Best Mobile Marketing Software for Small Businesses (Free & Paid)

Running a small business comes with unique challenges, including tight budgets and limited resources. That’s why choosing the right mobile marketing software can significantly improve your workflow and help you compete more effectively. Here, we feature the top mobile marketing software solutions designed for small businesses—offering affordable pricing, user-friendly interfaces, and scalable features that grow alongside your company.
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Last Updated: September 18, 2025

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274 Software

Popular Picks in Mobile Marketing Software

Survicate

Survicate

   (4.0)

$99 Per month

OneSignal

OneSignal

$19 Per month

AppsFlyer

AppsFlyer

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List of Top Best Mobile Marketing Software for Small Businesses

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MailUp is a comprehensive email marketing software designed to help businesses create, send, and manage effective email campaigns. With its intuitive interface, users can easily design visually appealing emails using customizable templates and a drag-and-drop editor. MailUp offers powerful segmentation tools, allowing marketers to target specific audience groups for more personalized messaging. Th... Read more about MailUp

Free Trial

Available

Pricing Type

$39 Per feautre

Location

Italy

Hearsay Relate is an innovative SMS marketing software designed to empower businesses to engage with their customers through targeted and personalized messaging. With a user-friendly interface, Hearsay Relate enables businesses to create effective SMS campaigns that resonate with specific audience segments. The platform allows for audience segmentation based on demographics, behaviors, and prefere... Read more about Hearsay Relate

Free Trial

NA

Pricing Type

$5000 Per feautre

Location

United States

The #1 Rated SMS Marketing Service

SlickText is a powerful yet user-friendly software developed for businesses to streamline their text message marketing campaigns. It offers an intuitive platform that allows you to send personalized SMS messages to customers, making communication easy and effective. With features like autoresponders, scheduled messages, and contact management, SlickText helps you engage with your audience at the r... Read more about SlickText

Free Trial

14 Days

Pricing Type

$29 Per month

Location

United States

Rakuten DX is a cuttingedge sales enablement software designed to empower sales teams with the tools and resources they need to drive results. This platform offers features for content management, training, and analytics, enabling organizations to enhance their sales processes effectively. With Rakuten DX, sales professionals can easily access marketing materials, training modules, and performance... Read more about Rakuten DX

Free Trial

Available

Pricing Type

Contact Vendor

Location

France

Kumulos is a leading mobile analytics software designed to help businesses track and analyze user behavior across their mobile applications. With its intuitive dashboard, Kumulos provides insights into key performance metrics, such as user engagement, retention rates, and inapp purchases, enabling businesses to make datadriven decisions to enhance their mobile strategy. The software allows users t... Read more about Kumulos

Free Trial

Available

Pricing Type

$50 Per feautre

Location

Israel

LoopMe is a mobile marketing software that utilizes artificial intelligence to optimize ad placements and maximize campaign performance. This tool offers solutions for reaching targeted audiences through mobile advertising, leveraging data and machine learning to predict and influence consumer behavior. LoopMe provides a range of advertising formats, including video, native, and display ads, ensur... Read more about LoopMe

Free Trial

NA

Pricing Type

Contact Vendor

Location

United Kingdom

Gupshup is an SMS marketing software that allows businesses to engage their customers through personalized and targeted text message campaigns. The platform enables businesses to send bulk SMS messages, manage contacts, and schedule messages for optimal delivery times. Gupshup offers advanced segmentation tools, allowing businesses to tailor their messages to specific customer groups based on pref... Read more about Gupshup

Free Trial

Available

Pricing Type

Contact Vendor

Location

India

Cross-Channel Marketing Platform for Customer Experience

Iterable is a cutting-edge marketing automation platform designed to optimize customer engagement through multiple channels. It stands out with its user-friendly interface, making it easy for marketers to create complex, data-driven campaigns. Key features include advanced segmentation, which allows personalized targeting based on user behavior and preferences, and multichannel messaging capabilit... Read more about Iterable

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Appsfire is a versatile advertising agency software designed to streamline digital marketing operations and improve the effectiveness of ad campaigns. The platform helps advertising agencies manage campaigns across multiple channels, including mobile, web, and social media, all from one centralized dashboard. With Appsfire, agencies can track performance in realtime, monitor key metrics like impre... Read more about Appsfire

Free Trial

NA

Pricing Type

Contact Vendor

Location

France

Scanbuy is a mobile marketing software designed to help businesses engage customers and drive sales through mobile-optimized marketing campaigns. The platform allows businesses to create and manage QR codes, barcodes, and NFC tags that can be scanned by consumers using their smartphones, providing a seamless experience between offline and online marketing. Scanbuy’s mobile marketing solutions en... Read more about Scanbuy

Free Trial

NA

Pricing Type

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Location

United States

The All-in-One Text Marketing Solution

EZ Texting is a dynamic software solution focused on simplifying text message marketing for businesses. It's renowned for its ease of use, making it accessible to all, regardless of technical expertise. With EZ Texting, businesses can send bulk SMS to connect with a wider audience efficiently. The platform offers unique features like customizable templates, which save time and maintain brand consi... Read more about EZ Texting

Free Trial

NA

Pricing Type

$75 Per month

Location

United States

Vibes is an SMS marketing software designed to enable businesses to build, automate, and measure SMS campaigns that drive customer engagement and conversion. With its user-friendly interface, Vibes makes it easy for businesses to create personalized mobile messaging campaigns, send them at optimal times, and analyze the results. The platform offers a range of advanced features including SMS automa... Read more about Vibes

Free Trial

NA

Pricing Type

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Location

United States

Full-Stack Customer Engagement and Retention Platform

WebEngage is a multi-channel marketing automation software that empowers businesses to create more personalized and effective customer engagement strategies. It focuses on enhancing user experience across various digital platforms including email, SMS, in-app messages, and web notifications. With its robust segmentation and targeting capabilities, WebEngage allows marketers to deliver highly perso... Read more about WebEngage

Free Trial

NA

Pricing Type

Contact Vendor

Location

India

Insights-led Customer Engagement Platform

MoEngage is an intelligent customer engagement platform designed to aid businesses in understanding and responding to their customers' needs more effectively. This software excels in analyzing customer behavior across various digital touchpoints, enabling companies to craft personalized marketing strategies. MoEngage's key features include automation of marketing campaigns, real-time segmentation,... Read more about MoEngage

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Online Form Builder For AI-Powered Lead Generation

involve.me is a versatile and user-friendly software designed to enhance customer engagement and data collection. It specializes in creating interactive content such as quizzes, surveys, forms, and calculators. Its drag-and-drop interface makes it easy to design customized, branded content without needing technical skills. A standout feature is its ability to personalize user experiences based on ... Read more about involve.me

Free Trial

Available

Pricing Type

$29 Per month

Location

United States

Cross-Channel Marketing Automation Platform

Listrak is a comprehensive digital marketing platform specializing in optimizing customer engagement and revenue. Its standout feature is the unified customer database, which consolidates data across channels for a 360-degree customer view. Listrak excels in personalized email marketing, using advanced segmentation and predictive analytics to deliver targeted content. The platform also offers robu... Read more about Listrak

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Drive More Traffic To Your Local Point of Sales

Uberall is a brand management software solution designed to help businesses manage their online presence, customer interactions, and brand reputation across multiple platforms. The software provides tools for monitoring customer reviews, updating business information, and managing social media interactions, enabling companies to create a consistent brand image. Uberall’s location management feat... Read more about Uberall

Free Trial

NA

Pricing Type

Contact Vendor

Location

Germany

Everything you need to grow in the app stores

AppTweak is an app store optimization (ASO) software designed to help businesses improve their app visibility and increase downloads. The platform provides a suite of tools to optimize app titles, descriptions, keywords, and screenshots for better discoverability in app stores. AppTweak offers analytics to track app performance, monitor keyword rankings, and analyze competitors, enabling users to ... Read more about AppTweak

Free Trial

Available

Pricing Type

$79 Per month

Location

Belgium

Qwaya is a powerful social media marketing software specifically designed for businesses aiming to optimize their advertising efforts on platforms like Facebook and Instagram. This platform provides comprehensive tools for ad creation, targeting, and performance tracking, simplifying the campaign management process. Users can access advanced analytics tools that offer deep insights into audience b... Read more about Qwaya

Free Trial

Available

Pricing Type

$149 Per feautre

Location

Sweden

Batch is a cutting-edge push notifications software designed to help businesses engage and retain their mobile and web audiences effectively. This platform offers a range of features, including personalized messaging, automated campaigns, and real-time analytics. Batch enables businesses to send targeted notifications based on user behavior, preferences, and segmentation, ensuring that messages ar... Read more about Batch

Free Trial

Available

Pricing Type

Contact Vendor

Location

France

Adikteev is a sophisticated campaign management software designed to help businesses optimize user engagement and increase retention through data-driven advertising. This platform combines audience segmentation, creative personalization, and predictive analytics to deliver targeted ad campaigns that drive user re-engagement. Adikteev’s machine-learning algorithms analyze user behavior, enabling ... Read more about Adikteev

Free Trial

NA

Pricing Type

$0.01 Per feautre

Location

France

PAR Punchh is a customer loyalty software that helps businesses enhance customer engagement and drive repeat purchases through personalized rewards programs. The platform enables companies to create and manage loyalty programs that reward customers for their purchases, social media interactions, and other brand engagements. PAR Punchh offers robust analytics to track customer behavior, preferences... Read more about PAR Punchh

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Understand and elevate your app’s reputation

AppFollow is a versatile software tool tailored for app tracking and management, offering a comprehensive solution for businesses and developers. It specializes in monitoring app reviews and ratings across various platforms, helping users stay updated with customer feedback. A standout feature is its real-time analytics, providing insights into app performance and user sentiment. AppFollow simplif... Read more about AppFollow

Free Trial

Available

Pricing Type

$179 Per month

Location

Finland

Multichannel Marketing Software for Business Growth

Maropost Marketing Cloud is a versatile digital marketing platform designed to streamline customer engagement across multiple channels. Its standout feature is the integration of email marketing, social media, mobile, and web channels into a single platform, enabling a unified approach to customer communications. The software shines with its advanced automation capabilities, allowing businesses to... Read more about Maropost Marketing Cloud

Free Trial

NA

Pricing Type

Contact Vendor

Location

Canada

Maropost is a sophisticated Email Tracking Software designed to optimize email marketing strategies for businesses. It offers a comprehensive suite of tools for creating, sending, and monitoring email campaigns, ensuring maximum engagement and effectiveness. Maropost’s intuitive interface allows marketers to design visually appealing emails, segment audiences, and automate email sequences based ... Read more about Maropost

Free Trial

NA

Pricing Type

$251 Per month

Location

Canada

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