Best Social Media Monitoring Software for Small Businesses (Free & Paid)

Running a small business comes with unique challenges, including tight budgets and limited resources. That’s why choosing the right social media monitoring software can significantly improve your workflow and help you compete more effectively. Here, we feature the top social media monitoring software solutions designed for small businesses—offering affordable pricing, user-friendly interfaces, and scalable features that grow alongside your company.
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Last Updated: September 03, 2025

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241 Software

Popular Picks in Social Media Monitoring Software

Iconosquare

Iconosquare

$12.20 Per month

Browse AI

Browse AI

$39 Per month

Brand24

Brand24

$99 Per month

Meltwater

Meltwater

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List of Top Best Social Media Monitoring Software for Small Businesses

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AI-Powered Social Media Marketing

Hookle is a specialized software crafted for social media management particularly aimed at small businesses and individual entrepreneurs. Its standout feature is the ability to manage multiple social media accounts from a single dashboard. This makes posting, monitoring, and engaging with audiences across different platforms incredibly efficient. Hookle's intuitive design simplifies the scheduling... Read more about Hookle

Free Trial

NA

Pricing Type

$4.99 Per month

Location

France

Intelligence2day is an advanced business intelligence software solution designed to help organizations transform data into actionable insights. This powerful platform provides users with the tools to collect, analyze, and visualize data from various sources, enabling informed decision-making across the organization. With Intelligence2day, users can create customized dashboards, generate reports, a... Read more about Intelligence2day

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Available

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Location

Sweden

listening247 is an advanced social media monitoring software designed to help businesses track and analyze their online presence. The platform provides tools for monitoring brand mentions, sentiment analysis, and competitor tracking across various social media channels. listening247 enables users to gain insights into customer opinions and trends, allowing for more informed marketing strategies. W... Read more about listening247

Free Trial

Available

Pricing Type

$4000 Per user

Location

United Kingdom

MODELS. INSIGHTS. OUTCOMES.

Quid is a powerful social media analytics tools software designed to help businesses gain deep insights into their social media performance and audience behavior. It offers a comprehensive suite of tools for monitoring social media activity, analyzing engagement metrics, and tracking campaign effectiveness across multiple platforms. Quid’s intuitive dashboard provides real-time data visualizatio... Read more about Quid

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Location

United States

Ubermetrics Delta is a robust social media monitoring software designed to help businesses track and analyze online conversations about their brand, products, and industry. The platform provides real-time monitoring of social media platforms, blogs, forums, and news sites, allowing businesses to gain insights into customer sentiment, trends, and potential PR risks. Ubermetrics Delta’s powerful a... Read more about Ubermetrics Delta

Free Trial

Available

Pricing Type

$550 Per user

Location

Germany

Datacrush is a dynamic Customer Relationship Management (CRM) software designed to help businesses manage and enhance their interactions with customers, streamline sales processes, and drive growth. Offering a comprehensive suite of tools, Datacrush enables organizations to build stronger customer relationships, improve sales performance, and increase overall efficiency. The software features an i... Read more about Datacrush

Free Trial

Available

Pricing Type

$16 Per user

Location

Argentina

INNsight.com is a user-friendly website builder designed specifically for the hospitality industry, allowing hotels, inns, and bed & breakfasts to create compelling, optimized websites. With its drag-and-drop builder, INNsight.com makes it simple for users to design responsive websites without any coding knowledge. The platform offers various customizable templates, SEO tools, and booking integrat... Read more about INNsight.com

Free Trial

NA

Pricing Type

$159 Per feautre

Location

United States

Rankur is a comprehensive social media management software designed to help businesses monitor, manage, and enhance their social media presence. It provides powerful tools for tracking social media mentions, sentiment analysis, and competitor insights, helping brands stay informed and respond promptly to customer feedback. Rankur enables users to schedule posts, track engagement metrics, and optim... Read more about Rankur

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Location

United States

Shield FC is an advanced compliance software designed to help organizations streamline their compliance processes and enhance regulatory adherence. This comprehensive platform offers a suite of tools that facilitate risk management, policy creation, compliance tracking, and audit management, ensuring that businesses can maintain a robust compliance framework. Shield FC’s user-friendly interface ... Read more about Shield FC

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NA

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Location

Israel

Konnect Insights is a comprehensive social media management software designed to help businesses manage their online presence and enhance customer engagement across various social platforms. This powerful platform offers a suite of tools that facilitate social media monitoring, content scheduling, analytics, and reporting, ensuring that organizations can optimize their social media strategies effe... Read more about Konnect Insights

Free Trial

Available

Pricing Type

$500 Per user

Location

India

Locobuzz is an all-in-one social media management software designed to help brands enhance their online presence and engage meaningfully with their audience. The platform offers a suite of tools for managing multiple social media accounts, scheduling posts, and monitoring brand mentions across various channels. With its intuitive dashboard, users can easily track engagement metrics, analyze audien... Read more about Locobuzz

Free Trial

Available

Pricing Type

$399 Per month

Location

India

Webbosaurus Social Listening is a powerful social media monitoring tool that enables businesses to track brand mentions, analyze sentiment, and monitor competitors across social media platforms. With real-time alerts, users can respond swiftly to customer feedback, complaints, or emerging trends. Webbosaurus goes beyond simple mention tracking by offering sentiment analysis and advanced analytics ... Read more about Webbosaurus Social Listening

Free Trial

NA

Pricing Type

$350 Per user

Location

Germany

Neticle Media Intelligence is a comprehensive social media monitoring software that helps businesses track, analyze, and manage their online presence across multiple platforms. This powerful tool uses natural language processing (NLP) to monitor and analyze social media conversations, providing valuable insights into customer sentiment, brand reputation, and industry trends. With Neticle, business... Read more about Neticle Media Intelligence

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Available

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Location

Hungary

Ontic is an advanced social media monitoring software designed to help businesses track, analyze, and respond to social media conversations in real time. This platform enables companies to monitor brand mentions, competitor activity, industry trends, and customer sentiment across all major social media channels, including Twitter, Facebook, Instagram, LinkedIn, and more. Ontic’s AI-powered analy... Read more about Ontic

Free Trial

NA

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Location

United States

Lucidya is a social media analytics tools software that helps businesses monitor their online presence, analyze customer sentiment, and optimize social media strategies. The platform provides tools for tracking brand mentions, analyzing engagement metrics, and assessing competitor performance, ensuring that organizations can adapt their strategies effectively. Lucidya’s analytics deliver insight... Read more about Lucidya

Free Trial

NA

Pricing Type

$0.01 Per user

Location

Saudi Arabia

NetOwl is a powerful customer experience software designed to help organizations enhance engagement and satisfaction through insightful analytics and personalized interactions. This platform offers a suite of tools for collecting, analyzing, and acting on customer feedback across various channels, including surveys, social media, and direct communications. With NetOwl, businesses can gain a compre... Read more about NetOwl

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NA

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Location

United States

Media Sonar is a specialized risk management software designed to help organizations identify, assess, and mitigate risks effectively. This platform provides tools for data analysis, monitoring, and reporting, enabling businesses to stay informed about potential threats and vulnerabilities. Media Sonar features an intuitive interface that allows users to track incidents, analyze trends, and genera... Read more about Media Sonar

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NA

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Location

Canada

Welov is a dynamic social media marketing software designed to help businesses manage and optimize their social media presence. This platform offers tools for content creation, scheduling, and performance analysis, enabling organizations to engage with their audience effectively. With features such as customizable post templates, real-time analytics, and integration with various social media chann... Read more about Welov

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Available

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Location

Spain

Promoty is an influencer marketing software designed to help brands manage and execute influencer campaigns effectively. The platform provides tools for discovering influencers, managing relationships, and tracking campaign performance across social media platforms. Promoty includes features for influencer vetting, campaign tracking, and performance analytics, allowing businesses to measure the RO... Read more about Promoty

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NA

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Location

Estonia

Bunker DB Analytics is a marketing analytics software designed to help businesses track, analyze, and optimize their marketing campaigns. The platform provides a comprehensive view of marketing performance across multiple channels, including social media, email, search engines, and more. Bunker DB Analytics offers tools for monitoring key metrics such as engagement, traffic, conversion rates, and ... Read more about Bunker DB Analytics

Free Trial

Available

Pricing Type

$249 Per month

Location

Uruguay

Nindo is a powerful influencer marketing software designed to help brands discover, manage, and collaborate with influencers to boost their marketing campaigns. The platform enables businesses to find influencers who align with their brand values and target audience using advanced search filters and data-driven insights. With Nindo, companies can track influencers’ performance, engagement rates,... Read more about Nindo

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Available

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Location

Germany

Mediaboard is a comprehensive social media monitoring software designed to help businesses track, analyze, and respond to online conversations about their brand. This platform aggregates social media mentions, reviews, and customer feedback from multiple channels, providing a centralized view of brand sentiment. With real-time alerts and sentiment analysis, Mediaboard enables marketing teams to ad... Read more about Mediaboard

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ooowl is an innovative social media monitoring software that helps businesses, marketers, and organizations track and analyze social media activity across multiple platforms. By providing real-time insights into brand mentions, competitor activity, and industry trends, ooowl allows users to make data-driven decisions that optimize their social media strategy. With its powerful sentiment analysis, ... Read more about ooowl

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NA

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Location

Japan

Data365 is a powerful social media monitoring software designed to help businesses track, analyze, and optimize their social media presence across multiple platforms. By leveraging advanced AI algorithms, Data365 collects and processes data from social networks, blogs, forums, and news outlets, giving businesses a comprehensive view of their online reputation and brand sentiment. The software prov... Read more about Data365

Free Trial

Available

Pricing Type

$300 Per month

Location

Ukraine

NewtonOne is a social media monitoring software designed to help businesses track, analyze, and engage with their audience across various social platforms. The software aggregates data from social media channels like Facebook, Twitter, Instagram, and LinkedIn, providing a unified view of brand mentions, customer sentiment, and trends. NewtonOne allows businesses to monitor conversations about thei... Read more about NewtonOne

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NA

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Location

NA

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