Kangaroo

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SoftwareWorld Editorial Review

Why SoftwareWorld Chooses Kangaroo

"Businesses that want to build customer loyalty programs often find Kangaroo a practical choice. It helps create reward systems that keep customers coming back, which is especially useful for retail and service-based businesses. Teams can manage points, offers, and member activity without much technical effort. However, smaller businesses with very limited budgets or those that don't rely on repeat customers may not get enough value from the platform to justify the ongoing cost."
Decision Snapshot

Kangaroo Evaluation Snapshot

Review the most important product facts, official access information, and SoftwareWorld’s page-level trust standards in one place.

User Rating5.0 / 5
Starting Price$59 / month
Free TrialAvailable
Free VersionNot available
APINot available
DeploymentCloud Hosted
HeadquartersCanada
✎
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Product Overview

Kangaroo Overview

Product description, media, company details, support, training, deployment, customer size, languages, and industries.

About Kangaroo

Kangaroo is an intuitive SMS marketing software designed to help businesses reach their audience directly through targeted text message campaigns. The platform allows marketers to create, schedule, and send SMS campaigns to customer lists, providing a fast and effective way to engage with customers. Kangaroo’s easy-to-use interface offers features like list segmentation, personalized messaging, and automated follow-up campaigns, making it simple to deliver the right message to the right audience. The software also includes analytics tools that track campaign performance, allowing businesses to monitor open rates, response rates, and customer engagement in real-time. Kangaroo integrates with CRM and marketing automation platforms, ensuring that SMS campaigns are coordinated with broader marketing strategies. Whether you're promoting special offers, sending appointment reminders, or building customer loyalty, Kangaroo provides the tools needed to increase customer engagement and drive conversions through SMS marketing.
Company Kangaroo Rewards
Founded 2013
Headquarters Canada
Employees NA

Support

Email Phone Chat Knowledge Base FAQs/Forum

Training

In-person Live Online Webinar Documentation Videos

Licensing & Deployment

Proprietary Cloud Hosted Web-Based iPhone Android

Typical Customers

Self-Employed Small-Business Midsize-Business
Languages Supported 1 language available
English
Industries Served 4 industries available
Food & Beverages Health Hospitality Retail

Why Choose Kangaroo

Pros

  • Pros Loyalty tiers and points system feel genuinely well-thought-out
  • Pros Omnichannel reach covers in-store, online, and mobile in one place
  • Pros White-label options let brands keep their identity front and center
  • Pros Analytics dashboard gives actionable customer behavior data, not just vanity metrics
  • Pros Small businesses can launch a working loyalty program under 30 minutes
  • Pros Gamification tools like spin-to-win keep customers engaged beyond basic points
  • Pros Referral campaigns are built-in, no third-party workarounds needed
  • Pros Multilocation support handles franchise-style businesses without juggling separate accounts

Cons

  • Cons Loyalty tier customization requires more technical know-how than expected
  • Cons Advanced analytics features reserved for higher-tier subscription plans
  • Cons Smaller businesses may find the pricing structure climbs quickly
  • Cons Onboarding new staff to the platform takes meaningful time
Strengths and Limitations

Kangaroo Pros & Cons

Consider the practical advantages and limitations identified through SoftwareWorld's product assessment.

+

Pros

  • Loyalty tiers and points system feel genuinely well-thought-out
  • Omnichannel reach covers in-store, online, and mobile in one place
  • White-label options let brands keep their identity front and center
  • Analytics dashboard gives actionable customer behavior data, not just vanity metrics
  • Small businesses can launch a working loyalty program under 30 minutes
  • Gamification tools like spin-to-win keep customers engaged beyond basic points
  • Referral campaigns are built-in, no third-party workarounds needed
  • Multilocation support handles franchise-style businesses without juggling separate accounts
!

Cons

  • Loyalty tier customization requires more technical know-how than expected
  • Advanced analytics features reserved for higher-tier subscription plans
  • Smaller businesses may find the pricing structure climbs quickly
  • Onboarding new staff to the platform takes meaningful time
Category-Based Capabilities

Kangaroo Features

Each category combines the selected software category, its category-specific description, and the features assigned to that category.

Customer Engagement Software 22 selected features Open category ↗ ⌄
Churn Management Engagement Tracking Email Management Social Media Integration CRM Multi-Language Real Time Analytics Campaign Management Content Management Event Triggered Actions Feedback Management Multi-Channel Communication Customer Database Surveys & Feedback Customer Experience Management Communication Management Live Chat Customer Segmentation Visual Analytics Customer History Customer Portal Sentiment Analysis
SMS Marketing Software 31 selected features Open category ↗ ⌄
Contact Management Interaction Tracking Text-to-Win Mobile Keywords SMS Messaging Message Personalization Campaign Management Customer Segmentation Multi-Campaign Automated Responses Reporting/Analytics Communication Management Scheduled Messaging Polls/Voting Mass Texting MMS Contact Database Chat/Messaging Campaign Planning 2-Way Messaging Live Chat Engagement Tracking Mobile Coupons SMS Marketing Alerts/Notifications Compliance Management Reputation Management Multi-Language QR Codes Reminders Open Rate Tracking
Appointment Scheduling Software 20 selected features Open category ↗ ⌄
Automated Scheduling Appointment Management Customer Database Credit Card Processing Client Portal Electronic Payments Billing & Invoicing Recurring Appointments Client Management Online Payments Calendar Management Multi-Location SMS Messaging Group Scheduling Online Booking Website Integration Availability Management Mobile Access Booking Management Email Management
All-in-One Marketing Platform Software 7 selected features Open category ↗ ⌄
Lead Management List Management Multi-Channel Marketing Landing Pages/Web Forms Behavior Analytics Dynamic Content Lead Nurturing
Contest Software 15 selected features Open category ↗ ⌄
Entry Management Scoring Social Promotion Judging Management Social Media Integration Promotions Management Polls/Voting Awards Management Forms Management Skills Contests (Photo, Essay, Design, etc) Fraud Detection Landing Pages/Web Forms For Marketers Multi-Channel Marketing Lead Generation
Customer Advocacy Software 10 selected features Open category ↗ ⌄
Social Engagement Advocate Management Community Management Gamification Reporting/Analytics Campaign Management Communication Management Referral Tracking Rewards Program Artificial Intelligence
Customer Experience Software 17 selected features Open category ↗ ⌄
Surveys & Feedback Dashboard Data Visualization Text Analysis Reporting/Analytics Customer Segmentation Negative Feedback Management Engagement Tracking Real-Time Notifications Knowledge Management Customizable Templates Customizable Fields Survey/Poll Management Feedback Management Customizable Forms Multi-Channel Data Collection NPS Survey Structure
Customer Loyalty Software 18 selected features Open category ↗ ⌄
Referral Tracking Member Portal Social Promotion Gift Card Management Loyalty Program Customer Activity Tracking Customer Surveys Loyalty Cards Rewards Management CRM Engagement Tracking Membership Management Promotions Management Survey/Poll Management Campaign Management Multi-Channel Marketing Gamification eCommerce Management
Customer Reference Management Software 16 selected features Open category ↗ ⌄
Activity Dashboard Campaign Management Reference Usage Tracking Lead Management Contact Management Program Notices Customer Segmentation Survey/Poll Management Search/Filter CRM Nomination Tracking Customer Database Rewards Management Lead Capture Reference Request Automation ROI Tracking
Gamification Software 17 selected features Open category ↗ ⌄
Leaderboards Goal Setting/Tracking Collaboration Tools Badge Management Performance Metrics Rewards Management Contest Management Customizable Branding Activity Tracking Learning Management Mobile Access Interactive Content Real-Time Data Reporting & Statistics Personalization For Sales Teams/Organizations Employee Engagement
Referral Software 18 selected features Open category ↗ ⌄
Lead Engagement Employee Referral Management Conversion Tracking Performance Metrics Multi-Channel Marketing For Employee Referrals Third-Party Integrations Commission Management Reporting & Statistics Lead Capture Campaign Management Loyalty Program For Customer Referrals Referral Templates Email Marketing Promotions Management Customer Segmentation Incentive Management
Small Business eCommerce Software 13 selected features ⌄
Order Management Inventory Management Shopping Cart Promotions Management Email Marketing Cataloging/Categorization SEO Management Mobile Commerce Website Management For Small Businesses Payment Options Mobile Access Template Management
Small Business Loyalty Programs Software 15 selected features ⌄
Customer Profiles Membership Management Campaign Management Engagement Tracking Rewards Management Loyalty Cards No-Card Loyalty System Multi-Channel Marketing Referral Tracking Loyalty Program Activity Dashboard Customer Segmentation For Small Businesses Rewards Points Reporting/Analytics
Connected Applications

Kangaroo Integrations

Integration information is displayed only when approved integration products are available on the profile.

Pricing Information

Kangaroo Pricing

Pricing type, currency, trial availability, payment frequency, destination links, and package-level starting prices.

Pricing Type Flat Rate
Preferred Currency USD ($)
Free Trial Available
Free Version Not available
Payment Frequency Monthly Subscription
Attract
$59 Per Month

Prices shown are profile information and may not include taxes, regional differences, introductory terms, usage limits, or add-ons. Confirm current plans on the vendor website.

Verified User Feedback

Kangaroo Reviews

Approved reviews submitted through verified Google or LinkedIn reviewer accounts.

Write a Kangaroo Review ↗
5.0
Based on 2 approved reviews
5 stars 100%
4 stars 0%
3 stars 0%
2 stars 0%
1 star 0%
Noor E.
Noor E. Manager

Support-Driven and Easy to Use

The app setup is smooth, and customer service is highly responsive. The team guides you through every step and follows up consistently. A better way for customers to track reward points would be helpful.

Reviewed on March, 2025
Don Z.
Don Z. Project and Implementation Manager

Strong Start with Kangaroo

Even though we’re new to Kangaroo, the customer support and training have been excellent. The platform feels user-friendly and promising. Having standard setup templates or a detailed user guide would make onboarding even easier.

Reviewed on January, 2025
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Frequently Asked Questions

Kangaroo FAQs

Answers generated from approved profile information, selected options, packages, integrations, support, training, deployment, and devices.

Kangaroo is an intuitive SMS marketing software designed to help businesses reach their audience directly through targeted text message campaigns. The platform allows marketers to create, schedule, and send SMS campaigns to customer lists, providing a fast and effective way to engage with customers. Kangaroo’s easy-to-use interface offers features like list segmentation, personalized messaging, and automated follow-up campaigns, making it simple to deliver the right message to the right audience. The software also includes analytics tools that track campaign performance, allowing businesses to monitor open rates, response rates, and customer engagement in real-time. Kangaroo integrates with CRM and marketing automation platforms, ensuring that SMS campaigns are coordinated with broader marketing strategies. Whether you're promoting special offers, sending appointment reminders, or building customer loyalty, Kangaroo provides the tools needed to increase customer engagement and drive conversions through SMS marketing.

  • No, Kangaroo does not offer a free version.

  • Yes, Kangaroo offers a free trial.

  • No, Credit Card details are not required for the Kangaroo trial.

  • Kangaroo offers the following pricing plans & packages:

    Attract

    $59 Per Month

  • Kangaroo supports the following payment frequencies:

    • Monthly Subscription

  • No, Kangaroo does not offer an API.

  • Kangaroo can be integrated with the following applications:

    • Mailchimp , Wix , Squarespace , Klaviyo , BigCommerce , Shopify , WooCommerce , Shopify POS , Zapier

  • Kangaroo offers support with the following options:
    • Email , Phone , Chat , Knowledge Base , FAQs/Forum

  • Kangaroo offers training with the following options:
    • In-person , Live Online , Webinar , Documentation , Videos

  • Kangaroo supports the following languages:
    • English

  • Following are the typical users of the Kangaroo:
    • Self-Employed , Small-Business , Midsize-Business

  • Kangaroo supports the following deployment:
    • Cloud Hosted

  • Kangaroo supports the following devices and operating systems:
    • Web-Based , iPhone , Android
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