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Sprinklr

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SoftwareWorld Editorial Review

Why SoftwareWorld Chooses Sprinklr

"Large teams managing customer experience across multiple channels often find Sprinklr a practical fit. It brings social media management, customer care, and marketing functions under one place, which helps reduce the back-and-forth between different tools. Unified customer engagement becomes easier to manage at scale, especially for enterprise-level teams. That said, smaller businesses or startups may find the platform more than they need, and the learning curve can take time for new users to get comfortable with."
SoftwareWorld Review Team
SoftwareWorld Highly Recommended 2026
Decision Snapshot

Sprinklr Evaluation Snapshot

Review the most important product facts, official access information, and SoftwareWorld’s page-level trust standards in one place.

User Rating4.3 / 5
Starting PriceContact Vendor
Free TrialNot available
Free VersionNot available
APINot available
DeploymentCloud Hosted
HeadquartersUnited States
✎
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Product Overview

Sprinklr Overview

Product description, media, company details, support, training, deployment, customer size, languages, and industries.

About Sprinklr

Sprinklr is an AI native customer experience management platform that helps large organizations manage customer interactions, service operations, social engagement, marketing, and customer insights from a unified environment. Its customer service capabilities bring conversations across voice, email, messaging, social media, live chat, and other digital channels into a centralized workspace, giving agents a complete view of customer interactions. Sprinklr Service includes AI powered routing, virtual agents, agent assistance, case management, self service, knowledge management, quality management, workforce management, and analytics. AI can classify customer requests, prioritize urgent cases, suggest responses, summarize conversations, and automate routine support tasks. Beyond customer service, Sprinklr connects social listening, customer feedback, marketing, and experience data to help organizations understand customer sentiment and identify trends across touchpoints. Its extensive integrations and customizable workflows make it suitable for complex enterprise environments. Sprinklr helps global brands reduce support complexity, improve agent productivity, personalize customer experiences, and turn customer interactions into actionable business insights.
Company Sprinklr
Founded 2007
Headquarters United States
Employees 1000+

Support

24x7 Support Email Knowledge Base FAQs/Forum

Training

In-person Live Online Documentation Videos

Licensing & Deployment

Proprietary Cloud Hosted Web-Based iPhone Android

Typical Customers

Self-Employed Small-Business Midsize-Business
Languages Supported 1 language available
English
Industries Served 4 industries available
Advertising & Marketing Computer Networking Consumer Services Non-profit Organization Management

Why Choose Sprinklr

Problem it Solves

  • Problem it Solves Unified Customer Experience Management Across Multiple Channels

Target Users

  • Target Users Marketing Professionals
  • Target Users Customer Service Teams
  • Target Users Social Media Managers
  • Target Users Brand Strategists
  • Target Users Data Analysts

Core Use Case

  • Core Use Case Monitor Social Media Conversations
  • Core Use Case Analyze Customer Sentiment
  • Core Use Case Engage With Audiences
  • Core Use Case Manage Social Media Campaigns
  • Core Use Case Generate Performance Reports

USP

  • USP Unified Customer Experience Platform For Seamless Engagement

Pros

  • Pros Handles social, messaging, and ads from one unified platform
  • Pros AI-driven insights surface trends before most teams even notice them
  • Pros Enterprise teams managing 30+ channels will feel right at home
  • Pros Customer care and marketing actually share data instead of silos
  • Pros Reporting depth goes well beyond what most social tools offer
  • Pros The learning curve is real but rewards patient power users
  • Pros Global brand governance tools keep regional teams properly aligned

Cons

  • Cons Pricing climbs steeply as teams scale across enterprise tiers
  • Cons Workflow complexity overwhelms smaller teams without dedicated admin support
  • Cons Reporting customization requires significant time to configure meaningfully
  • Cons Onboarding new users takes longer than most platforms suggest
Editorial Buyer Guidance

Who Is Sprinklr Best For?

Review the buyer problem, target users, practical use cases, and product differentiator identified by the SoftwareWorld review team.

Problem It Solves

Unified Customer Experience Management Across Multiple Channels

Target Users

  • Marketing Professionals
  • Customer Service Teams
  • Social Media Managers
  • Brand Strategists
  • Data Analysts

Core Use Cases

  • Monitor Social Media Conversations
  • Analyze Customer Sentiment
  • Engage With Audiences
  • Manage Social Media Campaigns
  • Generate Performance Reports

Unique Selling Point

Unified Customer Experience Platform For Seamless Engagement

Strengths and Limitations

Sprinklr Pros & Cons

Consider the practical advantages and limitations identified through SoftwareWorld's product assessment.

+

Pros

  • Handles social, messaging, and ads from one unified platform
  • AI-driven insights surface trends before most teams even notice them
  • Enterprise teams managing 30+ channels will feel right at home
  • Customer care and marketing actually share data instead of silos
  • Reporting depth goes well beyond what most social tools offer
  • The learning curve is real but rewards patient power users
  • Global brand governance tools keep regional teams properly aligned
!

Cons

  • Pricing climbs steeply as teams scale across enterprise tiers
  • Workflow complexity overwhelms smaller teams without dedicated admin support
  • Reporting customization requires significant time to configure meaningfully
  • Onboarding new users takes longer than most platforms suggest
Category-Based Capabilities

Sprinklr Features

Each category combines the selected software category, its category-specific description, and the features assigned to that category.

Reputation Management Software 28 selected features Open category ↗ ⌄
Sentiment Analysis Campaign Management Visual Analytics Review Generation Keyword Tracking Widgets Real Time Notifications Engagement Tracking Review Monitoring SEO Management Response Management Social Media Integration Content Management SMS Messaging Brand Tracking Surveys & Feedback Campaign Analytics Multi-Location Review Request Review Notification Customer Experience Management Review Display Review Sharing Hashtag Tracking Post Scheduling Complaint Management Social Media Monitoring Artificial Intelligence
Customer Service Software 26 selected features Open category ↗ ⌄
Performance Metrics Appointment Management Real Time Notifications Customer Segmentation Employee Management Queue Management Virtual Assistant Customer History Call Routing SMS Messaging Email Management Voice Mail Call Center Management Knowledge Base Management Multi-Channel Communication Live Chat Activity Tracking Self Service Portal Alerts/Escalation Auto-Responders Support Ticket Management Engagement Tracking Surveys & Feedback Social Media Integration Contact Management Artificial Intelligence
Help Desk Software 27 selected features Open category ↗ ⌄

Sprinklr helps customer service teams manage support requests and customer conversations across multiple channels. It provides ticket management, case routing, workflow automation, knowledge management, and reporting tools. Teams can organize customer issues, automate routine support tasks, track conversations, and monitor service performance while providing consistent support across different communication channels.

Automated Routing Call Center Management Real-Time Chat Performance Metrics Customer Database Self Service Portal SLA Management CRM Real Time Notifications Multi-Channel Communication Support Ticket Management Surveys & Feedback Document Storage Social Media Integration Alerts/Escalation Prioritization Workflow Configuration Ticket Management Reporting/Analytics Access Controls/Permissions IT Asset Management Email Management Customer History Interaction Tracking Knowledge Base Management Remote Access/Control Artificial Intelligence
Campaign Management Software 28 selected features Open category ↗ ⌄
Lead Management Activity Dashboard Campaign Management Data Import/Export Campaign Segmentation Contact Database Campaign Planning Multi-Channel Marketing Channel Management Reporting & Statistics Lead Capture Campaign Scheduling Drip Campaigns Lead Generation Engagement Tracking Conversion Rate Optimization Visual Analytics Click Tracking Auto-Responders Template Management Customer Segmentation Multi-Campaign Campaign Analytics Social Media Integration Email Marketing AB Testing Content Management Artificial Intelligence
Content Marketing Software 23 selected features Open category ↗ ⌄
Categorization/Grouping Filtering Campaign Management Reporting & Statistics Audience Targeting Social Media Integration Social Promotion Template Management SEO Management Conversion Tracking Activity Dashboard Campaign Planning Editorial Calendar Content Library Drag & Drop Publish Scheduling Content Management Campaign Analytics Multi-Channel Campaigns Engagement Tracking Social Media Monitoring Email Marketing Artificial Intelligence
Social Media Marketing Software 31 selected features Open category ↗ ⌄
Automated Publishing Campaign Analytics Commenting/Notes Tagging Contact Management Social Media Monitoring Performance Metrics Campaign Planning Multi-Campaign Content Management Social Promotion Multi-Channel Marketing Image Library Post Scheduling Email Marketing Conversion Tracking Campaign Management Drag & Drop Reporting/Analytics Engagement Tracking Multi-Channel Management Content Library AB Testing Multi-Account Management Social Media Integration Calendar Management Trend Analysis Customer Segmentation Keyword Filtering Automated Scheduling Click Tracking
Call Center Software 31 selected features Open category ↗ ⌄
Call Recording Computer Telephony Integration Call Routing Call Monitoring Call Logging Call Center Management Activity Dashboard Call Tracking Callback Scheduling Progressive Dialer Manual Dialer Call Transfer Voice Mail Contact Management Inbound Call Center Chat/Messaging Outbound Call Center Alerts/Escalation CRM Multi-Channel Communication IVR/Voice Recognition Call Scripting Caller ID Automatic Call Distribution Queue Management Call Reporting Auto-Dialer Blended Call Center Predictive Dialer Interaction Tracking Artificial Intelligence
Customer Engagement Software 23 selected features Open category ↗ ⌄
Churn Management Engagement Tracking Email Management Social Media Integration CRM Multi-Language Real Time Analytics Campaign Management Content Management Event Triggered Actions Feedback Management Multi-Channel Communication Customer Database Surveys & Feedback Customer Experience Management Communication Management Live Chat Customer Segmentation Visual Analytics Customer History Customer Portal Sentiment Analysis Artificial Intelligence
Customer Satisfaction Software 24 selected features Open category ↗ ⌄
Trend Analysis Survey/Poll Management Data Visualization Reporting/Analytics Chat/Messaging CRM Feedback Management Customer Segmentation Customer Database SMS Messaging Visual Analytics Email Management Engagement Tracking Multi-Channel Communication Complaint Monitoring Customer Experience Management Sentiment Analysis Performance Metrics Social Media Integration Customer Journey Mapping NPS Survey CES Survey CSAT Survey Artificial Intelligence
Real Estate CRM Software 30 selected features Open category ↗ ⌄
Referral Tracking Commission Management Contact Database Lead Qualification Contact Management Campaign Management Access Controls/Permissions Client Management Email Marketing Pipeline Management Lead Management Activity Dashboard Lead Nurturing Interaction Tracking Reporting/Analytics Activity Tracking Document Management Appointment Management Alerts/Notifications Calendar Management Lead Generation Lead Distribution Client/Property Matching Task Management Segmentation Lead Capture Email Tracking For Real Estate Property Database Omnichannel Communications
Social CRM Software 29 selected features Open category ↗ ⌄
Lead Capture Customer Support Lead Nurturing Activity Dashboard Data Visualization Brand Tracking Contact Management Customer Engagement Social Media Monitoring Social Promotion Sales Pipeline Management Email Marketing Reporting/Analytics Tagging Communication Management Audience Targeting Marketing Automation Calendar Management Content Management Sentiment Analysis Task Management Customer Database Social Media Integration Live Chat Email Tracking CRM Customer Social Profiles Collaboration Tools Engagement Tracking
Market Research Software 29 selected features Open category ↗ ⌄
Reporting/Analytics Social Media Integration Paper-Based Data Import/Export Multi-Language Benchmarking Question Branching Template Management Statistical Analysis Phone-Based Real Time Data Customer Segmentation Survey Builder Face-to-Face Multi-Channel Distribution Customizable Questions Monitoring Panel Management Survey/Poll Management Drag & Drop Trend Analysis Question Library Email Management Sentiment Analysis Conditional Logic Activity Tracking Charting Multiple User Accounts Artificial Intelligence
Brand Management Software 23 selected features Open category ↗ ⌄
Change Management Fulfillment Distribution Collaboration Tools Visual Analytics Commenting/Notes Image Editing Campaign Management Metadata Management Digital Asset Management Customizable Branding Version Control Search/Filter Approval Process Control Template Management Artwork Management Content Library Document Storage Content Management Social Media Integration Brand Guidelines Image Library File Management Artificial Intelligence
Advocacy Software 9 selected features Open category ↗ ⌄
Advocate Management Customer Advocacy Campaign Management Engagement Tracking Nonprofit Advocacy Rewards Management Event Triggered Actions Forms Management Artificial Intelligence
All-in-One Marketing Platform Software 7 selected features Open category ↗ ⌄
Lead Management List Management Multi-Channel Marketing Landing Pages/Web Forms Behavior Analytics Dynamic Content Lead Nurturing
Auto Dialer Software 18 selected features Open category ↗ ⌄
Progressive Dialer Power Dialer Computer Telephony Integration Preview Dialer IVR/Voice Recognition Automatic Call Distribution Campaign Management Call Scripting Call Routing Voice Mail Call Recording Call Transfer Caller ID Predictive Dialer Call Center Management Reporting/Analytics Call Monitoring Artificial Intelligence
Call Center Workforce Management Software 17 selected features Open category ↗ ⌄
Employee Scheduling Labor Forecasting Performance Metrics Productivity Analysis Reporting/Analytics Agent Interface Call Recording Compliance Management Customer Experience Management Queue Management Employee Coaching Tools Quality Management Leave Tracking Call Monitoring For Call Centers Intraday Management Artificial Intelligence
Chatbot Software 18 selected features Open category ↗ ⌄
Natural Language Processing Automated Responses Virtual Assistant Chatbot AI/Machine Learning Query Suggestions Customer Support Language Detection Pre-Configured Bot Code-free Development Automated Routing Augmented Analytics Transfers/Routing Lead Qualification Customizable Branding Lead Capture For Sales/Marketing Artificial Intelligence
Competitive Intelligence Software 25 selected features Open category ↗ ⌄
Social Media Monitoring Activity Dashboard Benchmarking Search/Filter Alerts/Notifications Data Visualization Customer Profiles Forecasting Trend Analysis Sentiment Analysis SEO Management Monitoring Engagement Tracking Customer Segmentation Keyword Tracking Real-Time Analytics Competitive Analysis Third-Party Integrations Real Time Comparisons Website Monitoring API Reporting/Analytics Performance Metrics Data Import/Export Artificial Intelligence
Contact Center Software 12 selected features Open category ↗ ⌄
Automated Routing Quality Management Queue Management IVR/Voice Recognition Computer Telephony Integration Collaboration Tools Agent Interface Chatbot Auto-Dialer Reporting/Analytics Workforce Management Artificial Intelligence
Contact Center Quality Assurance Software 16 selected features Open category ↗ ⌄
Quality Management Employee Coaching Tools Customer Experience Management Call Recording Reporting/Analytics Process/Workflow Automation Third-Party Integrations Multi-Channel Communication Activity Dashboard KPI Monitoring Multiple Scoring Models Customer Surveys Feedback Management Agent Interface Sentiment Analysis Artificial Intelligence
Conversational AI Platform Software 14 selected features Open category ↗ ⌄
Contextual Guidance Live Chat Multi-Channel Communication Pre-Configured Bot For Developers Multi-Language Code-free Development Speech Synthesis Sentiment Analysis Speech Recognition Intent Recognition Reporting/Analytics Chatbot Artificial Intelligence
Customer Advocacy Software 9 selected features Open category ↗ ⌄
Social Engagement Advocate Management Community Management Gamification Reporting/Analytics Campaign Management Communication Management Referral Tracking Rewards Program
Customer Experience Software 18 selected features Open category ↗ ⌄
Surveys & Feedback Dashboard Data Visualization Text Analysis Reporting/Analytics Customer Segmentation Negative Feedback Management Engagement Tracking Real-Time Notifications Knowledge Management Customizable Templates Customizable Fields Survey/Poll Management Feedback Management Customizable Forms Multi-Channel Data Collection NPS Survey Structure Artificial Intelligence
MRM Software 11 selected features Open category ↗ ⌄
Activity Planning Content Management Brand Management Digital Asset Management Strategic Planning Approval Workflow Expense Management Marketing Calendar Budgeting/Forecasting ROI Tracking Artificial Intelligence
Publishing and Subscriptions Software 12 selected features Open category ↗ ⌄
Layout & Design Customizable Branding Collaboration Tools Cataloging/Categorization Campaign Management Subscription Management Circulation Management Reporting & Statistics Image Editing Advertising Management SEO Management Artificial Intelligence
Social Listening Tools Software 15 selected features Open category ↗ ⌄
Brand Tracking Sentiment Analysis Data Visualization Keyword Filtering Reporting/Analytics Negative Feedback Management Trend Analysis Social Media Monitoring Multi-Channel Data Collection Hashtag Tracking Audience Analytics Campaign Analytics Competitor Monitoring Performance Metrics Artificial Intelligence
Social Media Analytics Tools Software 9 selected features Open category ↗ ⌄
Multi-Channel Data Collection Engagement Tracking Lead Attribution Campaign Analytics Influencer Tracking Post Scheduling Customizable Reports Competitor Monitoring Artificial Intelligence
Social Media Management Software 18 selected features Open category ↗ ⌄
Engagement Tracking Tagging Image Library Customer Engagement @mentions Reporting/Analytics Keyword Tracking Brand Tracking Post Scheduling Alerts/Notifications Automated Publishing Multi-Account Management Social Media Integration Campaign Management Multi-Campaign Collaboration Tools Calendar Management Artificial Intelligence
Social Media Monitoring Software 20 selected features Open category ↗ ⌄
Competitive Analysis Trend Analysis Customizable Reports Audience Targeting Social Media Integration Performance Metrics Impact Measurement Visual Analytics Reputation Management Real-Time Notifications Reporting & Statistics Campaign Analytics Sentiment Analysis Customer Engagement Engagement Tracking Content Management Influencer Tracking Dashboard Multi-Channel Data Collection Artificial Intelligence
Social Networking Software 21 selected features Open category ↗ ⌄
Real-Time Chat Activity Dashboard Real-Time Notifications Event Management Reporting & Statistics Mobile Access Advertising Management Drag & Drop Social Promotion Data Security Engagement Tracking Media Library Content Management Tagging Monitoring Blogs Alerts/Notifications Social Media Integration Chat/Messaging @mentions Artificial Intelligence
Social Selling Software 12 selected features Open category ↗ ⌄
Social Media Monitoring Content Management Compliance Management Lead Engagement Content Discovery Performance Metrics Pre-Approved Content Library Employee Advocacy Single Sign On Automated Publishing Gamification Artificial Intelligence
Speech Analytics Software 10 selected features Open category ↗ ⌄
Data Security Natural Language Processing Sentiment Analysis Predictive Analytics Surveys & Feedback Call Recording Automatic Transcription Customer Experience Management Call Center Management Self-Service Search
VoIP Software 17 selected features Open category ↗ ⌄
IVR/Voice Recognition Call Screening Caller ID Call Routing Call Monitoring Contact Management SIP Trunking Computer Telephony Integration Call Recording Call Center Management Call Transfer Reporting & Statistics Auto-Dialer Automatic Call Distribution Mobile Access Voice Mail Call Tracking
Customer Support Software 12 selected features Open category ↗ ⌄
Queue Management Email Management Service Level Agreement (SLA) Management CRM Live Chat Knowledge Base Management Customer Database Reporting/Analytics Multi-Channel Communication Inventory Management Chatbot Artificial Intelligence
Connected Applications

Sprinklr Integrations

Integration information is displayed only when approved integration products are available on the profile.

Showing 8 of 13 integrations
Pricing Information

Sprinklr Pricing

Pricing type, currency, trial availability, payment frequency, destination links, and package-level starting prices.

Pricing Type Contact Vendor
Preferred Currency USD ($)
Free Trial Not available
Free Version Not available
Payment Frequency Not available
Pricing Page ↗ Request Demo ↗
Verified User Feedback

Sprinklr Reviews

Approved reviews submitted through verified Google or LinkedIn reviewer accounts.

Write a Sprinklr Review ↗
4.3
Based on 2 approved reviews
5 stars 25%
4 stars 75%
3 stars 0%
2 stars 0%
1 star 0%
James C.
James C. Social Media Specialist

A Strong and Engaging Social Platform

AutoCAD supports smooth MEP design and makes drafting easier for engineers. The tools are accurate and reliable. Working with complex 3D designs can be challenging.

Reviewed on November, 2024
Hannah O.
Hannah O. Communications internEntertainmentUsed the software for: 6-12 months

Reliable and Highly Accurate Performance

This social platform works well for community management and scheduling posts. Some advanced features take time to learn, but it becomes very useful with regular use.

Reviewed on September, 2024
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Frequently Asked Questions

Sprinklr FAQs

Answers generated from approved profile information, selected options, packages, integrations, support, training, deployment, and devices.

Sprinklr is an AI native customer experience management platform that helps large organizations manage customer interactions, service operations, social engagement, marketing, and customer insights from a unified environment. Its customer service capabilities bring conversations across voice, email, messaging, social media, live chat, and other digital channels into a centralized workspace, giving agents a complete view of customer interactions. Sprinklr Service includes AI powered routing, virtual agents, agent assistance, case management, self service, knowledge management, quality management, workforce management, and analytics. AI can classify customer requests, prioritize urgent cases, suggest responses, summarize conversations, and automate routine support tasks. Beyond customer service, Sprinklr connects social listening, customer feedback, marketing, and experience data to help organizations understand customer sentiment and identify trends across touchpoints. Its extensive integrations and customizable workflows make it suitable for complex enterprise environments. Sprinklr helps global brands reduce support complexity, improve agent productivity, personalize customer experiences, and turn customer interactions into actionable business insights.

  • No, Sprinklr does not offer a free version.

  • No, Sprinklr does not offer any free trial.

  • No, Sprinklr does not offer an API.

  • Sprinklr can be integrated with the following applications:

    • Salesforce Sales Cloud , ServiceNow , HubSpot CRM , Adobe Experience Manager , Slack , Shopify , Zendesk Suite , Google Analytics , Oracle Eloqua Marketing Automation , Dynamics 365 , Twitter/X , Pinterest , TikTok

  • Sprinklr offers support with the following options:
    • 24x7 Support , Email , Knowledge Base , FAQs/Forum

  • Sprinklr offers training with the following options:
    • In-person , Live Online , Documentation , Videos

  • Sprinklr supports the following languages:
    • English

  • Following are the typical users of the Sprinklr:
    • Self-Employed , Small-Business , Midsize-Business

  • Sprinklr supports the following deployment:
    • Cloud Hosted

  • Sprinklr supports the following devices and operating systems:
    • Web-Based , iPhone , Android
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