It’s true that even the biggest brands had to start with a small set up but they have managed to become giants because of sheer determination and impeccable customer service. Small business owners have to struggle a lot of struggle
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Getting customer reviews on products and services is essential for all businesses, be it a small business or a large corporation. Surveys or feedback forms were the most common method to get customer feedback for many decades. They are no
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Data security has become one of the biggest problems in the digital world. The cost of the average data breach for companies around the globe is $3.86 million. Taking a proactive approach when it comes to cybersecurity is one of
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A mobile application or App (as it is commonly referred to) is something that we need for almost all our online transactions these days. From normal updates like weather checks to requests for services like food ordering the app-based system
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According to Accenture’s Innovation Survey, 86 percent of large US companies use ideation platforms to support collaboration with internal and external stakeholders. Because innovation is all about the ability to generate, collect, develop, and implement new ideas, having a dedicated
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Branding is a marketing technique that has been around for at least a couple of centuries. Although we didn’t have websites and apps back in the 1800s, logos on products, letterheads, newspaper ads, etc. were used to brand a business.
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Software as a Service or SaaS is a concept that has evolved considerably during the last decade and it continues to develop. Basically, the term refers to a software or a software suite developed by a company and made available
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No company wants to experience the horrors of a data breach, but these can have particularly devastating consequences on a small business that doesn’t have the resources to bounce back. In fact, 60 percent of small businesses fail within six
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