TikTok is a popular live streaming software platform that allows users to broadcast live video to a global audience in real time. Known for its short-form videos, TikTok’s live streaming feature enables creators and brands to engage directly with viewers through interactive and immersive content. Users can stream live events, Q&A sessions, behind-the-scenes footage, and much more while communicating with their audience through comments and live chat. The platform offers real-time analytics, allowing content creators to monitor viewer engagement, viewer count, and audience demographics during the stream. TikTok live streams also include tools for monetization, including tipping and branded collaborations, helping creators turn their content into a revenue stream. Businesses can use the platform for product launches, brand storytelling, or customer engagement, reaching millions of potential customers worldwide. TikTok’s algorithm-based feed ensures that live streams are shown to relevant audiences, increasing the chances of discovery and boosting overall viewer interaction.
ByteDance
2018
United States
Proprietary
Shipping Management
