Top Webtrends Alternatives & Competitors

Finding the right software for your business can be challenging, and while Webtrends is a popular choice, it may not be the perfect fit for everyone. If you're exploring Webtrends alternatives, you're in the right place. We’ve compiled a list of the top competitors that offer similar features, pricing, and benefits. Compare the best alternatives to Webtrends and discover the ideal solution tailored to your needs.

Webtrends is also listed in these categories:

Last Updated: September 22, 2025

Popular Alternative Software

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All Competitors and Alternatives to Webtrends

Extellio is a powerful product analytics software designed to help businesses gain deep insights into their products’ performance, user behavior, and market trends. It offers a comprehensive suite of tools for tracking product usage, analyzing customer interactions, and optimizing product features, ensuring that organizations can make informed, data-driven decisions to enhance their offerings an... Read more about Extellio

Free Trial

NA

Pricing Type

$49 Per month

Location

Sweden

Fullstory is a leading Customer Experience Software designed to help businesses understand and enhance user interactions on their digital platforms. It offers a comprehensive suite of tools for session replay, heatmaps, and user journey analysis, enabling organizations to identify pain points and optimize user experiences effectively. Key features include real-time analytics, error detection, and ... Read more about Fullstory

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

Heap is an advanced data analysis software designed to empower businesses to capture, analyze, and visualize their data with ease and precision. It offers a comprehensive platform for tracking user interactions, events, and behaviors across websites and applications without the need for manual tagging. Heap’s intuitive interface allows users to create custom reports, perform cohort analyses, and... Read more about Heap

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

Website Heatmaps & Behavior Analytics Tools

Hotjar is an intuitive tool designed to understand online user behavior and website performance. It offers heatmaps, which visually represent where users click, move, and scroll on your site, providing insights into their interactions. Hotjar also features session recordings, showing real user journeys and experiences. This helps identify usability issues and areas for improvement. Surveys and fee... Read more about Hotjar

Free Trial

15 Days

Pricing Type

$32 Per month

Location

United States

Improve your website's conversion rate using our collection of tools including Dynamic Heatmaps, Session Recordings and Surveys.

Lucky Orange is an innovative software tool designed to help businesses understand and improve their website's user experience. It offers a suite of features including real-time visitor tracking, heatmaps, session recordings, and conversion funnels. With real-time tracking, businesses can see how visitors are interacting with their site at any moment, offering immediate insights into user behavior... Read more about Lucky Orange

Free Trial

7 Days

Pricing Type

$32 Per month

Location

United States

Google Analytics alternative that protects your data and your customers' privacy

Matomo is a comprehensive web analytics platform that prioritizes user privacy and data ownership. Unlike other analytics tools, Matomo offers full control over data, ensuring compliance with privacy regulations like GDPR and CCPA. Its customizable dashboard allows users to track key metrics such as website traffic, conversions, and user behavior in real-time. With features like heatmaps and sessi... Read more about Matomo

Free Trial

15 Days

Pricing Type

$1,690 Per month

Location

Afghanistan

Microsoft Clarity is a heatmap software designed to help businesses understand how users interact with their websites, providing insights into user behavior, click patterns, and engagement levels. With heatmaps, session recordings, and scroll-tracking features, Microsoft Clarity enables webmasters to visualize and analyze user activity. The platform’s analytics provide valuable information on us... Read more about Microsoft Clarity

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Product Analytics for Mobile, Web & More

Mixpanel is a powerful product analytics software designed to help businesses understand user behavior and maximize product engagement. Its user-friendly interface allows for easy creation and tracking of custom events and user journeys, providing invaluable insights into how users interact with products. With advanced segmentation capabilities, users can target specific user groups and analyze th... Read more about Mixpanel

Free Trial

Available

Pricing Type

$28 Per month

Location

Afghanistan

Behavior analytics for optimal website UX

Mouseflow is an insightful web analytics tool designed to enhance user experience and website optimization through real-time tracking. Its standout feature is the ability to record user sessions, providing visual playback of visitor interactions on a website. This includes mouse movements, clicks, scrolls, and keystrokes, giving a comprehensive view of user behavior. Mouseflow also offers heatmaps... Read more about Mouseflow

Free Trial

14 Days

Pricing Type

$31 Per month

Location

United States

Product Experience and Digital Adoption Solutions

Pendo is a versatile software platform designed to enhance user experience and product engagement for digital products and applications. Its core functionality revolves around in-app analytics, user feedback, and guided tours. Pendo captures detailed user behavior data within apps, providing insights into how features are used and where users encounter issues. This data helps businesses optimize t... Read more about Pendo

Free Trial

NA

Pricing Type

$3500 Per year

Location

United States

Contentsquare is an innovative customer experience software that helps businesses understand how users interact with their websites and applications. By leveraging advanced analytics and AI-driven insights, Contentsquare provides a comprehensive view of user behavior, allowing companies to identify areas for improvement in their digital experiences. The software offers powerful features such as he... Read more about Contentsquare

Free Trial

NA

Pricing Type

$10000 Per month

Location

France

Comprehensive product analytics & visual user insights

Smartlook is an advanced heatmap software that helps businesses understand user behavior on their websites and apps through visual analytics. By tracking clicks, scrolls, and interactions, Smartlook provides insights into how users navigate digital interfaces, helping companies identify pain points and optimize user experience. Its easy-to-use platform includes features for session recording, whic... Read more about Smartlook

Free Trial

Available

Pricing Type

$0 Per month

Location

United States

UXCam is a powerful Mobile Analytics Software designed to help app developers and businesses gain deep insights into user behavior, optimize user experience, and drive app performance through comprehensive analytics and real-time monitoring. This comprehensive platform offers a wide range of features, including session replay, heatmaps, user journey tracking, crash reporting, funnel analysis, and ... Read more about UXCam

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

Amplitude is a cutting-edge web analytics software that empowers businesses to understand user behavior and drive growth through data-driven insights. This platform provides comprehensive tools for tracking user interactions across websites and mobile applications, enabling organizations to analyze engagement, retention, and conversion metrics effectively. Amplitude's intuitive dashboard allows te... Read more about Amplitude

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

The Ultimate All-in-One Customer Engagement Platform

CleverTap is a comprehensive customer engagement and retention platform that leverages real-time analytics and user segmentation to help businesses maximize user engagement. It integrates advanced data science to understand user behavior, enabling personalized and timely interactions across various channels like push notifications, emails, and in-app messages. CleverTap's platform offers automatio... Read more about CleverTap

Free Trial

30 Days

Pricing Type

$6000 Per month

Location

United States

FAQs About Webtrends Alternatives

Some of the best alternatives to Webtrends include Microsoft Clarity, Smartlook, Hotjar, Mixpanel, Matomo, Contentsquare, Amplitude, Fullstory, CleverTap, Heap, Mouseflow, Pendo, Lucky Orange, UXCam and Extellio. These alternatives offer similar features, better pricing, and more flexibility depending on your business needs.

There are various reasons why users look for alternatives to Webtrends, such as pricing concerns, missing features, better integration options, or improved customer support. Exploring alternative solutions ensures that businesses find the best fit for their specific requirements.

Yes! Depending on the product, you may find:

  • Free Trial options like Smartlook, Hotjar, Mixpanel, Matomo, Fullstory, CleverTap, Heap, Mouseflow, Lucky Orange and UXCam (test premium features before subscribing).

These no-cost or low-cost alternatives can be ideal for startups and small businesses with budget constraints, but often come with feature limitations or usage caps. Always check each option’s details to ensure it fits your specific needs.

Small businesses looking for an easy-to-use and cost-effective alternative to Webtrends can consider Microsoft Clarity, Smartlook, Hotjar, Mixpanel, Matomo, Contentsquare, Amplitude, Fullstory, CleverTap, Heap, Mouseflow, Pendo, Lucky Orange, UXCam and Extellio. These software options offer affordable pricing, simple setup, and essential business features tailored for growing teams.

Enterprises seeking a robust alternative to Webtrends can explore Hotjar, Mixpanel, Matomo, CleverTap, Mouseflow, Pendo and Lucky Orange. These platforms offer scalability, advanced automation, top-tier security, and enterprise-grade customer support to meet large-scale business needs.

Some of the best cloud-based alternatives to Webtrends include Microsoft Clarity, Smartlook, Hotjar, Mixpanel, Matomo, Contentsquare, Amplitude, Fullstory, CleverTap, Heap, Mouseflow, Pendo, Lucky Orange, UXCam and Extellio. These platforms offer seamless remote access, real-time collaboration, automatic updates, and enhanced security for smooth software management.

Yes, most Webtrends alternatives provide mobile apps for iOS and Android. Options like Mouseflow offer full-featured mobile applications that allow users to manage tasks, track progress, and collaborate on the go.

In conclusion, while Webtrends offers robust analytics capabilities, exploring alternatives like Hotjar, Pendo, and Mixpanel can provide tailored solutions to meet specific business needs. Each platform, from Lucky Orange's session replay to Amplitude's advanced cohort analysis, presents unique features that cater to diverse user experiences and data insights. By evaluating options such as Matomo for privacy-focused analytics or Microsoft Clarity for cost-effective solutions, businesses can enhance their understanding of user behavior and optimize their digital strategies effectively. Ultimately, the right choice depends on individual goals and requirements.