Advertising agency software is designed for ad agencies to provide the next level of client service and productivity. Advertising agency software is the solution for a marketing agency that is in need of client service. It is difficult to run a marketing agency without having advertising software. If you are in search of affordable, secure, comprehensive, easy-to-use, and easy-to-implement marketing project management software, then read further. There are many benefits of advertising agency software. It helps in managing the agency remotely, creates client details, creates publication details, etc. Advertising software is a dire necessity for advertising agency all over the world. But agencies find it difficult to get hold of the best advertising agency software. To know about the best advertising agency software that is currently ruling the market, consider the list of the top advertising agency software mentioned below, coined together by SoftwareWorld.
What are the Best Advertising Agency Software In 2023?
» Our score is based on user satisfaction (reviews & ratings), social media buzz, online presence, and other relevant information. If your software is part of this list, use this badge on your website and social media to let your readers know about your success.
List of Best Advertising Agency Software | Top Marketing Ad Agencies Software Reviews
1. Screendragon – Agency Management Software to Boost Profits
About Screendragon : Screendragon is a leading agency management software used by the world’s top agency groups including Omnicom, WPP and IPG. It caters specifically to the needs of agencies and in-house agencies, streamlining operations and reducing costs. Screendragon combines SOW creation, project management, resource management and forecasting, time tracking, review and approval workflows and budget management – in one solution. Its easy-to-use and custom branded UX inspires creativity and ensures fast adoption.
Screendragon Advertising Agency Features : Campaign Management, Collaboration, Document Management, File Sharing, Project Management, Task Management, Time Tracking
“We measured success by company uptake and our expectations were exceeded tenfold. Screendragon smashed all of our targets” – Nick Vale
Screendragon
United Kingdom
51 – 200
2001
$20.00/month/user
Yes
4.7
30+ Reviews
4.6
50+ Reviews
2. NetSuite – Marketing & Advertising Agency Software ERP
About NetSuite : Oracle NetSuite Global Business Unit pioneered the Cloud Computing revolution in 1998, establishing the world’s first company dedicated to delivering business applications over the internet. Today, Oracle NetSuite Global Business Unit provides a suite of cloud-based financials / Enterprise Resource Planning (ERP), HR and omnichannel commerce software that runs the business of companies in more than 100 countries.
NetSuite Advertising Agency Features : Campaign Management, Collaboration, Document Management, File Sharing, Project Management, Task Management, Time Tracking
“Our move to NetSuite is really about scaling the business. We have much more visibility and accuracy compared to what we were doing before with the real-time accounting capabilities in NetSuite.” – Scott Cross
NetSuite
United States
1001 – 5000
1998
Not provided by vendor
Yes
4.2
550+ Reviews
3.9
1000+ Reviews
3. Wrike – Manage your projects from start to finish with Wrike
About Wrike : You can be assured that your work will become more efficient with Wrike. It is undoubtedly great project managing software, which not only provides complete visibility as well as great control over the tasks. This amazing software was founded in the year 2006, and has been serving various advertising organizations since then. You can use this software for saving time as well as gaining visibility.
Wrike Advertising Agency Features : Campaign Management, Collaboration, Document Management, File Sharing, Project Management, Task Management, Time Tracking
“With Wrike, I am able to track and monitor all of my projects in one place. If asked about one of my projects, I can instantly go into Wrike and give them an update within 30 seconds.” – Lisa Matthews
Wrike
United States
51 – 200
2009
$9.80/month/user
Yes
4.2
1500+ Reviews
4.1
1000+ Reviews
4. Metadata – Automatic Account-Based Advertising for B2B Companies
About Metadata : Metadata is a reputed and the only Artificial Intelligence campaign execution platform and has been serving the business-to-business companies. Creating pipelines is not an easy task and it is also crucial to have knowledge about the components of the marketing mix, which work, and also the ones that don’t. The patented technology of Metadata helps in executing numerous campaigns within a short time.
Metadata Advertising Agency Features : Campaign Management
“The constant intelligence we get from Metadata helps us be more data-driven, and generate a more predictable flow of leads for the Sales team.” – Elias Terman
Metadata
United States
11 – 50
2015
Not provided by vendor
Yes
4.6
13 Reviews
4.6
50+ Reviews
5. Scoro – Where Everything Comes Together
About Scoro : Scoro is the most comprehensive business management software loved by agencies and consultancies around the world. It combines project management, CRM, billing, and reporting – all in one place. So your business can run as smoothly and efficiently as possible, from sales right through to billing. Scoro has also been listed in the Technology Fast 50 list by Deloitte, in the Inc. 5000 list, and has been selected as one of the top software companies in EMEA.
Scoro Advertising Agency Features : Collaboration, Document Management, File Sharing, Project Management, Task Management, Time Tracking
“Scoro is vital for the team here at Brandality. I would say for the majority it’s the first thing they go to after turning on their computers in the morning. It houses everything for us, we’d be lost without it! We’re so glad we’ve found Scoro.” – Adam Arnold
Scoro
United Kingdom
51 – 200
2013
$26.00/month/user
Yes
4.6
130+ Reviews
4.4
120+ Reviews
6. Quantcast – Audience measurement & realtime ads
About Quantcast : Quantcast is responsible for proving the artificial intelligence-driven insights on the audience, as well as targeting and measurement. It is considered to be the leader of artificial intelligence technology, and the applications for agencies, publishers, and brands. It is known to specialize in artificial intelligence-driven real-time advertising as well. It has also been helping the publishers, as well as marketers, understand all the audience, with the help of direct measurement.
Quantcast Advertising Agency Features : Campaign Management
“Making our media more efficient and effective is critical to our overall strategy. Quantcast was able to deliver and exceed the goals that we set on both accuracy and viewability. The results directly impacted our approach to our digital media plan.” – Susie O’Donoghue
Quantcast
United States
501 – 1000
2006
Not provided by vendor
Yes
4.2
19 Reviews
4.3
15 Reviews
7. Workamajig – Project & workflow management for the creative industry
About Workamajig : Workamajig is a reputed software, which aids in managing projects for the marketing teams, improves efficiency, and increases collaboration. Earlier, it was known as the Creative Manager Pro. It can be customized as per the needs of an organization, and it is completely web-based. It has been created especially to help the creative groups, like advertising. This software is being used by numerous advertising agencies all over the world.
Workamajig Advertising Agency Features : Campaign Management, Collaboration, File Sharing, Project Management, Task Management, Time Tracking
“From dealing with customer service to upgrades to the software over the years the overall experience has been exceptional. I work on the Finance side but whats wonderful that it doesn’t matter which piece of the software you go in to, the layout and functionalities throughout are consistent. ” – Rachel D.
Workamajig
United States
11 – 50
2003
$38.00/month/user
Yes, get a free trial
3.7
250+ Reviews
3.6
150+ Reviews
8. Admation – Ad Agency & Marketing Project Management Software
About Admation : Helping you work smarter, not harder, our marketing program management software offers a complete solution for any ad agency looking to streamline their workflow and better manage their campaigns and assets, helping you get the most out of your resources. Designed from the ground up for use by creative agencies at the cutting edge of digital, our advertising project management software suite delivers the powerful features and intuitive operation your organisation needs to transform the way it works.
Admation Advertising Agency Features : Campaign Management, Collaboration, Document Management, File Sharing, Project Management, Task Management, Time Tracking
“Admation has simplified the approval workflow and provides an efficient management system for the high volume of approvals characteristic of our industry… We have also had positive feedback from clients that Admation has streamlined communication and workflow between the agency and their organisations.” – Sue
Automaton
Australia
11 – 50
2001
Not provided by vendor
Yes
3.5
150+ Reviews
4.5
01 Reviews
9. Forecast – Resource scheduling & project management for agencies
About Forecast : Forecast is one of the best project management as well as resource scheduling platform for the agencies, which is powered by artificial intelligence. It is perfect for those companies who are interested in delivering the projects on a proper time, in accordance with the scope and budget. It allows organizations to look into your future, allowing you to make decisions before any costly and serious problem arises.
Forecast Advertising Agency Features : Campaign Management, Collaboration, Document Management, File Sharing, Project Management, Task Management, Time Tracking
“Either one was good at one and not the other etc but finding forecast really dealt with all my needs and although its taken 6 months to get all the data in and staff using effectively, the benefits have been fantastic. Projects are running smoother and we can control the budgets better. Really good software.” – Gordon H.
Forecast
Denmark
11 – 50
2016
$19.00/month/user
Yes
4.5
40+ Reviews
4.5
20+ Reviews
10. Celtra – The Creative Management Hub
About Celtra : Celtra is the Creative Management Platform (CMP) for digital advertising. Celtra’s CMP is a cloud-based, self-service software for managing the entire creative lifecycle of digital advertising — improving advertising effectiveness while reducing operational costs. Media consumption has radically changed, and consumers’ expectations are higher than ever. In order to connect with consumers, brands need to create experiences that feel meaningful and relevant.
Celtra Advertising Agency Features : Campaign Management, Collaboration
“Celtra was a key player for us to drive engagement with the consumer, to create a much higher return of investment of every dollar that we invest in communication.” – Luis Di Como
Celtra
United States
51 – 200
2006
Not provided by vendor
Yes
4.4
250+ Reviews
4.4
150+ Reviews
11. AdHawk– Digital advertising spend tracking, reporting & optimization
About AdHawk : AdHawk is undoubtedly one of the simplest and most convenient methods of managing the method of digital advertising across a number of platforms. This particular platform plays the crucial role of aggregating all the data and putting it into a single dashboard. You will also get numerous optimization tips, which will help you to gain additional knowledge.
AdHawk Advertising Agency Features : Campaign Management, Collaboration, File Sharing, Project Management, Task Management
“On-boarding is really easy & it is very clear that the team is very knowledgeable. Honestly the best part about AdHawk was being able to sit back & watch our ROI increase month over month. It turned the painful process of optimizing AdWords into a delightful process.” – Jillian C.
AdHawk
United States
11 – 50
2015
Not provided by vendor
Yes
4.9
13 Reviews
4.5
25+ Reviews
12. Influence4You– Influencer marketing platform
About Influence4You: The influence marketing platform with more than 160,000 subscribed influencers and access to 100 million profiles. Micro-influencers are 3 times more engaging than celebrities. Take advantage of their authenticity, discover some great profiles and manage your campaigns with them efficiently via the most complete platform on the market!
Influence4You Advertising Agency Features : Campaign Management, Collaboration, Document Management, File Sharing, Project Management, Task Management, Time Tracking
“Influence4You manages our influencer marketing campaigns to promote our catalogue of films and series, as well as to create conversation and excitement when our Original content is launched. The support of experts allows for us to successfully use micro and macro-influencers, and all social platforms such as Instagram, TikTok, Twitter and YouTube.” – Alexandre Andresciani
Influence4You
France
11 – 50
2012
$970.00 /month
Yes
0.0
0 Reviews
5.0
1 Reviews
13. Ravetree – Everything, organized in one place.
About Ravetree: Ravetree is an award-winning work management software platform that empowers teams to deliver work faster, be more informed, and spend less time searching for information. Companies use Ravetree to manage their projects, resources, and creative workflows—all in one place. Ravetree eliminates the pain of moving between different applications to find important information, relying on cumbersome spreadsheets, and entering the same data in multiple places. It’s easy to get work done with Ravetree!
Ravetree Advertising Agency Features: Campaign Management, Collaboration, Document Management, File Sharing, Project Management, Task Management, Time Tracking
“Ravetree has transformed our business. Things that used to take multiple software and apps are now under one umbrella. The entire team loves Ravetree, and it’s so amazingly powerful.” – Courtney B.
Ravetree
United States
1 – 50
2013
$29/month
Yes
4.4
15+ Reviews
4.1
20+ Reviews
14. Accelo – Automation software for all Professional Service Businesses
About Accelo : Accelo is the smart technology platform that gets you back to doing the work you love by automating and streamlining work into one, integrated system. With Accelo client accounts, projects, timesheets and more, everything is tracked for you – so you can spend less time in meetings and dealing with admin work. By streamlining your operations, you and your team will be free to dedicate your full attention to your clients while being more productive, profitable, and confident.
Accelo Advertising Agency Features : Campaign Management, Collaboration, Document Management, File Sharing, Project Management, Task Management, Time Tracking
“Accelo delivers more than promised by enabling us to manage our clients, projects, tasks and time with ease. Their responsiveness to questions and ideas puts them at the head of the pack when it comes to supporting their clients in getting the most out of their system.” – Dan Belhassen
Accelo
United States
51 – 200
2011
$16.00/month/user
Yes
4.4
120+ Reviews
4.3
110+ Reviews
15. Hygger – Project management tool with built-in prioritization
About Hygger : Hygger is a simple, flexible, cost-effective solution to take your team collaboration to the next level. From managing tasks to reporting, time and progress tracking, Hygger has everything a team may need to move the project forward. Based on Agile, Lean and Kanban, Hygger stands for visibility, empowerment, effective communication and increased product value. As a team, we embrace the ‘hygge’ philosophy of mindfulness, togetherness, simpleness and comfort. And Hygger is a reflection of these values – simple to start, comfortable to use yet powerful to run multiple projects and teams without overload.
Hygger Advertising Agency Features : Collaboration, File Sharing, Project Management, Task Management, Time Tracking
“Trello is too simple. Jira is too difficult. Hygger – that’s what you need. In addition, Hygger has many cool features for small teams (backlog, roadmap, etc.). We slowly introduce everything, and, most importantly, for small teams like us, Hygger is also free! ))” – Artiom B.
Hygger
United States
02 – 10
2017
$7.00/month/user
Yes
4.6
100+ Reviews
4.5
01 Reviews
16. CurrentTrack – brainchild of a real-world advertising agency
About CurrentTrack : CurrentTrack is one of the best web-based advertising agency software, which is responsible for capturing reports and documents. It is a robust, intuitive, and adaptive software. It has been helping the agencies to replace the difficult method of tracking time, logistics, messaging, as well as various other complicated tasks with a simple and convenient management system. You will also be able to manage your documents, share important files, manage tasks, projects, and most importantly, track time. It is extremely flexible and you can be assured that everything will be in a single place.
CurrentTrack Advertising Agency Features : Collaboration, Document Management, File Sharing, Project Management, Task Management, Time Tracking
“It’s intuitive and unlike most software, there’s nothing to figure out. It’s also flexible. We use it for clients and as a contact information system, allowing us to have everything in one place. There are continuous capability updates and improvements and the customer support is like no other.” – Ellen S.
Developware
United States
02 – 10
2002
$35.00/month/user
Yes
4.4
11 Reviews
3.5
1 Reviews
17. AdScale – Advertising performance optimization platform for marketers
About AdScale : It is becoming increasingly difficult to manage numerous campaigns at one time. AdScale is an artificial intelligence powered platform, which is cloud-based. It makes use of machine learning for optimizing and automating AdWords campaigns. The software has been designed specifically for the PPC managers, private advertisers, advertising agencies, and the marketing teams. The software is not only professional but helps in completing the work fast.
AdScale Advertising Agency Features : Campaign Management
“Extremely professional, quick & feels like I found real partners. Tailor-made features, amazing reporting&alerting system, smart bidding, long-term approach to data, multi-conversion abilities, availability time is 100%. Scaling up marketing voice in a cost-effective way” – Guy Y.
AdScale
Israel
11 – 50
2014
$100.00/month
Yes
4.3
12 Reviews
0.0
0 Reviews
18. FunnelDash – The Ultimate Agency Growth Funnel Software
About FunnelDash : Facebook Ad dashboard & messenger funnel automation tool suite for digital marketers looking to generate high value leads & clients on demand. With their proven Messenger Sequence templates you’ll be able to capture and nurture your leads from your website and messenger ads quickly & easily. Streamline your client reporting with it’s live Facebook Ad Analysis Audit Dashboards. Organize all your clients weekly meeting notes, action items, KPI’s and account trends in one easy view dashboard.
FunnelDash Advertising Agency Features : Campaign Management
“This is like a dream come true! I’m like a kid in a candy shop right now. WOW. Now I can finally get ACCURATE revenue data joined with my ad spend. This is HUGE! If you are not using FunnelDash you hate money. FunnelDash is a must have!” – Charles Kirkland
FunnelDash
United States
02 – 10
2016
$75.00/year/user
Yes
4.7
180+ Reviews
4.6
60+ Reviews
19. CAKE – Discover the roadmap to your customers’ online journeys
About CAKE : CAKE provides proprietary cloud-based solutions to collect, attribute and optimize the performance of digital marketing return on investment, in real-time. In today’s complex $137.5 billion global digital advertising industry, marketers are confronted with a daunting challenge – navigating through the vast volume of information generated from campaigns and determining where to allocate online advertising dollars for the biggest impact. CAKE solves these issues.
CAKE Advertising Agency Features : Campaign Management
“It was a natural decision to partner with CAKE. We are confident in their ability to work with us to enhance our mobile marketing initiatives.” – Brendan Smith
CAKE
United States
51 – 200
2010
Not provided by vendor
Yes
4.6
16 Reviews
4.1
20 Reviews
20. Spherexx.com – Internet Ad Agency & Custom Software Development
About Spherexx.com : Spherexx.com is a full-service ad agency and software development firm offering a wide selection of professional services including web design, lead generation & tracking, marketing, touchscreen kiosks, website hosting services, database solutions, search engine, property management software integration, web based application development and revenue management.
Spherexx.com Advertising Agency Features : Campaign Management, Collaboration, File Sharing, Project Management, Task Management
“Excellent service! Easy to use, no glitches! Would highly recommend to any future users. Their staff is always looking out for our best interest.” – Steve B.
Spherexx.com
United States
51 – 200
2000
Not provided by vendor
Yes
5.0
05 Reviews
4.5
01 Reviews
21. Influencer Marketing Platform – The ultimate Influencer Software
About Influencer Marketing Platform : Upfluence Software is an all-in-one SaaS that allows brands to identify and contact their influencers at scale. Additional features such as campaign management, reporting tools and a payment processing platform simplify influencer interactions so brands can focus on their marketing goals. Upfluence Software is currently used by 100+ clients worldwide. Since 2013, Upfluence has successfully positioned itself in key industries (Luxury, High-Tech, PCG…) and plays a central role in ensuring the success of its customers including Microsoft, EDF, Paypal or Victorinox.
Influencer Marketing Platform Advertising Agency Features : Campaign Management, Collaboration, Task Management
“Increase the recognition of your brand in social networks. More sales thanks to the traffic obtained from influential users and easy integration with our email marketing campaigns.” – Ethan S.
Upfluence
United States
11 – 50
2013
Not provided by vendor
Yes
4.5
10 Reviews
4.1
35 Reviews
22. Mediatool – Media planning software for advertisers and agencies
About Mediatool : Mediatool is a professional media planning collaboration software for advertisers and agencies. Use it to get a great overview of all your marketing activities, campaign plans and yearly summaries in one place. With Mediatool you can plan, organize and analyze all your marketing and media activities in one place. Mediatool.com is like your own virtual marketing assistant, gathering all your files and conversations related to media buying together and allowing you to have a bird’s eye view of all your media buying activities.
Mediatool Advertising Agency Features : Campaign Management, Collaboration, Document Management, File Sharing, Project Management, Task Management
“What we appreciate with Mediatool is that we can have 100% visibility of all of our costs related to our marketing efforts, both during set-up and for specific campaigns.” – Josephine Adorelle
Mediatool
Sweden
02 – 10
2009
Not provided by vendor
Yes
4.6
05 Reviews
2.5
01 Reviews
23. DashClicks – The First All-in-One Digital Marketing Dashboard
About DashClicks : Dash Clicks is a SaaS platform built specifically for digital marketing agencies. Dash Clicks was created with one thing in mind, scaling. We know how complicated all these state-of-the-art software’s can be for agencies. We wanted Dash Clicks not only to be easy to use but have the ability to combine all the most popular software’s into one amazing platform. Quality white-label digital marketing services within an entirely white-label platform are where Dash Clicks can become the industry leader.
DashClicks Advertising Agency Features : Campaign Management, Collaboration, Project Management, Task Management, Time Tracking
“Perfection is an understatement. Not only is the platform so easy to use, but thecare for our client’s success is what really matters the most. The first company I ever outsourced worked to that actually focused on my client’s ROI.” – Your Digital Agency
DashClicks
United States
11 – 50
2009
Not provided by vendor
Yes
5.0
03 Reviews
2.5
03 Reviews
24. Adomik – Data engine that makes monetization easy for publishers
About Adomik : Our objective is to resolve the growing complexity of managing digital advertising for all departments in publisher organizations, allowing them to improve their business performance and grow their revenue seamlessly. Our platform automatically collects advertising data from all monetization partners, normalizes and enriches it with data science to provide holistic reporting, price management, lead generation and dynamic troubleshooting. Located in Paris, London, New York and Tokyo, we work with top publishers in more than 20 markets.
Adomik Advertising Agency Features : Campaign Management, File Sharing
“In addition to using Adomik as a data visualization tool, we are using the team’s expertise to understand how to build dynamic pricing, marketplace insights, and data monetization. Further, the insight the Adomik team offers into how the market may evolve can help us plan better for the future.” – Alex Magee
Adomik
France
51 – 200
2012
$0.01
Yes
0.0
0 Reviews
0.0
0 Reviews
25. Cybba Ads Retargeting – Performance-driven technology
About Cybba Ads Retargeting : Cybba Inc. brings conversion efficiency through personalized digital marketing and advertising to companies worldwide. Using advanced data analytics, we provide leading digital marketing and display advertising solutions for brands of all sizes. Our strategies include in-depth customer segmentation, digital display ads, onsite optimization, and email remarketing technologies. With these strategies and our full-service account management, we help brands drive qualified traffic to their sites, increase customer conversion rates, and reduce cart abandonment.
Cybba Ads Retargeting Advertising Agency Features : Campaign Management
“Cybba’s onsite engagement solution has played a significant role in helping our business convert shoppers who would have abandoned our site. In six months since implementing, we’ve increased conversions by five times and recovered tens of thousands of dollars in revenue.” – Teresa Holden
Cybba
United States
51 – 200
2017
Not provided by vendor
Yes
5.0
02 Reviews
0.0
0 Reviews
26. Spatially – Advertise Where It Matters
About Spatially : Spatially is a location intelligence platform that brings the power of web analytics into the physical world. Aggregating and analyzing millions of data points, Spatially presents a comprehensive view of an area’s location dynamics, providing business owners a better understanding of their customers’ spatial behavior and the missing context of when, where, and how to communicate with them. The company is headquartered in Boston with offices in Seattle and Miami.
Spatially Advertising Agency Features : Campaign Management
“Spatially saved us weeks of stumbling around and helped us find locations that ended up outperforming revenue.” – Leonid Tunik
Spatially
United States
11 – 50
2015
$165.00/one-time
Yes
0.0
0 Reviews
0.0
0 Reviews
Get Quick Comparison of Top Advertising Agency Software
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Price | $38.00/ month/user | $9.80/ month/user | Not provided by vendor | $26.00/ month/user | Not provided by vendor | Not provided by vendor | Not provided by vendor | $24.00/ month/user | Not provided by vendor | Not provided by vendor |
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Questions to ask a vendor when buying best Advertising Agency Software
1. Will your advertising agency software include tools for smoother management of all the campaigns?
2. What kind of collaboration tools does your system offer?
3. What type of means are included to handle document management?
4. Does the system come in with file-sharing capabilities? How simple is the sharing process?
5. Can multiple members edit the same document?
6. What about access controls?
7. Is the system accessible from anywhere, from any device?
8. Will the software complement my existing workflow without any hassles?
9. Does the software has project management functions?
10. Will the software allow me to delegate, monitor, and manage tasks?
11. Does the solution facilitate tracking of time?
12. Will the software include billing and invoicing capability?
13. Can the software help forecast budgets?
14. Can the system send alerts when the predetermined metrics are met?
15. On a scale of 10, where does your software stand in terms of ease of use?
16. Is your advertising agency system easy to scale?
17. Will the software seamlessly integrate with other tools we currently use?
18. How long will the deployment take?
19. What is your training plan and duration?
20. Which features of this system can I completely customize?
21. What about analytics and reports? How accurate are they?
22. Where do you stand in terms of data security?
23. Which post-sales services are included in the package?
24. How prompt is your support team?
25. Do I have to pay extra for upgrades?
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