Who is it for? Anyone who advertises on Amazon, whether managing it themselves, already using automated software or working with an agency.
What problem does it solve? Optimising Amazon advertising is hard. AdRazor makes it quick and easy. It is impossible to access detailed data for more than 60 days from Amazon directly, making reliable profit maximisation impossible using the tools alone that Amazon provides.
AdRazor enables users to leverage their entire advertising history and uses powerful filtering and sorting to enable extremely comprehensive analysis in a few minutes. For regular maintenance a few minutes a week is all that's needed.
AdRazor analyses the data at the most granular level, as Amazon sees it, and displays the results with an easy-to-see traffic-light system of color-coding. So users can make decisions with the benefit of a full visual history of the past performance of all of their search terms.