Best Social Media Monitoring Software for Small Businesses (Free & Paid)

Running a small business comes with unique challenges, including tight budgets and limited resources. That’s why choosing the right social media monitoring software can significantly improve your workflow and help you compete more effectively. Here, we feature the top social media monitoring software solutions designed for small businesses—offering affordable pricing, user-friendly interfaces, and scalable features that grow alongside your company.
  • 4.5 avg. rating from 03 reviews

Last Updated: September 03, 2025

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241 Software

Popular Picks in Social Media Monitoring Software

Iconosquare

Iconosquare

$12.20 Per month

Browse AI

Browse AI

$39 Per month

Brand24

Brand24

$99 Per month

Meltwater

Meltwater

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List of Top Best Social Media Monitoring Software for Small Businesses

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The Work Management Software To Maximize Business Efficiency

monday.com is a versatile work operating system designed to streamline collaboration and project management. Its colorful and intuitive interface simplifies complex workflows, offering customizable boards to fit various team needs. From task tracking to project timelines, monday.com adapts to your unique processes. Team members can easily communicate, share files, and update progress in real-time,... Read more about monday.com

Free Trial

Available

Pricing Type

$9 Per month

Location

Israel

Free-to-use online graphic design tool

   4.3

 (1 Reviews)

Canva is a user-friendly and one of the most popular graphic design platforms that is changing how people create visual content. Catering to both professionals and beginners, it offers an extensive library of templates for various projects. Canva's intuitive drag-and-drop interface simplifies the design operations and allows users to customize layouts, fonts, and colors effortlessly. With a pletho... Read more about Canva

Free Trial

30 Days

Pricing Type

$45.37 Per year

Location

Australia

Best Social Media Marketing and Management Tool

Hootsuite is one of the leading social media management platforms that revolutionizes how businesses approach their online presence. As a centralized hub, Hootsuite empowers users to schedule, manage, and analyze content across various social media channels seamlessly. With a user-friendly interface, it facilitates efficient social media planning and collaboration among team members. Hootsuite's d... Read more about Hootsuite

Free Trial

30 Days

Pricing Type

$99 Per month

Location

Canada

Best Social Media Management Software

Agorapulse stands out as an exceptional social media management tool, catering to the diverse needs of businesses and individuals alike. This user-friendly software streamlines essential tasks such as content scheduling and publishing across a range of popular platforms, ensuring your brand's online presence remains consistent and engaging. Its standout feature is undoubtedly the robust social inb... Read more about Agorapulse

Free Trial

30 Days

Pricing Type

$49 Per month

Location

France

Manage Your Team’s Projects From Anywhere

   4.6

 (2 Reviews)

Trello is a flexible project management tool known for its visual board-based system, making task tracking and team collaboration intuitive and straightforward. It allows users to create boards, lists, and cards to organize projects and workflows. Trello's simplicity lies in its drag-and-drop interface, enabling easy movement of tasks through different stages. The platform supports customization w... Read more about Trello

Free Trial

14 Days

Pricing Type

$5 Per month

Location

United States

Monitoring and Social Media Management

Mention is a powerful real-time media monitoring software designed to help businesses track their brand presence across the web and social media. Its key strength lies in providing immediate alerts whenever a brand is mentioned online, enabling quick and informed responses. Mention excels in scanning a wide range of sources, from blogs and forums to major social media platforms, ensuring comprehen... Read more about Mention

Free Trial

14 Days

Pricing Type

$41 Per month

Location

France

Media, Social & Consumer Intelligence

Meltwater is a comprehensive media intelligence platform that provides businesses with powerful tools for monitoring, analyzing, and extracting insights from online media sources. This platform offers real-time tracking of news, social media, and other digital content, allowing users to stay informed about relevant trends and conversations. Meltwater's advanced analytics tools transform data into ... Read more about Meltwater

Free Trial

NA

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Location

United States

Social marketing for customer connection, conversion, and care

Emplifi Social Marketing Cloud is a cutting-edge platform designed to elevate social media engagement and digital customer experiences. It integrates social media management, content marketing, and customer insights into a single, powerful solution. With its advanced analytics and AI-driven insights, businesses can deeply understand audience behavior and preferences, enabling them to craft compell... Read more about Emplifi Social Marketing Cloud

Free Trial

NA

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Contact Vendor

Location

United States

Analytics and management for Instagram, TikTok, LinkedIn, Twitter & Facebook

Iconosquare is a powerful analytics and management tool specifically developed for Instagram and Facebook, making it a go-to choice for brands and marketers focused on these platforms. It excels in providing detailed insights into follower demographics, engagement rates, and content performance, helping users refine their social media strategies. Iconosquare's scheduling feature allows for plannin... Read more about Iconosquare

Free Trial

NA

Pricing Type

$12.20 Per month

Location

United States

Audience Intelligence and Twitter Marketing

Audiense is a sophisticated audience intelligence and segmentation tool. It stands out for its ability to provide deep insights into audience behaviors and preferences on social media platforms. It enables marketers to identify and understand their target segments with precision, leveraging rich data analytics to uncover demographic, psychographic, and behavioral patterns. Audiense's unique featur... Read more about Audiense

Free Trial

NA

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Location

United States

Moz Local is a powerful SEO software designed to enhance local search visibility for businesses and organizations. This platform offers comprehensive tools for managing online listings, tracking search performance, and optimizing local SEO strategies, ensuring effective online marketing. With Moz Local, users can easily monitor and update their business listings across multiple directories, manage... Read more about Moz Local

Free Trial

NA

Pricing Type

$14 Per user

Location

United States

Cision is a leading public relations software designed to streamline media outreach and enhance communication strategies for organizations. With its user-friendly interface, Cision allows users to identify, engage, and track relationships with journalists, influencers, and media outlets efficiently. The software features comprehensive media databases, enabling PR professionals to target the right ... Read more about Cision

Free Trial

NA

Pricing Type

$1 Per month

Location

United States

Unparalleled Al. Unmatched Productivity. Unified Customer Experience.

Sprinklr is an all-encompassing social media analytics tool designed to empower brands to optimize their online engagement and marketing strategies. This powerful platform offers comprehensive insights into social media performance, enabling businesses to track key performance indicators (KPIs) across multiple channels. Sprinklr’s user-friendly interface allows for real-time monitoring of audien... Read more about Sprinklr

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

Khoros Marketing is a robust social media marketing software designed to enhance brand engagement and streamline marketing efforts across various platforms. With its comprehensive suite of tools, Khoros enables users to create, schedule, and analyze content efficiently. The platform offers powerful analytics that provide insights into audience behavior, engagement rates, and campaign performance, ... Read more about Khoros Marketing

Free Trial

NA

Pricing Type

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Location

United States

Pagefreezer is a powerful compliance software designed to help businesses capture, archive, and monitor online content for regulatory compliance and legal purposes. The platform enables businesses to archive websites, social media accounts, and enterprise collaboration platforms, ensuring that all digital communications are preserved in a legally compliant format. Pagefreezer’s real-time monitor... Read more about Pagefreezer

Free Trial

Available

Pricing Type

$99 Per user

Location

Canada

CivicPlus Social Media Archiving is a specialized Archiving Software designed to help organizations capture, store, and manage their social media interactions efficiently. Featuring a user-friendly platform, CivicPlus enables businesses to archive posts, comments, and messages from various social media channels, ensuring compliance with regulatory requirements and internal policies. The software i... Read more about CivicPlus Social Media Archiving

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

Brand24 is a powerful social media monitoring software designed to help businesses track online mentions, monitor brand reputation, and engage with their audience across social media platforms. The platform offers real-time alerts for brand mentions, allowing businesses to respond to customer feedback, complaints, or inquiries promptly. Brand24 also tracks sentiment, providing insights into how cu... Read more about Brand24

Free Trial

Available

Pricing Type

$99 Per month

Location

Poland

NewsWhip is a cutting-edge social media management software that helps brands, publishers, and agencies monitor trending topics, track media coverage, and predict audience engagement. Using advanced analytics, NewsWhip enables users to identify viral stories, track content performance, and stay ahead of emerging trends. The platform’s predictive technology analyzes content from social media and ... Read more about NewsWhip

Free Trial

NA

Pricing Type

$2000 Per user

Location

United States

Echosec is an advanced risk management software that helps organizations monitor real-time data from social media, news, and dark web sources to identify potential security threats. Built for sectors like security, intelligence, and corporate risk management, Echosec’s platform uses AI-powered analytics to detect risks such as data leaks, insider threats, and suspicious activity. The software’... Read more about Echosec

Free Trial

NA

Pricing Type

$1000 Per month

Location

United States

Reputation is a specialized reputation management software designed to help businesses monitor and enhance their online presence. The platform offers comprehensive tools for tracking online reviews, managing customer feedback, and analyzing brand sentiment across various channels. With Reputation, users can respond to customer reviews, engage with audiences, and build a positive online reputation ... Read more about Reputation

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

The Tweet Sentiment Visualization App is an innovative social media monitoring software designed to analyze and visualize sentiment from Twitter conversations. This platform provides businesses and organizations with insights into public perception, enabling them to gauge audience sentiment regarding their brand, products, or industry trends. The app employs advanced natural language processing (N... Read more about Tweet Sentiment Visualization App

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

CrowdTangle is a social media monitoring software designed to help businesses track, analyze, and engage with content across social media platforms. The platform provides real-time insights into social media trends, allowing users to monitor content performance, track audience sentiment, and identify viral content. CrowdTangle aggregates data from platforms like Facebook, Twitter, Instagram, and Y... Read more about CrowdTangle

Free Trial

NA

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Contact Vendor

Location

United States

Trendsmap is a powerful social media monitoring software that helps businesses and organizations track real-time conversations, trends, and mentions across social platforms. This tool provides detailed insights into what people are saying about your brand, industry, or specific topics, allowing businesses to monitor social sentiment and adjust their marketing strategies accordingly. Trendsmap’s ... Read more about Trendsmap

Free Trial

NA

Pricing Type

Contact Vendor

Location

Australia

Scrape and monitor data from any website reliably at scale

Browse AI is a powerful data extraction software that enables users to collect and analyze data from various online sources with ease. This platform offers a user-friendly interface that allows users to create custom scraping workflows without any coding experience. With features like real-time data monitoring, automated extraction, and export options in multiple formats, Browse AI simplifies the ... Read more about Browse AI

Free Trial

NA

Pricing Type

$39 Per month

Location

Canada

Social Engagement is a sophisticated Social Media Monitoring Software designed to help businesses track, analyze, and optimize their social media presence across various platforms. It offers a comprehensive platform for monitoring brand mentions, measuring engagement, and assessing the impact of social media campaigns, ensuring that organizations can make informed decisions and enhance their onlin... Read more about Social Engagement

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Explore Today’s Featured List of Top Best Social Media Monitoring Software for Small Businesses

Ubermetrics Delta is a robust social media monitoring software designed to help businesses track and analyze online conversations about their brand, products, and industry. The platform provides real-time monitoring of social media platforms, blogs, forums, and news sites, allowing businesses to gain insights into customer sentiment, trends, and potential PR risks. Ubermetrics Delta’s powerful a... Read more about Ubermetrics Delta

Free Trial

Available

Pricing Type

$550 Per user

Location

Germany

Rankur is a comprehensive social media management software designed to help businesses monitor, manage, and enhance their social media presence. It provides powerful tools for tracking social media mentions, sentiment analysis, and competitor insights, helping brands stay informed and respond promptly to customer feedback. Rankur enables users to schedule posts, track engagement metrics, and optim... Read more about Rankur

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Media Sonar is a specialized risk management software designed to help organizations identify, assess, and mitigate risks effectively. This platform provides tools for data analysis, monitoring, and reporting, enabling businesses to stay informed about potential threats and vulnerabilities. Media Sonar features an intuitive interface that allows users to track incidents, analyze trends, and genera... Read more about Media Sonar

Free Trial

NA

Pricing Type

Contact Vendor

Location

Canada

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