Nowadays, food delivery apps are big market players, so your CRM must have an integration option.

› Support

This is where most restaurants get errors; some even get frustrated if they don't receive the answers they're looking for fast enough. Therefore, checking the restaurant CRM software's support center is essential. Some have no online support system at all. In any case, they must have a phone number you can call in case of emergency and must be open during regular business hours so you can reach them.

› Training

A good restaurant CRM software should provide you with training. This will ensure that everyone in your restaurant knows how to use the tools given to them or how to adjust certain features for their needs. The training should be easy to understand and delivered directly to your computer, tablet, or phone.

› Connectivity

Some restaurants have multiple sites, so it's essential to make sure that you can connect them all and keep all the information synchronized, so you don't have to do double work. However, the best restaurant CRM covers this because each site means money for them, so they will ensure that each client isn't paying twice for the same thing.

» Conclusion

The bottom line is that choosing the best restaurant CRM software for your business is very important. There are many different ones out there, and each has its benefits, but you need to make sure you're choosing a good one.

A restaurant CRM system is one of the best ways for restaurateurs to track their business and ensure they're running smoothly. It is also a great way of gathering information about customers who come in frequently.

It's also straightforward, making it easy for people to navigate and use the software without attending training classes or going through complicated manuals. With this software, you can expect to gain business insights that will help your business grow.