Top Semrush Alternatives & Competitors

Finding the right software for your business can be challenging, and while Semrush is a popular choice, it may not be the perfect fit for everyone. If you're exploring Semrush alternatives, you're in the right place. We’ve compiled a list of the top competitors that offer similar features, pricing, and benefits. Compare the best alternatives to Semrush and discover the ideal solution tailored to your needs.

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Last Updated: October 07, 2025

All Competitors and Alternatives to Semrush

The #1 Most Used Tool for Meta Ad Optimization

Madgicx, a cutting-edge advertising software, revolutionizes digital marketing with its AI-driven approach. Designed for efficiency and optimization, it targets businesses seeking to boost their online advertising impact. Key features include autonomous ad buying, where AI automates ad purchases to maximize ROI. Its audience targeting capabilities are precise, utilizing data analytics to reach ide... Read more about Madgicx

Free Trial

NA

Pricing Type

$58 Per month

Location

Israel

#1 Marketing Platform® for Small Business

Marketing 360 is a versatile software designed for small to medium-sized businesses, offering a comprehensive suite of marketing tools. It streamlines digital marketing with its user-friendly interface, allowing users to manage social media, create websites, and track SEO performance all in one place. The software features powerful analytics, providing insights into customer behavior and campaign ... Read more about Marketing 360

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

The Work Management Software To Maximize Business Efficiency

monday.com is a versatile work operating system designed to streamline collaboration and project management. Its colorful and intuitive interface simplifies complex workflows, offering customizable boards to fit various team needs. From task tracking to project timelines, monday.com adapts to your unique processes. Team members can easily communicate, share files, and update progress in real-time,... Read more about monday.com

Free Trial

Available

Pricing Type

$9 Per month

Location

Israel

Moz Pro is a comprehensive SEO software suite developed to boost website visibility and search engine ranking. Its standout feature, the Keyword Explorer, simplifies keyword research, offering valuable insights into search volume and competition. The Site Crawl function detects SEO issues, such as broken links or missing tags, ensuring website health. Moz Pro also excels in tracking rankings, moni... Read more about Moz Pro

Free Trial

NA

Pricing Type

$99 Per month

Location

United States

AI powered SEO and Content Marketing Platform

Scalenut is an innovative software solution designed to simplify and optimize content creation for businesses. With a user-friendly interface, it offers tools to create, edit, and manage content efficiently. Scalenut's AI-driven content suggestions enhance the creative process, providing inspiration and improving overall quality. The platform facilitates collaboration among team members, ensuring ... Read more about Scalenut

Free Trial

7 Days

Pricing Type

$20 Per month

Location

United States

Screpy is an SEO software that helps businesses optimize their websites for search engines through comprehensive analysis and insights. The platform offers tools for monitoring website performance, tracking keyword rankings, and auditing on-page SEO elements, enabling users to identify and fix issues that affect search rankings. Screpy’s real-time reporting provides actionable data on website he... Read more about Screpy

Free Trial

Available

Pricing Type

$5 Per month

Location

United States

Marketing Software for Businesses of Every Size

HubSpot offers a powerful and free marketing platform that is ideal for businesses of all sizes. With a wide array of tools and features, including email marketing, social media management, and analytics, HubSpot's marketing product empowers businesses to attract, engage, and convert customers effectively. This all-in-one platform makes it easy for businesses to create targeted campaigns, track pe... Read more about HubSpot Marketing Hub

Free Trial

14 Days

Pricing Type

$800 Per month

Location

United States

All-in-one agency-tailored SEO platform

SE Ranking is a versatile SEO software that caters to a wide range of digital marketing needs. Its hallmark is the accurate keyword rank tracking feature, which monitors search engine rankings globally and locally. The website audit tool efficiently identifies SEO issues, guiding users towards impactful improvements. SE Ranking's competitor analysis feature is insightful, allowing users to benchma... Read more about SE Ranking

Free Trial

NA

Pricing Type

$55.00 Per month

Location

United States

Rankings, on-page, backlinks, and reports — all in one easy-to-use toolkit.

SEO PowerSuite is a comprehensive collection of SEO tools encompassing all aspects of website optimization and search engine ranking. It consists of four primary tools: Rank Tracker for monitoring search engine rankings and researching keywords, Website Auditor for site auditing and on-page optimization, SEO SpyGlass for backlink research and analysis, and LinkAssistant for link building and manag... Read more about SEO PowerSuite

Free Trial

NA

Pricing Type

$29.10 Per month

Location

United States

The World’s Leading AI-Powered Digital Data Company

AI-powered insights for digital market growthSimilarweb is an AI-powered digital intelligence platform that helps businesses gain insights into competitors, consumer behavior, and market trends. Covering the full digital funnel, it provides analytics across websites, apps, and industries, with real-time data and global reach to drive strategy, performance, and sustainable growth. Read more about Similarweb

Free Trial

7 Days

Pricing Type

Contact Vendor

Location

United States

SEO & Digital Marketing Tools

WebCEO is a comprehensive SEO software suite designed to enhance online visibility and digital marketing strategies. It stands out for its wide range of SEO tools, suitable for both beginners and seasoned professionals. Key features include keyword research and rankings tracking, helping users identify and target valuable search terms effectively. Site auditing is another crucial component, allowi... Read more about WebCEO

Free Trial

NA

Pricing Type

$37 Per month

Location

United States

Create a website without limits

Wix is a user-friendly website-building platform that empowers individuals and businesses to create professional-looking websites without coding skills. With its drag-and-drop interface, users can easily customize templates, add content, and design layouts. Wix offers a range of features, including an app market for additional functionalities. It caters to diverse needs, from personal blogs to e-c... Read more about Wix

Free Trial

NA

Pricing Type

$1,800 Per month

Location

Israel

The World's Fastest & Most Accurate Rank Tracker

AccuRanker is a specialized SEO tool renowned for its precision and speed in tracking keyword rankings. It stands out with its real-time ranking updates, offering immediate insights into how keywords perform on search engines. A key feature is its ability to track rankings on both Google and Bing, including local and mobile search results. AccuRanker's intuitive interface simplifies data analysis,... Read more about AccuRanker

Free Trial

14 Days

Pricing Type

$129 Per month

Location

United States

SEO Tools & Resources To Grow Your Search Traffic

Ahrefs is a magnificent SEO tool widely used for website analysis and keyword research. With its intuitive interface, Ahrefs simplifies the process of optimizing online content. The platform's Site Explorer feature provides comprehensive insights into a website's backlink profile and organic search traffic. Ahrefs' Keyword Explorer helps users discover valuable keywords and assess their competitiv... Read more about Ahrefs

Free Trial

NA

Pricing Type

$129 Per month

Location

United States

Improve your performance on Google Search

Google Search Console is an essential tool for website owners offering insights directly from Google's perspective. It tracks website performance in search results, highlighting key metrics like clicks, impressions, and rankings. A standout feature is its ability to pinpoint and diagnose technical SEO issues, such as crawl errors or security problems, ensuring websites remain accessible and safe. ... Read more about Google Search Console

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

FAQs About Semrush Alternatives

Some of the best alternatives to Semrush include Wix, HubSpot Marketing Hub, Google Search Console, Moz Pro, Similarweb, Ahrefs, monday.com, SEO PowerSuite, SE Ranking, WebCEO, Marketing 360, AccuRanker, Madgicx, Scalenut and Screpy. These alternatives offer similar features, better pricing, and more flexibility depending on your business needs.

There are various reasons why users look for alternatives to Semrush, such as pricing concerns, missing features, better integration options, or improved customer support. Exploring alternative solutions ensures that businesses find the best fit for their specific requirements.

Yes! Depending on the product, you may find:

  • Free Trial options like HubSpot Marketing Hub, Similarweb, monday.com, AccuRanker, Scalenut and Screpy (test premium features before subscribing).

These no-cost or low-cost alternatives can be ideal for startups and small businesses with budget constraints, but often come with feature limitations or usage caps. Always check each option’s details to ensure it fits your specific needs.

Small businesses looking for an easy-to-use and cost-effective alternative to Semrush can consider Wix, HubSpot Marketing Hub, Google Search Console, Moz Pro, Similarweb, Ahrefs, monday.com, SEO PowerSuite, SE Ranking, WebCEO, Marketing 360, AccuRanker, Madgicx, Scalenut and Screpy. These software options offer affordable pricing, simple setup, and essential business features tailored for growing teams.

Enterprises seeking a robust alternative to Semrush can explore Wix, HubSpot Marketing Hub, Google Search Console, Moz Pro, Similarweb, Ahrefs, monday.com, SEO PowerSuite, SE Ranking, WebCEO, Marketing 360, AccuRanker and Madgicx. These platforms offer scalability, advanced automation, top-tier security, and enterprise-grade customer support to meet large-scale business needs.

Some of the best cloud-based alternatives to Semrush include Wix, HubSpot Marketing Hub, Google Search Console, Moz Pro, Similarweb, Ahrefs, monday.com, SEO PowerSuite, SE Ranking, WebCEO, Marketing 360, AccuRanker, Madgicx, Scalenut and Screpy. These platforms offer seamless remote access, real-time collaboration, automatic updates, and enhanced security for smooth software management.

Yes, most Semrush alternatives provide mobile apps for iOS and Android. Options like Wix, HubSpot Marketing Hub, Similarweb, monday.com, SE Ranking, Marketing 360 and Madgicx offer full-featured mobile applications that allow users to manage tasks, track progress, and collaborate on the go.

In conclusion, while Semrush stands out as a comprehensive digital marketing tool, several alternatives cater to specific needs and preferences. HubSpot Marketing Hub excels in inbound marketing, while monday.com offers robust project management features. For SEO-focused users, Ahrefs, Moz Pro, and SE Ranking provide powerful analytics. Platforms like Wix and Scalenut simplify website creation and content generation, respectively. Marketing 360 and Madgicx enhance campaign management, while Google Search Console and Similarweb offer valuable insights. Ultimately, the best choice depends on your unique marketing goals and strategies.