Best Competitive Intelligence Software for Small Businesses (Free & Paid)

Running a small business comes with unique challenges, including tight budgets and limited resources. That’s why choosing the right competitive intelligence software can significantly improve your workflow and help you compete more effectively. Here, we feature the top competitive intelligence software solutions designed for small businesses—offering affordable pricing, user-friendly interfaces, and scalable features that grow alongside your company.
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Last Updated: September 18, 2025

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303 Software

Popular Picks in Competitive Intelligence Software

Viral Launch

Viral Launch

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Semrush

Semrush

$117.33 Per month

Ahrefs

Ahrefs

$129 Per month

Owler

Owler

$39 Per month

List of Top Best Competitive Intelligence Software for Small Businesses

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FirstRain is a powerful sales enablement software designed to provide sales teams with actionable insights and information that drive business growth. The platform uses artificial intelligence and machine learning to gather and analyze data from various sources, including news articles, social media, and industry reports, offering real-time updates on market trends, competitor activities, and cust... Read more about FirstRain

Free Trial

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Location

United States

Competitor Price Tracking & Monitoring Software

Prisync is a dynamic pricing and competitor price tracking software. It is ideal for e-commerce businesses looking to stay competitive. Its primary feature is real-time price monitoring, which tracks competitors’ prices and stock availability across multiple online platforms. This enables businesses to adjust their pricing strategies swiftly. Prisync also offers powerful analytics, providing ins... Read more about Prisync

Free Trial

NA

Pricing Type

$99 Per month

Location

United States

InsideView is a robust Lead Management Software designed to empower sales and marketing teams with the tools they need to efficiently capture, track, and nurture leads throughout the sales funnel. This comprehensive platform offers a wide range of features, including lead scoring, automated workflows, CRM integration, real-time analytics, and detailed reporting, ensuring that all aspects of lead m... Read more about InsideView

Free Trial

NA

Pricing Type

$99 Per feautre

Location

United States

Adthena is a competitive intelligence software focused on providing insights into digital advertising strategies. Through advanced AI and data collection, Adthena enables marketers to analyze competitor ad campaigns, keywords, and spending, optimizing their own digital strategies. The platform’s Market View feature offers a broad overview of market trends, helping businesses identify emerging op... Read more about Adthena

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Location

United Kingdom

Rate Shopper ++ is an advanced competitive intelligence software designed to help businesses analyze and monitor pricing strategies within their industry. This powerful platform offers a suite of tools that facilitate market research, price comparison, and competitive analysis, ensuring that organizations can make informed pricing decisions. Rate Shopper ++’s user-friendly interface allows users... Read more about Rate Shopper ++

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Location

India

Trellis.law is an innovative artificial intelligence software designed specifically for legal professionals. This AI-powered platform offers comprehensive legal research and analytics tools, enabling attorneys and law firms to streamline their case preparation, enhance productivity, and improve decision-making. Trellis.law uses natural language processing (NLP) to analyze court decisions, judge ru... Read more about Trellis.law

Free Trial

Available

Pricing Type

$99 Per month

Location

United States

Automate your digital marketing reporting

OWOX BI is a comprehensive business intelligence platform specifically designed for data-driven decision-making and marketing analytics. Its key feature is the seamless integration of data from various sources like Google Analytics, advertising services, and CRM systems into a single, unified analytics space. OWOX BI excels in automating data collection and transformation, saving time and reducing... Read more about OWOX BI

Free Trial

NA

Pricing Type

$99 Per month

Location

United States

Bottlenose is a sophisticated Brand Management Software designed to help businesses build, monitor, and enhance their brand presence across various channels. It offers a comprehensive platform for managing brand assets, tracking brand performance, and ensuring consistent brand messaging, ensuring that businesses maintain a strong and cohesive brand identity. Bottlenose features an intuitive interf... Read more about Bottlenose

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Location

United States

Crayon Intel is a competitive intelligence software designed to help businesses monitor competitors, track market trends, and analyze industry data. It collects information from various sources, including social media, websites, and press releases, providing real-time updates on competitor activities. Crayon Intel’s analytics offer insights into pricing changes, marketing strategies, and product... Read more about Crayon Intel

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Location

United States

Soundcharts is an advanced competitive intelligence software designed for the music industry, enabling professionals to track and analyze market trends. This platform provides tools for monitoring chart performances, social media activity, and streaming statistics across various platforms. Users can gain insights into competitors' strategies and identify emerging trends, helping them make data-dri... Read more about Soundcharts

Free Trial

Available

Pricing Type

$21.55 Per user

Location

France

ChartMogul is a powerful reporting software specifically designed for subscription-based businesses. This platform provides a comprehensive solution for tracking and analyzing key metrics such as monthly recurring revenue (MRR), customer lifetime value (CLV), and churn rates. With ChartMogul, businesses can easily integrate data from various sources, including payment processors and CRM systems, t... Read more about ChartMogul

Free Trial

Available

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Location

Germany

Zignal Enterprise is a specialized emergency notification software designed to help organizations communicate effectively during critical events. The platform offers powerful tools for sending alerts, managing communications, and ensuring timely information dissemination, enabling businesses to enhance their emergency response efforts. With Zignal Enterprise, users can easily create and send notif... Read more about Zignal Enterprise

Free Trial

NA

Pricing Type

$49500 Per year

Location

United States

Locowise is an advanced social media analytics tool designed to help businesses monitor, analyze, and optimize their social media performance. With its intuitive dashboard, users can track key performance indicators (KPIs) across multiple platforms, including Facebook, Twitter, Instagram, and LinkedIn. Locowise provides insights into audience engagement, content reach, and growth metrics, enabling... Read more about Locowise

Free Trial

Available

Pricing Type

$295 Per month

Location

United Kingdom

Mensio is a powerful Competitive Intelligence Software designed to help businesses monitor and analyze market trends, competitor activities, and industry developments. It provides tools for gathering data from various sources, including social media, news outlets, and financial reports, allowing organizations to gain valuable insights into their competitive landscape. Mensio’s intuitive dashboar... Read more about Mensio

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United States

Neura is a powerful competitive intelligence software designed to help businesses track market trends, competitor activities, and industry developments in real time. By collecting and analyzing data from a variety of sources, including news, social media, financial reports, and web scraping, Neura provides companies with valuable insights into the strategies and performance of their competitors. T... Read more about Neura

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NA

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Location

United States

Knewin Intelligence is a powerful competitive intelligence software solution that enables businesses to stay ahead of industry trends and gain deep insights into market competition. This software helps companies track and analyze competitors' activities, performance, and strategies in real time. With Knewin Intelligence, businesses can monitor competitor websites, social media channels, news, and ... Read more about Knewin Intelligence

Free Trial

NA

Pricing Type

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Location

Brazil

Reech Influence Cloud is a sophisticated influencer marketing software designed to help brands and marketers discover, engage, and collaborate with influencers to amplify their marketing campaigns. It offers a comprehensive platform for managing every aspect of influencer marketing, from identification and outreach to campaign tracking and performance analysis. Reech Influence Cloud's intuitive in... Read more about Reech Influence Cloud

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Location

France

AlphaSense is an advanced artificial intelligence software that revolutionizes the way businesses access and analyze information. Designed for researchers and analysts, AlphaSense leverages powerful AI algorithms to sift through vast amounts of data, providing users with relevant insights and market intelligence in real-time. The platform allows users to search through financial documents, earning... Read more about AlphaSense

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Available

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Location

United States

Isentia is a brand management software that helps businesses monitor and protect their brand reputation across various digital platforms. It provides real-time insights into customer perceptions, social media mentions, and media coverage, enabling companies to track their brand’s performance. Isentia’s analytics tools allow businesses to assess sentiment, measure the effectiveness of marketing... Read more about Isentia

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NA

Pricing Type

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Location

Australia

Beroe LiVE.Ai is an advanced business intelligence software designed to help organizations analyze data and derive actionable insights to drive strategic decision-making. This platform provides robust tools for data visualization, reporting, and predictive analytics, ensuring that users can access critical information easily and understand performance metrics at a glance. Beroe LiVE.Ai features an... Read more about Beroe LiVE.Ai

Free Trial

Available

Pricing Type

$49 Per user

Location

United States

Adbeat is an advanced competitive intelligence software designed to provide businesses with insights into their competitors' advertising strategies and performance. This platform offers a comprehensive suite of tools that enable users to analyze competitors' ad campaigns, track ad placements, and monitor spending trends. With Adbeat, marketers can identify successful tactics and channels used by c... Read more about Adbeat

Free Trial

Available

Pricing Type

$249 Per feautre

Location

United States

iSpionage is an advanced competitive intelligence software designed to help businesses gain insights into their competitors' online marketing strategies. This platform provides comprehensive tools for tracking competitors' keywords, ad spend, and landing pages, enabling organizations to identify trends and optimize their marketing efforts. With features such as keyword research, ad copy analysis, ... Read more about iSpionage

Free Trial

NA

Pricing Type

$59 Per month

Location

United States

Watchful.ai is a cutting-edge competitive intelligence software that uses AI-driven analytics to provide businesses with actionable insights into their competitors' strategies and market behavior. The platform continuously monitors and collects data from a wide range of sources, including websites, social media platforms, and news outlets, to give businesses a comprehensive view of their competito... Read more about Watchful.ai

Free Trial

NA

Pricing Type

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Location

Israel

AMZScout PRO Extension is a competitive intelligence tool designed to help Amazon sellers track their competitors and find profitable product opportunities. This browser extension provides real-time insights into Amazon product listings, allowing users to analyze pricing, sales rank, and other key metrics to make data-driven decisions. AMZScout PRO’s product database and filtering tools enable s... Read more about AMZScout PRO Extension

Free Trial

NA

Pricing Type

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Location

United States

Insightsfirst is a robust market research software designed to provide businesses with deep insights into customer behavior, market trends, and competitive landscapes. The platform helps companies gather, analyze, and interpret data from a variety of sources, enabling informed decision-making that drives business growth. Insightsfirst allows users to conduct surveys, focus groups, and other data c... Read more about Insightsfirst

Free Trial

NA

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Contact Vendor

Location

United States

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