Grin

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SoftwareWorld Editorial Review

Why SoftwareWorld Chooses Grin

"Brands that work with influencers regularly tend to find Grin a practical choice for keeping everything organized in one place. Managing relationships, tracking content, and handling payments across multiple creators can get messy fast, and that's where influencer relationship management becomes genuinely useful. Marketing teams especially benefit from having clearer visibility into campaign activity. That said, smaller businesses or those just starting out with influencer marketing may find the platform more than they need at their current stage."
Decision Snapshot

Grin Evaluation Snapshot

Review the most important product facts, official access information, and SoftwareWorld’s page-level trust standards in one place.

User Rating4.5 / 5
Starting Price$999 / month
Free TrialNot available
Free VersionNot available
APINot available
DeploymentCloud Hosted
HeadquartersUnited States
✎
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Product Overview

Grin Overview

Product description, media, company details, support, training, deployment, customer size, languages, and industries.

About Grin

Grin is an allinone influencer marketing software platform that helps brands manage and scale their influencer campaigns. Designed for ecommerce brands, Grin simplifies the process of discovering, managing, and collaborating with influencers. The platform offers a comprehensive influencer database with advanced filtering tools, allowing businesses to find the right influencers based on metrics like audience size, engagement rates, and demographics. Grin provides tools for campaign tracking, performance analytics, and ROI measurement, making it easier for businesses to assess the effectiveness of their influencer partnerships. The software also integrates with various ecommerce platforms, enabling seamless product tracking and influencer compensation. With its automated workflows and realtime reporting, Grin saves time, reduces manual effort, and ensures a streamlined influencer marketing process. Whether you're running smallscale campaigns or large influencer networks, Grin helps businesses increase brand awareness, drive traffic, and boost sales through authentic influencer collaborations.
Company Grin
Founded 2014
Headquarters United States
Employees NA

Support

Email Phone Chat Knowledge Base FAQs/Forum

Training

In-person Live Online Webinar Documentation Videos

Licensing & Deployment

Proprietary Cloud Hosted Web-Based

Typical Customers

Self-Employed Small-Business Midsize-Business
Languages Supported 1 language available
English
Industries Served 3 industries available
Consumer Goods Health Industrial Automation

Why Choose Grin

Pros

  • Pros Influencer discovery pulls from a massive, well-organized creator database
  • Pros Brand-to-creator relationships feel genuinely managed, not just tracked
  • Pros Campaign reporting breaks down ROI in ways most tools skip
  • Pros E-commerce integrations with Shopify make product seeding surprisingly painless
  • Pros Content approval workflows reduce back-and-forth emails significantly
  • Pros Creators get their own portal, which cuts down confusion fast
  • Pros Affiliate and gifting management live in one place without workarounds
  • Pros Built clearly for DTC brands rather than trying to serve everyone

Cons

  • Cons Influencer discovery search feels limited without deeper filtering options
  • Cons Reporting dashboards take time to interpret without analytics experience
  • Cons Pricing climbs quickly as creator roster and campaign volume grows
  • Cons Onboarding new team members requires more hand-holding than expected
Strengths and Limitations

Grin Pros & Cons

Consider the practical advantages and limitations identified through SoftwareWorld's product assessment.

+

Pros

  • Influencer discovery pulls from a massive, well-organized creator database
  • Brand-to-creator relationships feel genuinely managed, not just tracked
  • Campaign reporting breaks down ROI in ways most tools skip
  • E-commerce integrations with Shopify make product seeding surprisingly painless
  • Content approval workflows reduce back-and-forth emails significantly
  • Creators get their own portal, which cuts down confusion fast
  • Affiliate and gifting management live in one place without workarounds
  • Built clearly for DTC brands rather than trying to serve everyone
!

Cons

  • Influencer discovery search feels limited without deeper filtering options
  • Reporting dashboards take time to interpret without analytics experience
  • Pricing climbs quickly as creator roster and campaign volume grows
  • Onboarding new team members requires more hand-holding than expected
Category-Based Capabilities

Grin Features

Each category combines the selected software category, its category-specific description, and the features assigned to that category.

Marketing Analytics Software 26 selected features Open category ↗ ⌄
Predictive Analytics Website Analytics Dashboard Engagement Tracking Campaign Tracking Customer Journey Mapping ROI Tracking Data Visualization Social Media Integration Behavior Tracking AB Testing Multi-Channel Attribution Keyword Tracking Performance Metrics Reporting & Statistics Customizable Reports Campaign Analytics Conversion Tracking Customer Segmentation Ad hoc Reporting Multi-Channel Data Collection Tag Management Data Source Connectors SEO Management Cohort Analysis KPI Monitoring
Influencer Marketing Software 11 selected features Open category ↗ ⌄
Influencer Tracking Campaign Analytics Content Management CRM Campaign Management ROI Tracking Payment Tracking Influencer Relationship Management Social Media Monitoring Influencer Discovery Faceted Search/Filter
Connected Applications

Grin Integrations

Integration information is displayed only when approved integration products are available on the profile.

Pricing Information

Grin Pricing

Pricing type, currency, trial availability, payment frequency, destination links, and package-level starting prices.

Pricing Type Contact Vendor
Preferred Currency USD ($)
Free Trial Not available
Free Version Not available
Payment Frequency Monthly Subscription
Basic
$999 Per Month

Prices shown are profile information and may not include taxes, regional differences, introductory terms, usage limits, or add-ons. Confirm current plans on the vendor website.

Verified User Feedback

Grin Reviews

Approved reviews submitted through verified Google or LinkedIn reviewer accounts.

Write a Grin Review ↗
4.5
Based on 2 approved reviews
5 stars 50%
4 stars 50%
3 stars 0%
2 stars 0%
1 star 0%
Jessi V.
Jessi V. Partnerships Manager

All-in-One Platform That Truly Saves Time

GRIN has been a game-changer for our workflow. Everything we need—organization, tracking, and reporting—is conveniently under one roof, which makes managing tasks and campaigns so much easier. While we’ve encountered a few minor glitches here and there, the customer support team is incredibly responsive and always quick to resolve any issues, making the overall experience smooth and stress-free. This platform genuinely saves time and energy, allowing us to focus on the work that matters most. The convenience, efficiency, and reliable support make GRIN an indispensable tool for our team.

Reviewed on August, 2022
Megan H.
Megan H. Manager, Partner Marketing

Powerful Social Media Management with Room for Expansion

GRIN offers a robust set of features that make managing social campaigns a breeze. From advanced search and detailed analytics to engagement metrics and multiple social media integrations, it covers almost everything a team could need. While it currently focuses mainly on influencers and doesn’t include other forms of entertainment, the platform remains highly effective for its intended use. We’re exploring pairing it with HOLLYFY to broaden its capabilities, depending on our clients’ needs. Overall, GRIN has been a strong, reliable tool that streamlines influencer management and provides valuable insights, making social media strategy easier and more efficient.

Reviewed on August, 2022
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Frequently Asked Questions

Grin FAQs

Answers generated from approved profile information, selected options, packages, integrations, support, training, deployment, and devices.

Grin is an allinone influencer marketing software platform that helps brands manage and scale their influencer campaigns. Designed for ecommerce brands, Grin simplifies the process of discovering, managing, and collaborating with influencers. The platform offers a comprehensive influencer database with advanced filtering tools, allowing businesses to find the right influencers based on metrics like audience size, engagement rates, and demographics. Grin provides tools for campaign tracking, performance analytics, and ROI measurement, making it easier for businesses to assess the effectiveness of their influencer partnerships. The software also integrates with various ecommerce platforms, enabling seamless product tracking and influencer compensation. With its automated workflows and realtime reporting, Grin saves time, reduces manual effort, and ensures a streamlined influencer marketing process. Whether you're running smallscale campaigns or large influencer networks, Grin helps businesses increase brand awareness, drive traffic, and boost sales through authentic influencer collaborations.

  • No, Grin does not offer a free version.

  • Yes, Grin offers a free trial.

  • No, Credit Card details are not required for the Grin trial.

  • Grin offers the following pricing plans & packages:

    Basic

    $999 Per Month

  • Grin supports the following payment frequencies:

    • Monthly Subscription

  • No, Grin does not offer an API.

  • Grin can be integrated with the following applications:

    • Salesforce Sales Cloud , HubSpot CRM , Klaviyo , BigCommerce , Shopify , WooCommerce , Zapier , Google Analytics , Pinterest , TikTok

  • Grin offers support with the following options:
    • Email , Phone , Chat , Knowledge Base , FAQs/Forum

  • Grin offers training with the following options:
    • In-person , Live Online , Webinar , Documentation , Videos

  • Grin supports the following languages:
    • English

  • Following are the typical users of the Grin:
    • Self-Employed , Small-Business , Midsize-Business

  • Grin supports the following deployment:
    • Cloud Hosted

  • Grin supports the following devices and operating systems:
    • Web-Based
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