1. Trello – Visual collaboration tool for shared project perspectives
About Trello : Trello helps users from sales and marketing to HR and operations. It is one of the best marketing planning software. With many customizations and designs, it is one of the best available in the market. It offers cross-team collaboration and can be integrated with over essential tools like Google Drive, Jira, Slack, etc. It consists of over 100+ integrations. The best feature of this app is the concept of boards.
Trello Marketing Planning Features : Collaboration, Flowchart, Goal Setting / Tracking, Marketing Calendar, Media Planning, Project Tracking
“I love that there is minimal learning curve when starting to use the software. You can use Trello to plan holidays, parties, a wedding, as well as keep your business/work life organised – in other words, the software is so flexible, and can suit almost any use case which involves keeping “bits and pieces” of information together.” – Melissa D.
“I love that there is minimal learning curve when starting to use the software. You can use Trello to plan holidays, parties, a wedding, as well as keep your business/work life organised – in other words, the software is so flexible, and can suit almost any use case which involves keeping “bits and pieces” of information together.” – Melissa D.Atlassian
United States
51 – 200
2011
$9.99/month/user
Yes, get a free trial
4.5 
14990+ Reviews
4.3 
10010+ Reviews
2. Wrike– Manage your projects from start to finish with Wrike
About Wrike : Wrike is a fast growing online marketing plan software with a diversified, international customer base. It is the perfect tool for teams over 20 people and comes with enterprise-level security and scalability. It helps marketing teams plan and work on different strategies. It helps businesses in growing effectively, and increase their productivity and efficiency. Marketing agencies use this solution to create marketing plans as it helps in team collaboration.
Wrike Marketing Planning Features : Collaboration, Goal Setting / Tracking, Marketing Calendar, Media Planning, Project Tracking
“As managers, Wrike allows us to better support the people who are working with us. It also allows us to ensure that, if I’m leading a program, I know that everyone clearly understands what they’re supposed to do.” – Katy ScottWrike
United States
501 – 1000
2006
$9.80/month/user
Yes, get a free trial
4.2
1550+ Reviews
4.1
1080+ Reviews
3. Percolate – Campaign management & social publishing
About Percolate : An all-in-one marketing planning software, Percolate helps users get their marketing game strong with better plans and informed decisions. Marketers use this solution to plan, create and execute all the marketing strategies to boost their visibility and promote their products. This software helps in every step of the process with features such as collaboration, marketing calendar, etc. It records each level to give better decisions for further implementation of the strategies.
Percolate Marketing Planning Features : Collaboration, Marketing Calendar
“The most interesting thing is that you can find in this platform all in one, it allows you to optimize time and efforts. One of the great tasks that we have who dedicate ourselves to digital commerce is to give the time, this platform allows to carry with each client a concrete strategy that offers results in a short time.”- Santiago A.Percolate
United States
201 – 500
2011
Not provided by vendor
Yes, get a free trial
4.2
30+ Reviews
3.5
60+ Reviews
4. IBM Marketing Cloud – Watson is the AI platform for business
About IBM Marketing Cloud : IBM Marketing Cloud offers advanced email marketing and marketing automation solutions to businesses. It is a marketing planning software that plays a pivotal role in increasing revenue and sales, with improved ROI and efficient operations. It is amongst the oldest marketing software available and helps users create strategies to implement new marketing ideas. It is easy to use and is an extremely user-friendly marketing software for marketers.
IBM Marketing Planning Features : Budgeting & Forecasting, Collaboration
“Silverpop is very honest and upfront with their contracts and pricing, unlike my experience with some competitors. Silverpop is truly interested in seeing you succeed and does their best to assist. They also offer services to help fill in holes where you may not have resources.” – Michael H.IBM
United States
10,001+
1999
Not provided by vendor
Yes
3.6
10+ Reviews
3.6
200+ Reviews
5. SendX – Marketing automation and email marketing tool
About SendX : SendX is one of the best online marketing plan software available for companies to acquire and engage customers at scale. It helps users to grow their email list and generate more sales. From providing visitors with a personalized message based on their behaviour to creating custom popup designs with design-builder, this solution lets users create, and execute marketing plans. It serves best for B2B companies and bloggers to help engage visitors.
SendX Marketing Planning Features : Flowchart, Goal Setting / Tracking, Predictive Analytics
“Great value at great prices. I love SendX’s ability to create segmented nurture streams based on products our customers are buying on Furlenco. This combined with a great team who deliver a quick turnaround on every concern/clarification raised makes them golden.” – SreeramSendX
United States
02 – 10
2016
$19.99/month
Yes
4.9
20+ Reviews
4.5
10+ Reviews
6. Outbrain Amplify – Native Advertising Platform
About Outbrain Amplify : Outbrain Amplify is a premium content discovery platform and a marketing plan tool that helps users to deliver and promote personalized, relevant online, mobile, and video content to audiences. Top features include goal setting, spend management, budgeting and forecasting, media planning, etc. It helps publishers and businesses gather data and understand their audiences. It is a native advertising platform that allows users to connect with their audiences through personalized recommendations.
Outbrain Amplify Marketing Planning Features : Budgeting & Forecasting, Collaboration, Goal Setting / Tracking, Media Planning, Spend Management
“Easy to utilize user interface that enables actual time updates and reporting. Complete exposure into outcomes that enables my group to make modifications that will right away affect the project performance.The platform is really user-friendly.” – Hannah G.Outbrain
United States
501 – 1000
2006
$20.00/one-time
Yes
4.3
20+ Reviews
3.5
80+ Reviews
7. Husky Marketing Planner – See more. Look ahead.
About Husky Marketing Planner : Husky Marketing Planner is an easy to use marketing planning software centralizing all the data for marketing planning into one digital tool while making it visible to team members. It is one of the applications that is created solely by marketers to give back to marketers the power of marketing through various managements like a project, spend, time and expense. It helps in communication planning, budget, notes, and KPIs.
Husky Marketing Planning Features : Budgeting & Forecasting, Collaboration, Marketing Calendar, Media Planning, Project Tracking, Spend Management
“Husky makes my life easier. It’s a great tool for marketers and communication specialists. This tool is great for planning, organising and evaluating your tasks. The people behind Husky are inspiring and helpful.” – Sarah V.Husky Marketing Planner
Belgium
02 – 10
2016
$450.00/year/user
Yes, get a free trial
4.5
08 Reviews
0.0
0 Reviews
8. Mediatool – Media planning software for advertisers and agencies
About Mediatool : Mediatool is a professional media and marketing planning collaboration software. Mostly useful for advertisers and agencies, it gives an excellent overview of all the marketing activities, campaign plans and yearly summaries in one place. Users get to plan, create, organize, execute and analyze marketing and media activities under a single roof. It acts as a virtual marketing assistant that collects all the files and conversations related to media.
Mediatool Marketing Planning Features : Budgeting & Forecasting, Collaboration, Flowchart, Goal Setting / Tracking, Marketing Calendar, Media Planning, Presentation Tools, Project Tracking, Spend Management
“SaaS web-based easy to use intuitiv highly customizable central hub as powerful as to manage big corporations complex media planning. As if this wouldn’t be enough service, support and business development work with you on your solutions that fit your needs. Great to manage your strategic media planning anytime anywhere!” – Jan B.Mediatool
Sweden
02 – 10
2009
Not provided by vendor
Yes
4.6
05 Reviews
2.5
01 Reviews
9. Proof BusinessGPS – Shorten time to value. Time is money. Start your journey today.
About Proof BusinessGPS: Proof BusinessGPS™ guides and helps CMO’s and marketers to produce better results with fewer dollars. What sets Proof apart is the automation of regression analytics to calculate and visualize the strength of the relationships between marketing investments and business results. In short, allow marketers prove ROI. Proof BusinessGPS™ visualizes the historic route of your marketing effort and shows you the most optimal route to your new increased marketing performance. With Proof you shorten time to value. Time is money. Start your journey today.
Proof BusinessGPS Marketing Planning Features : Budgeting & Forecasting, Predictive Analytics, Roadmapping
“No other analytics software delivers the easy affordability, scalable accuracy, perpetual updates & intuitive ease of understanding that Proof gives analysts, marketers & business leaders. We see Proof as the missing piece.” – Leo CarbonaraProof Analytics
United States
11 – 50
2015
$2000.00/mo
No
0.0
0 Reviews
0.0
0 Reviews
10. MARMIND – Combines campaigns, budgets & results into one central marketing plan
About MARMIND : MARMIND® is a software solution that combines campaigns, budgets and results into one central marketing plan. This allows better planning, improved team collaboration and comprehensive analysis of marketing activities. Using MARMIND, marketers gain control over their marketing and make smarter investment decisions. In addition to state-of-the-art implementation methods, MARMIND uses a Europe-wide network of marketing experts and technology partners. This way, MARMIND ensures the proper use and acceptance of new technologies.
MARMIND Marketing Planning Features : Budgeting/Forecasting, Collaboration, Goal Setting / Tracking, Marketing Calendar, Media Planning, Predictive Analytics, Presentation Tools, Project Management, Roadmapping, Spend Management
“By deploying MARMIND in our misystems solution, we are achieving a massive reduction in media planning, creation, creation, adaptation and distribution costs as well as a very high time and quality gain in performing these market-relevant activities. We control our marketing processes. ”- PHILIPP RHOMBERGUPPER Network
Austria
51 – 200
2000
€ 1200.00/month
Yes
5.0
01 Reviews
0.0
0 Reviews
11. Rilo Insights – Automated audience insights for marketers, brands & creators
About Rilo Insights : Rilo Insights helps users in receiving automate marketing insights for their brands while monitoring social media and marketing platforms. Top features of this solution include digital presence insights, analytics, real-time updates, performance statistics, etc., allowing businesses to manage and review marketing techniques while improving their media presence. It helps users create the best possible marketing ideas to empower the company with more productivity and sales.
Rilo Insights Marketing Planning Features : Goal Setting / Tracking, Marketing Calendar, Media Planning, Predictive Analytics, Presentation Tools, Project Tracking
“I like the Automatic feeds from multiple sources. I was using a excel and google analytics and it was hard to update , view and maintain. The visual dashboards are great. Finally all my numbers in one place!” – Paul H.Wayward Creative
United States
11 – 50
2009
$30.00/month
Yes
5.0
01 Reviews
0.0
0 Reviews
| Marketing Planning Features | Trello |
Wrike |
Percolate |
IBM Marketing Cloud |
SendX |
Outbrain Amplify |
Husky Marketing Planner |
Mediatool |
MARMIND |
Rilo Insights |
|---|---|---|---|---|---|---|---|---|---|---|
| Price | $9.99/ month/user | $9.80/ month/user | Not provided by vendor | Not provided by vendor | $19.99/ month | $20.00/ one-time | $450.00/ year/user | Not provided by vendor | $130.00/ month/user | $30.00/ month |
| Budgeting & Forecasting | ||||||||||
| Collaboration | ||||||||||
| Flowchart | ||||||||||
| Goal Setting / Tracking | ||||||||||
| Marketing Calendar | ||||||||||
| Media Planning | ||||||||||
| Predictive Analytics | ||||||||||
| Presentation Tools | ||||||||||
| Project Tracking | ||||||||||
| Spend Management |
