Trying to decide between Thryv and EQUP? Both are industry-leading solutions, but which one is the best fit for your business? In this detailed comparison, we evaluate their features, pricing, ease of use, and customer support to help you make an informed choice. Whether you need advanced automation, better scalability, or user-friendly interfaces, this guide breaks down everything you need to know to select the right software for your needs.
Explore other software products that may fit your needs before making a final choice.
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Compare ratings, pricing, descriptions, buyer fit, integrations, category features, product details, alternatives, and SoftwareWorld’s final conclusion with Thryv on the left and EQUP on the right.
Thryv
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EQUP
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Software
Thryv is a comprehensive business management platform created for small businesses. It combines essential tools like CRM, marketing automation, and appointment scheduling in one user-friendly interface. With Thryv, businesses can...
Read more about Thryv
Software
EQUP is a robust customer relationship management (CRM) software designed to help businesses manage and nurture customer relationships effectively. The platform provides a suite of tools for tracking customer interactions,...
Read more about EQUPOpen any shared category to compare the features selected under that category for both products.
Features shown here belong only to the Campaign Management Software category.
| Feature | Thryv | EQUP |
|---|---|---|
| Lead Management | Listed | Listed |
| Activity Dashboard | Listed | Listed |
| Campaign Management | Listed | Listed |
| Data Import/Export | Listed | Listed |
| Campaign Segmentation | Listed | Listed |
| Contact Database | Listed | Listed |
| Campaign Planning | Listed | Listed |
| Multi-Channel Marketing | Listed | Listed |
| Channel Management | Listed | Listed |
| Reporting & Statistics | Listed | Listed |
| Lead Capture | Listed | Listed |
| Campaign Scheduling | Listed | Listed |
| Drip Campaigns | Listed | Listed |
| Lead Generation | Listed | Listed |
| Engagement Tracking | Listed | Listed |
| Conversion Rate Optimization | Listed | Listed |
| Visual Analytics | Listed | Listed |
| Click Tracking | Listed | Listed |
| Auto-Responders | Listed | Listed |
| Template Management | Listed | Listed |
| Customer Segmentation | Listed | Listed |
| Multi-Campaign | Listed | Listed |
| Campaign Analytics | Listed | Listed |
| Social Media Integration | Listed | Listed |
| Email Marketing | Listed | Listed |
| AB Testing | Listed | Listed |
| Content Management | Listed | Listed |
| Artificial Intelligence | Not listed | Not listed |
Features shown here belong only to the Marketing Automation Software category.
| Feature | Thryv | EQUP |
|---|---|---|
| Drip Campaigns | Listed | Listed |
| Customizable CTAs | Listed | Listed |
| Email Marketing | Listed | Listed |
| Engagement Tracking | Listed | Listed |
| Customizable Forms | Listed | Listed |
| ROI Tracking | Listed | Listed |
| Website Visitor Tracking | Listed | Listed |
| Lead Capture | Listed | Listed |
| Marketing Calendar | Listed | Listed |
| Dynamic Content | Listed | Listed |
| Event Triggered Actions | Listed | Listed |
| SMS Marketing | Listed | Listed |
| AB Testing | Listed | Listed |
| Lead Qualification | Listed | Listed |
| Data Import/Export | Listed | Listed |
| Conversion Tracking | Listed | Listed |
| Social Marketing | Listed | Listed |
| Landing Pages | Listed | Listed |
| Template Management | Listed | Listed |
| Segmentation | Listed | Listed |
| Campaign Analytics | Listed | Listed |
| Lead Generation | Listed | Listed |
| Multi-Channel Communication | Listed | Listed |
| Sales Analytics | Listed | Listed |
| Lead Management | Listed | Listed |
| Multi-Campaign | Listed | Listed |
| Multi-Channel Marketing | Listed | Listed |
| Marketing Automation | Listed | Listed |
| Campaign Management | Listed | Listed |
| CRM | Listed | Listed |
| Artificial Intelligence | Not listed | Not listed |
Features shown here belong only to the Healthcare CRM Software category.
| Feature | Thryv | EQUP |
|---|---|---|
| Patient Communications | Listed | Listed |
| Alerts/Notifications | Listed | Listed |
| Self Service Portal | Listed | Listed |
| Records Management | Listed | Listed |
| Social Media Integration | Listed | Listed |
| Patient Management | Listed | Listed |
| Document Management | Listed | Listed |
| Predictive Analytics | Listed | Listed |
| Lead Management | Listed | Listed |
| Live Chat | Listed | Listed |
| Forms Management | Listed | Listed |
| Physician Management | Listed | Listed |
| Contact Management | Listed | Listed |
| Client Portal | Listed | Listed |
| Forecasting | Listed | Listed |
| Chat/Messaging | Listed | Listed |
| Appointment Management | Listed | Listed |
| Task Management | Listed | Listed |
| Referral Tracking | Listed | Listed |
| Medical History Records | Listed | Listed |
| Campaign Management | Listed | Listed |
| Marketing Automation | Listed | Listed |
| Calendar Management | Listed | Listed |
| Automated Scheduling | Listed | Listed |
| Audience Targeting | Listed | Listed |
| Email Management | Listed | Listed |
| HIPAA Compliant | Listed | Listed |
| Multi-Location | Listed | Listed |
| Pipeline Management | Listed | Listed |
| Billing & Invoicing | Listed | Listed |
| Artificial Intelligence | Not listed | Not listed |
Features shown here belong only to the Online CRM Software category.
| Feature | Thryv | EQUP |
|---|---|---|
| Customizable Templates | Listed | Listed |
| Sales Trend Analysis | Listed | Listed |
| Calendar Management | Listed | Listed |
| Lead Capture | Listed | Listed |
| Workflow Management | Listed | Listed |
| Interaction Tracking | Listed | Listed |
| Opportunity Management | Listed | Listed |
| Performance Metrics | Listed | Listed |
| Email Management | Listed | Listed |
| Pipeline Management | Listed | Listed |
| Calendar Sync | Listed | Listed |
| Email Marketing | Listed | Listed |
| Task Management | Listed | Listed |
| Forecasting | Listed | Listed |
| Campaign Management | Listed | Listed |
| Contact Management | Listed | Listed |
| Document Storage | Listed | Listed |
| Social Media Integration | Listed | Listed |
| Collaboration Tools | Listed | Listed |
| Sales Reports | Listed | Listed |
| Web-based Deployment | Listed | Listed |
| Lead Management | Listed | Listed |
| Internal Chat Integration | Listed | Listed |
| Lead Generation | Listed | Listed |
| Lead Qualification | Listed | Listed |
| Marketing Automation | Listed | Listed |
| Quotes/Estimates | Listed | Listed |
| Referral Tracking | Listed | Listed |
| Reporting/Analytics | Listed | Listed |
| Territory Management | Listed | Listed |
| Deal Management | Listed | Listed |
| Lead Nurturing | Listed | Listed |
| Role-Based Permissions | Listed | Listed |
| Artificial Intelligence | Not listed | Not listed |
Features shown here belong only to the Social CRM Software category.
| Feature | Thryv | EQUP |
|---|---|---|
| Lead Capture | Listed | Listed |
| Customer Support | Listed | Listed |
| Lead Nurturing | Listed | Listed |
| Activity Dashboard | Listed | Listed |
| Data Visualization | Listed | Listed |
| Brand Tracking | Listed | Listed |
| Contact Management | Listed | Listed |
| Customer Engagement | Listed | Listed |
| Social Media Monitoring | Listed | Listed |
| Social Promotion | Listed | Listed |
| Sales Pipeline Management | Listed | Listed |
| Email Marketing | Listed | Listed |
| Reporting/Analytics | Listed | Listed |
| Tagging | Listed | Listed |
| Communication Management | Listed | Listed |
| Audience Targeting | Listed | Listed |
| Marketing Automation | Listed | Listed |
| Calendar Management | Listed | Listed |
| Content Management | Listed | Listed |
| Sentiment Analysis | Listed | Listed |
| Task Management | Listed | Listed |
| Customer Database | Listed | Listed |
| Social Media Integration | Listed | Listed |
| Live Chat | Listed | Listed |
| Email Tracking | Listed | Listed |
| CRM | Listed | Listed |
| Customer Social Profiles | Listed | Listed |
| Collaboration Tools | Listed | Listed |
| Engagement Tracking | Listed | Listed |
| Artificial Intelligence | Not listed | Not listed |
Features shown here belong only to the SMS Marketing Software category.
| Feature | Thryv | EQUP |
|---|---|---|
| Contact Management | Listed | Listed |
| Interaction Tracking | Listed | Listed |
| Text-to-Win | Listed | Listed |
| Mobile Keywords | Listed | Listed |
| SMS Messaging | Listed | Listed |
| Message Personalization | Listed | Listed |
| Campaign Management | Listed | Listed |
| Customer Segmentation | Listed | Listed |
| Multi-Campaign | Listed | Listed |
| Automated Responses | Listed | Listed |
| Reporting/Analytics | Listed | Listed |
| Communication Management | Listed | Listed |
| Scheduled Messaging | Listed | Listed |
| Polls/Voting | Listed | Listed |
| Mass Texting | Listed | Listed |
| MMS | Listed | Listed |
| Contact Database | Listed | Listed |
| Chat/Messaging | Listed | Listed |
| Campaign Planning | Listed | Listed |
| 2-Way Messaging | Listed | Listed |
| Live Chat | Listed | Listed |
| Engagement Tracking | Listed | Listed |
| Mobile Coupons | Listed | Listed |
| SMS Marketing | Listed | Listed |
| Alerts/Notifications | Listed | Listed |
| Compliance Management | Listed | Listed |
| Reputation Management | Listed | Listed |
| Multi-Language | Listed | Listed |
| QR Codes | Listed | Listed |
| Reminders | Listed | Listed |
| Open Rate Tracking | Listed | Listed |
| Artificial Intelligence | Not listed | Not listed |
Features shown here belong only to the Appointment Scheduling Software category.
| Feature | Thryv | EQUP |
|---|---|---|
| Automated Scheduling | Listed | Listed |
| Appointment Management | Listed | Listed |
| Customer Database | Listed | Listed |
| Credit Card Processing | Listed | Listed |
| Client Portal | Listed | Listed |
| Electronic Payments | Listed | Listed |
| Billing & Invoicing | Listed | Listed |
| Recurring Appointments | Listed | Listed |
| Client Management | Listed | Listed |
| Online Payments | Listed | Listed |
| Calendar Management | Listed | Listed |
| Multi-Location | Listed | Listed |
| SMS Messaging | Listed | Listed |
| Group Scheduling | Listed | Listed |
| Online Booking | Listed | Listed |
| Website Integration | Listed | Listed |
| Availability Management | Listed | Listed |
| Mobile Access | Listed | Listed |
| Booking Management | Listed | Listed |
| Email Management | Listed | Listed |
| Artificial Intelligence | Not listed | Not listed |
Features shown here belong only to the All-in-One Marketing Platform Software category.
| Feature | Thryv | EQUP |
|---|---|---|
| Lead Management | Listed | Listed |
| List Management | Listed | Listed |
| Multi-Channel Marketing | Listed | Listed |
| Landing Pages/Web Forms | Listed | Listed |
| Behavior Analytics | Listed | Listed |
| Dynamic Content | Listed | Listed |
| Lead Nurturing | Listed | Listed |
| Artificial Intelligence | Not listed | Not listed |
Features shown here belong only to the Billing and Invoicing Software category.
| Feature | Thryv | EQUP |
|---|---|---|
| Mobile Payments | Listed | Listed |
| Billing Portal | Listed | Listed |
| Project Billing | Listed | Listed |
| Tax Calculation | Listed | Listed |
| Multi-Currency | Listed | Listed |
| Reporting & Statistics | Listed | Listed |
| Contact Database | Listed | Listed |
| Third-Party Integrations | Listed | Listed |
| Credit Card Processing | Listed | Listed |
| Customizable Invoices | Listed | Listed |
| Time & Expense Tracking | Listed | Listed |
| Invoice Processing | Listed | Listed |
| Reminders | Listed | Listed |
| Payment Processing | Listed | Listed |
| Document Management | Listed | Listed |
| Hourly Billing | Listed | Listed |
| Contingency Billing | Listed | Listed |
| Quotes/Estimates | Listed | Listed |
| Artificial Intelligence | Not listed | Not listed |
Features shown here belong only to the Sales Tracking Software category.
| Feature | Thryv | EQUP |
|---|---|---|
| Sales Pipeline Management | Listed | Listed |
| Lead Management | Listed | Listed |
| Reporting/Analytics | Listed | Listed |
| Appointment Scheduling | Listed | Listed |
| Task Management | Listed | Listed |
| Interaction Tracking | Listed | Listed |
| Alerts/Notifications | Listed | Listed |
| Customizable Reports | Listed | Listed |
| Activity Dashboard | Listed | Listed |
| Commenting/Notes | Listed | Listed |
| Third-Party Integrations | Listed | Listed |
| Data Import/Export | Listed | Listed |
| Lead Scoring | Listed | Listed |
| Document Management | Listed | Listed |
| Email Templates | Listed | Listed |
| Call Logging | Listed | Listed |
| Search/Filter | Listed | Listed |
| Artificial Intelligence | Not listed | Not listed |
Features shown here belong only to the Scheduling Software category.
| Feature | Thryv | EQUP |
|---|---|---|
| Real-time Scheduling | Listed | Listed |
| Online Booking | Listed | Listed |
| Reporting & Statistics | Listed | Listed |
| Availability Management | Listed | Listed |
| Group Scheduling | Listed | Listed |
| Automated Scheduling | Listed | Listed |
| Multi-Location | Listed | Listed |
| Self Service Portal | Listed | Listed |
| Calendar Management | Listed | Listed |
| Customer Database | Listed | Listed |
| Timesheet Management | Listed | Listed |
| Access Controls/Permissions | Listed | Listed |
| Room Booking | Listed | Listed |
| Appointment Scheduling | Listed | Listed |
| Calendar Sync | Listed | Listed |
| Alerts/Notifications | Listed | Listed |
| Third-Party Integrations | Listed | Listed |
| Mobile Access | Listed | Listed |
| Reminders | Listed | Listed |
| Booking Management | Listed | Listed |
| Task Scheduling | Listed | Listed |
| Artificial Intelligence | Not listed | Not listed |
Features shown here belong only to the Social Media Management Software category.
| Feature | Thryv | EQUP |
|---|---|---|
| Engagement Tracking | Listed | Listed |
| Tagging | Listed | Listed |
| Image Library | Listed | Listed |
| Customer Engagement | Listed | Listed |
| @mentions | Listed | Listed |
| Reporting/Analytics | Listed | Listed |
| Keyword Tracking | Listed | Listed |
| Brand Tracking | Listed | Listed |
| Post Scheduling | Listed | Listed |
| Alerts/Notifications | Listed | Listed |
| Automated Publishing | Listed | Listed |
| Multi-Account Management | Listed | Listed |
| Social Media Integration | Listed | Listed |
| Campaign Management | Listed | Listed |
| Multi-Campaign | Listed | Listed |
| Collaboration Tools | Listed | Listed |
| Calendar Management | Listed | Listed |
| Artificial Intelligence | Not listed | Not listed |
Features shown here belong only to the CRM Software category.
| Feature | Thryv | EQUP |
|---|---|---|
| Referral Tracking | Listed | Listed |
| Mobile Access | Listed | Listed |
| Lead Qualification | Listed | Listed |
| Contact Database | Listed | Listed |
| Sales Pipeline Management | Listed | Listed |
| Territory Management | Listed | Listed |
| Quotes/Estimates | Listed | Listed |
| Customizable Fields | Listed | Listed |
| Calendar/Reminder System | Listed | Listed |
| Marketing Automation | Listed | Listed |
| Task Management | Listed | Listed |
| Interaction Tracking | Listed | Listed |
| Social Media Integration | Listed | Listed |
| Pipeline Management | Listed | Listed |
| Lead Capture | Listed | Listed |
| Forecasting | Listed | Listed |
| Contact Management | Listed | Listed |
| Email Management | Listed | Listed |
| Lead Generation | Listed | Listed |
| Workflow Management | Listed | Listed |
| Activity Dashboard | Listed | Listed |
| Internal Chat Integration | Listed | Listed |
| Segmentation | Listed | Listed |
| Alerts/Notifications | Listed | Listed |
| Document Storage | Listed | Listed |
| Lead Management | Listed | Listed |
| Reporting/Analytics | Listed | Listed |
| Data Import/Export | Listed | Listed |
| AI/Machine Learning | Not listed | Not listed |
| Artificial Intelligence | Not listed | Not listed |
Compare deployment, device support, pricing model, support channels, and target company size for both products.
Explore alternatives to Thryv and EQUP before making a final choice.
Explore other software products that buyers may consider instead of Thryv.
Explore other software products that buyers may consider instead of EQUP.
This comparison brings public profile information, category-specific feature selections, review visibility, and clearly labeled sponsored placements together in a structured format so you can evaluate both products with confidence.
Each section keeps Thryv and EQUP in clearly separated columns so you can compare equivalent information without losing context.
Shared categories open into their own feature comparisons, helping you review use-case-specific capabilities rather than only broad product claims.
Sponsored products stay outside the detailed comparison, and paid placements are clearly labeled so the core comparison remains focused on Thryv and EQUP.
Profile pages, category pages, integrations, and alternatives are linked throughout the page so you can continue your research from the same comparison.
