The Lead Generation software is a boon to business irrespective of its size as it helps the organization to keep up with the competition in the digital era. An organization can generate leads in diverse ways to get the desired conversions and sustain in the market. The tools like Email marketing, content marketing, col outreach, etc. can generate leads, but deciding the right one to become successful is the tricky part.
The Lead generation software completely automates the process of finding or attracting the leads online. It gathers the information necessary to find new customers for the business and stay in contact with them. The software may encompass their tools for the lead generation, while other integrates with the organization’s existing CRM program.
What is Lead Generation Software?
Gone are the days when the business salespeople generated leads by contacting the customers via sales letters, cold calls, ads on TV/Newspaper/Radio, etc. Today, every business tries to carve a niche online, so the lead generation has moved to the web. The lead management software has high significance as it helps an organization to manage the targeted leads, nurture, engage, and finally convert the targeted customers to long-term loyal followers.
The lead generation companies save a lot of time and effort required to attract the customers organically to the brand or product. It aids in gathering and updating leads necessary for improving the brand awareness and simplifying the access to the data. Therefore, it offers a competitive advantage to the organization as it maintains the best data required for growth.
Twith the lead management software, it is easy to streamline the data from multiple channels to a single database. The data collected from various online and offline channels are stored in the cloud-based dashboard for easy access. So, it is easier to combine the leads from different sources like calls, web-forms, emails, marketing campaigns, etc. and get the real-time update of each prospect.
The sales lead software is highly significant in many fields like real estate that requires connecting with the potential customers swiftly to get the business.
The lead generation software helps overcome the highly challenging environment, which makes it hard to penetrate. The changing economy and demands of the customers make it difficult to generate good leads. With the software, it becomes easier to generate good leads and manage it effectively.
The actionable leads generated are easy to manage and has a high probability of transforming it to beneficial buyers. The software has several modules and programs making it easier to sustain the competition in the market. It aids the business by maintaining a good customer-business relationship that saves time, effort, and money.
The top 10+ list of lead generation software offers the right guidance as it is collected from reliable sites like GetApp, Capterra, and G2Crowd.
List of Best Lead Generation Software | Top Lead Management Software Reviews
1. HubSpot Marketing – All in one inbound marketing platform
About HubSpot Marketing : HubSpot is a scalable, all-in-one marketing platform that covers a vast array of features and capabilities. The software can be used to carry out, track and measure all online marketing activities such as blogging, email marketing, and social media marketing. HubSpot Marketing can also be used to create landing pages and calls-to-action, providing users with SEO tips as they type.
HubSpot Marketing Lead Generation Features : Lead Capture, Lead Nurturing, Lead Scoring, Lead Segmentation, Pipeline Management
“Since implementing HubSpot’s software and inbound marketing methodology, we have grown organic traffic by 450%, and our inbound lead-to-customer conversion rate continues to increase.” – KRISTY SHARROW
1001 – 5000
2. Intercom – Customer messaging platform for sales, marketing and support
About Intercom : The world’s first customer platform helping internet businesses accelerate growth. Thanks to the internet, the way people communicate is drastically different than it was 10, even 5 years ago. Messengers like WhatsApp have become the preferred mode of communication in every aspect of consumers’ lives, and now that switch is happening with businesses too. Intercom builds a suite of messaging-first products that all modern internet businesses can use to accelerate growth across the customer lifecycle, from acquisition, to engagement, and support.
Intercom Lead Generation Features : Lead Capture, Lead Nurturing, Lead Scoring, Visitor Identification
“Intercom provides us with a tool to field any requests, spanning from support, marketing, sales, and technical advising. We’d be hard-pressed to find a system that supports the needs of multiple departments, and the multiple integrations allow us to serve our users at scale.” – Jesus Requena
201 – 500
3. Agile CRM – Sales and marketing CRM for growing businesses
About Agile CRM : Agile CRM is the world’s first fully integrated sales, marketing and service suite – an All-in-One CRM for small businesses with full sales, marketing and service automation functionality. Agile CRM is used and trusted by over 15,000 customers globally to generate & nurture leads, close deals and support customers. Besides its headquarters in Dallas, TX, Agile CRM maintains offices in India and the Philippines.
Agile CRM Lead Generation Features : Contact Discovery, Contact Import/Export, Lead Capture, Lead Nurturing, Lead Scoring, Lead Segmentation, Pipeline Management, Prospecting Tools, Visitor Identification
“I had a small issue with some stats, and as I needed them very urgently. Worte a mail to support, and they were very fast. Thank you guys for your outstanding attitude, and help. I recommend AgileCRM to everybody. Worth the money.” – Arpad Czimbalmos
51 – 200
4. Novocall – Convert web visitors into sales calls
About Novocall : Novocall is a web callback solution that proactively converts web visitors into call leads, anywhere in the world. Novocall enables an immediate callback to a businesss potential customers who showed interest in their product or services, based on analyzing their website behavior. It helps businesses to convert on-the-fence visitors into inbound sales calls to a real sales agent. Calls, leads and sales can increase up to 50-70%.
Novocall Lead Generation Features : Contact Discovery, Contact Import/Export, Lead Capture, Visitor Identification
“It gives the ability for my online customers to easily get in touch with myself or my staff. We use FAQs and bots but when people shop online, they often have questions that need immediate personal one-on-one answers and Novocall gives an instant solution that FAQs or bots just can’t do.” – Victor M.
02 – 10
5. LeadFuze – Lead Generation Software for Small Sales Teams
About LeadFuze : Sales automation and lead generation software platform for marketing and sales teams aimed to help you create more top-of-funnel leads and have more conversations. Marketing teams can use LeadFuze to drive top-of-funnel leads, use lists for retargeting, creating like-alike audiences for paid advertising and to make connections on social media channels. Sales teams can use LeadFuze to have more sales conversations, without all the grunt work.
LeadFuze Lead Generation Features : Contact Discovery, Contact Import/Export, Lead Capture, Lead Nurturing, Lead Scoring, Lead Segmentation, Prospecting Tools
“Gathering contact emails used to be a labor-intensive process. Once I discovered ablity to add hundreds of leads via a few clicks in LeadFuze, then sat back and watched all of the emails roll in, I was hooked. LeadFuze saves a crap-ton of time and is worth every penny!” – Ryan Battles
02 – 10
6. LeadsBridge– Lead generation suite
About LeadsBridge : LeadsBridge is the leading automation tool for Lead Generation and Facebook Advertising. We already helped over 10k SMB and enterprises collect over 25 million leads with disruptive and results-driven technologies that allow businesses reduce sales friction and avoid lead gen interruptions.
LeadsBridge Lead Generation Features : Contact Import/Export, Lead Capture, Lead Nurturing, Lead Segmentation
“I avoided Lead Ads at first because there was no way I wanted to manual do the process of uploading leads into my CRM, with LeadsBridge is super easy, all on autopilot. Thanks guys, what you have here is awesome!” – Mark Harbert
11 – 50
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7. Vainu – Data-driven sales prospecting & sales intelligence platform
About Vainu : Vainu is a company data platform helping you focus your sales and marketing efforts on the companies most likely to convert, buy more, or churn. With Vainu you find actionable account insights, identify timely leads, and determine the most valuable sales prospects to your business. Currently, over 2,000 organizations and more than 14,000 individual business professionals save time and sell more with a better hit rate – thanks to Vainu.
Vainu Lead Generation Features : Contact Discovery, Contact Import/Export, Lead Scoring, Lead Segmentation, Prospecting Tools
“Vainu brings us entirely new ways to take care of our customers’ needs. We’ve increased the percentage of customers we can help during our first call with them from 75% to 90% since we started to use Vainu. The tool has helped us save over 1,500,000 euros in one year, and we’re just getting started.” – Sakari Pehkonen
51 – 200
Not provided by vendor
8. OptinMonster – Lead generation software for marketers
About OptinMonster : OptinMonster is a robust customer acquisition and lead-generation application that allows you to create highly effective optin forms that are guaranteed to maximize your growth. Over 70% of visitors who abandon your website will never return, and most websites capture less than 1 email for every 200 visitors. That’s a lot of marketing dollars and effort going to waste. OptinMonster allows you to convert your abandoning website visitors into subscribers and customers.
OptinMonster Lead Generation Features : Lead Capture, Lead Segmentation, Prospecting Tools
“OptinMonster brought me more subscribers, which is a given, but what’s more important was that setting it up and making it work well with my site and design was seamless and excellent! I love the product and the people behind it.” – Chris Brogan
11 – 50
Not provided by vendor
9. MaxTraffic – Conversion Optimization Platform
About MaxTraffic : MaxTraffic is fast growing startup from Latvia that offers several different CRO tools as a cohesive set of digital marketing solutions. Our solutions are universal enough to be relevant for any brand with a strong interest in increasing their revenues and client engagement from digital channels.
MaxTraffic Lead Generation Features : Lead Capture, Lead Segmentation
“We would especially satisfied because the tool is really easy to use. It’s straightforward. THeir support was amazing they understood our needs and we could speak on the business level not only about using the tool. Really Great tool and great people behind it!” – Maja D.
11 – 50
10. SoPro – Social Prospecting – Flood your inbox with qualified leads
About SoPro : SoPro helps businesses to identify and engage with qualified prospects. Our experts target, research and engage prospects on behalf of your sales team. Prospects are engaged on a 1-to-1 basis with personalised, conversational introductions, designed to flow naturally into your sales pipeline. We are reliable, budget friendly and scalable. Welcome to the future of B2B sales.
SoPro Lead Generation Features : Contact Discovery, Contact Import/Export, Lead Capture, Lead Nurturing, Lead Scoring, Lead Segmentation, Pipeline Management, Prospecting Tools, Visitor Identification
“Set up was easy and it’s an extremely flexible service. The team at SoPro are also a pleasure to work with. Nothing is ever too much trouble, they are always looking to innovate and improve their service and they are always open to seeing how we can perform even better.” – Mike V.
11 – 50
Not provided by vendor
11. CallPage – Website button & pop-up widget for automated call backs
About CallPage : CallPage is currently the biggest international provider of automatic callback solution in the world. Enables companies to generate up to 75% more inbound calls from their websites visitors. Our mission is to tokenize customer support and sales industry, and to create revolution in terms of corporations and their outsourced call operators. We plan to disrupt global call center market, that currently worth 300 billion dollars. Phone support and sales services are ones of the most dynamically growing segments in the world, and in 2022 market will worth up to 407 billion dollars.
CallPage Lead Generation Features : Contact Discovery, Contact Import/Export, Lead Capture, Visitor Identification
“We tested a few different communication solutions before the implementation of CallPage. Only CallPage met all our expectations and had a visible influence on our sales calls records.”- Lewis Pennicott
51 – 200
12. LinkeLead – Lead generation software on LinkedIn
About LinkeLead : LinkeLead helps automate your work in LinkedIn Sales Navigator. LinkeLead is a virtual assistant does all routine tasks instead of you. You will not do any mass mailing, view every profile or search for new addresses. With its help, with minimal effort, in a short time, you will be able to evaluate the target audience specific to your needs: find clients, partners, investors, personal.
LinkeLead Lead Generation Features : Contact Discovery, Contact Import/Export, Lead Capture, Lead Nurturing, Lead Scoring, Lead Segmentation, Prospecting Tools
“Automation, Functionalities, ease of use, information statistics, in overall it a very good app. I’m generating 30% of all my leads in Linked in with this wonderful app. Really Very good app for sales/manufacturers representatives” – Pablo G.
11 – 50