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What is Help Desk: Definition, Types, Importance, Functions, and Characteristics
You must have come across the word “help desk” at least once if you have used a tech product: a software system or a web/mobile application.  You must have used a help desk, too, either as an employee or a

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What Does a CRM System Do to Enhance Business Growth?
Technology has advanced immensely since its inception. The Cloud has replaced floppy drives. Landlines have long gone and made way for 21st-century real-time messenger communication. We can go on and on about how technology has evolved and created a strong

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What is Customer Service: Definition, Mission, Importance, Types, and Tips
Whether you’re a big corporation or a start-up, chances are you’re catering to your customers directly or indirectly in one or more ways.  And that either makes your business or breaks it. It won’t be exaggerating if we say that

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Benefits of CRM Systems to Help Drive Business Success
A clear strategy, organic growth, integration of technology, and people retention are the four pillars of a successful business transformation. If your business is led by the people and has technology at its core, you are investing hours in fostering

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What is the Difference Between Help Desk and Customer Service?
Help desk and customer service are often used interchangeably all around the world. However, contrary to popular belief, both are not the same. The help desk and customer service tools are designed to meet distinct requirements and achieve different goals. 

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10 Key Features You Must Have in Your CRM Software
Businesses are rethinking their strategies. There is a forward shift in the way to attract customers and retain them. Relationships are running deeper, and the way to build a solid one is based on relevance and time. Business owners realize

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How to Plan Your CRM Implementation Successfully?
The CRM software market is growing exponentially and is crucial for business success. It is expected to reach $49.6 billion by 2025 (Statista). CRM is core to business growth and helps businesses automate their processes. It will help drive personalized

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3 CRM Types Every Business Owner Should Know and How to Choose One?
Traditionally, businesses stored their contacts using spreadsheets and filing cabinets. Imagine browsing through all the data on spreadsheets or, worse still, on handwritten documents. It would take you a while before you saw potential conversions. Add the labor of creating

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