Blacksmith TPO

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Boost trade spend efficiency and results across retail and foodservice channels.

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User RatingNot rated yet
Starting Price$1 / user
Free TrialAvailable
Free VersionNo
APINot specified
DeploymentCloud Hosted
HeadquartersCanada
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Product Overview

Blacksmith TPO Overview

Product description, media, company details, support, training, deployment, customer size, languages, and industries.

About Blacksmith TPO

TELUS Trade Promotion Management (formerly Blacksmith Applications) provides a powerful SaaS platform that empowers CPG companies to maximize the financial return of every promotion. We move beyond simple management—we accelerate performance across retail and foodservice channels worldwide. CPG leaders leverage our comprehensive offerings to boost efficiency, unlock deep, predictive insights, and drive sustainable growth by optimizing the full cycle, from forecast accuracy and planning through to execution, financial control, claims, and trade optimization.

Innovation: AI and Insight Generation
Our platform simplifies complexity through continuous innovation. The AI Assistant enables account managers, planners, and finance teams to query their data naturally, providing instant, plain-language guidance and expert insights into ROI and performance. This capability, coupled with Advanced Analytics powered by Google Cloud Platform, delivers pre-built dashboards and a custom report builder that instantly transforms complex data into actionable, role-based intelligence, enhancing user adoption and decision velocity.

Global Reach and Operational Excellence
TELUS Trade Promotion Management (TPM) supports complex global operations with multi-channel and multi-currency capabilities, plus seamless integration with major ERP and data systems. Choosing us provides immediate Operational Advantages: Simplicity via an intuitive, cloud-native interface; unwavering 24/7 global Support; and unmatched Scalability and Synergy across all your sales territories. We equip your team—whether based in North America, EMEA, or APAC—to secure a competitive advantage through proven technology and deep CPG industry expertise.
Company TELUS Agriculture & Consumer Goods
Founded 2000
Headquarters Canada
Employees 1000+

Support

Email Knowledge Base FAQs/Forum

Training

Live Online Webinar Documentation Videos

Licensing & Deployment

Proprietary Cloud Hosted Web-Based

Typical Customers

Self-Employed Small-Business Midsize-Business
Languages Supported 6 languages available
English French German Italian Portuguese Spanish
Industries Served 3 industries available
Consumer Goods Food Production Retail
Category-Based Capabilities

Blacksmith TPO Features

Each category combines the selected software category, its category-specific description, and the features assigned to that category.

Marketing Planning Software 33 selected features Open category ↗

TELUS Trade Promotion Management provides a comprehensive toolkit for strategic planning, enabling teams to build winning promotion strategies and long-term agreements. By leveraging predictive analytics, the platform allows marketing and sales teams to model impact and secure necessary approvals, validating that every trade investment is a coordinated and data-driven, seamless transition into execution.

Project Management Project Tracking Status Tracking Collaboration Tools Calendar Management Project Planning Gantt/Timeline View File Management Media Planning Budgeting/Forecasting Task Management Campaign Planning Project Time Tracking Prioritization Assignment Management Predictive Analytics Commenting/Notes Reporting & Statistics Email Management Roadmapping Campaign Management To-Do List Project Workflow Marketing Calendar Goal Setting/Tracking Projections Planning Tools Deadline Management Multi-Channel Marketing Presentation Tools Spend Management Task Planning Tagging
Pricing Optimization Software 16 selected features Open category ↗

Optimize pricing, drive new strategies and measure success in real time by unlocking richer data insights with our AI-powered software. TELUS Trade Promotion Management (TPM), particularly when integrated with our Trade Promotion Optimization (TPO) tool, includes the capabilities to optimize pricing. To learn more about TELUS TPM, please visit: telus.com/tpm

Pricing Analytics Competitor Price Tracking Repricing engine Multi-Store Market Data Analysis Dashboard Elasticity-based pricing Machine Learning Custom Pricing Rules Price differentiation Price List Management Promotion Optimization Dynamic Pricing Profitability Analysis Predictive Pricing Models Price Forecasting
Trade Promotion Management Software 16 selected features Open category ↗

Unlock the full value of our solutions through key operational benefits designed to accelerate your business growth. Our commitment to simplicity means you streamline workflows and reduce IT demands with user-friendly software, easy automation, and an intuitive, cloud-based interface. We provide support by offering CPG industry expert consultants who deliver a range of services, including custom analytics and strategic consulting, to ensure your team's success. As a global provider, we offer scalability through flexible, front-end configurable solutions that meet the unique needs of CPG manufacturers of all sizes worldwide. Finally, our solutions create powerful synergy built to power your processes across your entire sales journey, whether you go to market in retail, foodservice, or both.

Trade Agreement Management Claims Management Workflow Management Price/Margin Management Discount Management Competitive Analysis Compliance Management Demand Forecasting ROI Tracking Promotions Management Settlement Management Promotion Calendar Performance Metrics Customer Management Budgeting/Forecasting Promotion Optimization
Pricing Information

Blacksmith TPO Pricing

Pricing type, currency, trial availability, payment frequency, destination links, and package-level starting prices.

Pricing Type Per User
Preferred Currency USD ($)
Free Trial Available
Free Version NA
Payment Frequency NA
Basic
$1 Per User

Prices shown are profile information and may not include taxes, regional differences, introductory terms, usage limits, or add-ons. Confirm current plans on the vendor website.

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Frequently Asked Questions

Blacksmith TPO FAQs

Answers generated from approved profile information, selected options, packages, integrations, support, training, deployment, and devices.

TELUS Trade Promotion Management (formerly Blacksmith Applications) provides a powerful SaaS platform that empowers CPG companies to maximize the financial return of every promotion. We move beyond simple management—we accelerate performance across retail and foodservice channels worldwide. CPG leaders leverage our comprehensive offerings to boost efficiency, unlock deep, predictive insights, and drive sustainable growth by optimizing the full cycle, from forecast accuracy and planning through to execution, financial control, claims, and trade optimization.

Innovation: AI and Insight Generation
Our platform simplifies complexity through continuous innovation. The AI Assistant enables account managers, planners, and finance teams to query their data naturally, providing instant, plain-language guidance and expert insights into ROI and performance. This capability, coupled with Advanced Analytics powered by Google Cloud Platform, delivers pre-built dashboards and a custom report builder that instantly transforms complex data into actionable, role-based intelligence, enhancing user adoption and decision velocity.

Global Reach and Operational Excellence
TELUS Trade Promotion Management (TPM) supports complex global operations with multi-channel and multi-currency capabilities, plus seamless integration with major ERP and data systems. Choosing us provides immediate Operational Advantages: Simplicity via an intuitive, cloud-native interface; unwavering 24/7 global Support; and unmatched Scalability and Synergy across all your sales territories. We equip your team—whether based in North America, EMEA, or APAC—to secure a competitive advantage through proven technology and deep CPG industry expertise.

  • No, Blacksmith TPO does not offer a free version.

  • Yes, Blacksmith TPO offers a free trial.

  • No, Credit Card details are not required for the Blacksmith TPO trial.

  • Blacksmith TPO offers the following pricing plans & packages:

    Basic

    $1 Per User

  • No, Blacksmith TPO does not offer an API.

  • Blacksmith TPO offers support with the following options:
    • Email , Knowledge Base , FAQs/Forum

  • Blacksmith TPO offers training with the following options:
    • Live Online , Webinar , Documentation , Videos

  • Blacksmith TPO supports the following languages:
    • English , French , German , Italian , Portuguese , Spanish

  • Following are the typical users of the Blacksmith TPO:
    • Self-Employed , Small-Business , Midsize-Business

  • Blacksmith TPO supports the following deployment:
    • Cloud Hosted

  • Blacksmith TPO supports the following devices and operating systems:
    • Web-Based
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