Best Online Market Research Software

In an always-connected world, many businesses prefer market research software solutions that require no local installation. Below, you’ll find top online market research software platforms—often referred to as cloud-based or web-based—offering easy subscription models, automatic updates, and seamless remote access. Explore these recommended tools to streamline workflows, enhance collaboration, and keep your team productive from anywhere.
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Last Updated: October 01, 2025

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308 Software

Popular Picks in Market Research Software

Survicate

Survicate

   (4.0)

$299 Per month

Semrush

Semrush

$117.33 Per month

Typeform

Typeform

$25 Per month

SurveyMonkey Enterprise

SurveyMonkey Enterprise

$4999 Per month

List of Top Web-Based Market Research Software

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Survicate is a user-friendly online survey tool designed for gathering customer feedback and insights. It offers a variety of survey types, including website, email, and mobile surveys, which are easy to create and customize. Key features include a range of question types, like multiple-choice and Likert scales, and the ability to add logic to surveys for more relevant questioning. Survicate allow... Read more about Survicate

Free Trial

Available

Pricing Type

$299 Per month

Location

Poland

Get measurable results from online marketing

Semrush is a powerful suite of robust online marketing tools. It helps you analyze and optimize your website's performance. With Semrush, you can track your keywords, spy on competitors, and discover new opportunities. It provides insights into organic search, paid advertising, and backlinks. The tool's user-friendly interface makes it easy to navigate. Semrush also offers site audit features to i... Read more about Semrush

Free Trial

7 Days

Pricing Type

$117.33 Per month

Location

United States

People-Friendly Forms and Surveys

Typeform is an interactive form-building tool that specializes in creating engaging and user-friendly forms, surveys, and quizzes. It stands out for its intuitive interface, allowing users to create forms that feel like a conversation. This approach helps in getting higher response rates. Typeform offers a variety of question types, from simple multiple-choice to complex logic jumps, making it ver... Read more about Typeform

Free Trial

Available

Pricing Type

$25 Per month

Location

United States

Discover why we're a leading survey platform for companies around the globe.

SurveyMonkey Enterprise is a widely recognized survey software tailored for large organizations seeking to collect and analyze data at scale. It distinguishes itself with its robust set of features that cater to a variety of survey needs, from customer feedback to employee engagement. The platform's strength lies in its intuitive design, allowing users to create professional surveys effortlessly, ... Read more about SurveyMonkey Enterprise

Free Trial

NA

Pricing Type

$4999 Per month

Location

United States

Google Marketing Platform is a powerful advertising agency software designed to help businesses manage their online marketing efforts efficiently. The platform provides comprehensive tools for campaign management, audience targeting, and performance analysis, ensuring that organizations can optimize their marketing strategies. Google Marketing Platform allows users to create and manage advertising... Read more about Google Marketing Platform

Free Trial

NA

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Location

United States

Free Online Form Builder & Form Creator

Jotform is a versatile online form builder designed for creating and managing forms for various purposes, including registrations, surveys, and order forms. It stands out for its user-friendly drag-and-drop interface, making form creation accessible to everyone. Jotform offers a wide range of customizable templates, allowing users to quickly start with a design that suits their needs. It supports ... Read more about Jotform

Free Trial

Available

Pricing Type

$34 Per month

Location

United States

Conduct advanced quantitative and qualitative research to design products people love, increase market share, and build enduring brands.

Strategy & Research is a dynamic software tool designed for strategic planning and research management. It excels in its streamlined approach, catering to both corporate and academic users. The software boasts an intuitive interface, making it easy to navigate even for those new to strategic planning tools. Key features include robust data analysis, which allows for deep dives into market trends a... Read more about Strategy & Research

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NA

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Location

United States

Create online surveys and questionnaires for free

Zoho Survey is a versatile online survey creation tool designed to cater to various data collection needs. It offers a rich library of customizable templates and an intuitive drag-and-drop interface, making survey design both easy and efficient. Users can craft surveys with a wide range of question types, including multiple-choice, matrix, and slider options. Zoho Survey's standout feature is its ... Read more about Zoho Survey

Free Trial

7 Days

Pricing Type

$$25 Per month

Location

India

Feedly is a cutting-edge market research software designed to help businesses stay informed about industry trends, news, and competitor activity. With Feedly, users can aggregate content from various sources such as blogs, news websites, and social media platforms, all in one convenient location. The software allows for personalized content curation, enabling businesses to track specific keywords,... Read more about Feedly

Free Trial

Available

Pricing Type

$14400 Per year

Location

United States

The World’s Leading AI-Powered Digital Data Company

Designed for market researchers, Similarweb uncovers trends, industry shifts, and competitor activity across digital ecosystems. With data on millions of websites, apps, and brands, it empowers businesses to benchmark markets, evaluate opportunities, and make informed strategic decisions, transforming complex digital data into clear, actionable insights, for the whole marketing team. Read more about Similarweb

Free Trial

7 Days

Pricing Type

Contact Vendor

Location

United States

The best FREE and open-source eCommerce platform

OpenCart is a powerful, open-source shopping cart system, ideal for online businesses of all sizes. It's known for its user-friendly interface and flexibility, allowing users to manage multiple stores from one admin interface. Key features include an extensive array of extensions and modules for customization, supporting a wide range of payment gateways and shipping methods. OpenCart also offers m... Read more about OpenCart

Free Trial

NA

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Location

United States

The undisputed leader in social media management

Sprinklr Social is a sophisticated platform developed for large enterprises aiming to master customer experience management across digital channels. Its strength lies in offering an integrated suite for social media management, advertising, marketing, and customer care, all within a single ecosystem. Sprinklr sets itself apart with advanced AI capabilities, enabling personalized customer interacti... Read more about Sprinklr Social

Free Trial

30 Days

Pricing Type

$299 Per month

Location

United States

Unparalleled Al. Unmatched Productivity. Unified Customer Experience.

Sprinklr is an all-encompassing social media analytics tool designed to empower brands to optimize their online engagement and marketing strategies. This powerful platform offers comprehensive insights into social media performance, enabling businesses to track key performance indicators (KPIs) across multiple channels. Sprinklr’s user-friendly interface allows for real-time monitoring of audien... Read more about Sprinklr

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

YouGov Surveys: Self-serve is an innovative polling software designed to empower organizations to gather insights and feedback from their audiences. This platform allows users to create and distribute surveys quickly and easily, ensuring that valuable data is collected to inform decision-making. With YouGov, users can customize surveys to suit their research needs, utilizing various question types... Read more about YouGov Surveys: Self-serve

Free Trial

Available

Pricing Type

$1.5 Per one-time

Location

United Kingdom

Terapeak Research is an advanced competitive intelligence software tailored for e-commerce businesses seeking to gain a competitive edge in the market. It offers a comprehensive platform for analyzing market trends, tracking competitor performance, and identifying strategic opportunities with precision and depth. Terapeak Research features robust data collection tools that aggregate information fr... Read more about Terapeak Research

Free Trial

Available

Pricing Type

$250 Per month

Location

United States

Kantar Marketplace is an advanced market research software platform that empowers businesses to make informed, data-driven decisions by providing rapid, high-quality insights. Designed for marketers and product managers, the platform enables users to conduct surveys, track brand health, measure consumer sentiment, and gather actionable feedback from target audiences. Kantar Marketplace offers a wi... Read more about Kantar Marketplace

Free Trial

NA

Pricing Type

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Location

United Kingdom

CB Insights is a powerful business intelligence software that provides organizations with data-driven insights to guide strategic decision-making and drive growth. The platform offers a wealth of information on industries, startups, market trends, and emerging technologies, making it an invaluable tool for businesses looking to stay ahead of the curve. CB Insights uses advanced analytics to track ... Read more about CB Insights

Free Trial

NA

Pricing Type

$220000 Per year

Location

United States

Employee experience survey and analytics platform

QuestionPro is a comprehensive software designed for creating, distributing, and analyzing surveys. It's highly user-friendly, making it easy for anyone to design detailed surveys with its wide range of question types and customizable templates. QuestionPro stands out with its ability to handle everything from simple polls to complex market research. Users can reach their audience through multiple... Read more about QuestionPro Workforce

Free Trial

Available

Pricing Type

$$83 Per month

Location

United States

Industry-leading suite of enterprise-grade research tools to uncover insights for your brand.

QuestionPro Research Suite is a comprehensive software tool designed to simplify the complex world of research. It stands out with its user-friendly interface, making it accessible even to beginners. The software offers a rich array of features, including advanced survey creation, data collection, and analytics tools. Users can effortlessly design surveys with customizable templates, ensuring they... Read more about QuestionPro Research Suite

Free Trial

NA

Pricing Type

$99 Per month

Location

United States

QuestionPro is a versatile survey software designed to help organizations gather feedback and insights from various stakeholders. This platform provides comprehensive tools for creating, distributing, and analyzing surveys, making it easier for businesses to understand customer satisfaction, employee engagement, and market trends. With its user-friendly interface, users can easily design surveys w... Read more about QuestionPro

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

Enterprise Online Survey Software & Tools

Alchemer Survey, formerly known as SurveyGizmo, is a versatile and user-friendly tool for creating surveys and collecting data. This software stands out for its ability to tailor surveys to fit any need, whether for customer feedback, market research, or employee engagement. Alchemer Survey offers a range of question types, from multiple-choice to open-ended responses, making it easy to gather div... Read more about Alchemer

Free Trial

Available

Pricing Type

$55 Per month

Location

United States

PitchBook is a cutting-edge predictive analytics software designed to provide financial professionals and businesses with comprehensive data insights to drive investment decisions. By leveraging advanced machine learning algorithms and historical data analysis, PitchBook offers forecasts and projections on market trends, investments, and company performance. The platform aggregates and analyzes a ... Read more about PitchBook

Free Trial

NA

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Location

United States

Easy-to-use survey software for Customer Satisfaction, Employee Feedback, Market Research and other online questionnaires.

Survio is an innovative survey software that simplifies the process of gathering and analyzing data. Renowned for its user-friendliness, it allows anyone, regardless of technical expertise, to create professional-looking surveys in minutes. The software offers a wide range of customizable templates, catering to various survey needs, from customer feedback to market research. Key features include i... Read more about Survio

Free Trial

NA

Pricing Type

$71 Per month

Location

Czech Republic

Government Contracting is a market research software solution designed to assist businesses in navigating the complexities of government contracting. The platform helps organizations identify and evaluate government contracting opportunities, track relevant tenders, and analyze procurement data. By providing insights into government spending patterns and agency priorities, Government Contracting e... Read more about Government Contracting

Free Trial

NA

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Location

United States

LivingLens is a qualitative data analysis software that enables companies to capture, analyze, and gain insights from video, audio, and text data. Designed for market researchers and organizations seeking deeper customer understanding, LivingLens uses AI-driven analysis tools to identify themes, emotions, and trends within qualitative data. The platform supports data uploads, transcription, and ta... Read more about LivingLens

Free Trial

Available

Pricing Type

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Location

United States

Explore Today’s Featured List of Top Web-Based Market Research Software

Collecthor is an advanced market research software designed to help businesses collect, analyze, and interpret data to make informed decisions. Whether you’re conducting surveys, focus groups, or in-depth interviews, Collecthor provides a comprehensive platform for managing and analyzing market research projects. The software allows users to create custom surveys, design questionnaires, and depl... Read more about Collecthor

Free Trial

NA

Pricing Type

Contact Vendor

Location

Netherlands

Clozd is an advanced data analysis software solution designed to help businesses harness the power of their data for more informed decision-making. By integrating various data sources, Clozd provides deep insights into customer behaviors, market trends, and operational efficiencies. The software offers powerful analytics tools, including predictive modeling, trend analysis, and advanced reporting ... Read more about Clozd

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Rally UXR is a market research software solution designed to help businesses collect, analyze, and interpret data to make informed decisions about their products, services, and overall market strategy. With Rally UXR, businesses can conduct surveys, run focus groups, and analyze consumer behavior through qualitative and quantitative research methods. The platform’s easy-to-use interface allows t... Read more about Rally UXR

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

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