Best Free Social Media Marketing Software

Free social media marketing software solutions are online platforms that let businesses and marketers manage and maintain their online presence across diverse social media platforms like Twitter, Instagram, and Facebook. Brands can effortlessly plan, schedule, post, edit, and share content over social media using these free tools. Furthermore, these tools offer various performance metrics to get crucial insights into how marketing campaigns are performing over diverse social media platforms. There are many reliable free social media marketing tools available on the market. They offer essential features, such as content management, performance metrics, conversion tracking, campaign analytics, automated publishing, tagging, commenting, social media monitoring, and more. Looking for free social media marketing and management tools to track and monitor your social media marketing efforts? Please continue reading, and you will find a list of the best free social media marketing tools that may grab your attention:

Note: Most of the products listed in this Free social media marketing software category offer free trial versions, though they have restrictions like timens limits, fixed number of users, or limited features. For more options and features, compare and evaluate all social media marketing software to find the best fit for you.

best free Social Media Marketing Software
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List of Top Free Social Media Marketing Software

HubSpot Marketing Hub

Marketing Software for Businesses of Every Size

HubSpot offers a powerful and free marketing platform that is ideal for businesses of all sizes. With a wide array of tools and features, including email marketing, social media management, and analytics, HubSpot's marketing product empowers businesses to attract, engage, and convert customers effectively. This all-in-one platform makes it easy for businesses to create targeted campaigns, track p... Read more about HubSpot Marketing Hub

Free Trial

14 Days

Pricing Type

$800 Per month

Location

United States

Canva

Free-to-use online graphic design tool

Canva is a user-friendly and one of the most popular graphic design platforms that is changing how people create visual content. Catering to both professionals and beginners, it offers an extensive library of templates for various projects. Canva's intuitive drag-and-drop interface simplifies the design operations and allows users to customize layouts, fonts, and colors effortlessly. With a pletho... Read more about Canva

Free Trial

30 Days

Pricing Type

$15 Per month

Location

Australia

Hootsuite

Best Social Media Marketing and Management Tool

Hootsuite is one of the leading social media management platforms that revolutionizes how businesses approach their online presence. As a centralized hub, Hootsuite empowers users to schedule, manage, and analyze content across various social media channels seamlessly. With a user-friendly interface, it facilitates efficient social media planning and collaboration among team members. Hootsuite's d... Read more about Hootsuite

Free Trial

30 Days

Pricing Type

$1,915 Per month

Location

Canada

Buffer

All-you-need social media toolkit for small businesses

Buffer is a user-friendly software designed to simplify social media management for businesses. With an intuitive interface, it allows users to schedule and publish posts seamlessly across various social media platforms. Buffer's scheduling feature enables efficient planning, ensuring content reaches the audience at optimal times. The platform's analytics features provide insights into post-perfor... Read more about Buffer

Free Trial

14 Days

Pricing Type

$5 Per month

Location

United States

Zoho Social

The easiest way to manage your brands on social media

Zoho Social is a dynamic social media management platform that redefines how businesses handle their online presence. Serving as a centralized solution, Zoho Social enables users to schedule posts, engage with their audience, and analyze social media performance effortlessly. With an intuitive interface, it can streamline content planning and collaboration to facilitate efficient social media mana... Read more about Zoho Social

Free Trial

15 Days

Pricing Type

$900 Per month

Location

British Indian Ocean Territory

Semrush

Get measurable results from online marketing

Semrush is a powerful suite of robust online marketing tools. It helps you analyze and optimize your website's performance. With Semrush, you can track your keywords, spy on competitors, and discover new opportunities. It provides insights into organic search, paid advertising, and backlinks. The tool's user-friendly interface makes it easy to navigate. Semrush also offers site audit features to i... Read more about Semrush

Free Trial

7 Days

Pricing Type

$139.95 Per month

Location

United States

Sprinklr Social

The undisputed leader in social media management

Sprinklr Social is a sophisticated platform developed for large enterprises aiming to master customer experience management across digital channels. Its strength lies in offering an integrated suite for social media management, advertising, marketing, and customer care, all within a single ecosystem. Sprinklr sets itself apart with advanced AI capabilities, enabling personalized customer interacti... Read more about Sprinklr Social

Free Trial

30 Days

Pricing Type

$299 Per month

Location

United States

Sprout Social

A powerful solution for social media management

Sprout Social is a comprehensive social media management platform that redefines how businesses connect, engage, and analyze their online presence. As a centralized solution, Sprout Social allows users to schedule posts, monitor conversations, and analyze performance across various social media channels. Its intuitive interface facilitates efficient collaboration among team members, streamlining t... Read more about Sprout Social

Free Trial

30 Days

Pricing Type

$199 Per month

Location

United States

BuzzSumo

From tracking mentions, to finding creative content ideas, we've got you covered.

BuzzSumo is a versatile online tool that helps users analyze content trends across various platforms. With a user-friendly interface, it allows individuals and businesses to discover popular topics and influencers in their niche. Users can input keywords to find the most shared and engaging content, gaining insights into effective marketing strategies. BuzzSumo also aids in competitor analysis by ... Read more about BuzzSumo

Free Trial

30 Days

Pricing Type

$159 Per month

Location

United Kingdom

Agorapulse

Best Social Media Management Software

Agorapulse stands out as an exceptional social media management tool, catering to the diverse needs of businesses and individuals alike. This user-friendly software streamlines essential tasks such as content scheduling and publishing across a range of popular platforms, ensuring your brand's online presence remains consistent and engaging. Its standout feature is undoubtedly the robust social inb... Read more about Agorapulse

Free Trial

30 Days

Pricing Type

$49 Per month

Location

France

SocialPilot

Social media marketing tool to increase brand awareness & traffic.

SocialPilot is a comprehensive social media marketing tool designed for scheduling posts, analyzing performance, and managing social media accounts. It supports multiple platforms including Facebook, Twitter, Instagram, LinkedIn, and Pinterest. Key features include a user-friendly dashboard for organizing posts, a content calendar for planning, and analytics for tracking engagement and reach. Soci... Read more about SocialPilot

Free Trial

14 Days

Pricing Type

$25.5 Per month

Location

United States

vidIQ

Get free insights and guidance to keep your YouTube channel growing.

vidIQ is an essential tool for YouTube creators looking to grow their channels and enhance their video performance. It provides deep insights into analytics, keyword research, and competitive analysis, helping creators understand what drives views and engagement. vidIQ's standout feature is its "Video Scorecard," which offers real-time feedback on videos, including SEO, social shares, and engageme... Read more about vidIQ

Free Trial

7 Days

Pricing Type

$1,582.50 Per month

Location

United States

Planable

Content Planning, Approval & Collaboration Done Right

Planable is an intuitive software solution designed to streamline and enhance social media collaboration for businesses. With its user-friendly interface, the platform facilitates seamless planning, creation, and approval of social media content. Planable's visual editor allows teams to preview and edit posts in a real-time collaborative environment, fostering efficient workflows. The software's c... Read more about Planable

Free Trial

Available

Pricing Type

$11 Per month

Location

United States

Curator.io

The easiest way to add a social feed to your site for free

Curator.io is a powerful social media aggregator that enables brands and businesses to gather and display social media feeds from various platforms onto their websites or digital screens. The tool stands out for its ability to curate content from multiple sources, including Instagram, Twitter, Facebook, and more, providing a unified and interactive social feed. Curator.io's customization features ... Read more about Curator.io

Free Trial

Available

Pricing Type

$25 Per month

Location

United States

SocialBee

AI-Powered Social Media Management Tool

SocialBee is a comprehensive social media management tool that specializes in content creation, scheduling, and audience growth across various platforms. Its standout feature is the content categorization system, which allows users to organize their posts into different themes and set unique posting schedules for each category, ensuring a diverse and engaging content mix. SocialBee also excels in ... Read more about SocialBee

Free Trial

14 Days

Pricing Type

$29 Per month

Location

United States

Predis.ai

Social Media Marketing made easy with AI

Predis.ai is an innovative tool developed to empower social media marketers by leveraging AI to craft and optimize content. Its hallmark feature is the AI-driven content assistant, which not only suggests engaging post ideas based on trending topics and audience preferences but also recommends optimal hashtags and captions to increase reach and engagement. Predis.ai excels in providing personalize... Read more about Predis.ai

Free Trial

Available

Pricing Type

$32 Per month

Location

British Indian Ocean Territory

Octopus CRM

The All-In-One LinkedIn Automation Tool

We help thousands of LinkedIn users simplify prospecting efforts, grow their business with our advanced LinkedIn automation software. Octopus is a powerful yet super simple autopilot for LinkedIn that automates your work and has a wide range of awesome features. Octopus CRM allows you to bypass this limitation and send a higher volume of connection requests per week by email without any risk to y... Read more about Octopus CRM

Free Trial

Available

Pricing Type

$6.99 Per month

Location

United States

Postlyy

Grow your personal brand faster with effortless content management & AI content creation

Postlyy is a comprehensive content management platform designed to enhance social media presence on platforms like LinkedIn and X (formerly Twitter). It offers a range of tools aimed at simplifying and optimizing social media tasks including: AI-Powered Content Creation: Helps users generate engaging and innovative content consistently. Content Scheduling: Facilitates the planning and timing o... Read more about Postlyy

Free Trial

7 Days

Pricing Type

Contact Vendor

Location

Canada

Leadguru

Advanced platform for social selling automation and optimization

Leadguru is a comprehensive platform designed to automate and optimize social selling across Slack and Discord online communities, helping you effectively manage and nurture leads within your domain-specific social media communities. Leadguru is a crucial instrument for tech startups, sales and marketing teams, HR departments, and independentprofessionals who manage social channels and communit... Read more about Leadguru

Free Trial

14 Days

Pricing Type

$49 Per month

Location

Poland

Paminga

Paminga is the 1st Choice of People Buying Marketing Automation for the 2nd Time

Create Once. Post To Multiple Social Platforms Paminga makes it easy to schedule posts to multiple social platforms simultaneously. Customize Posts Per Platform, or Schedule the Same Content to All Platforms Add Images, Video, and Create Reels Paminga's URL Builder & Shortener Ensures Perfect UTM Tagging Social Engagement Dashboards Incredible data with trends & charts for LinkedIn an... Read more about Paminga

Free Trial

14 Days

Pricing Type

Contact Vendor

Location

United States

ytRank

Optimize your content, outsmart the competition, and accelerate your growth with AI-powered tools by ytRank.ai

Are you a YouTuber looking to boost your channel's visibility and growth? ytRank.ai is here to transform your content strategy with powerful tools designed specifically for YouTube creators. ytRank.ai is an AI-powered platform designed to help YouTubers optimize their content strategy. With tools like keyword research, SEO scoring, title and description generation, and daily video ideas, ytRan... Read more about ytRank

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

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