Frazer

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SoftwareWorld Editorial Review

Why SoftwareWorld Chooses Frazer

"Independent used car dealers often turn to Frazer because it helps manage the day-to-day side of running a small dealership without getting too complicated. Things like inventory tracking and deal management become easier to handle, which saves time for smaller teams. It works well for dealers who want straightforward tools without a steep learning curve. That said, larger dealerships with high sales volume or more complex reporting needs may find the functionality a bit limited over time."
Decision Snapshot

Frazer Evaluation Snapshot

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User Rating4.5 / 5
Starting PricePer Feature
Free TrialAvailable
Free VersionNot available
APINot available
DeploymentDeployment Type
HeadquartersUnited States
✎
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Product Overview

Frazer Overview

Product description, media, company details, support, training, deployment, customer size, languages, and industries.

About Frazer

Frazer is a specialized auto dealer software designed to streamline operations for used car dealerships. This comprehensive platform offers tools for inventory management, sales tracking, and customer relationship management, ensuring that dealers can operate efficiently. With features like automated paperwork generation, financial reporting, and vehicle history tracking, Frazer helps dealerships improve their sales processes and enhance customer service. Its user-friendly interface allows staff to access essential information quickly, reducing administrative burdens and improving productivity. Frazer is an indispensable solution for auto dealers seeking to optimize their operations and drive sales growth.
Company Frazer Computing
Founded 1985
Headquarters United States
Employees NA

Support

Email Phone Chat Knowledge Base FAQs/Forum

Training

In-person Live Online Webinar Documentation Videos

Licensing & Deployment

Proprietary On-Premise iPhone Android Windows Linux

Typical Customers

Self-Employed Small-Business Midsize-Business
Languages Supported 1 language available
English
Industries Served 2 industries available
Automotive Retail

Why Choose Frazer

Pros

  • Pros Dealer management software simplifies inventory, sales, and customer tracking workflows
  • Pros Vehicle management tools improve operational visibility for independent dealerships
  • Pros Integrated accounting and reporting support day to day dealership operations efficiently
  • Pros Simple interface helps smaller dealers manage workflows without excessive complexity
  • Pros Affordable pricing makes it accessible for independent auto businesses

Cons

  • Cons Advanced enterprise features are limited compared to larger dealership platforms
  • Cons Interface design may feel outdated to some users
  • Cons Customization capabilities may not suit highly specialized dealership operations
Strengths and Limitations

Frazer Pros & Cons

Consider the practical advantages and limitations identified through SoftwareWorld's product assessment.

+

Pros

  • Dealer management software simplifies inventory, sales, and customer tracking workflows
  • Vehicle management tools improve operational visibility for independent dealerships
  • Integrated accounting and reporting support day to day dealership operations efficiently
  • Simple interface helps smaller dealers manage workflows without excessive complexity
  • Affordable pricing makes it accessible for independent auto businesses
!

Cons

  • Advanced enterprise features are limited compared to larger dealership platforms
  • Interface design may feel outdated to some users
  • Customization capabilities may not suit highly specialized dealership operations
Category-Based Capabilities

Frazer Features

Each category combines the selected software category, its category-specific description, and the features assigned to that category.

Accounting Software 18 selected features Open category ↗ ⌄
General Ledger Accounts Payable Accounts Receivable Bank Reconciliation Billing and Invoicing Expense Tracking Financial Reporting Budgeting and Forecasting Income & Balance Sheet Inventory Management Fixed Asset Management Fund Accounting Multi-Currency Tax Management Payroll Management Subscription Billing Project Accounting Compliance Management
Auto Dealer Software 19 selected features Open category ↗ ⌄
Used Car Dealer New Car Dealer Financing Management Accounting Contact Database Lease Tracking Payment Collection Reporting & Statistics Buy Here, Pay Here For Automotive Dealerships Website Integration Sales Floor Management Document Management Service Department Inventory Management Alerts/Notifications Lead Management Lead Capture Customer Database
Auto Dealer Accounting Software 15 selected features Open category ↗ ⌄
Recurring/Subscription Billing Payment Collection Financing Management Payroll Management Reporting/Analytics Inventory Management Cash Flow Management Parts Management Real-Time Data Bank Reconciliation Sales Tax Management Multi-Location Multi-Currency Expense Management Quotes/Estimates
Connected Applications

Frazer Integrations

Integration information is displayed only when approved integration products are available on the profile.

Pricing Information

Frazer Pricing

Pricing type, currency, trial availability, payment frequency, destination links, and package-level starting prices.

Pricing Type Per Feature
Preferred Currency USD ($)
Free Trial Available
Free Version Not available
Payment Frequency Monthly Subscription
Verified User Feedback

Frazer Reviews

Approved reviews submitted through verified Google or LinkedIn reviewer accounts.

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4.5
Based on 2 approved reviews
5 stars 88%
4 stars 0%
3 stars 0%
2 stars 0%
1 star 13%
Bruce B.
Bruce B. finance

Frustrating Experience with Server Support

My experience with this software and its support team was disappointing. The software needed an update, and the help desk took control of our server, which ended up taking Frazer down. When my boss called to ask why, they blamed me instead of taking responsibility. Overall, it was frustrating and not the level of support I expected.

Reviewed on February, 2024
William P.
William P. Sales Manager

Powerful and Easy-to-Use Platform

Frazer has been a great experience so far, with no major issues to worry about. It’s easy to use, has all the features we need, integrates perfectly with multiple advertising sites, and provides complete inventory feeds to our financing banks. The only wish is that it included a full DMS system—then we could replace our third-party DMS entirely. Overall, it’s a reliable and efficient tool.

Reviewed on May, 2023
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Frequently Asked Questions

Frazer FAQs

Answers generated from approved profile information, selected options, packages, integrations, support, training, deployment, and devices.

Frazer is a specialized auto dealer software designed to streamline operations for used car dealerships. This comprehensive platform offers tools for inventory management, sales tracking, and customer relationship management, ensuring that dealers can operate efficiently. With features like automated paperwork generation, financial reporting, and vehicle history tracking, Frazer helps dealerships improve their sales processes and enhance customer service. Its user-friendly interface allows staff to access essential information quickly, reducing administrative burdens and improving productivity. Frazer is an indispensable solution for auto dealers seeking to optimize their operations and drive sales growth.

  • No, Frazer does not offer a free version.

  • Yes, Frazer offers a free trial.

  • No, Credit Card details are not required for the Frazer trial.

  • Frazer supports the following payment frequencies:

    • Monthly Subscription

  • No, Frazer does not offer an API.

  • Frazer can be integrated with the following applications:

    • QuickBooks Online , VinSolutions Connect CRM , RouteOne , Microsoft Excel , Dealertrack DMS , CDK Global , DealerBuilt , DealerSocket CRM

  • Frazer offers support with the following options:
    • Email , Phone , Chat , Knowledge Base , FAQs/Forum

  • Frazer offers training with the following options:
    • In-person , Live Online , Webinar , Documentation , Videos

  • Frazer supports the following languages:
    • English

  • Following are the typical users of the Frazer:
    • Self-Employed , Small-Business , Midsize-Business

  • Frazer supports the following deployment:
    • On-Premise

  • Frazer supports the following devices and operating systems:
    • iPhone , Android , Windows , Linux
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