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AI-powered, cloud-based digital marketing platform

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Salesforce Marketing Cloud Overview

Salesforce Marketing Cloud is a digital marketing platform offering various tools for email, social media, and mobile marketing. It enables personalized customer engagement with its segmentation and targeting capabilities. The platform provides automation for email campaigns, streamlining communication efforts. It includes robust analytics for tracking campaign performance and customer interactions. Integrating with Salesforce CRM, it offers a unified view of customer data. Features like Journey Builder assist in creating customized customer journeys. Additionally, it supports advertising management across different channels. The platform's interactive content creation tools enhance customer experience. Salesforce Marketing Cloud is designed to help businesses connect with their audience effectively, offering insights and scalability for growing marketing needs.

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Contact Details

  • Vendor Name Salesforce
  • Founded 2003
  • Location United States
  • Employees 1000+

Support

  • 24x7 Support 24x7 Support
  • Email Email
  • Phone Phone
  • Chat Chat
  • Knowledge Base Knowledge Base

Training

  • In-person In-person
  • Webinar Webinar
  • Documentation Documentation

Licensing & Deployment

  • Proprietary Proprietary
  • Cloud Hosted Cloud Hosted
  • Web-Based Web-Based
  • iPhone iPhone
  • Android Android

Typical Customers

  • Self-Employed Self-Employed
  • Small-Business Small-Business
  • Midsize-Business Midsize-Business
  • Large-Enterprise-Business Large-Enterprise-Business

Languages Supported

Chinese, Czech, Danish, Dutch, English, Finnish, French, German, Hungarian, Indonesian, Irish, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish

Industries

Information Services, Information Technology & Services

Salesforce Marketing Cloud Features

  • Arrow Icon Email Tracking
  • Arrow Icon Contact Management
  • Arrow Icon Auto-Responders
  • Arrow Icon Signature Management
  • Arrow Icon Spam Blocker
  • Arrow Icon Email Marketing
  • Arrow Icon Customer Segmentation
  • Arrow Icon Alerts/Notifications
  • Arrow Icon Email Monitoring
  • Arrow Icon Chat/Messaging
  • Arrow Icon Routing
  • Arrow Icon Canned Responses
  • Arrow Icon Whitelisting/Blacklisting
  • Arrow Icon Search/Filter
  • Arrow Icon Drag & Drop
  • Arrow Icon Campaign Management
  • Arrow Icon Shared Inboxes
  • Arrow Icon Inbox Management
  • Arrow Icon Response Management
  • Arrow Icon Email Templates
  • Arrow Icon Queue Management
  • Arrow Icon Email Distribution
  • Arrow Icon Collaboration Tools
  • Arrow Icon Prioritization
  • Arrow Icon Predictive Analytics
  • Arrow Icon Website Analytics
  • Arrow Icon Dashboard
  • Arrow Icon Engagement Tracking
  • Arrow Icon Campaign Tracking
  • Arrow Icon Customer Journey Mapping
  • Arrow Icon ROI Tracking
  • Arrow Icon Data Visualization
  • Arrow Icon Social Media Integration
  • Arrow Icon Behavior Tracking
  • Arrow Icon AB Testing
  • Arrow Icon Multi-Channel Attribution
  • Arrow Icon Keyword Tracking
  • Arrow Icon Performance Metrics
  • Arrow Icon Reporting & Statistics
  • Arrow Icon Customizable Reports
  • Arrow Icon Campaign Analytics
  • Arrow Icon Conversion Tracking
  • Arrow Icon Customer Segmentation
  • Arrow Icon Ad hoc Reporting
  • Arrow Icon Multi-Channel Data Collection
  • Arrow Icon Tag Management
  • Arrow Icon Data Source Connectors
  • Arrow Icon SEO Management
  • Arrow Icon Cohort Analysis
  • Arrow Icon KPI Monitoring
  • Arrow Icon Drip Campaigns
  • Arrow Icon Customizable CTAs
  • Arrow Icon Email Marketing
  • Arrow Icon Engagement Tracking
  • Arrow Icon Customizable Forms
  • Arrow Icon ROI Tracking
  • Arrow Icon Website Visitor Tracking
  • Arrow Icon Lead Capture
  • Arrow Icon Marketing Calendar
  • Arrow Icon Dynamic Content
  • Arrow Icon Event Triggered Actions
  • Arrow Icon SMS Marketing
  • Arrow Icon AB Testing
  • Arrow Icon Lead Qualification
  • Arrow Icon Data Import/Export
  • Arrow Icon Conversion Tracking
  • Arrow Icon Social Marketing
  • Arrow Icon Landing Pages
  • Arrow Icon Template Management
  • Arrow Icon Segmentation
  • Arrow Icon Campaign Analytics
  • Arrow Icon Lead Generation
  • Arrow Icon Multi-Channel Communication
  • Arrow Icon Sales Analytics
  • Arrow Icon Lead Management
  • Arrow Icon Multi-Campaign
  • Arrow Icon Multi-Channel Marketing
  • Arrow Icon Marketing Automation
  • Arrow Icon Campaign Management
  • Arrow Icon CRM
  • Arrow Icon Categorization/Grouping
  • Arrow Icon Filtering
  • Arrow Icon Campaign Management
  • Arrow Icon Reporting & Statistics
  • Arrow Icon Audience Targeting
  • Arrow Icon Social Media Integration
  • Arrow Icon Social Promotion
  • Arrow Icon Template Management
  • Arrow Icon SEO Management
  • Arrow Icon Conversion Tracking
  • Arrow Icon Activity Dashboard
  • Arrow Icon Campaign Planning
  • Arrow Icon Editorial Calendar
  • Arrow Icon Content Library
  • Arrow Icon Drag & Drop
  • Arrow Icon Publish Scheduling
  • Arrow Icon Content Management
  • Arrow Icon Campaign Analytics
  • Arrow Icon Multi-Channel Campaigns
  • Arrow Icon Engagement Tracking
  • Arrow Icon Social Media Monitoring
  • Arrow Icon Email Marketing
  • Arrow Icon Template Management
  • Arrow Icon Event Triggered Actions
  • Arrow Icon AB Testing
  • Arrow Icon Image Library
  • Arrow Icon Email Tracking
  • Arrow Icon Click Tracking
  • Arrow Icon Contact Database
  • Arrow Icon Dynamic Content
  • Arrow Icon Auto-Responders
  • Arrow Icon CRM
  • Arrow Icon Subscriber Management
  • Arrow Icon WYSIWYG Editor
  • Arrow Icon Campaign Analytics
  • Arrow Icon Contact Management
  • Arrow Icon CAN SPAM Compliance
  • Arrow Icon Customer Segmentation
  • Arrow Icon Multi-Channel Marketing
  • Arrow Icon List Management
  • Arrow Icon Spam Blocker
  • Arrow Icon Drag & Drop
  • Arrow Icon Campaign Scheduling
  • Arrow Icon Lead Capture
  • Arrow Icon Drip Campaigns
  • Arrow Icon Landing Pages/Web Forms
  • Arrow Icon Engagement Tracking
  • Arrow Icon Multi-Campaign
  • Arrow Icon eCommerce Integration
  • Arrow Icon Customer Journey Mapping
  • Arrow Icon GDPR Compliance
  • Arrow Icon ROI Tracking
  • Arrow Icon Pipeline Management
  • Arrow Icon Lead Qualification
  • Arrow Icon Contact Management
  • Arrow Icon Email Marketing
  • Arrow Icon Web Forms
  • Arrow Icon Lead Capture
  • Arrow Icon Contact Database
  • Arrow Icon CRM
  • Arrow Icon Activity Tracking
  • Arrow Icon Event Triggered Actions
  • Arrow Icon Campaign Planning
  • Arrow Icon Lead Segmentation
  • Arrow Icon Lead Management
  • Arrow Icon Customer Segmentation
  • Arrow Icon Chat/Messaging
  • Arrow Icon Prospecting Tools
  • Arrow Icon Campaign Management
  • Arrow Icon Engagement Tracking
  • Arrow Icon Auto-Responders
  • Arrow Icon Social Media Integration
  • Arrow Icon Conversion Tracking
  • Arrow Icon Multi-Channel Marketing
  • Arrow Icon Lead Nurturing
  • Arrow Icon Email Management
  • Arrow Icon Campaign Analytics
  • Arrow Icon Drip Campaigns
  • Arrow Icon Landing Pages
  • Arrow Icon Multi-Campaign
  • Arrow Icon Lead Verification
  • Arrow Icon Forms Management
  • Arrow Icon Lead Scoring
  • Arrow Icon Automated Publishing
  • Arrow Icon Campaign Analytics
  • Arrow Icon Commenting/Notes
  • Arrow Icon Tagging
  • Arrow Icon Contact Management
  • Arrow Icon Social Media Monitoring
  • Arrow Icon Performance Metrics
  • Arrow Icon Campaign Planning
  • Arrow Icon Multi-Campaign
  • Arrow Icon Content Management
  • Arrow Icon Social Promotion
  • Arrow Icon Multi-Channel Marketing
  • Arrow Icon Image Library
  • Arrow Icon Post Scheduling
  • Arrow Icon Email Marketing
  • Arrow Icon Conversion Tracking
  • Arrow Icon Campaign Management
  • Arrow Icon Drag & Drop
  • Arrow Icon Reporting/Analytics
  • Arrow Icon Engagement Tracking
  • Arrow Icon Multi-Channel Management
  • Arrow Icon Content Library
  • Arrow Icon AB Testing
  • Arrow Icon Multi-Account Management
  • Arrow Icon Social Media Integration
  • Arrow Icon Calendar Management
  • Arrow Icon Trend Analysis
  • Arrow Icon Customer Segmentation
  • Arrow Icon Keyword Filtering
  • Arrow Icon Automated Scheduling
  • Arrow Icon Click Tracking
  • Arrow Icon Churn Management
  • Arrow Icon Engagement Tracking
  • Arrow Icon Email Management
  • Arrow Icon Social Media Integration
  • Arrow Icon CRM
  • Arrow Icon Multi-Language
  • Arrow Icon Real Time Analytics
  • Arrow Icon Campaign Management
  • Arrow Icon Content Management
  • Arrow Icon Event Triggered Actions
  • Arrow Icon Feedback Management
  • Arrow Icon Multi-Channel Communication
  • Arrow Icon Customer Database
  • Arrow Icon Surveys & Feedback
  • Arrow Icon Customer Experience Management
  • Arrow Icon Communication Management
  • Arrow Icon Live Chat
  • Arrow Icon Customer Segmentation
  • Arrow Icon Visual Analytics
  • Arrow Icon Customer History
  • Arrow Icon Customer Portal
  • Arrow Icon Sentiment Analysis
  • Arrow Icon Lead Nurturing
  • Arrow Icon Sales Reports
  • Arrow Icon Social Media Integration
  • Arrow Icon Monitoring
  • Arrow Icon Pipeline Management
  • Arrow Icon Template Management
  • Arrow Icon Lead Qualification
  • Arrow Icon Calendar Management
  • Arrow Icon Sales Forecasting
  • Arrow Icon Lead Distribution
  • Arrow Icon Prospecting Tools
  • Arrow Icon Task Management
  • Arrow Icon Document Storage
  • Arrow Icon Lead Segmentation
  • Arrow Icon Reminders
  • Arrow Icon Email Tracking
  • Arrow Icon Interaction Tracking
  • Arrow Icon CRM
  • Arrow Icon Web Forms
  • Arrow Icon Email Marketing
  • Arrow Icon Lead Capture
  • Arrow Icon Campaign Management
  • Arrow Icon Contact Management
  • Arrow Icon Workflow Management
  • Arrow Icon Sales Trend Analysis
  • Arrow Icon Source Tracking
  • Arrow Icon Lead Generation
  • Arrow Icon Opportunity Management
  • Arrow Icon Image Editing
  • Arrow Icon Search/Filter
  • Arrow Icon Calendar Management
  • Arrow Icon Content Publishing Options
  • Arrow Icon Customizable Templates
  • Arrow Icon Drag & Drop
  • Arrow Icon Website Management
  • Arrow Icon Activity Dashboard
  • Arrow Icon Audio File Management
  • Arrow Icon Electronic Forms
  • Arrow Icon Reporting & Statistics
  • Arrow Icon Metadata Management
  • Arrow Icon Version Control
  • Arrow Icon Document Management
  • Arrow Icon Customizable Branding
  • Arrow Icon WYSIWYG Editor
  • Arrow Icon Text Editing
  • Arrow Icon Content Library
  • Arrow Icon SEO Management
  • Arrow Icon Video Support
  • Arrow Icon Multi-Language
  • Arrow Icon Engagement Tracking
  • Arrow Icon Collaboration Tools
  • Arrow Icon Scorecards
  • Arrow Icon Data Connectors
  • Arrow Icon KPI Monitoring
  • Arrow Icon Alerts/Notifications
  • Arrow Icon Public Dashboards
  • Arrow Icon Data Visualization
  • Arrow Icon Private Dashboards
  • Arrow Icon Customizable Reports
  • Arrow Icon Forecasting
  • Arrow Icon Reporting/Analytics
  • Arrow Icon Performance Metrics
  • Arrow Icon Collaboration Tools
  • Arrow Icon Widgets
  • Arrow Icon Dashboard Creation
  • Arrow Icon Data Synchronization
  • Arrow Icon Single Page View
  • Arrow Icon Trend Analysis
  • Arrow Icon Functions/Calculations
  • Arrow Icon Multiple Data Sources
  • Arrow Icon Predictive Analytics
  • Arrow Icon AI/Machine Learning
  • Arrow Icon Marketing Management
  • Arrow Icon AI Content Creation
  • Arrow Icon AI Writing Assistant
  • Arrow Icon Personalization
  • Arrow Icon SEO Management
  • Arrow Icon Behavior Analytics
  • Arrow Icon Campaign Analytics
  • Arrow Icon Campaign Management
  • Arrow Icon Marketing Automation
  • Arrow Icon Lead Management
  • Arrow Icon List Management
  • Arrow Icon Multi-Channel Marketing
  • Arrow Icon Landing Pages/Web Forms
  • Arrow Icon Behavior Analytics
  • Arrow Icon Dynamic Content
  • Arrow Icon Lead Nurturing
  • Arrow Icon Content Library
  • Arrow Icon File Sharing
  • Arrow Icon Collaboration Tools
  • Arrow Icon Version Control
  • Arrow Icon Data Synchronization
  • Arrow Icon Mobile Access
  • Arrow Icon Document Management
  • Arrow Icon Document Templates
  • Arrow Icon Content Management
  • Arrow Icon Access Controls/Permissions
  • Arrow Icon Approval Process Control
  • Arrow Icon Commenting/Notes
  • Arrow Icon Task Management
  • Arrow Icon Activity Tracking
  • Arrow Icon Personalization
  • Arrow Icon Campaign Management
  • Arrow Icon Customer Segmentation
  • Arrow Icon GDPR Compliance
  • Arrow Icon Behavioral Analytics
  • Arrow Icon Data Integration
  • Arrow Icon Predictive Modeling
  • Arrow Icon Customer Profiles
  • Arrow Icon Referral Tracking
  • Arrow Icon Member Portal
  • Arrow Icon Social Promotion
  • Arrow Icon Gift Card Management
  • Arrow Icon Loyalty Program
  • Arrow Icon Customer Activity Tracking
  • Arrow Icon Customer Surveys
  • Arrow Icon Loyalty Cards
  • Arrow Icon Rewards Management
  • Arrow Icon CRM
  • Arrow Icon Engagement Tracking
  • Arrow Icon Membership Management
  • Arrow Icon Promotions Management
  • Arrow Icon Survey/Poll Management
  • Arrow Icon Campaign Management
  • Arrow Icon Multi-Channel Marketing
  • Arrow Icon Gamification
  • Arrow Icon eCommerce Management
  • Arrow Icon Data Capture and Transfer
  • Arrow Icon Behavioral Analytics
  • Arrow Icon Audience Targeting
  • Arrow Icon CRM
  • Arrow Icon Data Visualization
  • Arrow Icon ROI Tracking
  • Arrow Icon Competitive Analysis
  • Arrow Icon Campaign Management
  • Arrow Icon Ad Network Integration
  • Arrow Icon Customer Journey Mapping
  • Arrow Icon Analytics
  • Arrow Icon Third-Party Integration
  • Arrow Icon Content Management
  • Arrow Icon Brand Management
  • Arrow Icon Document Management
  • Arrow Icon Template Management
  • Arrow Icon Customizable Templates
  • Arrow Icon Activity Dashboard
  • Arrow Icon Alerts/Notifications
  • Arrow Icon API
  • Arrow Icon Multi-Channel Distribution
  • Arrow Icon Reporting/Analytics
  • Arrow Icon Configurable Workflow
  • Arrow Icon Customizable Forms
  • Arrow Icon A/B Testing
  • Arrow Icon Recommendations
  • Arrow Icon Abandoned Cart Saver
  • Arrow Icon Account Based Marketing
  • Arrow Icon Content Analytics
  • Arrow Icon Third-Party Integrations
  • Arrow Icon Campaign Segmentation
  • Arrow Icon Customer Segmentation
  • Arrow Icon Engagement Tracking
  • Arrow Icon Behavioral Targeting
  • Arrow Icon Customizable Branding
  • Arrow Icon Experience Management
  • Arrow Icon Customer Profiles
  • Arrow Icon Behavior Tracking
  • Arrow Icon A/B Testing
  • Arrow Icon Real-Time Analytics
  • Arrow Icon Website Personalization
  • Arrow Icon Contextual Targeting
  • Arrow Icon Drag & Drop
  • Arrow Icon Reporting/Analytics
  • Arrow Icon Activity Dashboard
  • Arrow Icon Alerts/Notifications
  • Arrow Icon Real-Time Reporting
  • Arrow Icon Website Analytics
  • Arrow Icon Email Marketing
  • Arrow Icon Email Marketing
  • Arrow Icon Campaign Management
  • Arrow Icon Pipeline Management
  • Arrow Icon Lead Management
  • Arrow Icon Lead Capture
  • Arrow Icon Referral Tracking
  • Arrow Icon Sales Activity Management
  • Arrow Icon Performance Metrics
  • Arrow Icon Third-Party Integrations
  • Arrow Icon Customer Database
  • Arrow Icon Territory Management
  • Arrow Icon Activity Dashboard
  • Arrow Icon Forecasting
  • Arrow Icon Contact Management
  • Arrow Icon Task Management
  • Arrow Icon Opportunity Management
  • Arrow Icon Customizable Fields
  • Arrow Icon Customer Profiles
  • Arrow Icon Membership Management
  • Arrow Icon Campaign Management
  • Arrow Icon Engagement Tracking
  • Arrow Icon Rewards Management
  • Arrow Icon Loyalty Cards
  • Arrow Icon No-Card Loyalty System
  • Arrow Icon Multi-Channel Marketing
  • Arrow Icon Referral Tracking
  • Arrow Icon Loyalty Program
  • Arrow Icon Activity Dashboard
  • Arrow Icon Customer Segmentation
  • Arrow Icon For Small Businesses
  • Arrow Icon Rewards Points
  • Arrow Icon Reporting/Analytics
  • Arrow Icon Multi-Channel Data Collection
  • Arrow Icon Engagement Tracking
  • Arrow Icon Lead Attribution
  • Arrow Icon Campaign Analytics
  • Arrow Icon Influencer Tracking
  • Arrow Icon Post Scheduling
  • Arrow Icon Customizable Reports
  • Arrow Icon Competitor Monitoring
  • Arrow Icon Referral Tracking
  • Arrow Icon Mobile Access
  • Arrow Icon Lead Qualification
  • Arrow Icon Contact Database
  • Arrow Icon Sales Pipeline Management
  • Arrow Icon Territory Management
  • Arrow Icon Quotes/Estimates
  • Arrow Icon Customizable Fields
  • Arrow Icon Calendar/Reminder System
  • Arrow Icon Marketing Automation
  • Arrow Icon Task Management
  • Arrow Icon Interaction Tracking
  • Arrow Icon Social Media Integration
  • Arrow Icon Pipeline Management
  • Arrow Icon Lead Capture
  • Arrow Icon Forecasting
  • Arrow Icon Contact Management
  • Arrow Icon Email Management
  • Arrow Icon Lead Generation
  • Arrow Icon Workflow Management
  • Arrow Icon Activity Dashboard
  • Arrow Icon Internal Chat Integration
  • Arrow Icon Segmentation
  • Arrow Icon Alerts/Notifications
  • Arrow Icon Document Storage
  • Arrow Icon Lead Management
  • Arrow Icon Reporting/Analytics
  • Arrow Icon Data Import/Export
  • Arrow Icon AI/Machine Learning

Salesforce Marketing Cloud Pricing

Pricing Type

  • Pricing Type Usage Based

Preferred Currency

  • USD ($) USD ($)

Free Trial

  • Free Trial Available

Free Version

  • NA

Payment Frequency

  • Annual Subscription Annual Subscription
  • Monthly Payment Monthly Payment
Pricing Page  

Plans & Packages

Marketing Cloud Engagement

$1,250 Per Month

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Salesforce Marketing Cloud FAQs

Salesforce Marketing Cloud is a digital marketing platform offering various tools for email, social media, and mobile marketing. It enables personalized customer engagement with its segmentation and targeting capabilities. The platform provides automation for email campaigns, streamlining communication efforts. It includes robust analytics for tracking campaign performance and customer interactions. Integrating with Salesforce CRM, it offers a unified view of customer data. Features like Journey Builder assist in creating customized customer journeys. Additionally, it supports advertising management across different channels. The platform's interactive content creation tools enhance customer experience. Salesforce Marketing Cloud is designed to help businesses connect with their audience effectively, offering insights and scalability for growing marketing needs.

  • No, Salesforce Marketing Cloud does not offer a free version.

  • Yes, Salesforce Marketing Cloud offers a free trial.

  • No, Credit Card details are not required for the Salesforce Marketing Cloud trial.

  • Salesforce Marketing Cloud offers the following pricing plans & packages:

    Marketing Cloud Engagement

    $1,250 Per Month

  • Salesforce Marketing Cloud supports the following payment frequencies:

    • Annual Subscription , Monthly Payment

  • Yes, Salesforce Marketing Cloud offers an API.

  • Salesforce Marketing Cloud offers support with the following options:
    • 24x7 Support , Email , Phone , Chat , Knowledge Base

  • Salesforce Marketing Cloud offers training with the following options:
    • In-person , Webinar , Documentation

  • Salesforce Marketing Cloud supports the following languages:
    • Chinese , Czech , Danish , Dutch , English , Finnish , French , German , Hungarian , Indonesian , Irish , Italian , Japanese , Korean , Norwegian , Polish , Portuguese , Russian , Spanish , Swedish

  • Following are the typical users of the Salesforce Marketing Cloud:
    • Self-Employed , Small-Business , Midsize-Business , Large-Enterprise-Business

  • Salesforce Marketing Cloud supports the following deployment:
    • Cloud Hosted

  • Salesforce Marketing Cloud supports the following devices and operating systems:
    • Web-Based , iPhone , Android

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