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In this article, we will discuss Mailchimp, the all-in-one integrated marketing platform, and the top 12 best alternatives for Mailchimp.

» What is Mailchimp?

Mailchimp is a marketing software that offers you solutions for creating marketing emails for your business. With Mailchimp, you can create and manage mailing lists, newsletters, and automated campaigns. Mailchimp is a simple and easy software that takes care of the website's marketing needs and sends out landing pages to your potential visitors in the mailing lists.
 
Launching email campaigns is straightforward with Mailchimp, simple drag-and-drop buttons for designing your email and sending the advertisement letter to hundreds of email recipients in one go. You can also create automated emails for your visitors and keep track of the subscribers through the software.

» Why do You Need an Alternative to Mailchimp?

Mailchimp is the top email marketing tool used by millions of bloggers and business owners. The main reason behind using Mailchimp was the ‘forever free’ plan. Recently, many users have complained about the quality and innovation degradation to the use of Mailchimp. Many are looking for solutions like Mailchimp, due to their new pricing policies and the fact that the service is also costing for the emails sent to the unsubscribes.
 
You should not be charged for the emails which are not delivered to the unsubscribes. Luckily, we have compared the top 12 best Mailchimp Alternatives, which can be used by business owners and bloggers for integrated marketing purposes.

» Top 12 Mailchimp Alternatives

1. ActiveCampaign

ActiveCampaign
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ActiveCampaign is an automated and free marketing tool that helps you grow your business to another level. Reach out to the people with your latest email advertisements and interactive designers’ emails. ActiveCampaign has a free migration tool and training modules to help you grow your business with email marketing.
 
Send your marketing emails to a targeted audience and grab their attention with email designs. With the automation features, you can design and schedule welcome posts for new subscribers and segment your content lists. ActiveCampaign also comes with CRM tools for making follow up with your customers and keeping your customer data up to date.

› Features

• Dynamic email marketing tools for crisp and precise content management
• Email automation tools for keeping in touch with new members
• Manage customer data with CRM tools
• Increase sales by sending automated emails to customers about new deals and products
• Manage site messaging, product recommendations, and sales offers.

› Pricing

• The Starter version of ActiveCampaign starts at $15 per month (if paid yearly).

Related: Top 10 ActiveCampaign Alternatives


2. Aweber

 Aweber
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Aweber is a powerful platform for email marketing for small businesses to grow. The application is easy to use and helps you create, deliver, and grow with it. The app has automated tools to design and schedule your emails for future purposes, such as creating and scheduling welcome emails for new subscribers. It also adds interactions in the email and links to landing pages.
 
Aweber can be an integral part of your business marketing tools, promoting complete migration from another platform to the Aweber platform. The software also has AI technologies for the smart designing of business emails.

› Features

• The smart email designer in Aweber has AI technologies that can make your email interactive
• Add links to landing pages and call-to-action buttons in your emails
• Massive and free email templates
• Assign triggers and automation to the timely delivery of emails
• Emails are sent to the inbox of the recipient and not the Spam folder.

› Pricing

• Aweber is free for users who need to send emails to 0-500 subscribers. The Lite version costs $12.50 monthly and Plus version costs $20 monthly.


3. Brevo

Brevo
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Brevo is the complete web marketing tool for business owners that promotes your business with emails, SMS, advertisements, and flyers. The application is a modern-day marketing tool, which ensures that your subscribers receive the latest updates about your service/ products timely. You can automate the emails and focus on your business.
 
The app is a reliable platform to send relevant messages, sales offers, and new product launches for the betterment of the company. For more personal messaging with your customers, Sendinblue also supports SMS marketing. Send SMS to your subscribers for prompt promotion. You can also add landing pages, integrate contact forms, and target visitors to like your Facebook page to increase your followers.

› Features

• Communicate with your customers with emails, SMS, and chat messengers
• Personalize your emails with interactive CRM tools
• Marketing automation tools for boosting sales and segmenting customer data
• Target your customers with sign-up forms and landing pages.
• Create and manage the email contact list.

› Pricing

• Brevo is free with 300 emails per day. The Starter version of Brevo costs $9 per month for a start.


4. GetResponse

GetResponse
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GetResponse is a comprehensive marketing software that helps you grow your business with email marketing campaigns. You can send out good looking emails for your business advertisement and offers to engage your customers and sell. Create workflows and assign triggers to automated emails for prospective visitors and customers.
 
You can also generate leads with the emails and direct them to your landing pages. GetResponse is also very good for professionals who work on email marketing campaigns for companies and brands. Increase traffic to your website with an interactive email created and designed by GetResponse and boost sales for your business.

› Features

• Smart email creator and editor with simple drag-and-drop buttons
• Create social media marketing ads and start driving quality traffic to your website
• Automatically create landing pages and sign-up forms with inbuilt web forms
• Run free or paid webinars with GetResponse for your visitors
• Integrated tools for eCommerce websites.

› Pricing

• Contact Vendor for Pricing


5. Moosend

Moosend
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Moosend is a powerful and integrated software for the development of email marketing campaigns for all business sizes. The application is powered by AI technologies. Hence even a novice can handle email marketing with Moosend. No need for coding experience and no need for HTML codes.
 
Design attractive and meaningful emails for your business with the Moosend email designer tool. You can also add content to the emails and send your messages to your audience. Break down your subscribers' list to endless conditions and segment them as per your business needs.

› Features

• Integrates massive numbers of templates for different kinds of business
• Compare and test the newsletter with the advanced reporting feature
• No need for middlemen or email marketing professionals
• Inbuilt analytics to keep track of the emails opened, clicks, and views
• Personalize your emails by adding an automated “first name.”

› Pricing

Moosend is free for all for the primary email marketing features. For advanced features, it costs only $7.00 per month.

6. Constant Contact

Constant Contact
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Constant Contact is the best email marketing software, an alternative to Mailchimp as it offers to create and send interactive and impressive business emails with links and contact forms. The email designer/ editor is a powerful tool to send out business emails to your audiences and customers.
 
The application is straightforward and intuitive to use and does not require any coding. Simple drag-and-drop buttons in the editor help you create beautiful designs for your business emails.

› Features

• Inbuilt eCommerce tools
• Automatic emails for new members and resending emails to non-openers
• Easy import and export of emails from various mailboxes like Outlook
• Track your campaign in real-time with the smart Constant Contact tracker
• Tools for connecting with your customers by sending coupons, online surveys, and donations.

› Pricing

• The Basic plan of Constant Contact starts at $12.00 per month.


7. EngageBay

Engage Bay
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EngageBay is an automated, free marketing tool that makes it easy to send newsletters and targeted content to your audience. You can set up automation for your campaigns. Plus, it's super simple to use! The software is designed to give startups and small businesses all of the resources they need without much cost or hassle. You get a ton of features like A/B testing for landing pages, email templates with drag-and-drop designer, and great customer support 24/7 – all included in the free plan! This is the most affordable and integrated all-in-one CRM tool.
 
The free trial allows you to test out most of the features you’d get even in the high-end Pro plan. You can create (or even code) landing pages, build 360-degree contact views, and track all your social media customer engagement from one dashboard.

› Features

• Contact segmentation for targeted email campaigns
• AI-based predictive lead scoring for customer value based on customer behavior
• 360-degree view of all contacts for all users and teams
• Free forever plan for up to 15 users, with most of the features from paid plans
• Visual analytics, custom reports for performance management
• Live Chat, Help Desk, and Social Suite for all-in-one customer engagement

› Pricing

• The Basic plan starts at $12.74 per month (for 2 year subscription)


8. Campaign Monitor

Campaign Monitor
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Campaign Monitor is another email marketing software that most business owners and marketers love for their businesses. The application is intuitive and easy to use. The simple email creator helps you create attractive emails for your websites and helps you gain quality traffic. The email builder comes with a massive template library which is entirely customizable.
 
Also, the templates are optimized for the mobile view. You can also send automated emails with Campaign Monitor email marketing solutions and communicate sales offers and the latest updates about your business. Campaign Monitor is reliable and very cost-effective.

› Features

• Easy to use
• Hundreds of free templates for all kinds of business
• Delivers the emails timely without spamming
• Analytic suites for tracking email marketing.
• Send emails with different time zones.

› Pricing

• The basic plan starts at $12.00 per month.


9. Mailjet

Mailjet
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Mailjet is a robust email marketing software with toolsets for email APIs for developers and email marketing for all business sizes. With Mailjet, you can create beautiful emails to target the audience send them regular updates, and offer emails. The email builder in Mailjet creates a secure email for all screen sizes.
 
You can create newsletters, marketing emails, and transactional emails with Mailjet email builder. You can also add members to the Mailjet application and comment on the design of the emails created for business. You can also access the gallery of templates for creating professional-looking emails for your online store and websites.

› Features

• Inbuilt advanced reporting and tracking of email campaigns
• Segmentation of contact list
• Consultation for email marketing strategies
• Simple and easy-to-use email builder
• Support of APIs, SMTP Relay, Webhooks

› Pricing

• Mailjet is free forever for 6000 emails per month. The Essential plans start at $15.30 per month when billed yearly.


10. MailerLite

Mailer Lite
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MailerLite is an automated email marketing software that offers tools and solutions for growing your business and driving quality traffic to your website. The advanced tools provided by MailerLite are easy to use and come with AI technologies. You can create beautiful business and promotional emails, flyers, and survey cards for your audiences.
 
There is 24/7 support from the company, and you can grow your business with MailerLite email marketing campaigns without a need for coding. MailerLite offers many toolsets for building websites with contact forms and pop-ups to drive customers and traffic. You can also embed sign-up forms to attract your customers to join your mailing list.

› Features

• Intuitive website builder and email creator with sample templates
• Create a trigger for the contact for automated emails in MailerLite
• Personalize the emails with tools
• Create meaningful promotional pop-ups
• Track your campaigns and surveys.

› Pricing

• The Basic pricing starts at $9.00 per month.


11. Automizy

Automizy
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Automizy is an automated email marketing software that ensures that your promotional email does not go unnoticed. The software has all the essential features of email marketing and promotional plans for the business. The software also has a gallery of templates and designs for making professional-looking promotional emails for a business. Add links and contact forms to your emails and connect with your audience.
 
The high-performing emails created by Automizy have proven opening rates by the recipients. Powerful AI technologies back the software, that will suggest you impressive subject lines and designs for your marketing emails.

› Features

• Automated email builder
• Create advanced personalized emails and segmentation of contact lists with one click
• Track website traffic and campaign reports with the Automizy tracker
• Automatic resending of emails to the non-openers
• Email verification and validation services included.

› Pricing

• The most basic pricing of Automizy starts from $9.00 per month.


12. ConvertKit

Convertkit
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ConvertKit is an essential email marketing tool for creators who want to earn followers and organic traffic for their websites and profiles. With ConvertKit, you can define the process of your talent and send personalized emails to your followers and subscribers. Send the updates, motivate them, and inspire your followers with ConvertKit.
 
The data created by the ConvertKit is trackable and can be used by you to grow your business. The app is automated and requires less attention. Just make your designs and click on the send button, all emails and promotional letters will be sent to your audiences automatically. ConvertKit also ensures that your emails are received by the audience timely.

› Features

• Keep yourself free by scheduling your emails and creating a trigger for automatic emails
• Organize, manage, and segment the contact list
• Integrate eCommerce tools with your emails
• It ensures that emails are delivered to the inbox and not spam folders
• Also, create awesome text-based emails to your audience.

› Pricing

• ConvertKit is free for businesses with less than 1000 subscribers. However, the professional plan starts at $25.00 per month.


» Conclusion

The list mentioned above of Mailchimp alternatives is very competitive and offers almost a similar set of features. However, make an informed decision and compare the plans that suit your business needs.

» Frequently Asked Questions (FAQs)

1) What is the use of Mailchimp?

Mailchimp is a marketing automation company that is mainly known for its email marketing services. It can design campaigns and curate emails for your clients and track their responses to improve communication, and also notify you about probable leads. It can save a lot of time and effort and boost the lead conversion for you

2) Is Mailchimp free?

Mailchimp has a free plan targeted at beginners. You can send emails to 2000 people and send up to 10000 emails per month, though the maximum limit of sending mail per day is 2000. If you have more clients or need to send more emails, you have to upgrade to the paid versions.

3) How much does Mailchimp cost?

You can send a maximum of 10000 emails to 2000 contacts per month in the free version. In the Essential version, you have to pay $9.99 monthly to send 500k emails to 500 people. With the help of a standard plan, you can unlock advanced automation for $14.99 per month and the Premium version will cost you $299 per month. You can also choose the “pay as you go” scheme that enables you to pay with each mail sent instead of a monthly fee.

4) What are the best alternatives to Mailchimp?

  • ActiveCampaign
  • Aweber
  • Brevo
  • GetResponse
  • Moosend
  • Constant Contact
  • Campaign Monitor
  • Mailjet
  • MailerLite
  • Automizy
  • ConvertKit

5) What is the best free alternative to Mailchimp?

MailerLite and Sendinblue can be your best alternative to Mailchimp according to your requirements. You can have unlimited subscribers and send at most 9000 emails per month with the help of the free version of Sendinblue, one can send a maximum of 300 emails per day. If you need to send more emails with a limited number of subscribers, go for MailerLite. It enables you to send 12000 emails per month with no limit per day sends and can have up to 1000 receivers.

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