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Adobe Analytics

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Web Analytics for Better Business Intelligence

Adobe Analytics Overview

Adobe Analytics is a sophisticated digital analytics solution that empowers businesses to deeply understand their online audience and customer behaviors. It excels in collecting and analyzing web, social, video, and mobile data, offering comprehensive insights. The platform's real-time analytics and detailed segmentation capabilities allow for personalized customer experiences. With Adobe Analytics, users can track and visualize customer journeys across multiple channels, identifying trends and opportunities. Its predictive analytics feature forecasts future behaviors, aiding in strategic planning. Integration with Adobe's Marketing Cloud enhances its functionality, providing a holistic view of marketing efforts. User-friendly dashboards and customizable reports make data accessible and actionable, making it a valuable tool for marketers, data analysts, and decision-makers.

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Adobe Analytics Screenshot & Video

Contact Details

  • Vendor Name Adobe
  • Founded 1967
  • Location United States
  • Employees 1000+

Support

  • Email Email
  • Knowledge Base Knowledge Base

Training

  • In-person In-person

Licensing & Deployment

  • Proprietary Proprietary
  • Cloud Hosted Cloud Hosted
  • Web-Based Web-Based

Typical Customers

  • Self-Employed Self-Employed
  • Small-Business Small-Business
  • Midsize-Business Midsize-Business
  • Large-Enterprise-Business Large-Enterprise-Business

Languages Supported

English


Industries

Information Technology & Services

Adobe Analytics Features

  • Arrow Icon Data Discovery
  • Arrow Icon Reporting & Statistics
  • Arrow Icon Multiple Data Sources
  • Arrow Icon Data Storage Management
  • Arrow Icon Predictive Analytics
  • Arrow Icon Visual Analytics
  • Arrow Icon Customizable Reports
  • Arrow Icon Data Mapping
  • Arrow Icon Ad hoc Analysis
  • Arrow Icon Visual Discovery
  • Arrow Icon Data Visualization
  • Arrow Icon Data Import/Export
  • Arrow Icon Performance Metrics
  • Arrow Icon Dashboard
  • Arrow Icon Drag & Drop
  • Arrow Icon Alerts/Notifications
  • Arrow Icon Search/Filter
  • Arrow Icon Charting
  • Arrow Icon Data Extraction
  • Arrow Icon Sales Trend Analysis
  • Arrow Icon Metadata Management
  • Arrow Icon Widgets
  • Arrow Icon Data Connectors
  • Arrow Icon Forecasting
  • Arrow Icon Sentiment Analysis
  • Arrow Icon Self Service Data Preparation
  • Arrow Icon Self-service Analytics
  • Arrow Icon User Management
  • Arrow Icon Predictive Analytics
  • Arrow Icon Website Analytics
  • Arrow Icon Dashboard
  • Arrow Icon Engagement Tracking
  • Arrow Icon Campaign Tracking
  • Arrow Icon Customer Journey Mapping
  • Arrow Icon ROI Tracking
  • Arrow Icon Data Visualization
  • Arrow Icon Social Media Integration
  • Arrow Icon Behavior Tracking
  • Arrow Icon AB Testing
  • Arrow Icon Multi-Channel Attribution
  • Arrow Icon Keyword Tracking
  • Arrow Icon Performance Metrics
  • Arrow Icon Reporting & Statistics
  • Arrow Icon Customizable Reports
  • Arrow Icon Campaign Analytics
  • Arrow Icon Conversion Tracking
  • Arrow Icon Customer Segmentation
  • Arrow Icon Ad hoc Reporting
  • Arrow Icon Multi-Channel Data Collection
  • Arrow Icon Tag Management
  • Arrow Icon Data Source Connectors
  • Arrow Icon SEO Management
  • Arrow Icon Cohort Analysis
  • Arrow Icon KPI Monitoring
  • Arrow Icon Data Management
  • Arrow Icon Data Import/Export
  • Arrow Icon Ad hoc Reporting
  • Arrow Icon Data Visualization
  • Arrow Icon Customizable Reports
  • Arrow Icon Access Controls/Permissions
  • Arrow Icon Visual Discovery
  • Arrow Icon Search/Filter
  • Arrow Icon Multiple Data Sources
  • Arrow Icon Activity Dashboard
  • Arrow Icon Visual Analytics
  • Arrow Icon Collaboration Tools
  • Arrow Icon Data Connectors
  • Arrow Icon Data Mapping
  • Arrow Icon Trend Analysis
  • Arrow Icon Reporting & Statistics
  • Arrow Icon Predictive Analytics
  • Arrow Icon Dashboard Creation
  • Arrow Icon Drag & Drop
  • Arrow Icon Real Time Reporting
  • Arrow Icon Historical Reporting
  • Arrow Icon Customer Journey Mapping
  • Arrow Icon Data Import/Export
  • Arrow Icon Advertising Management
  • Arrow Icon Cross Channel Attribution
  • Arrow Icon Performance Metrics
  • Arrow Icon Audience Targeting
  • Arrow Icon Campaign Analytics
  • Arrow Icon Attribution Modeling
  • Arrow Icon Engagement Tracking
  • Arrow Icon ROI Tracking
  • Arrow Icon Predictive Analytics
  • Arrow Icon Multi-Campaign
  • Arrow Icon Multi-Touch Attribution
  • Arrow Icon Campaign Management
  • Arrow Icon Customer Segmentation
  • Arrow Icon Conversion Tracking
  • Arrow Icon Affiliate Management
  • Arrow Icon Modeling & Simulation
  • Arrow Icon For Education
  • Arrow Icon Data Blending
  • Arrow Icon Forecasting
  • Arrow Icon Data Transformation
  • Arrow Icon Demand Forecasting
  • Arrow Icon For Healthcare
  • Arrow Icon Trend Analysis
  • Arrow Icon For Retail
  • Arrow Icon Performance Metrics
  • Arrow Icon Workflow Management
  • Arrow Icon Data Extraction
  • Arrow Icon Data Discovery
  • Arrow Icon Time on Site Tracking
  • Arrow Icon User Interaction Tracking
  • Arrow Icon Referral Tracking
  • Arrow Icon Goal Setting/Tracking
  • Arrow Icon Multiple Site Management
  • Arrow Icon Campaign Management
  • Arrow Icon Web Traffic Reporting
  • Arrow Icon Pageview Tracking
  • Arrow Icon Site Search Tracking
  • Arrow Icon Keyword Tracking
  • Arrow Icon Heatmaps
  • Arrow Icon Funnel Analysis

Adobe Analytics Pricing

Pricing Type

  • Pricing Type Contact Vendor

Preferred Currency

  • USD ($) USD ($)

Free Trial

  • NA

Free Version

  • NA

Payment Frequency

  • NA

Adobe Analytics FAQs

  • No, Adobe Analytics does not offer a free version.

  • No, Adobe Analytics does not offer any free trial.

  • No, Credit Card details are not required for the Adobe Analytics trial.

  • Yes, Adobe Analytics offers an API.

  • Adobe Analytics offers support with the following options:
    • Email , Knowledge Base

  • Adobe Analytics offers training with the following options:
    • In-person

  • Adobe Analytics supports the following languages:
    • English

  • Following are the typical users of the Adobe Analytics:
    • Self-Employed , Small-Business , Midsize-Business , Large-Enterprise-Business

  • Adobe Analytics supports the following deployment:
    • Cloud Hosted

  • Adobe Analytics supports the following devices and operating systems:
    • Web-Based