Synup

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Listing & Reputation Management Software

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SoftwareWorld Editorial Review

Why SoftwareWorld Chooses Synup

"Managing business listings across multiple directories can get messy, especially for brands with several locations. Synup helps businesses keep their location data accurate and consistent across the web, which directly affects how customers find them online. Marketing teams find it particularly useful for local presence management without having to manually update each platform. That said, smaller single-location businesses may find the platform more than they need, since its real value shows when managing multiple locations at scale."
Decision Snapshot

Synup Evaluation Snapshot

Review the most important product facts, official access information, and SoftwareWorld’s page-level trust standards in one place.

User Rating5.0 / 5
Starting Price$79 / month
Free TrialNot available
Free VersionNot available
APIAvailable
DeploymentCloud Hosted
HeadquartersUnited States
✎
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Product Overview

Synup Overview

Product description, media, company details, support, training, deployment, customer size, languages, and industries.

About Synup

Synup is a cloud-based, all-in-one local marketing software designed for businesses to manage their online presence and reputation effectively. Key to Synup's offering is its ability to streamline local listings across numerous directories, ensuring business information is consistent and accurate everywhere. This feature enhances local SEO, helping businesses rank higher in search results. Synup also excels in review management, enabling businesses to monitor and respond to customer feedback across various platforms from a single dashboard. Additionally, the platform offers analytics tools, providing insights into customer interactions and business performance. Synup's 'Campaigns' feature allows for targeted marketing promotions, further engaging customers. Ideal for small to medium-sized businesses, Synup simplifies managing local marketing efforts, from listings and reviews to analytics and customer engagement.
Company Synup
Founded 2014
Headquarters United States
Employees 101-500

Support

24x7 Support Email Phone Chat Knowledge Base

Training

Documentation

Licensing & Deployment

Proprietary Cloud Hosted Web-Based Mac

Typical Customers

Small-Business Midsize-Business Large-Enterprise-Business
Languages Supported 1 language available
English

Why Choose Synup

Problem it Solves

  • Problem it Solves Improves Local Business Visibility And Online Presence Management

Target Users

  • Target Users Small Business Owners
  • Target Users Digital Marketing Agencies
  • Target Users Franchise Managers
  • Target Users Local SEO Specialists
  • Target Users Brand Managers

Core Use Case

  • Core Use Case Optimize Local Listings
  • Core Use Case Manage Online Reviews
  • Core Use Case Track Search Rankings
  • Core Use Case Analyze Customer Feedback
  • Core Use Case Enhance Online Visibility

USP

  • USP Boost Your Online Presence With Seamless Local Marketing Solutions

Pros

  • Pros Local listing management syncs across 60+ directories automatically
  • Pros Citation cleanup tools catch inconsistencies most businesses never notice
  • Pros Review monitoring consolidates feedback from Google, Yelp, and Facebook
  • Pros White-label options make it genuinely useful for agency resellers
  • Pros Location-level analytics break down performance without needing extra dashboards
  • Pros Bulk updates across multiple locations save serious operational time
  • Pros The reputation scoring gives clients a tangible metric to track

Cons

  • Cons Reporting dashboard takes time to navigate without prior onboarding
  • Cons Local listing sync occasionally lags behind real-time updates
  • Cons Pricing climbs noticeably as location counts and features scale
  • Cons Smaller businesses may find the full feature set overwhelming
Editorial Buyer Guidance

Who Is Synup Best For?

Review the buyer problem, target users, practical use cases, and product differentiator identified by the SoftwareWorld review team.

Problem It Solves

Improves Local Business Visibility And Online Presence Management

Target Users

  • Small Business Owners
  • Digital Marketing Agencies
  • Franchise Managers
  • Local SEO Specialists
  • Brand Managers

Core Use Cases

  • Optimize Local Listings
  • Manage Online Reviews
  • Track Search Rankings
  • Analyze Customer Feedback
  • Enhance Online Visibility

Unique Selling Point

Boost Your Online Presence With Seamless Local Marketing Solutions

Strengths and Limitations

Synup Pros & Cons

Consider the practical advantages and limitations identified through SoftwareWorld's product assessment.

+

Pros

  • Local listing management syncs across 60+ directories automatically
  • Citation cleanup tools catch inconsistencies most businesses never notice
  • Review monitoring consolidates feedback from Google, Yelp, and Facebook
  • White-label options make it genuinely useful for agency resellers
  • Location-level analytics break down performance without needing extra dashboards
  • Bulk updates across multiple locations save serious operational time
  • The reputation scoring gives clients a tangible metric to track
!

Cons

  • Reporting dashboard takes time to navigate without prior onboarding
  • Local listing sync occasionally lags behind real-time updates
  • Pricing climbs noticeably as location counts and features scale
  • Smaller businesses may find the full feature set overwhelming
Category-Based Capabilities

Synup Features

Each category combines the selected software category, its category-specific description, and the features assigned to that category.

Reputation Management Software 27 selected features Open category ↗ ⌄
Sentiment Analysis Campaign Management Visual Analytics Review Generation Keyword Tracking Widgets Real Time Notifications Engagement Tracking Review Monitoring SEO Management Response Management Social Media Integration Content Management SMS Messaging Brand Tracking Surveys & Feedback Campaign Analytics Multi-Location Review Request Review Notification Customer Experience Management Review Display Review Sharing Hashtag Tracking Post Scheduling Complaint Management Social Media Monitoring
Social Media Marketing Software 31 selected features Open category ↗ ⌄
Automated Publishing Campaign Analytics Commenting/Notes Tagging Contact Management Social Media Monitoring Performance Metrics Campaign Planning Multi-Campaign Content Management Social Promotion Multi-Channel Marketing Image Library Post Scheduling Email Marketing Conversion Tracking Campaign Management Drag & Drop Reporting/Analytics Engagement Tracking Multi-Channel Management Content Library AB Testing Multi-Account Management Social Media Integration Calendar Management Trend Analysis Customer Segmentation Keyword Filtering Automated Scheduling Click Tracking
Advertising Agency Software 19 selected features Open category ↗ ⌄
Calendar Management Collaboration Tools File Sharing Prioritization Project Management Project Tracking Task Management Task Progress Tracking Task Scheduling Time Tracking Campaign Management Commenting/Notes Email Management Reminders Status Tracking Deadline Management Billing & Invoicing Client Management Resource Management
SEO Software 31 selected features Open category ↗ ⌄
Website Analytics User Management Advertising Management Keyword Rank Tracking Visual Analytics Campaign Management Conversion Rate Optimization Performance Management WYSIWYG Editor Google Analytics Integration SEO Management Website Management ROI Tracking Campaign Analytics Link Management Performance Metrics Multi-Campaign Email Marketing Competitive Analysis Audit Management Monitoring Multi-Location Content Management Keyword Research Tools Keyword Tracking Landing Pages Click Tracking Backlink Monitoring Web Traffic Reporting Social Media Integration Real Time Notifications
Display Advertising Software 8 selected features Open category ↗ ⌄
A/B Testing Heatmaps Behavior Analytics Cross Channel Attribution Personalization Retargeting Ads Dynamic Content Audience Targeting
Local SEO Tools Software 13 selected features Open category ↗ ⌄
Keyword Rank Tracking Reporting/Analytics SEO Audit Competitive Analysis Reputation Management Geo Rankings Keyword Research Tools Content Management Performance Metrics Listing Management Web Traffic Reporting SEO Management Reviews Management
Store Locator Software 12 selected features Open category ↗ ⌄
Product Search Mapping Reporting/Analytics White Label Third-Party Integrations Distance Calculation Mobile Access Multi-Location Ratings/Reviews Directions Geolocation Geocoding
Connected Applications

Synup Integrations

Integration information is displayed only when approved integration products are available on the profile.

Pricing Information

Synup Pricing

Pricing type, currency, trial availability, payment frequency, destination links, and package-level starting prices.

Pricing Type Per Feature
Preferred Currency USD ($)
Free Trial Not available
Free Version Not available
Payment Frequency Annual Subscription
Basic
$79 Per Month
Agency
$199 Per Month
Scale
$799 Per Month

Prices shown are profile information and may not include taxes, regional differences, introductory terms, usage limits, or add-ons. Confirm current plans on the vendor website.

Verified User Feedback

Synup Reviews

Approved reviews submitted through verified Google or LinkedIn reviewer accounts.

Write a Synup Review ↗
5.0
Based on 3 approved reviews
5 stars 100%
4 stars 0%
3 stars 0%
2 stars 0%
1 star 0%
Opeyemi S.
Opeyemi S. Creative Director

Synup works and is cost effective

Synup has been really helpful and affordable. I can keep track of all my listings and reviews without any surprises, and the automation saves me a lot of time.

Reviewed on November, 2023
Zsofia Y.
Zsofia Y. Graphic Designer

All-in-One SEO and Social Media Solution

Presence has been fantastic for improving my online visibility. Its SEO tools help optimize my web presence, while the social media management features make scheduling posts effortless and save a lot of time. Everything feels integrated and easy to manage.

Reviewed on November, 2023
Redion K.
Redion K. CEO

Effective Tool for Multi-Location Business Growth

I’ve been using Synup for a while now, and it’s really made managing my business across different locations so much easier. Keeping track of reviews and responding quickly is simple, and I can already see how it’s helped improve sales and customer engagement.

Reviewed on July, 2023
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Frequently Asked Questions

Synup FAQs

Answers generated from approved profile information, selected options, packages, integrations, support, training, deployment, and devices.

Synup is a cloud-based, all-in-one local marketing software designed for businesses to manage their online presence and reputation effectively. Key to Synup's offering is its ability to streamline local listings across numerous directories, ensuring business information is consistent and accurate everywhere. This feature enhances local SEO, helping businesses rank higher in search results. Synup also excels in review management, enabling businesses to monitor and respond to customer feedback across various platforms from a single dashboard. Additionally, the platform offers analytics tools, providing insights into customer interactions and business performance. Synup's 'Campaigns' feature allows for targeted marketing promotions, further engaging customers. Ideal for small to medium-sized businesses, Synup simplifies managing local marketing efforts, from listings and reviews to analytics and customer engagement.

  • No, Synup does not offer a free version.

  • No, Synup does not offer any free trial.

  • Synup offers the following pricing plans & packages:

    Basic

    $79 Per Month

    Agency

    $199 Per Month

    Scale

    $799 Per Month

  • Synup supports the following payment frequencies:

    • Annual Subscription

  • Yes, Synup offers an API.

  • Synup can be integrated with the following applications:

    • Salesforce Sales Cloud , Mailchimp , HubSpot CRM , Slack , Zendesk Suite , Yelp Guest Manager , Zapier , Google Analytics , Twitter/X

  • Synup offers support with the following options:
    • 24x7 Support , Email , Phone , Chat , Knowledge Base

  • Synup offers training with the following options:
    • Documentation

  • Synup supports the following languages:
    • English

  • Following are the typical users of the Synup:
    • Small-Business , Midsize-Business , Large-Enterprise-Business

  • Synup supports the following deployment:
    • Cloud Hosted

  • Synup supports the following devices and operating systems:
    • Web-Based , Mac
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