Talkwalker

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SoftwareWorld Editorial Review

Why SoftwareWorld Chooses Talkwalker

"Brands that need to stay on top of public perception and media coverage often find Talkwalker a practical choice. It helps marketing and communications teams track what people are saying across news, social media, and online channels. This kind of visibility is useful when managing campaigns, responding to trends, or understanding audience sentiment. Smaller businesses or teams with limited budgets, however, may find the pricing difficult to justify for basic monitoring needs."
Decision Snapshot

Talkwalker Evaluation Snapshot

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User Rating5.0 / 5
Starting Price$9600 / feautre
Free TrialAvailable
Free VersionYes
APINot specified
DeploymentCloud Hosted
HeadquartersLuxembourg
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Product Overview

Talkwalker Overview

Product description, media, company details, support, training, deployment, customer size, languages, and industries.

About Talkwalker

Talkwalker is a leading social media analytics tool designed to help brands monitor their online presence and analyze audience sentiment. This platform offers real-time insights into social media conversations, enabling organizations to track mentions, engagement, and trends across various channels. With its powerful analytics capabilities, Talkwalker allows users to measure the effectiveness of their marketing campaigns and identify opportunities for improvement. The software features customizable dashboards and reporting tools, making it easy to visualize data and share insights with stakeholders. Additionally, Talkwalker’s AI-driven technology helps uncover hidden patterns and trends, empowering brands to make informed decisions based on consumer behavior. By leveraging Talkwalker, organizations can enhance their social media strategies, improve brand reputation, and drive engagement.
Company Talkwalker
Founded 2009
Headquarters Luxembourg
Employees NA

Support

Email Phone Chat Knowledge Base

Training

In-person Live Online Webinar Documentation Videos

Licensing & Deployment

Proprietary Cloud Hosted Web-Based

Typical Customers

Self-Employed Small-Business Midsize-Business
Languages Supported 9 languages available
Dutch English French German Italian Japanese Spanish Turkish Chinese (Simplified)
Industries Served 3 industries available
Advertising & Marketing Information Technology & Services Market Research

Why Choose Talkwalker

Pros

  • Pros Real-time social listening covers 150M+ sources across the web
  • Pros Visual recognition technology spots brand logos in images and videos
  • Pros Sentiment analysis goes deeper than keywords, reading actual consumer intent
  • Pros Crisis alerts fire fast enough to act before damage spreads
  • Pros The conversational intelligence layer surfaces trends competitors haven't noticed yet
  • Pros Multilingual coverage handles 187 languages without losing analytical accuracy
  • Pros Custom dashboards let teams report without touching raw data exports
  • Pros Blue Silk AI adds a genuinely useful layer to trend prediction

Cons

  • Cons Advanced analytics depth can overwhelm teams without dedicated social listening experience
  • Cons Pricing scales quickly as data volume and user seats grow
  • Cons Real-time alerts require careful configuration to avoid notification fatigue
  • Cons Smaller brand use cases may find the feature breadth excessive
Strengths and Limitations

Talkwalker Pros & Cons

Consider the practical advantages and limitations identified through SoftwareWorld's product assessment.

+

Pros

  • Real-time social listening covers 150M+ sources across the web
  • Visual recognition technology spots brand logos in images and videos
  • Sentiment analysis goes deeper than keywords, reading actual consumer intent
  • Crisis alerts fire fast enough to act before damage spreads
  • The conversational intelligence layer surfaces trends competitors haven't noticed yet
  • Multilingual coverage handles 187 languages without losing analytical accuracy
  • Custom dashboards let teams report without touching raw data exports
  • Blue Silk AI adds a genuinely useful layer to trend prediction
!

Cons

  • Advanced analytics depth can overwhelm teams without dedicated social listening experience
  • Pricing scales quickly as data volume and user seats grow
  • Real-time alerts require careful configuration to avoid notification fatigue
  • Smaller brand use cases may find the feature breadth excessive
Category-Based Capabilities

Talkwalker Features

Each category combines the selected software category, its category-specific description, and the features assigned to that category.

Reputation Management Software 27 selected features Open category ↗
Sentiment Analysis Campaign Management Visual Analytics Review Generation Keyword Tracking Widgets Real Time Notifications Engagement Tracking Review Monitoring SEO Management Response Management Social Media Integration Content Management SMS Messaging Brand Tracking Surveys & Feedback Campaign Analytics Multi-Location Review Request Review Notification Customer Experience Management Review Display Review Sharing Hashtag Tracking Post Scheduling Complaint Management Social Media Monitoring
Marketing Analytics Software 26 selected features Open category ↗
Predictive Analytics Website Analytics Dashboard Engagement Tracking Campaign Tracking Customer Journey Mapping ROI Tracking Data Visualization Social Media Integration Behavior Tracking AB Testing Multi-Channel Attribution Keyword Tracking Performance Metrics Reporting & Statistics Customizable Reports Campaign Analytics Conversion Tracking Customer Segmentation Ad hoc Reporting Multi-Channel Data Collection Tag Management Data Source Connectors SEO Management Cohort Analysis KPI Monitoring
Social Media Marketing Software 31 selected features Open category ↗
Automated Publishing Campaign Analytics Commenting/Notes Tagging Contact Management Social Media Monitoring Performance Metrics Campaign Planning Multi-Campaign Content Management Social Promotion Multi-Channel Marketing Image Library Post Scheduling Email Marketing Conversion Tracking Campaign Management Drag & Drop Reporting/Analytics Engagement Tracking Multi-Channel Management Content Library AB Testing Multi-Account Management Social Media Integration Calendar Management Trend Analysis Customer Segmentation Keyword Filtering Automated Scheduling Click Tracking
Social Listening Tools Software 14 selected features Open category ↗
Brand Tracking Sentiment Analysis Data Visualization Keyword Filtering Reporting/Analytics Negative Feedback Management Trend Analysis Social Media Monitoring Multi-Channel Data Collection Hashtag Tracking Audience Analytics Campaign Analytics Competitor Monitoring Performance Metrics
Social Media Analytics Tools Software 8 selected features Open category ↗
Multi-Channel Data Collection Engagement Tracking Lead Attribution Campaign Analytics Influencer Tracking Post Scheduling Customizable Reports Competitor Monitoring
Social Media Monitoring Software 19 selected features Open category ↗
Competitive Analysis Trend Analysis Customizable Reports Audience Targeting Social Media Integration Performance Metrics Impact Measurement Visual Analytics Reputation Management Real-Time Notifications Reporting & Statistics Campaign Analytics Sentiment Analysis Customer Engagement Engagement Tracking Content Management Influencer Tracking Dashboard Multi-Channel Data Collection
Connected Applications

Talkwalker Integrations

Integration information is displayed only when approved integration products are available on the profile.

Pricing Information

Talkwalker Pricing

Pricing type, currency, trial availability, payment frequency, destination links, and package-level starting prices.

Pricing Type Per Feature
Preferred Currency USD ($)
Free Trial Available
Free Version Yes
Payment Frequency Annual Subscription
Basic
$9600 Per Feature

Prices shown are profile information and may not include taxes, regional differences, introductory terms, usage limits, or add-ons. Confirm current plans on the vendor website.

Verified User Feedback

Talkwalker Reviews

Approved reviews submitted through verified Google or LinkedIn reviewer accounts.

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5.0
Based on 2 approved reviews
5 stars 100%
4 stars 0%
3 stars 0%
2 stars 0%
1 star 0%
Karan R.
Karan R. Manager Social Listening

Great Social Listening and Analytics

Talkwalker is an excellent social listening tool with impressive conversation analytics. The quick search feature makes it easy to audit any brand or topic in no time, providing insights like overall mentions, sentiment analysis, and topic breakdowns. The only downside is that it can feel a bit pricey compared to some competitors, but the depth and quality of insights you get make it worth the investment.

Reviewed on February, 2025
Anonymous reviewer
Anonymous Reviewer Research Analyst

Insightful and Powerful Social Analytics

I’ve used Talkwalker to help clients understand what’s driving online conversations and how trends shift over time. The software is powerful, intuitive, and allows for detailed analysis across regions, languages, devices, and more. While there’s a bit of a learning curve at first, once you get the hang of it, it’s an incredibly valuable tool for gaining deep insights and making data-driven decisions.

Reviewed on July, 2022
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Frequently Asked Questions

Talkwalker FAQs

Answers generated from approved profile information, selected options, packages, integrations, support, training, deployment, and devices.

Talkwalker is a leading social media analytics tool designed to help brands monitor their online presence and analyze audience sentiment. This platform offers real-time insights into social media conversations, enabling organizations to track mentions, engagement, and trends across various channels. With its powerful analytics capabilities, Talkwalker allows users to measure the effectiveness of their marketing campaigns and identify opportunities for improvement. The software features customizable dashboards and reporting tools, making it easy to visualize data and share insights with stakeholders. Additionally, Talkwalker’s AI-driven technology helps uncover hidden patterns and trends, empowering brands to make informed decisions based on consumer behavior. By leveraging Talkwalker, organizations can enhance their social media strategies, improve brand reputation, and drive engagement.

  • Yes, Talkwalker offers a free version.

  • Yes, Talkwalker offers a free trial.

  • No, Credit Card details are not required for the Talkwalker trial.

  • Talkwalker offers the following pricing plans & packages:

    Basic

    $9600 Per Feature

  • Talkwalker supports the following payment frequencies:

    • Annual Subscription

  • No, Talkwalker does not offer an API.

  • Talkwalker can be integrated with the following applications:

    • Salesforce Sales Cloud , Tableau , Microsoft Power BI , Hootsuite , HubSpot CRM , Slack , Adobe Analytics , Zendesk Suite , Zapier , Google Analytics , Oracle Eloqua Marketing Automation , Sprinklr , Dynamics 365

  • Talkwalker offers support with the following options:
    • Email , Phone , Chat , Knowledge Base

  • Talkwalker offers training with the following options:
    • In-person , Live Online , Webinar , Documentation , Videos

  • Talkwalker supports the following languages:
    • German , English , French , Italian , Japanese , Dutch , Spanish , Turkish , Chinese (Simplified)

  • Following are the typical users of the Talkwalker:
    • Self-Employed , Small-Business , Midsize-Business

  • Talkwalker supports the following deployment:
    • Cloud Hosted

  • Talkwalker supports the following devices and operating systems:
    • Web-Based
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