10 Best Analytical CRM Software 2022 (Free & Paid)

The analytical CRM systems are the subsets of a CRM that an organization gathers information on customer interactions to get a great user experience. However, it would be possible for a company to achieve that milestone by increasing the rate of happy customers and customer retention rates. Analytical CRM tools enable you to look at past sales trends and current leads and opportunities to locate purchase behavior patterns. These tools also let you do sales forecasting and predict trends, including speed and geographical locations. The CRM analytical software benefits the business’s overall strategy by offering account-based marketing, optimized marketing campaign, marketing, and sales activity, imparting knowledge on converting prospects to regular customers, new sales opportunities, etc. If you seek a list of analytical CRM platforms for the sales team to pick the best, you can get them through research.

best-analytical-crm-software

» Our score is based on user satisfaction (reviews & ratings), social media buzz, online presence, and other relevant information. If your software is part of this list, use this badge on your website and social media to let your readers know about your success.

List of Analytical CRM Platforms For Sales Team | Best Analytical CRM Systems Reviews

Pipedrive-best-crm-logo

1. Pipedrive – Best Analytical CRM Software

Our Score 98/100

About Pipedrive: Pipedrive is the best CRM software for any sized business. With a clear dashboard, easy-to-use features, and an expansive library of integrations with other apps, it’s the perfect CRM for anyone who wants to be more productive with their business strategies. Pipedrive provides the easiest way to manage your business and customer relationships. With its intuitive interface, advanced filtering tools, and powerful reporting capabilities, this CRM eliminates a lot of the hassles that come with keeping up with current opportunities.

Pipedrive Features: Lead Analytics, Sales Forecasting, Sales Analytics, Multiple Pipeline Views, Lifecycle Tracking, Business Intelligence Tools, Sales Optimization, Marketing Optimization, Customer Behavior, Sales Opportunities, Market Analysis, Customer Satisfaction, Financial Forecasting, Custom Reporting

“Using Pipedrive’s CRM is one of the best decisions we’ve ever made. We’ve seen our annual revenue explode, and the outlook just keeps getting sunnier” – Mitchell Workman

Pipedrive Reviews

Pipedrive

United Kingdom

501 – 1000

2010

$15.00 /month

Yes

4.5

2400+ Reviews

4.2

1500+ Reviews

Salesforce Sales Cloud - Best Analytical CRM

2. Salesforce Sales Cloud – Making Better Decisions with CRM Analytics

Our Score 98/100

About Salesforce Sales Cloud: Salesforce CRM is a software company that offers cloud-based customer relationship management solutions for small, medium and large businesses. Salesforce CRM manages the company’s relationships with current customers as well as potential customers and partners. Salesforce offers a range of features including phone, email, chat, social media monitoring and enterprise content management. The solution is available in numerous languages and offers thousands of plugins, including those that extend the system’s functionality beyond basic CRM to business analytics, email management and marketing.

Salesforce Sales Cloud Features: Lead Analytics, Sales Forecasting, Sales Analytics, Multiple Pipeline Views, Lifecycle Tracking, Business Intelligence Tools, Sales Optimization, Marketing Optimization, Customer Behavior, Sales Opportunities, Market Analysis, Customer Satisfaction, Financial Forecasting, Custom Reporting

“With Salesforce, we’re building a unified information source to help us reimagine collaboration across our entire platform. This will enable NBCUniversal to continue delivering the highest level of transparency, insights, and results for our customers.” – Linda Yaccarino

Salesforce Sales Cloud Reviews

Salesforce

United States

10000+

2003

Not provided by vendor

Yes

4.4

17000+ Reviews

4.3

12900+ Reviews

Zendesk Sell - Best Analytical CRM Application

3. Zendesk Sell – Data analysis with your CRM

Our Score 98/100

About Zendesk Sell: Zendesk Sell CRM is a powerful customer support and sales software. It helps businesses optimize their customer experience, increase revenue and improve profitability. Some of the features include: email marketing automation, lead management, task management, chat functionality, and more. Features are built for both inbound and outbound customer interactions – whether on the phone or through emails alone. It is compatible with different languages, so it’s accessible to everyone! Zendesk Sell CRM is an investment that will pay off in the long run by increasing your business’ competitive edge among others who don’t use this software.

Zendesk Sell Features: Lead Analytics, Sales Forecasting, Sales Analytics, Multiple Pipeline Views, Lifecycle Tracking, Business Intelligence Tools, Sales Optimization, Marketing Optimization, Customer Behavior, Sales Opportunities, Market Analysis, Customer Satisfaction, Financial Forecasting, Custom Reporting

“We are using Zendesk Sell and Support to give our sales and support teams everything they need in one platform. They are able to effectively and efficiently collaborate and improve the customer experience.” – Bonni Poch

Zendesk Sell Reviews

Zendesk

United States

1001 – 5000

2007

$49.00 /month

Yes

4.4

3100+ Reviews

4.2

400+ Reviews

Freshsales - Best Analytical CRM System

4. Freshsales – Best CRM Analytics

Our Score 97/100

About Freshsales: Freshsales CRM is a sales CRM designed to be used with Gmail and Google Calendar. It helps you keep in touch with your prospects and manage your meetings from Gmail. Freshsales CRM is integrated perfectly into Gmail, which means you can use all the features of Gmail without having to switch to an additional window or program when checking emails. You can also manage your contact details and create sales campaigns and reminders with the help of Gmail and Google Calendar.

Freshsales Features: Lead Analytics, Sales Forecasting, Sales Analytics, Multiple Pipeline Views, Lifecycle Tracking, Business Intelligence Tools, Sales Optimization, Marketing Optimization, Customer Behavior, Sales Opportunities, Market Analysis, Customer Satisfaction, Financial Forecasting, Custom Reporting

“As soon as we were given a demo of Freshsales, we knew it would resolve some of our most pressing sales challenges, to begin with. In fact, after a short set-up period and minimal training, we were able to hit the ground running from Day 1. And it hasn’t disappointed till today.” – Jean-Philippe Thiery

Freshsales Reviews

Freshworks

United States

1001 – 5000

2011

Not provided by vendor

Yes

4.6

500+ Reviews

4.6

900+ Reviews

HubSpot CRM - Best CRM Predictive and Sales Analytics Software

5. HubSpot CRM – Analytical CRM Software for small businesses

Our Score 97/100

About HubSpot CRM: HubSpot CRM is a software application that primarily focuses on managing your business’s online presence and online marketing practices. The HubSpot CRM software is the backbone of every company’s website; it allows for managing and monitoring web traffic, tracking analytics, creating content for social media, and measuring success. Having access to HubSpot CRM can give you more insight into your customer’s behavior and customer relationship, which ultimately can help improve your company’s bottom line.

HubSpot CRM Features: Lead Analytics, Sales Forecasting, Sales Analytics, Multiple Pipeline Views, Lifecycle Tracking, Business Intelligence Tools, Sales Optimization, Marketing Optimization, Customer Behavior, Sales Opportunities, Market Analysis, Customer Satisfaction, Financial Forecasting, Custom Reporting

“One of the most dangerous things a software company can do is remain static, HubSpot does a great job of listening to its customers and keeping up with the shifting world of technology. It’s a trustworthy platform that will keep pace with whatever the future brings.” – Haley Irwin

HubSpot CRM Reviews

HubSpot

United States

1001 – 5000

2012

Not provided by vendor

Yes

4.5

3400+ Reviews

4.4

9500+ Reviews

Vtiger CRM - Best Analytical CRM Tool

6. Vtiger CRM – Vtiger for Effective Customer Data Analysis

Our Score 97/100

About Vtiger CRM: Vtiger CRM is a web app that integrates with web apps like Gmail, Outlook, and other tools to manage lead-based marketing campaigns. With Vtiger CRM, you can use your site’s content to create campaigns, build and maintain relationships with leads and customers through email or social media channels or integrate your site’s user database. Vtiger CRM is not just for large companies managing huge databases of leads or sales information. It also works well for small businesses that want to take their marketing efforts to the next level by building on what they already have in place on their website.

Vtiger CRM Features: Lead Analytics, Sales Forecasting, Sales Analytics, Multiple Pipeline Views, Lifecycle Tracking, Business Intelligence Tools, Sales Optimization, Marketing Optimization, Customer Behavior, Sales Opportunities, Market Analysis, Customer Satisfaction, Financial Forecasting, Custom Reporting

“We were looking for the best CRM on the market, we compared the capabilities and decided that Vtiger has the tools, characteristics, and features that we were looking for at an unexpectedly low cost per seat.” – Wilmer Oliveros

Vtiger CRM Reviews

Vtiger

United States

51 – 200

2003

Not provided by vendor

Yes

4.3

310+ Reviews

4.3

390+ Reviews

Zoho CRM - Best CRM Analytics

7. Zoho CRM – In-depth CRM analytics to help you make smarter business decisions

Our Score 97/100

About Zoho CRM: Zoho CRM is a cloud-based platform that helps you organize your business and track your projects. It comes with a variety of features; this CRM has made it possible for anyone, regardless of their experience or level in their field, to manage their business effectively without having to worry about anything else. Zoho CRM offers numerous features to manage sales and business where you can find process management, sales enablement, sales forecasting, marketing automation, customization, team collaboration, etc.

Zoho CRM Features: Lead Analytics, Sales Forecasting, Sales Analytics, Multiple Pipeline Views, Lifecycle Tracking, Business Intelligence Tools, Sales Optimization, Marketing Optimization, Customer Behavior, Sales Opportunities, Market Analysis, Customer Satisfaction, Financial Forecasting, Custom Reporting

“With Zoho CRM, we experienced a 65% increase in our sales pipeline. We also managed to reduce our lead to real prospect time by 60%, which is huge. I would definitely recommend Zoho CRM to companies that are experiencing complexity with sales and marketing and witnessing rapid growth.” – K.C Watson

Zoho CRM Reviews

Zoho

United States

5001 – 10000

1996

Not provided by vendor

Yes

4.3

5900+ Reviews

4.0

2200+ Reviews

Microsoft Dynamics CRM - Best Analytical CRM

8. Microsoft Dynamics CRM – Enterprise Analytical CRM Software

Our Score 97/100

About Microsoft Dynamics CRM: Dynamics 365 is a leading Enterprise CRM Software provided by Microsoft. Dynamics 365 goes beyond traditional CRM to help your enterprise adapt, innovate, and delight each customer. It’s crafted keeping in mind the needs of sales, services, marketing, finance, and other enterprise departments so that every department works toward a single goal!

Microsoft Dynamics CRM Features: Lead Analytics, Sales Forecasting, Sales Analytics, Multiple Pipeline Views, Lifecycle Tracking, Business Intelligence Tools, Sales Optimization, Marketing Optimization, Customer Behavior, Sales Opportunities, Market Analysis, Customer Satisfaction, Financial Forecasting, Custom Reporting

“Dynamics 365 is no mere sales platform, but rather a potential platform for all sales division employees. Launching it in sales laid the groundwork for all other divisions, which can now not only benefit from the platform but even work with it themselves.” – Richard Ritz

Microsoft Dynamics CRM Reviews

Microsoft

United States

10000+

1975

$50.00 /month

Yes

4.3

4400+ Reviews

3.8

1500+ Reviews

Creatio CRM - Best Analytical CRM Platform

9. Creatio CRM – Advanced analytics for your business

Our Score 96/100

About Creatio CRM: Creatio CRM is a cloud-based customer relationship management software for small businesses. This program allows users to manage their business and customer relations using their private domain. It uses an intuitive, easy-to-use interface which makes it easy for new users to learn how to use the platform without difficulty. Being made available on a monthly subscription basis, this software is accessible at any time, whether you’re at work or home. For those who are equally interested in using the system daily, there are also several add-ons that can be purchased that offer paid features such as phone support and more features.

Creatio CRM Features: Lead Analytics, Sales Forecasting, Sales Analytics, Multiple Pipeline Views, Lifecycle Tracking, Business Intelligence Tools, Sales Optimization, Marketing Optimization, Customer Behavior, Sales Opportunities, Market Analysis, Customer Satisfaction, Financial Forecasting, Custom Reporting

“With Creatio, we consolidated all customer data, tuned lead and opportunity management using business rule capabilities, and streamlined the sales process.” – Jana Sergejenko

Creatio CRM Reviews

Creatio

United States

501 – 1000

2002

$25.00 /month

Yes

4.8

80+ Reviews

4.6

200+ Reviews

Insightly CRM - Best Analytical CRM Solution

10. Insightly CRM – Boost your sales success with Analytical CRM

Our Score 96/100

About Insightly CRM: Insightly CRM is a software solution for small and large businesses. Insightly CRM has plenty of features to help you manage your workflow and stay in touch with your customers. Insightly CRM is available for U.S. and Canada only. It is available in several languages, including English, French, German, Italian, Spanish, Dutch, and more. CRM system is designed for teams that want to manage their clients, leads, and contacts on the go. It’s a very flexible tool that can be adapted to different industries with its modules.

Insightly CRM Features: Lead Analytics, Sales Forecasting, Sales Analytics, Multiple Pipeline Views, Lifecycle Tracking, Business Intelligence Tools, Sales Optimization, Marketing Optimization, Customer Behavior, Sales Opportunities, Market Analysis, Customer Satisfaction, Financial Forecasting, Custom Reporting

“Bridging the gap between sales and marketing has always been important to us, and Insightly makes it easy to facilitate open communication between departments. We are excited to continue to capitalize on the tools that we’ve never had before. The opportunities within Insightly are endless.” – Chris Reider

Insightly CRM Reviews

Insightly

United States

51 – 200

2010

$29.00 /month

Yes

3.9

500+ Reviews

4.2

700+ Reviews