Best Marketing Automation Software for Small Businesses (Free & Paid)

Marketing Automation Software automates repetitive marketing tasks, allowing businesses to focus on strategy and creativity. It can handle email campaigns, social media posting, and online ad management seamlessly. For small businesses, this software saves time and reduces the need for a large marketing team. Features often include lead generation, customer segmentation, and automated messaging. By automating these tasks, small businesses can nurture leads and increase customer engagement without manual effort. It helps in delivering personalized content to the right audience at the right time. This not only improves efficiency but also enhances customer relationships. Marketing automation software can also track customer interactions and provide insights for future campaigns. It enables small businesses to compete with larger companies by leveling the playing field. Investing in this software makes marketing more efficient and effective. Here are some marketing automation software options you might find useful:

Last Updated: June 26, 2025

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1285 Software

List of Top Marketing Automation Software for Small Businesses

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Annual Subscription

One-Time Payment

Quote Based

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Self Employed

Small Business

Medium Business

Enterprise

Whippy is an employee communication tools software designed to foster collaboration and enhance internal communication within organizations. It offers a range of features such as team messaging, video conferencing, file sharing, and task management, all in one platform. Whippy helps break down communication silos, allowing employees to share information and collaborate seamlessly across department... Read more about Whippy

Free Trial

NA

Pricing Type

$99 Per month

Location

United States

Buildio is an email marketing software that enables businesses to design, automate, and analyze email campaigns effectively. With Buildio’s drag-and-drop editor, users can create visually appealing emails using customizable templates, ensuring a consistent brand experience. The software’s automation features allow for personalized email sequences, such as welcome emails, follow-ups, and promot... Read more about Buildio

Free Trial

Available

Pricing Type

Contact Vendor

Location

India

Wiasano is a cutting-edge AI marketing tool designed to help businesses enhance their digital marketing strategies using artificial intelligence. The software utilizes machine learning algorithms to analyze customer data and identify patterns, enabling businesses to create personalized and targeted marketing campaigns. Wiasano’s AI-driven tools include content generation, customer segmentation, ... Read more about wiasano

Free Trial

NA

Pricing Type

$129 Per user

Location

Austria

GrowEasy is a powerful marketing automation platform designed to simplify and optimize marketing campaigns for businesses of all sizes. Whether you're a small startup or a large enterprise, GrowEasy helps streamline marketing efforts by automating key tasks like email campaigns, social media management, and customer engagement. With its user-friendly drag-and-drop interface, businesses can easily ... Read more about GrowEasy

Free Trial

NA

Pricing Type

Contact Vendor

Location

India

Kursaha is an intuitive marketing automation software that helps businesses streamline their marketing campaigns and drive higher engagement across multiple channels. With Kursaha, companies can easily design, automate, and track campaigns via email, social media, SMS, and other digital platforms. The software allows users to create personalized marketing messages based on customer behavior and pr... Read more about Kursaha

Free Trial

NA

Pricing Type

Contact Vendor

Location

India

Fulon is an advanced marketing automation platform that helps businesses streamline and optimize their marketing efforts across multiple channels. Designed to enhance lead generation, customer segmentation, and campaign execution, Fulon offers a suite of tools to automate email marketing, social media management, customer relationship management (CRM), and more. The software allows businesses to c... Read more about Fulon

Free Trial

NA

Pricing Type

Contact Vendor

Location

United Kingdom

Pulse Technology

Pulse Is Your Secret To Unlocking Business Growth And Success

Unlock the unlimited potential for business growth with Pulse's tailored suite of tools for marketing, sales, and customer service. Pulse Technology provides a platform for business owners and franchise systems to run their business smoothly. Track all of your communication history for your customers and prospects. Your email and text message communication, notes, tasks and appointments, etc. wil... Read more about Pulse Technology

Free Trial

Available

Pricing Type

$49 Per month

Location

United States

EstateVantage is a specialized real estate property management software designed to streamline the operations of real estate firms and property managers. This comprehensive platform provides tools for managing property listings, tenant relations, maintenance requests, and financial reporting. With its user-friendly interface, EstateVantage allows users to easily track property details, manage leas... Read more about EstateVantage

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Linktagger is an innovative marketing automation software designed to enhance digital marketing strategies and improve engagement with target audiences. This platform provides users with tools for managing campaigns, tracking conversions, and analyzing performance metrics effectively. With features for email marketing, social media integration, and customer segmentation, Linktagger ensures that bu... Read more about Linktagger

Free Trial

NA

Pricing Type

Contact Vendor

Location

United Kingdom

segmatiX is a powerful marketing automation software designed to enhance the effectiveness of marketing campaigns by leveraging data-driven insights. This platform provides a comprehensive suite of tools for managing customer relationships, segmenting audiences, and automating marketing communications across various channels. With its intuitive interface, marketers can easily create targeted campa... Read more about segmatiX

Free Trial

NA

Pricing Type

Contact Vendor

Location

Greece

Pivian Marketing Cloud is a cutting-edge Marketing Automation Software designed to empower businesses to create, manage, and optimize their marketing campaigns with precision and efficiency. With its user-friendly interface, Pivian Marketing Cloud offers a comprehensive suite of tools for email marketing, lead generation, social media management, and customer segmentation, ensuring that marketing ... Read more about Pivian Marketing Cloud

Free Trial

Available

Pricing Type

$99 Per user

Location

Germany

Notchitup is a dynamic marketing automation platform designed to streamline and optimize marketing processes, helping businesses maximize their outreach while reducing manual efforts. The software offers robust tools for creating, managing, and analyzing multi-channel marketing campaigns, from email marketing to social media advertising. With Notchitup, marketers can segment their audience, person... Read more about Notchitup

Free Trial

NA

Pricing Type

$2000 Per feautre

Location

United Arab Emirates

Marketinly is a comprehensive marketing automation software that helps businesses streamline their marketing processes, increase efficiency, and drive higher conversion rates. This platform allows users to automate repetitive tasks such as email campaigns, social media postings, and lead nurturing programs with precision and customization. Marketinly offers advanced segmentation capabilities, enab... Read more about Marketinly

Free Trial

NA

Pricing Type

Contact Vendor

Location

Switzerland

Rheo is a cutting-edge live chat software designed to facilitate real-time communication between businesses and their customers. This platform enables organizations to provide instant support, answer queries, and engage with visitors on their websites or applications. With its intuitive interface, Rheo allows customer service teams to manage multiple chats efficiently, ensuring prompt responses an... Read more about Rheo

Free Trial

Available

Pricing Type

$10 Per user

Location

India

Accon is a comprehensive project management software designed to assist organizations in planning, executing, and monitoring projects effectively. The platform offers tools for task management, resource allocation, collaboration among team members, and real-time progress tracking. Users can create project timelines, set milestones, and visualize workflows using Gantt charts, ensuring that all team... Read more about Accon

Free Trial

NA

Pricing Type

$200 Per user

Location

Spain

NeoDeal is an innovative social selling software designed to empower businesses to engage with customers through social media platforms effectively. This platform provides tools for managing social media campaigns, tracking engagement, and analyzing customer behavior, ensuring that organizations can optimize their sales strategies. With features such as content scheduling, audience targeting, and ... Read more about NeoDeal

Free Trial

Available

Pricing Type

$59 Per user

Location

France

GrowthLead is a lead management software solution designed to help businesses capture, track, and nurture leads through the entire sales funnel. The platform provides tools for lead generation, allowing businesses to capture leads from multiple sources such as websites, social media, and email campaigns. GrowthLead’s lead scoring feature enables sales teams to prioritize high-quality leads ... Read more about GrowthLead

Free Trial

NA

Pricing Type

$70 Per month

Location

United Kingdom

PhoneBot.co is a powerful marketing automation platform designed to streamline customer engagement and boost lead generation for businesses of all sizes. With automation at its core, PhoneBot.co enables users to reach their target audience effectively by setting up and managing campaigns across various channels, including SMS, email, and social media. This software handles repetitive marketing tas... Read more about PhoneBot.co

Free Trial

NA

Pricing Type

Contact Vendor

Location

France

MarketSurge is a dynamic SMS marketing software designed to help businesses reach their customers directly via text messaging. With its easy-to-use platform, businesses can create, schedule, and send targeted SMS campaigns to engage with their audience instantly. MarketSurge offers a variety of features, including customizable templates, audience segmentation, and real-time reporting, to help busi... Read more about MarketSurge

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

EshopsWithIQ is an advanced marketing automation software designed specifically for eCommerce businesses. This tool helps businesses automate and optimize marketing campaigns across various channels, including email, SMS, social media, and display ads. EshopsWithIQ provides an easy-to-use interface that allows users to segment their audience, personalize messages, and schedule automated campaigns ... Read more about EshopsWithIQ

Free Trial

Available

Pricing Type

$49 Per user

Location

Greece

Dashing X is a robust campaign management software designed to help marketing teams plan, execute, and optimize their marketing campaigns across multiple channels. This platform provides tools for audience segmentation, budget management, and performance tracking, ensuring that marketing efforts are data-driven and effective. With features such as automated workflows, A/B testing, and detailed ana... Read more about Dashing X

Free Trial

NA

Pricing Type

Contact Vendor

Location

Australia

hello24.ai is an innovative conversational AI platform designed to enhance customer engagement through intelligent, automated interactions. The platform leverages advanced natural language processing (NLP) and machine learning algorithms to understand and respond to customer inquiries in real time, offering a human-like experience. hello24.ai can be integrated into websites, mobile apps, and messa... Read more about hello24.ai

Free Trial

Available

Pricing Type

$20 Per month

Location

India

MyEra is a social media marketing software designed to help businesses and influencers manage their online presence and boost engagement across multiple social media platforms. The software provides a centralized dashboard where users can schedule posts, track performance metrics, and monitor conversations in real-time. MyEra’s automation tools enable users to create and manage social media camp... Read more about MyEra

Free Trial

NA

Pricing Type

$100 Per month

Location

India

BaseCamp DAM-PIM is a comprehensive digital asset management (DAM) software combined with product information management (PIM) capabilities. The platform allows businesses to store, organize, and distribute digital assets, such as images, videos, and documents, in a centralized repository. BaseCamp DAM-PIM’s tagging and metadata features make it easy to locate assets quickly, ensuring efficient ... Read more about BaseCamp DAM-PIM

Free Trial

NA

Pricing Type

$500 Per month

Location

Italy

TekStack is a comprehensive revenue management software designed to help businesses optimize their pricing, sales, and profitability. This software offers robust tools for managing pricing strategies, monitoring market conditions, and analyzing customer demand to ensure businesses can maximize revenue while staying competitive. TekStack’s user-friendly dashboard provides real-time insights into ... Read more about TekStack

Free Trial

NA

Pricing Type

Contact Vendor

Location

Canada

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