Trying to decide between Keap and Wingmate? Both are industry-leading solutions, but which one is the best fit for your business? In this detailed comparison, we evaluate their features, pricing, ease of use, and customer support to help you make an informed choice. Whether you need advanced automation, better scalability, or user-friendly interfaces, this guide breaks down everything you need to know to select the right software for your needs.
Explore other software products that may fit your needs before making a final choice.
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Compare ratings, pricing, descriptions, buyer fit, integrations, category features, product details, alternatives, and SoftwareWorld’s final conclusion with Keap on the left and Wingmate on the right.
Keap
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Wingmate
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Software
Keap is a leading CRM and business automation platform tailored for small businesses, entrepreneurs, and service-based teams seeking to automate sales, marketing, and client management in one unified platform. Combining robust...
Read more about Keap
Software
Wingmate is a unique sales and lead-tracking software developed to mobilize and engage frontline staff in the sales process. Its standout feature is the ability for non-sales employees to easily...
Read more about WingmateOpen any shared category to compare the features selected under that category for both products.
Features shown here belong only to the Lead Capture Software category.
| Feature | Keap | Wingmate |
|---|---|---|
| Online Forms | Listed | Listed |
| Lead Qualification | Listed | Listed |
| CRM | Listed | Listed |
| Visitor Tracking | Listed | Listed |
| Conversion Tracking | Listed | Listed |
| Chat/Messaging | Listed | Listed |
| Data Extraction | Listed | Listed |
| Lead Generation | Listed | Listed |
| Auto-Responders | Listed | Listed |
| Lead Distribution | Listed | Listed |
| Event Triggered Actions | Listed | Listed |
| Multi-Campaign | Listed | Listed |
| Lead Capture | Listed | Listed |
| Contact Management | Listed | Listed |
| Email Marketing | Listed | Listed |
| Prospecting Tools | Listed | Listed |
| Lead Segmentation | Listed | Listed |
| Lead Management | Listed | Listed |
| Reporting/Analytics | Listed | Listed |
| Pipeline Management | Listed | Listed |
| Alerts/Notifications | Listed | Listed |
| Web Forms | Listed | Listed |
| Engagement Tracking | Listed | Listed |
| Customer Segmentation | Listed | Listed |
| Business Card/Badge Scanning | Listed | Listed |
| Email Management | Listed | Listed |
| Social Media Integration | Listed | Listed |
| Lead Notifications | Listed | Listed |
| Lead Nurturing | Listed | Listed |
| Campaign Management | Listed | Listed |
| Customer Database | Listed | Listed |
| Artificial Intelligence | Not listed | Not listed |
Features shown here belong only to the Lead Generation Software category.
| Feature | Keap | Wingmate |
|---|---|---|
| Pipeline Management | Listed | Listed |
| Lead Qualification | Listed | Listed |
| Contact Management | Listed | Listed |
| Email Marketing | Listed | Listed |
| Web Forms | Listed | Listed |
| Lead Capture | Listed | Listed |
| Contact Database | Listed | Listed |
| CRM | Listed | Listed |
| Activity Tracking | Listed | Listed |
| Event Triggered Actions | Listed | Listed |
| Campaign Planning | Listed | Listed |
| Lead Segmentation | Listed | Listed |
| Lead Management | Listed | Listed |
| Customer Segmentation | Listed | Listed |
| Chat/Messaging | Listed | Listed |
| Prospecting Tools | Listed | Listed |
| Campaign Management | Listed | Listed |
| Engagement Tracking | Listed | Listed |
| Auto-Responders | Listed | Listed |
| Social Media Integration | Listed | Listed |
| Conversion Tracking | Listed | Listed |
| Multi-Channel Marketing | Listed | Listed |
| Lead Nurturing | Listed | Listed |
| Email Management | Listed | Listed |
| Campaign Analytics | Listed | Listed |
| Drip Campaigns | Listed | Listed |
| Landing Pages | Listed | Listed |
| Multi-Campaign | Listed | Listed |
| Lead Verification | Listed | Listed |
| Forms Management | Listed | Listed |
| Lead Scoring | Listed | Listed |
| Artificial Intelligence | Not listed | Not listed |
Features shown here belong only to the Healthcare CRM Software category.
| Feature | Keap | Wingmate |
|---|---|---|
| Patient Communications | Listed | Listed |
| Alerts/Notifications | Listed | Listed |
| Self Service Portal | Listed | Listed |
| Records Management | Listed | Listed |
| Social Media Integration | Listed | Listed |
| Patient Management | Listed | Listed |
| Document Management | Listed | Listed |
| Predictive Analytics | Listed | Listed |
| Lead Management | Listed | Listed |
| Live Chat | Listed | Listed |
| Forms Management | Listed | Listed |
| Physician Management | Listed | Listed |
| Contact Management | Listed | Listed |
| Client Portal | Listed | Listed |
| Forecasting | Listed | Listed |
| Chat/Messaging | Listed | Listed |
| Appointment Management | Listed | Listed |
| Task Management | Listed | Listed |
| Referral Tracking | Listed | Listed |
| Medical History Records | Listed | Listed |
| Campaign Management | Listed | Listed |
| Marketing Automation | Listed | Listed |
| Calendar Management | Listed | Listed |
| Automated Scheduling | Listed | Listed |
| Audience Targeting | Listed | Listed |
| Email Management | Listed | Listed |
| HIPAA Compliant | Listed | Listed |
| Multi-Location | Listed | Listed |
| Pipeline Management | Listed | Listed |
| Billing & Invoicing | Listed | Listed |
| Artificial Intelligence | Not listed | Not listed |
Features shown here belong only to the Contact Management Software category.
| Feature | Keap | Wingmate |
|---|---|---|
| Search/Filter | Listed | Listed |
| Pipeline Management | Listed | Listed |
| Social Media Integration | Listed | Listed |
| Data Import/Export | Listed | Listed |
| Prospecting Tools | Listed | Listed |
| Task Management | Listed | Listed |
| Customer Database | Listed | Listed |
| Campaign Management | Listed | Listed |
| Lead Nurturing | Listed | Listed |
| Segmentation | Listed | Listed |
| Email Management | Listed | Listed |
| CRM | Listed | Listed |
| Sales Forecasting | Listed | Listed |
| Contact Management | Listed | Listed |
| Calendar Management | Listed | Listed |
| Document Storage | Listed | Listed |
| Drag & Drop | Listed | Listed |
| Collaboration Tools | Listed | Listed |
| Lead Management | Listed | Listed |
| Sales Pipeline Management | Listed | Listed |
| Lead Distribution | Listed | Listed |
| Email Marketing | Listed | Listed |
| Opportunity Management | Listed | Listed |
| Data Synchronization | Listed | Listed |
| Interaction Tracking | Listed | Listed |
| Lead Capture | Listed | Listed |
| Artificial Intelligence | Not listed | Not listed |
Features shown here belong only to the Online CRM Software category.
| Feature | Keap | Wingmate |
|---|---|---|
| Customizable Templates | Listed | Listed |
| Sales Trend Analysis | Listed | Listed |
| Calendar Management | Listed | Listed |
| Lead Capture | Listed | Listed |
| Workflow Management | Listed | Listed |
| Interaction Tracking | Listed | Listed |
| Opportunity Management | Listed | Listed |
| Performance Metrics | Listed | Listed |
| Email Management | Listed | Listed |
| Pipeline Management | Listed | Listed |
| Calendar Sync | Listed | Listed |
| Email Marketing | Listed | Listed |
| Task Management | Listed | Listed |
| Forecasting | Listed | Listed |
| Campaign Management | Listed | Listed |
| Contact Management | Listed | Listed |
| Document Storage | Listed | Listed |
| Social Media Integration | Listed | Listed |
| Collaboration Tools | Listed | Listed |
| Sales Reports | Listed | Listed |
| Web-based Deployment | Listed | Listed |
| Lead Management | Listed | Listed |
| Internal Chat Integration | Listed | Listed |
| Lead Generation | Listed | Listed |
| Lead Qualification | Listed | Listed |
| Marketing Automation | Listed | Listed |
| Quotes/Estimates | Listed | Listed |
| Referral Tracking | Listed | Listed |
| Reporting/Analytics | Listed | Listed |
| Territory Management | Listed | Listed |
| Deal Management | Listed | Listed |
| Lead Nurturing | Listed | Listed |
| Role-Based Permissions | Listed | Listed |
| Artificial Intelligence | Not listed | Not listed |
Features shown here belong only to the Lead Management Software category.
| Feature | Keap | Wingmate |
|---|---|---|
| Lead Nurturing | Listed | Listed |
| Sales Reports | Listed | Listed |
| Social Media Integration | Listed | Listed |
| Monitoring | Listed | Listed |
| Pipeline Management | Listed | Listed |
| Template Management | Listed | Listed |
| Lead Qualification | Listed | Listed |
| Calendar Management | Listed | Listed |
| Sales Forecasting | Listed | Listed |
| Lead Distribution | Listed | Listed |
| Prospecting Tools | Listed | Listed |
| Task Management | Listed | Listed |
| Document Storage | Listed | Listed |
| Lead Segmentation | Listed | Listed |
| Reminders | Listed | Listed |
| Email Tracking | Listed | Listed |
| Interaction Tracking | Listed | Listed |
| CRM | Listed | Listed |
| Web Forms | Listed | Listed |
| Email Marketing | Listed | Listed |
| Lead Capture | Listed | Listed |
| Campaign Management | Listed | Listed |
| Contact Management | Listed | Listed |
| Workflow Management | Listed | Listed |
| Sales Trend Analysis | Listed | Listed |
| Source Tracking | Listed | Listed |
| Lead Generation | Listed | Listed |
| Opportunity Management | Listed | Listed |
| Artificial Intelligence | Not listed | Not listed |
Features shown here belong only to the Financial CRM Software category.
| Feature | Keap | Wingmate |
|---|---|---|
| Expense Tracking | Listed | Listed |
| Forecasting | Listed | Listed |
| Template Management | Listed | Listed |
| Relationship Tracking | Listed | Listed |
| Interaction Tracking | Listed | Listed |
| Access Controls/Permissions | Listed | Listed |
| Activity Tracking | Listed | Listed |
| Client Management | Listed | Listed |
| Collaboration Tools | Listed | Listed |
| Sales Reports | Listed | Listed |
| Email Management | Listed | Listed |
| CRM | Listed | Listed |
| Search/Filter | Listed | Listed |
| Email Marketing | Listed | Listed |
| Task Management | Listed | Listed |
| Document Management | Listed | Listed |
| Lead Management | Listed | Listed |
| Calendar Management | Listed | Listed |
| Customer Database | Listed | Listed |
| Campaign Management | Listed | Listed |
| Marketing Automation | Listed | Listed |
| Activity Dashboard | Listed | Listed |
| Territory Management | Listed | Listed |
| Contact Management | Listed | Listed |
| Pipeline Management | Listed | Listed |
| Lead Capture | Listed | Listed |
| For Financial Institutions | Listed | Listed |
| Financial Management | Listed | Listed |
| Artificial Intelligence | Not listed | Not listed |
Features shown here belong only to the Lead Nurturing Software category.
| Feature | Keap | Wingmate |
|---|---|---|
| A/B Testing | Listed | Listed |
| Performance Metrics | Listed | Listed |
| Lead Notifications | Listed | Listed |
| Lead Segmentation | Listed | Listed |
| Personalization | Listed | Listed |
| Lead Qualification | Listed | Listed |
| Lead Capture | Listed | Listed |
| Drip Campaigns | Listed | Listed |
| Campaign Management | Listed | Listed |
| Pipeline Management | Listed | Listed |
| Artificial Intelligence | Not listed | Not listed |
Features shown here belong only to the Predictive Lead Scoring Software category.
| Feature | Keap | Wingmate |
|---|---|---|
| AI/Machine Learning | Listed | Listed |
| Alerts/Notifications | Listed | Listed |
| Predictive Analytics | Listed | Listed |
| Lead Distribution | Listed | Listed |
| Lead Qualification | Listed | Listed |
| Data Enrichment | Listed | Listed |
| Demographic/Firmographic Data | Listed | Listed |
| Customizable Scoring | Listed | Listed |
| Prioritization | Listed | Listed |
| Process/Workflow Automation | Listed | Listed |
| Multiple Scoring Models | Listed | Listed |
| Artificial Intelligence | Not listed | Not listed |
Features shown here belong only to the Sales Engagement Platform Software category.
| Feature | Keap | Wingmate |
|---|---|---|
| Communication Management | Listed | Listed |
| Campaign Management | Listed | Listed |
| Calendar Management | Listed | Listed |
| Prospecting Tools | Listed | Listed |
| Content Management | Listed | Listed |
| Performance Management | Listed | Listed |
| Workflow Management | Listed | Listed |
| Sales Pipeline Management | Listed | Listed |
| Business Process Automation | Listed | Listed |
| Lead Generation | Listed | Listed |
| Auto-Dialer | Listed | Listed |
| Reporting/Analytics | Listed | Listed |
| Strategic Planning | Listed | Listed |
| Artificial Intelligence | Not listed | Not listed |
Features shown here belong only to the Sales Tracking Software category.
| Feature | Keap | Wingmate |
|---|---|---|
| Sales Pipeline Management | Listed | Listed |
| Lead Management | Listed | Listed |
| Reporting/Analytics | Listed | Listed |
| Appointment Scheduling | Listed | Listed |
| Task Management | Listed | Listed |
| Interaction Tracking | Listed | Listed |
| Alerts/Notifications | Listed | Listed |
| Customizable Reports | Listed | Listed |
| Activity Dashboard | Listed | Listed |
| Commenting/Notes | Listed | Listed |
| Third-Party Integrations | Listed | Listed |
| Data Import/Export | Listed | Listed |
| Lead Scoring | Listed | Listed |
| Document Management | Listed | Listed |
| Email Templates | Listed | Listed |
| Call Logging | Listed | Listed |
| Search/Filter | Listed | Listed |
| Artificial Intelligence | Not listed | Not listed |
Features shown here belong only to the CRM Software category.
| Feature | Keap | Wingmate |
|---|---|---|
| Referral Tracking | Listed | Listed |
| Mobile Access | Listed | Listed |
| Lead Qualification | Listed | Listed |
| Contact Database | Listed | Listed |
| Sales Pipeline Management | Listed | Listed |
| Territory Management | Listed | Listed |
| Quotes/Estimates | Listed | Listed |
| Customizable Fields | Listed | Listed |
| Calendar/Reminder System | Listed | Listed |
| Marketing Automation | Listed | Listed |
| Task Management | Listed | Listed |
| Interaction Tracking | Listed | Listed |
| Social Media Integration | Listed | Listed |
| Pipeline Management | Listed | Listed |
| Lead Capture | Listed | Listed |
| Forecasting | Listed | Listed |
| Contact Management | Listed | Listed |
| Email Management | Listed | Listed |
| Lead Generation | Listed | Listed |
| Workflow Management | Listed | Listed |
| Activity Dashboard | Listed | Listed |
| Internal Chat Integration | Listed | Listed |
| Segmentation | Listed | Listed |
| Alerts/Notifications | Listed | Listed |
| Document Storage | Listed | Listed |
| Lead Management | Listed | Listed |
| Reporting/Analytics | Listed | Listed |
| Data Import/Export | Listed | Listed |
| AI/Machine Learning | Not listed | Listed |
| Artificial Intelligence | Not listed | Not listed |
Compare deployment, device support, pricing model, support channels, and target company size for both products.
Explore alternatives to Keap and Wingmate before making a final choice.
Explore other software products that buyers may consider instead of Keap.
Explore other software products that buyers may consider instead of Wingmate.
This comparison brings public profile information, category-specific feature selections, review visibility, and clearly labeled sponsored placements together in a structured format so you can evaluate both products with confidence.
Each section keeps Keap and Wingmate in clearly separated columns so you can compare equivalent information without losing context.
Shared categories open into their own feature comparisons, helping you review use-case-specific capabilities rather than only broad product claims.
Sponsored products stay outside the detailed comparison, and paid placements are clearly labeled so the core comparison remains focused on Keap and Wingmate.
Profile pages, category pages, integrations, and alternatives are linked throughout the page so you can continue your research from the same comparison.
