Best Mobile Marketing Software for Small Businesses (Free & Paid)

Running a small business comes with unique challenges, including tight budgets and limited resources. That’s why choosing the right mobile marketing software can significantly improve your workflow and help you compete more effectively. Here, we feature the top mobile marketing software solutions designed for small businesses—offering affordable pricing, user-friendly interfaces, and scalable features that grow alongside your company.
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Last Updated: September 18, 2025

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274 Software

Popular Picks in Mobile Marketing Software

Survicate

Survicate

   (4.0)

$99 Per month

OneSignal

OneSignal

$19 Per month

AppsFlyer

AppsFlyer

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List of Top Best Mobile Marketing Software for Small Businesses

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Survicate is a user-friendly online survey tool designed for gathering customer feedback and insights. It offers a variety of survey types, including website, email, and mobile surveys, which are easy to create and customize. Key features include a range of question types, like multiple-choice and Likert scales, and the ability to add logic to surveys for more relevant questioning. Survicate allow... Read more about Survicate

Free Trial

Available

Pricing Type

$99 Per month

Location

Poland

Push Notification Software to Improve Customer Engagement

OneSignal stands out as a versatile and user-friendly customer engagement tool specializing in push notifications, in-app messages, SMS, and email. Its major strength is the ability to send targeted messages across different platforms, enhancing user engagement and retention. OneSignal's real-time analytics and A/B testing features are key for optimizing messaging strategies, ensuring messages res... Read more about OneSignal

Free Trial

Available

Pricing Type

$19 Per month

Location

United States

AppsFlyer is a leading click fraud prevention software designed to help businesses protect their advertising investments and optimize marketing performance. This robust platform offers advanced analytics and attribution solutions that empower marketers to track the effectiveness of their campaigns across various channels. By identifying fraudulent clicks and ensuring accurate attribution, AppsFlye... Read more about AppsFlyer

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Location

United States

Airship is a leading push notifications software designed to help businesses engage users through personalized and timely alerts. With Airship, companies can deliver targeted messages directly to users' devices, ensuring that important updates, promotions, and information reach their audience effectively. The platform features robust segmentation capabilities, enabling businesses to tailor notific... Read more about Airship

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Location

United States

Google AdMob is a leading mobile advertising platform designed to help developers monetize their mobile apps and games through in-app ads. Offering a variety of ad formats, including banner ads, interstitial ads, and video ads, AdMob enables developers to create customized ad experiences that fit seamlessly within their apps. With advanced targeting options, AdMob allows you to reach the right aud... Read more about Google AdMob

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Location

United States

Go next level with your campaigns using Adobe Campaign.

Adobe Campaign is a comprehensive marketing solution designed for creating, coordinating, and delivering engaging customer experiences across various channels. Its features include email campaign management, allowing users to design and send personalized emails. There's also a multi-channel marketing feature, supporting not just email, but also SMS, direct mail, and more, ensuring a unified brand ... Read more about Adobe Campaign

Free Trial

Available

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Location

United States

PromoteIQ is an advanced retargeting software that helps businesses increase conversions by targeting users who have previously interacted with their brand. The platform enables companies to re-engage potential customers who have visited their website, abandoned their shopping carts, or interacted with ads but didn’t complete a desired action. PromoteIQ leverages machine learning and predictive ... Read more about PromoteIQ

Free Trial

NA

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Location

United States

Comprehensive product analytics & visual user insights

Smartlook is an advanced heatmap software that helps businesses understand user behavior on their websites and apps through visual analytics. By tracking clicks, scrolls, and interactions, Smartlook provides insights into how users navigate digital interfaces, helping companies identify pain points and optimize user experience. Its easy-to-use platform includes features for session recording, whic... Read more about Smartlook

Free Trial

Available

Pricing Type

$0 Per month

Location

United States

Foursquare Attribution is a marketing attribution software that provides brands with insights into how advertising efforts drive real-world consumer behavior and foot traffic. Using location data, Foursquare Attribution tracks the impact of digital ads, measuring whether audiences exposed to ads visit specific locations. The platform’s analytics tools allow marketers to evaluate the effectivenes... Read more about Foursquare Attribution

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NA

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Location

United States

SAS Customer Intelligence 360 is an advanced campaign management software that empowers businesses to plan, execute, and optimize multi-channel marketing campaigns. With SAS Customer Intelligence 360, businesses can create highly targeted and personalized marketing campaigns across various channels, including email, social media, websites, and mobile apps. The software uses sophisticated analytics... Read more about SAS Customer Intelligence 360

Free Trial

Available

Pricing Type

$8000 Per year

Location

United States

Drive Better Business Results by Predicting Engagement

Outbrain is a versatile content discovery platform that enhances online engagement for businesses. With its user-friendly interface, Outbrain amplifies content reach by placing recommended articles and videos on various websites, attracting a broader audience. The platform's algorithm intelligently suggests relevant content to users, improving the overall browsing experience. Outbrain supports con... Read more about Outbrain

Free Trial

NA

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Location

United States

Neustar UltraDNS is a managed service provider (MSP) software that offers enterprise-grade domain name system (DNS) management, ensuring reliable and secure internet connectivity for businesses. The platform provides DNS resolution services that are fast, scalable, and resilient against cyberattacks such as distributed denial-of-service (DDoS). Neustar UltraDNS ensures that businesses’ websites,... Read more about Neustar UltraDNS

Free Trial

NA

Pricing Type

$49 Per user

Location

United States

Drive results with unforgettable email marketing.

Campaign Monitor is an email marketing platform that simplifies your marketing efforts. With a user-friendly interface, it's easy to create and send engaging email campaigns. You can customize templates, personalize content, and schedule emails for optimal delivery. The platform also offers robust analytics, helping you track open rates, click-through rates, and subscriber engagement. A/B testing ... Read more about Campaign Monitor by Marigold

Free Trial

Available

Pricing Type

$12 Per month

Location

United States

Suiteshare is a dynamic mobile marketing software designed to help businesses engage and communicate with their customers effectively through mobile channels. It offers a comprehensive platform for creating, managing, and optimizing mobile marketing campaigns, ensuring that your messages reach the right audience at the right time. Suiteshare’s intuitive interface allows marketers to easily desig... Read more about Suiteshare

Free Trial

NA

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Location

Brazil

Content creation platform that empowers marketers and designers to create engaging, interactive, and immersive content.

Ceros is an innovative software platform that empowers businesses to create immersive digital experiences without coding expertise. With a user-friendly interface, Ceros enables the design and development of interactive content, including animations, microsites, and infographics. The platform's real-time collaboration features facilitate seamless teamwork, allowing multiple users to contribute to ... Read more about Ceros

Free Trial

NA

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Location

United States

Enterprise Online Survey Software & Tools

Alchemer Survey, formerly known as SurveyGizmo, is a versatile and user-friendly tool for creating surveys and collecting data. This software stands out for its ability to tailor surveys to fit any need, whether for customer feedback, market research, or employee engagement. Alchemer Survey offers a range of question types, from multiple-choice to open-ended responses, making it easy to gather div... Read more about Alchemer

Free Trial

Available

Pricing Type

$55 Per month

Location

United States

AI-powered buyer engagement platform

Drift is a prominent conversational marketing platform that revolutionizes the way businesses interact with their customers. At its core, Drift has a live chat feature, which enables real-time communication with website visitors, facilitating immediate engagement and support. Drift's powerful AI-driven chatbots are a standout feature, capable of automating conversations, qualifying leads, and even... Read more about Drift

Free Trial

NA

Pricing Type

$2500 Per month

Location

United States

Pixel is an innovative URL shortener software that enables businesses, marketers, and individuals to create short, customizable URLs for better sharing, tracking, and branding. The platform allows users to shorten long URLs into concise, easy-to-share links, making them ideal for social media, email marketing, and digital campaigns. Pixel also provides advanced tracking and analytics features, all... Read more about Pixel

Free Trial

NA

Pricing Type

$7.5 Per month

Location

United States

Kochava is an industryleading click fraud detection software designed to help businesses protect their ad spend by identifying fraudulent clicks and ensuring ad integrity. The platform offers advanced tools to monitor ad campaigns, detect unusual patterns, and eliminate invalid traffic from sources suspected of click fraud. Kochava’s realtime analytics and machine learning algorithms enable accu... Read more about Kochava

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Available

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Location

United States

Swrve is a versatile marketing automation software designed to help businesses engage with their customers through personalized, data-driven marketing campaigns. The platform offers tools for creating, managing, and automating multi-channel marketing efforts across mobile apps, email, push notifications, and in-app messages. Swrve’s real-time segmentation and targeting features enable marketers ... Read more about Swrve

Free Trial

NA

Pricing Type

$20000 Per year

Location

United States

Branch Metrics is a sophisticated mobile analytics software designed to help businesses optimize their mobile marketing strategies and improve user engagement. By providing deep insights into user behavior across mobile apps and websites, Branch Metrics enables marketers to understand how users interact with their content, identify trends, and track the performance of marketing campaigns. The plat... Read more about Branch Metrics

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Available

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Location

United States

Power customer-centric interactions between consumers and brands in real-time.

Braze is a dynamic customer engagement software designed for modern marketers. It excels in creating personalized and meaningful interactions between businesses and their customers across various digital platforms. By integrating data from multiple sources, Braze allows for real-time understanding and segmentation of customers, enabling highly targeted and relevant communications. The software sup... Read more about Braze

Free Trial

NA

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Location

United States

QR Code Generator Platform For DTC Companies

Flowcode stands out as a cutting-edge software in the realm of digital engagement. It revolutionizes how individuals and businesses connect by offering a platform for creating custom, dynamic QR codes. These codes act as instant bridges to digital content, social media, music, videos, and more. What sets Flowcode apart is its focus on speed and design; the QR codes are not only quick to scan but a... Read more about Flowcode

Free Trial

NA

Pricing Type

$15 Per month

Location

United States

QR Code Generator Pro is a comprehensive software solution developed for creating advanced and customizable QR codes tailored to various business needs. It enables users to embed diverse information such as URLs, contact details, Wi-Fi passwords, and event details into QR codes. The platform stands out for its branding capabilities, allowing the integration of logos, color schemes, and design temp... Read more about QR Code Generator Pro

Free Trial

14 Days

Pricing Type

$5.00 Per month

Location

Germany

Digital Turbine is a cutting-edge mobile advertising software designed to help businesses reach and engage with their target audience on mobile devices. This platform enables advertisers to deliver personalized, relevant ads to users through a seamless, non-intrusive experience. Digital Turbine uses data-driven insights and advanced targeting algorithms to ensure that ads are shown to the right us... Read more about Digital Turbine Mobile Advertising

Free Trial

NA

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Location

United States

Explore Today’s Featured List of Top Best Mobile Marketing Software for Small Businesses

Trackier

Trackier Performance & Mobile Marketing Software

Trackier, a user-friendly platform, is your go-to solution for effective affiliate marketing management. It simplifies the complexities of overseeing and optimizing affiliate programs, providing businesses with a streamlined approach. Designed with simplicity in mind, Trackier allows easy navigation for both seasoned marketers and newcomers. This platform stands out for its intuitive interface, ma... Read more about Trackier

Free Trial

Available

Pricing Type

Contact Vendor

Location

India

Emotive

Go beyond SMS blasts. Say hello to text message automation that feels human.

Emotive is an innovative software developed to revolutionize how businesses interact with customers through text messaging. It stands out for its emphasis on creating a more personal and conversational texting experience. This platform is incredibly user-friendly, enabling even those with limited tech skills to navigate it with ease. A key feature of Emotive is its AI-driven automation, which inte... Read more about Emotive

Free Trial

NA

Pricing Type

$100 Per month

Location

United States

Regal

Cloud Contact Center for Customer Engagement

Regal is a robust outbound phone and SMS sales platform specifically designed to streamline and enhance sales communication. It's a powerful tool for businesses focusing on direct outreach, offering features like automated dialing and efficient SMS campaigns. With Regal, sales teams can manage a high volume of calls and messages effortlessly, ensuring they reach more prospects in less time. The pl... Read more about Regal

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

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