Best Marketing Automation Software for Small Businesses (Free & Paid)

Marketing Automation Software automates repetitive marketing tasks, allowing businesses to focus on strategy and creativity. It can handle email campaigns, social media posting, and online ad management seamlessly. For small businesses, this software saves time and reduces the need for a large marketing team. Features often include lead generation, customer segmentation, and automated messaging. By automating these tasks, small businesses can nurture leads and increase customer engagement without manual effort. It helps in delivering personalized content to the right audience at the right time. This not only improves efficiency but also enhances customer relationships. Marketing automation software can also track customer interactions and provide insights for future campaigns. It enables small businesses to compete with larger companies by leveling the playing field. Investing in this software makes marketing more efficient and effective. Here are some marketing automation software options you might find useful:

Last Updated: June 26, 2025

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1285 Software

List of Top Marketing Automation Software for Small Businesses

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Annual Subscription

One-Time Payment

Quote Based

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Self Employed

Small Business

Medium Business

Enterprise

XCAMPAIGN is a powerful email marketing software designed to help businesses create, manage, and optimize effective email campaigns. This platform offers a comprehensive suite of tools that streamline the email marketing process from start to finish. With XCAMPAIGN, users can easily design visually appealing emails using customizable templates and a drag-and-drop editor, ensuring their messages st... Read more about XCAMPAIGN

Free Trial

Available

Pricing Type

$29 Per user

Location

Switzerland

Stackmatix is a powerful marketing automation software designed to help businesses optimize their marketing strategies, improve lead generation, and boost customer engagement. The platform allows businesses to automate email marketing campaigns, social media posting, and lead nurturing workflows, ensuring that customers receive personalized and timely communications. Stackmatix’s segmentati... Read more about Stackmatix

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Revotas is a sophisticated marketing automation software that helps businesses streamline their marketing efforts, increase efficiency, and enhance customer engagement through personalized campaigns. With Revotas, companies can automate email marketing, social media posts, lead nurturing, and customer segmentation. The software’s powerful automation engine enables businesses to create complex wo... Read more about Revotas

Free Trial

NA

Pricing Type

Contact Vendor

Location

Turkey

uEngage Prism is a powerful marketing automation software that helps businesses optimize their marketing campaigns, engage with customers, and drive conversions. This platform integrates various marketing channels, such as email, SMS, push notifications, social media, and web analytics, into a unified system, enabling businesses to create personalized and targeted campaigns. With uEngage Prism, ma... Read more about uEngage Prism

Free Trial

NA

Pricing Type

Contact Vendor

Location

India

Space Auto Websites is a dynamic Marketing Automation Software designed to help businesses automate and optimize their marketing campaigns, improve customer engagement, and drive sales growth. It offers a comprehensive platform for managing email marketing, social media campaigns, lead generation, and customer relationship management, ensuring that organizations can execute effective and personali... Read more about Space Auto Websites

Free Trial

NA

Pricing Type

$1500 Per month

Location

United States

Aivie is a marketing automation software designed to help businesses streamline and optimize their marketing efforts across various channels. The platform provides tools for automating tasks such as email campaigns, social media posts, and lead nurturing, allowing businesses to engage with customers and prospects more efficiently. Aivie’s powerful segmentation features enable businesses to targe... Read more about Aivie

Free Trial

Available

Pricing Type

$0 Per one-time

Location

Switzerland

Telkosh Global Communication is a cloud communication platform that enables businesses to manage voice, SMS, and data communications from a single platform. The software supports VoIP calling, SMS marketing, and API integration for custom communication solutions, making it suitable for a range of industries. Telkosh Global Communication’s scalable infrastructure allows businesses to expand their... Read more about Telkosh Global Communication

Free Trial

NA

Pricing Type

Contact Vendor

Location

United Arab Emirates

Touchdown is a marketing automation software designed to help businesses plan, execute, and analyze marketing campaigns across multiple channels. The platform offers a range of tools for creating automated email campaigns, social media posts, and content workflows, enabling marketers to reach their audience effectively without manual intervention. Touchdown’s segmentation features allow business... Read more about Touchdown

Free Trial

NA

Pricing Type

Contact Vendor

Location

France

ContentRadar

ContentRadar is the ultimate content management workspace for modern marketers.

ContentRadar simplifies marketing automation by leveraging AI to handle content creation, scheduling, and engagement. It enables businesses to save time and streamline workflows by automating repetitive tasks like repurposing and publishing content. Whether you’re a solo entrepreneur or part of a team, ContentRadar ensures consistent, high-quality marketing efforts across platforms. By focusing... Read more about ContentRadar

Free Trial

7 Days

Pricing Type

Contact Vendor

Location

Germany

TOTUS is an advanced brand management software designed to help organizations build and maintain a strong brand presence. With its intuitive platform, TOTUS enables businesses to manage brand assets, guidelines, and campaigns effectively. The software offers tools for asset storage, collaboration, and version control, ensuring that all team members have access to the latest brand materials. TOTUS ... Read more about TOTUS

Free Trial

NA

Pricing Type

$550 Per feautre

Location

United States

Relaymark Platform is an advanced marketing automation software designed to help businesses streamline their marketing efforts and enhance customer engagement. This comprehensive platform offers features such as email marketing, lead nurturing, campaign management, customer segmentation, and detailed analytics. Relaymark Platform’s intuitive interface allows users to create and execute targeted ... Read more about Relaymark platform

Free Trial

NA

Pricing Type

Contact Vendor

Location

France

Optinize is an innovative email marketing software that empowers businesses to create, send, and analyze email campaigns effortlessly. With its user-friendly interface, users can design visually appealing emails using customizable templates, ensuring brand consistency and engagement. Optinize offers advanced segmentation and targeting features, allowing businesses to send personalized messages to ... Read more about Optinize

Free Trial

Available

Pricing Type

$89 Per feautre

Location

Israel

InterConverse is a powerful marketing automation software designed to streamline and enhance marketing efforts for businesses of all sizes. This comprehensive platform offers a suite of tools that enable users to create, manage, and analyze marketing campaigns efficiently. With features like email marketing, social media scheduling, and lead generation, InterConverse helps organizations reach thei... Read more about InterConverse

Free Trial

Available

Pricing Type

$19 Per user

Location

United States

TL Connects is a powerful SMS marketing software that enables businesses to engage customers through personalized text messaging. With its userfriendly platform, organizations can create, schedule, and send targeted SMS campaigns to reach their audience effectively. TL Connects supports various messaging formats, including promotions, alerts, and reminders, ensuring that businesses can communicate... Read more about TL Connects

Free Trial

NA

Pricing Type

$199 Per feautre

Location

United States

Rialto is an advanced marketing automation software designed to help businesses streamline their marketing efforts, enhance customer engagement, and drive growth through intelligent automation. By providing a comprehensive platform for managing multi-channel campaigns, Rialto enables organizations to create, execute, and analyze marketing strategies with ease and precision. The software features a... Read more about Rialto

Free Trial

Available

Pricing Type

$99 Per month

Location

Belgium

Plezzel is a dynamic Marketing Automation Software designed to help businesses streamline and enhance their marketing efforts through intelligent automation and data-driven strategies. This comprehensive platform offers a wide range of features, including email marketing, lead nurturing, campaign management, social media integration, and detailed analytics, ensuring that all aspects of marketing a... Read more about Plezzel

Free Trial

NA

Pricing Type

Contact Vendor

Location

Australia

Influence is an advanced Marketing Automation Software designed to empower businesses to create, manage, and optimize their marketing campaigns with ease and precision. It offers a comprehensive set of tools for email marketing, lead nurturing, social media management, and campaign analytics, enabling marketers to engage their audience effectively across multiple channels. Influence’s intuitive ... Read more about Influence

Free Trial

Available

Pricing Type

$21 Per month

Location

India

FanCONNECT is a cutting-edge customer loyalty software designed to help businesses build and maintain strong relationships with their customers. This platform offers tools for creating personalized loyalty programs, tracking customer engagement, and analyzing purchasing behavior. Users can customize rewards and incentives to encourage repeat business and foster brand loyalty. FanCONNECT provides d... Read more about FanCONNECT

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Impactia is a powerful email marketing software designed to help organizations create, manage, and analyze their email campaigns effectively. This platform provides a comprehensive suite of tools for designing visually appealing emails, segmenting audiences, and automating campaigns. With its user-friendly interface, Impactia allows marketers to create customized email templates that reflect their... Read more about Impactia

Free Trial

NA

Pricing Type

$70 Per feautre

Location

United States

InTouch Tool is a powerful marketing automation software that helps businesses streamline their marketing campaigns, improve lead generation, and enhance customer engagement. The platform provides a comprehensive set of tools for email marketing, social media automation, and lead nurturing, allowing businesses to reach their audience across multiple channels. InTouch Tool enables users to create a... Read more about InTouch Tool

Free Trial

Available

Pricing Type

$89 Per user

Location

Germany

Solitics is a powerful campaign management software designed to help businesses run and optimize marketing campaigns with ease. The platform offers an array of tools for campaign creation, automation, and tracking, allowing marketers to target specific audiences, personalize messaging, and improve campaign outcomes. Solitics integrates with various marketing channels, including email, social media... Read more about Solitics

Free Trial

Available

Pricing Type

Contact Vendor

Location

Israel

CrowdPower is a powerful campaign management software that helps organizations plan, execute, and track their marketing and fundraising campaigns with ease. The platform provides a centralized hub for creating and managing campaigns, allowing businesses to set goals, define target audiences, and monitor performance metrics in real time. CrowdPower includes tools for content creation, email marketi... Read more about CrowdPower

Free Trial

Available

Pricing Type

$48 Per month

Location

United States

CloudOffix is a powerful project management software designed to help teams collaborate, plan, and execute projects with greater efficiency and transparency. It offers a comprehensive suite of tools for task management, scheduling, resource allocation, and progress tracking, ensuring that all project activities are organized and aligned with strategic goals. CloudOffix features customizable dashbo... Read more about CloudOffix

Free Trial

Available

Pricing Type

$29 Per user

Location

United States

Aroscop is a cutting-edge marketing automation platform that helps businesses enhance their marketing efforts by automating repetitive tasks, personalizing customer interactions, and improving ROI. With Aroscop, users can manage email campaigns, social media posts, and digital advertising with ease. The software allows marketers to segment their audience, create targeted campaigns, and analyze per... Read more about Aroscop

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Linkedojet is an innovative lead generation software designed to help businesses automate and optimize their lead generation processes using LinkedIn. The software allows users to extract leads from LinkedIn profiles based on specific criteria, such as industry, job title, and location, enabling businesses to target the most relevant prospects. Linkedojet streamlines the outreach process by automa... Read more about Linkedojet

Free Trial

NA

Pricing Type

$59 Per user

Location

India

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