Best Market Research Software for Mac

Using a Mac doesn’t mean limited software choices. In fact, many market research tools offer smooth performance and Apple-centric features, making them ideal for Mac users. Below, we’ve curated top market research software solutions specifically for macOS—each with a user-friendly interface, robust functionality, and easy setup on your Mac device.

Last Updated: October 01, 2025

  • All Software All Software

15 Software

Popular Picks in Market Research Software

Survicate

Survicate

   (4.0)

$299 Per month

Semrush

Semrush

$117.33 Per month

Typeform

Typeform

$25 Per month

SurveyMonkey Enterprise

SurveyMonkey Enterprise

$4999 Per month

List of Top Market Research Software for Mac

Pricing Options

Monthly Subscription

Annual Subscription

One-Time Payment

Quote Based

Features

No Features

Company Size

Self Employed

Small Business

Medium Business

Enterprise

I'm looking for Market Research Software that is:

Enterprise Customer Feedback Platform that helps you measure and take action on NPS & CSAT Surveys

SurveySensum is a customer feedback platform that helps businesses gather insights from their customers. They offer a variety of services, including consulting, survey creation, and data analysis. They work with businesses of all sizes and in a variety of industries. We are a team of enthusiasts who can take your feedback process from measurement to ACTIONABILITY. Read more about SurveySensum

Free Trial

Available

Pricing Type

$3,600 Per year

Location

Indonesia

Knowledge Sharing Platform to develop your collective intelligence.

Elium is a powerful knowledge-sharing and collaboration platform developed to centralize and organize company knowledge efficiently. Its key feature is the ability to create a structured, searchable knowledge base that captures and disseminates information across teams. With intuitive tools for creating, sharing, and finding content, Elium promotes a culture of learning and collaboration in the wo... Read more about Elium

Free Trial

14 Days

Pricing Type

$5 Per month

Location

Belgium

Reach hundreds of people in your target audience for surveys, interviews, and user testing. Make data-driven decisions today.

USER TESTING/INTERVIEWS MADE EASY. SEND SURVEYS OR SCHEDULE CONVERSATIONS WITH YOUR TARGET AUDIENCE AND GET CRUCIAL DATA TO SUPPORT YOUR DECISIONS TODAY User Testing & Interviews made easy. Send surveys or schedule conversations with your target audience and get crucial data to support your decisions today. Instantly find and connect with your target audience using over 100+ criteria and yo... Read more about Lightster

Free Trial

30 Days

Pricing Type

Contact Vendor

Location

Canada

Turn hours of research into customer insight, instantly.

Notably is a qualitative data analysis software designed to help researchers, UX designers, and data analysts organize, code, and interpret qualitative data efficiently. With Notably, users can import transcripts, notes, and documents, organize them by themes, and analyze patterns and insights. The software’s tagging and categorization features streamline the process of coding and analyzing text... Read more about Notably

Free Trial

Available

Pricing Type

$25 Per user

Location

United States

All-in-one user research and customer feedback platform

Crowd is a Customer Insights and User Research platform that helps businesses to gather, analyze, and implement customer feedback. It provides a suite of tools for both unmoderated and moderated user testing, feedback collection through website widgets, task management, and documentation. With Crowd, businesses can gain insights into customer behaviors, drive product improvements, and mak... Read more about Crowd App

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Share of Searching is a data analysis software that helps businesses track and analyze search engine performance, giving insights into how their websites are performing in search results. The platform provides detailed data on keyword rankings, search traffic, and competitors' performance, enabling businesses to make informed decisions about their SEO strategies. Share of Searching’s advanced an... Read more about Share of Searching

Free Trial

Available

Pricing Type

Contact Vendor

Location

United Kingdom

Free Online Form Builder & Form Creator

Jotform is a versatile online form builder designed for creating and managing forms for various purposes, including registrations, surveys, and order forms. It stands out for its user-friendly drag-and-drop interface, making form creation accessible to everyone. Jotform offers a wide range of customizable templates, allowing users to quickly start with a design that suits their needs. It supports ... Read more about Jotform

Free Trial

Available

Pricing Type

$34 Per month

Location

United States

Create online surveys and questionnaires for free

Zoho Survey is a versatile online survey creation tool designed to cater to various data collection needs. It offers a rich library of customizable templates and an intuitive drag-and-drop interface, making survey design both easy and efficient. Users can craft surveys with a wide range of question types, including multiple-choice, matrix, and slider options. Zoho Survey's standout feature is its ... Read more about Zoho Survey

Free Trial

7 Days

Pricing Type

$$25 Per month

Location

India

The World’s Leading AI-Powered Digital Data Company

Designed for market researchers, Similarweb uncovers trends, industry shifts, and competitor activity across digital ecosystems. With data on millions of websites, apps, and brands, it empowers businesses to benchmark markets, evaluate opportunities, and make informed strategic decisions, transforming complex digital data into clear, actionable insights, for the whole marketing team. Read more about Similarweb

Free Trial

7 Days

Pricing Type

Contact Vendor

Location

United States

10X More Effective Surveys, Powered By ChatGPT

Poll the People is an intuitive market research software designed to help businesses gather valuable consumer feedback quickly and cost-effectively. This platform allows companies to create and distribute surveys, polls, and questionnaires to a targeted audience, providing actionable insights into customer preferences, behaviors, and opinions. The software simplifies the process of designing surve... Read more about Poll the People

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

AI-Based Knowledge Management Software System

Bloomfire is a knowledge engagement platform that centralizes and democratizes organizational information. It's designed to make company knowledge easily accessible, fostering a culture of collaboration and informed decision-making. The software features a powerful search engine, quickly surfacing relevant information from a variety of content types. Bloomfire supports diverse media formats, inclu... Read more about Bloomfire

Free Trial

30 Days

Pricing Type

Contact Vendor

Location

United States

Unified CX platform to grow your brand

SurveySparrow is an online survey tool that facilitates engaging and conversational surveys. It offers a dual interface, allowing users to create both chat-like and form-like surveys, enhancing respondent experience. The platform is known for its ease of use, with drag-and-drop functionalities making survey creation simple. It features a variety of question types and customizable templates, cateri... Read more about SurveySparrow

Free Trial

14 Days

Pricing Type

Contact Vendor

Location

United States

Leading Qualitative Data Analysis Software with AI Solution

NVivo is a powerful qualitative data analysis software designed to help researchers organize, analyze, and find insights in unstructured or qualitative data like interviews, open-ended survey responses, articles, social media, and web content. Its intuitive interface allows users to easily import data and supports a wide range of formats. With NVivo, you can code your data, identify themes and pat... Read more about NVivo

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Online survey tool & questionnaire software.

SurveyLab is a professional survey software that caters to creating, sending, and analyzing online surveys. Its user-friendly interface allows for easy crafting of surveys, tailored to specific needs. The tool supports various question types, including multiple-choice and open-ended, enhancing survey versatility. Real-time results tracking is a key feature, providing instant insights into responde... Read more about SurveyLab

Free Trial

14 Days

Pricing Type

$49 Per month

Location

Poland

Enabling Marketers to Make Better Decisions, Faster.

Neurons is an A/B testing software designed to help businesses optimize their digital marketing and website performance through data-driven experimentation. The platform allows users to create and run A/B tests on web pages, landing pages, and marketing campaigns to determine which version performs better. Neurons offers advanced analytics and reporting tools that provide insights into visitor beh... Read more about Neurons

Free Trial

Available

Pricing Type

$1 Per year

Location

Denmark

No buyer guide found.