Redtail CRM

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The #1 CRM for Financial Advisors

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SoftwareWorld Editorial Review

Why SoftwareWorld Chooses Redtail CRM

"Financial advisors tend to rely on Redtail CRM because it is built specifically for the financial services industry. Managing client relationships, tracking communication history, and staying organized across a growing book of business becomes much more manageable. Teams benefit from having client data centralized, which reduces the back-and-forth that often slows down advisory work. That said, businesses outside the financial sector may find it a poor fit since the platform is designed with that specific audience in mind."
Decision Snapshot

Redtail CRM Evaluation Snapshot

Review the most important product facts, official access information, and SoftwareWorld’s page-level trust standards in one place.

User Rating4.5 / 5
Starting Price$39 / month
Free Trial30 Days
Free VersionNo
APINot specified
DeploymentCloud Hosted
HeadquartersUnited States
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Product Overview

Redtail CRM Overview

Product description, media, company details, support, training, deployment, customer size, languages, and industries.

About Redtail CRM

Redtail CRM is a specialized customer relationship management tool designed specifically for financial advisors. It excels in managing client data, streamlining workflow, and enhancing client communication. A standout feature is its comprehensive client record-keeping system, which includes detailed client profiles, account information, and document storage, ensuring all pertinent client data is easily accessible. Redtail CRM also offers robust calendar and task management tools, facilitating efficient scheduling and task tracking. Its integration with a wide range of financial planning and portfolio management tools makes it particularly valuable for advisors. Additionally, Redtail CRM provides targeted communication features like bulk emailing and client segmentation, enabling personalized client outreach. Ideal for financial professionals, it combines ease of use with powerful features to optimize client management and business efficiency.
Company Orion
Founded 2003
Headquarters United States
Employees 101-500

Support

Email Phone Knowledge Base

Training

Webinar Documentation

Licensing & Deployment

Proprietary Cloud Hosted Web-Based iPhone Android

Typical Customers

Self-Employed Small-Business Midsize-Business Large-Enterprise-Business
Languages Supported 1 language available
English
Industries Served 2 industries available
Financial Services Information Technology & Services

Why Choose Redtail CRM

Problem it Solves

  • Problem it Solves Streamlines Client Management And Enhances Communication For Financial Advisors

Target Users

  • Target Users Financial Advisors
  • Target Users Wealth Managers
  • Target Users Investment Firms
  • Target Users Financial Planners
  • Target Users Insurance Agents

Core Use Case

  • Core Use Case Manage Client Relationships
  • Core Use Case Track Sales Opportunities
  • Core Use Case Automate Workflows
  • Core Use Case Schedule Appointments
  • Core Use Case Generate Reports

USP

  • USP Streamline Client Management With Intuitive And Efficient CRM Solutions

Pros

  • Pros Built specifically for financial advisors, not a generic CRM adaptation
  • Pros Contact management handles complex household and relationship linking well
  • Pros Workflow automation cuts down manual follow-ups across client lifecycles
  • Pros Seminar and event tracking built directly into the platform
  • Pros Deep integrations with popular financial planning and portfolio tools
  • Pros Affordable flat-rate pricing per database keeps costs predictable for teams
  • Pros Notes and activity history stay organized without extra configuration effort
  • Pros Mobile access lets advisors pull up client details on the go

Cons

  • Cons Workflow automation falls short for complex, multi-step advisory processes
  • Cons Reporting tools lack the depth serious data-driven practices need
  • Cons Mobile experience feels noticeably limited compared to the desktop version
  • Cons Onboarding new team members takes more effort than expected
Editorial Buyer Guidance

Who Is Redtail CRM Best For?

Review the buyer problem, target users, practical use cases, and product differentiator identified by the SoftwareWorld review team.

Problem It Solves

Streamlines Client Management And Enhances Communication For Financial Advisors

Target Users

  • Financial Advisors
  • Wealth Managers
  • Investment Firms
  • Financial Planners
  • Insurance Agents

Core Use Cases

  • Manage Client Relationships
  • Track Sales Opportunities
  • Automate Workflows
  • Schedule Appointments
  • Generate Reports

Unique Selling Point

Streamline Client Management With Intuitive And Efficient CRM Solutions

Strengths and Limitations

Redtail CRM Pros & Cons

Consider the practical advantages and limitations identified through SoftwareWorld's product assessment.

+

Pros

  • Built specifically for financial advisors, not a generic CRM adaptation
  • Contact management handles complex household and relationship linking well
  • Workflow automation cuts down manual follow-ups across client lifecycles
  • Seminar and event tracking built directly into the platform
  • Deep integrations with popular financial planning and portfolio tools
  • Affordable flat-rate pricing per database keeps costs predictable for teams
  • Notes and activity history stay organized without extra configuration effort
  • Mobile access lets advisors pull up client details on the go
!

Cons

  • Workflow automation falls short for complex, multi-step advisory processes
  • Reporting tools lack the depth serious data-driven practices need
  • Mobile experience feels noticeably limited compared to the desktop version
  • Onboarding new team members takes more effort than expected
Category-Based Capabilities

Redtail CRM Features

Each category combines the selected software category, its category-specific description, and the features assigned to that category.

Contact Management Software 27 selected features Open category ↗
Search/Filter Pipeline Management Social Media Integration Data Import/Export Prospecting Tools Task Management Customer Database Campaign Management Lead Nurturing Segmentation Email Management CRM Sales Forecasting Contact Management Calendar Management Document Storage Drag & Drop Collaboration Tools Lead Management Sales Pipeline Management Lead Distribution Email Marketing Opportunity Management Data Synchronization Interaction Tracking Lead Capture Artificial Intelligence
Financial CRM Software 29 selected features Open category ↗
Expense Tracking Forecasting Template Management Relationship Tracking Interaction Tracking Access Controls/Permissions Activity Tracking Client Management Collaboration Tools Sales Reports Email Management CRM Search/Filter Email Marketing Task Management Document Management Lead Management Calendar Management Customer Database Campaign Management Marketing Automation Activity Dashboard Territory Management Contact Management Pipeline Management Lead Capture For Financial Institutions Financial Management Artificial Intelligence
Sales Tracking Software 18 selected features Open category ↗
Sales Pipeline Management Lead Management Reporting/Analytics Appointment Scheduling Task Management Interaction Tracking Alerts/Notifications Customizable Reports Activity Dashboard Commenting/Notes Third-Party Integrations Data Import/Export Lead Scoring Document Management Email Templates Call Logging Search/Filter Artificial Intelligence
CRM Software 30 selected features Open category ↗
Referral Tracking Mobile Access Lead Qualification Contact Database Sales Pipeline Management Territory Management Quotes/Estimates Customizable Fields Calendar/Reminder System Marketing Automation Task Management Interaction Tracking Social Media Integration Pipeline Management Lead Capture Forecasting Contact Management Email Management Lead Generation Workflow Management Activity Dashboard Internal Chat Integration Segmentation Alerts/Notifications Document Storage Lead Management Reporting/Analytics Data Import/Export AI/Machine Learning Artificial Intelligence
Connected Applications

Redtail CRM Integrations

Integration information is displayed only when approved integration products are available on the profile.

Pricing Information

Redtail CRM Pricing

Pricing type, currency, trial availability, payment frequency, destination links, and package-level starting prices.

Pricing Type Per User
Preferred Currency USD ($)
Free Trial 30 Days
Free Version NA
Payment Frequency Annual Subscription, Monthly Subscription
Launch
$39 Per Month
Growth
$59 Per Month

Prices shown are profile information and may not include taxes, regional differences, introductory terms, usage limits, or add-ons. Confirm current plans on the vendor website.

Verified User Feedback

Redtail CRM Reviews

Approved reviews submitted through verified Google or LinkedIn reviewer accounts.

Write a Redtail CRM Review ↗
4.5
Based on 1 approved review
5 stars 50%
4 stars 50%
3 stars 0%
2 stars 0%
1 star 0%
Amelia M
Amelia M Associate Financial Advisor

Easy to use CRM Software

I like how user friendly it is, and the tech support is very helpful and responsive. I also like how it integrates with my other software.

Reviewed on January, 2025
Alternative Products

Top Redtail CRM Alternatives

Explore leading products commonly evaluated alongside Redtail CRM.

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Frequently Asked Questions

Redtail CRM FAQs

Answers generated from approved profile information, selected options, packages, integrations, support, training, deployment, and devices.

Redtail CRM is a specialized customer relationship management tool designed specifically for financial advisors. It excels in managing client data, streamlining workflow, and enhancing client communication. A standout feature is its comprehensive client record-keeping system, which includes detailed client profiles, account information, and document storage, ensuring all pertinent client data is easily accessible. Redtail CRM also offers robust calendar and task management tools, facilitating efficient scheduling and task tracking. Its integration with a wide range of financial planning and portfolio management tools makes it particularly valuable for advisors. Additionally, Redtail CRM provides targeted communication features like bulk emailing and client segmentation, enabling personalized client outreach. Ideal for financial professionals, it combines ease of use with powerful features to optimize client management and business efficiency.

  • No, Redtail CRM does not offer a free version.

  • Yes, Redtail CRM offers a free trial.

  • No, Credit Card details are not required for the Redtail CRM trial.

  • Redtail CRM offers the following pricing plans & packages:

    Launch

    $39 Per Month

    Growth

    $59 Per Month

  • Redtail CRM supports the following payment frequencies:

    • Annual Subscription , Monthly Subscription

  • No, Redtail CRM does not offer an API.

  • Redtail CRM can be integrated with the following applications:

    • Constant Contact , QuickBooks Online , Mailchimp , Google Workspace , Zoom Meetings , RingCentral Contact Center , Twilio , DocuSign , Gmail , Microsoft Outlook , LinkedIn Sales Navigator , Evernote Teams , GoTo Meeting , Zapier

  • Redtail CRM offers support with the following options:
    • Email , Phone , Knowledge Base

  • Redtail CRM offers training with the following options:
    • Webinar , Documentation

  • Redtail CRM supports the following languages:
    • English

  • Following are the typical users of the Redtail CRM:
    • Self-Employed , Small-Business , Midsize-Business , Large-Enterprise-Business

  • Redtail CRM supports the following deployment:
    • Cloud Hosted

  • Redtail CRM supports the following devices and operating systems:
    • Web-Based , iPhone , Android
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