Best Social Media Monitoring Software for Small Businesses (Free & Paid)

Running a small business comes with unique challenges, including tight budgets and limited resources. That’s why choosing the right social media monitoring software can significantly improve your workflow and help you compete more effectively. Here, we feature the top social media monitoring software solutions designed for small businesses—offering affordable pricing, user-friendly interfaces, and scalable features that grow alongside your company.
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Last Updated: September 03, 2025

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241 Software

Popular Picks in Social Media Monitoring Software

Iconosquare

Iconosquare

$12.20 Per month

Browse AI

Browse AI

$39 Per month

Brand24

Brand24

$99 Per month

Meltwater

Meltwater

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List of Top Best Social Media Monitoring Software for Small Businesses

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Social Board is a comprehensive social media management software designed to streamline and enhance social media marketing efforts for businesses of all sizes. This platform provides users with powerful tools to schedule posts, analyze engagement metrics, and manage multiple social media accounts from a single interface. With features for content curation, audience targeting, and performance track... Read more about Social Board

Free Trial

NA

Pricing Type

$19 Per month

Location

United States

MetaEyes is a robust social media monitoring software designed to help organizations track and analyze their online presence across various social platforms. With its advanced analytics capabilities, MetaEyes enables users to monitor brand mentions, track engagement metrics, and identify trends in real time. The software provides customizable dashboards and reports, allowing businesses to visualiz... Read more about MetaEyes

Free Trial

Available

Pricing Type

Contact Vendor

Location

France

News Monitors Suite is a robust social media monitoring software that enables businesses to track, analyze, and manage their online presence across various social media platforms. By monitoring conversations on social media, blogs, forums, and news websites, the software helps companies understand public sentiment, track brand reputation, and engage with their audience in real-time. With features ... Read more about News Monitors Suite

Free Trial

Available

Pricing Type

$95 Per month

Location

Sweden

KEN is a robust archiving software designed to help organizations securely store, manage, and retrieve important documents and data efficiently. This platform provides a comprehensive solution for digitizing physical documents, ensuring that organizations can access critical information without the clutter and risk associated with paper files. KEN features advanced search capabilities that allow u... Read more about KEN

Free Trial

NA

Pricing Type

$4.99 Per month

Location

Switzerland

Adhook is a powerful campaign management software designed to help businesses plan, execute, and analyze their marketing campaigns effectively. This platform provides a comprehensive suite of tools for managing multi-channel campaigns, including digital advertising, social media, email marketing, and more. With Adhook, users can create targeted campaigns, schedule posts, and track performance metr... Read more about Adhook

Free Trial

Available

Pricing Type

$149 Per month

Location

Switzerland

Kornukopia Social is an innovative K-12 software platform designed to enhance communication and engagement among students, parents, and educators. This platform provides a user-friendly interface that facilitates collaboration and information sharing within school communities. With Kornukopia Social, users can access important announcements, participate in discussions, and share resources seamless... Read more about Kornukopia Social

Free Trial

NA

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Location

United States

EBnavi is an innovative social media monitoring software designed to help organizations track and analyze their online presence effectively. This comprehensive platform enables users to monitor brand mentions, customer sentiments, and industry trends across various social media channels. With its user-friendly interface, EBnavi provides real-time insights into social media performance, allowing or... Read more about EBnavi

Free Trial

NA

Pricing Type

$500 Per feautre

Location

Poland

Continuon is a robust social media marketing software designed to help businesses manage their online presence and engage with their audience effectively. The platform offers tools for content creation, scheduling, and analytics, ensuring that organizations can optimize their social media strategies. With its user-friendly interface, Continuon allows users to plan and execute social media campaign... Read more about Continuon

Free Trial

Available

Pricing Type

$249 Per feautre

Location

South Africa

Famm.io is a powerful website monitoring software designed to help organizations maintain the performance and availability of their online presence. This platform provides tools for tracking website uptime, page speed, and performance metrics, ensuring that users can quickly identify and resolve issues. Famm.io sends real-time alerts for downtime, slow loading times, or other performance-related p... Read more about Famm.io

Free Trial

Available

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Location

Ukraine

Groouply is a social media monitoring software designed to help businesses track and analyze their online presence across various social platforms. The software provides real-time monitoring of mentions, hashtags, and keywords, allowing companies to stay informed about brand sentiment, customer feedback, and industry trends. Groouply’s powerful analytics tools help businesses measure engagement,... Read more about Groouply

Free Trial

Available

Pricing Type

$10 Per feautre

Location

Estonia

Zelkaa is a social media monitoring software designed to help businesses track and analyze their social media presence. The platform provides real-time monitoring of brand mentions, keywords, and competitor activity across multiple social media platforms. Zelkaa’s analytics tools allow businesses to measure the impact of their social media campaigns, track engagement metrics, and gain insights i... Read more about Zelkaa

Free Trial

Available

Pricing Type

$99 Per month

Location

Netherlands

Conversionomics is a powerful database management software designed to help businesses optimize and manage their customer data effectively. The platform enables organizations to centralize customer information from multiple sources, ensuring that data is organized, accurate, and easy to access. Conversionomics provides advanced tools for segmentation, analytics, and reporting, allowing businesses ... Read more about Conversionomics

Free Trial

Available

Pricing Type

$250 Per month

Location

United States

Social25 is a social media monitoring software that helps businesses track and analyze their brand's performance on social platforms. It allows users to monitor mentions, hashtags, and keywords across multiple social media channels, providing valuable insights into customer sentiment and online conversations. Social25’s real-time alerts enable businesses to react quickly to customer feedback, co... Read more about Social25

Free Trial

NA

Pricing Type

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Location

Netherlands

MarketBeam is a social media management software designed to help businesses plan, execute, and analyze their social media campaigns. The platform provides tools for content scheduling, social media analytics, and audience engagement, ensuring that businesses can manage their social presence efficiently. MarketBeam supports multiple social media platforms, including Facebook, Twitter, Instagram, a... Read more about MarketBeam

Free Trial

NA

Pricing Type

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Location

United States

Snikpic Enterprise is a powerful influencer marketing platform designed to help brands discover, manage, and track influencer collaborations. This software simplifies the process of identifying the right influencers, negotiating partnerships, and measuring the impact of campaigns. Snikpic Enterprise offers a centralized hub where marketing teams can access a vast database of influencers, sorted by... Read more about Snikpic Enterprise

Free Trial

NA

Pricing Type

$249 Per month

Location

Belgium

Socialays is a robust social media analytics tools software designed to help businesses monitor, analyze, and optimize their social media performance. The platform offers comprehensive insights into key metrics such as engagement, reach, impressions, and follower growth across various social media platforms. Socialays features customizable dashboards, real-time tracking, and detailed reporting too... Read more about Socialays

Free Trial

Available

Pricing Type

$29 Per user

Location

United States

Wrench.ai is a personalization software that helps businesses deliver customized experiences and recommendations to their customers. Using AI-powered analytics, Wrench.ai identifies customer preferences, behavior patterns, and purchase history, enabling businesses to tailor content, products, and messaging for each individual. The platform integrates with CRM and marketing automation tools, ensuri... Read more about Wrench.ai

Free Trial

NA

Pricing Type

$500 Per month

Location

United States

The IMAS Monitoring System is a brand protection software designed to safeguard companies from online threats, such as counterfeit products, unauthorized distribution, and intellectual property infringement. The platform continuously monitors e-commerce platforms, social media, and marketplaces for unauthorized use of brand assets. IMAS alerts businesses when potential violations are detected, ena... Read more about IMAS monitoring system

Free Trial

NA

Pricing Type

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Location

Kazakhstan

QuickMetrix is a reputation management software designed to help businesses monitor, manage, and improve their online presence. The software tracks brand mentions across various platforms, including social media, review sites, and news outlets, allowing businesses to stay on top of customer feedback and public sentiment. QuickMetrix provides tools for responding to customer reviews, addressing neg... Read more about QuickMetrix

Free Trial

NA

Pricing Type

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Location

India

ONE POST is a powerful social media marketing software that enables businesses to plan, manage, and execute their social media campaigns across multiple platforms. With ONE POST, users can schedule posts, monitor engagement, and track performance metrics in real-time. The software supports integration with major social media networks such as Facebook, Instagram, Twitter, and LinkedIn, allowing bus... Read more about ONE POST

Free Trial

NA

Pricing Type

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Location

India

Diffshop is a competitive intelligence software designed to help businesses monitor market trends, analyze competitor performance, and gain a strategic edge. It provides in-depth insights into competitor pricing, product offerings, and marketing strategies by aggregating data from various online sources. Diffshop allows businesses to track competitor changes in real time, providing alerts for new ... Read more about Diffshop

Free Trial

NA

Pricing Type

$99 Per user

Location

NA

Buska is a comprehensive reputation management software designed to help businesses monitor, manage, and enhance their online reputation. With today’s customers increasingly relying on online reviews and social media, managing a brand's reputation has become more crucial than ever. Buska offers businesses the ability to track mentions, reviews, and customer feedback across multiple platforms, in... Read more about buska

Free Trial

NA

Pricing Type

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Location

France

RiskWand is a cutting-edge threat intelligence software designed to help organizations identify, assess, and mitigate cybersecurity risks. This platform aggregates data from multiple sources, including global threat feeds, social media, and internal systems, to provide real-time insights into potential security threats. RiskWand's powerful AI-driven algorithms analyze and categorize these threats ... Read more about RiskWand

Free Trial

NA

Pricing Type

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Location

United States

ElectionIQ is a powerful data analysis software designed to help political campaigns, advocacy groups, and organizations make data-driven decisions during election cycles. It provides deep insights into voter behavior, demographic trends, and political preferences by analyzing vast amounts of data from multiple sources such as polls, social media, public records, and past election results. Electio... Read more about ElectionIQ

Free Trial

NA

Pricing Type

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Location

United States

Pendulum is an advanced artificial intelligence (AI) software designed to optimize decision-making and predictive analytics for businesses across various industries. By leveraging machine learning algorithms and data analysis techniques, Pendulum helps organizations identify patterns, trends, and insights hidden in large datasets. The software is equipped with powerful predictive analytics tools t... Read more about Pendulum

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

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