As the hospitality industry is booming today, hotel managements seek to make the reservation process easier and smoother for the travellers. People, who travel a lot, prefer to book hotels of their choice beforehand, which aids to convenience. Not only travellers, but hoteliers find it easier to keep a track of occupancy and maintain real-time inventory. Reservation software or booking software can help the management and the vacationers to achieve the goal of booking bed and breakfast, boutique hotels, and resorts. Having said than done, there are numerous factors that need to be considered before deciding on the best online booking software.
This buyer’s guide will outline the features that must be considered before choosing the best reservation and booking software according to your needs.
What is the Reservation Software?
Reservation Software primarily manages bookings and reservation for the hospitality industry. Also known as booking software, these platforms streamline everyday operations, take care of reservations, and manage marketing and tracks inventory across multiple sales channels. Reservation software allows the hoteliers to sell their rooms online, manage prices in order to compete for the trending market and boost overall revenue.
Top Rated Reservation and Booking Software in 2020
Why do you need a Reservation Software?
Technological developments have boost industries of various genre and enhanced the business overall. Online reservation software has become an important part of the hospitality industry as it allows you to target wider audiences. Online booking system software not only boosts revenue for hotel industries but also offers a pleasant experience to your guests.
It has been noticed that usually hotel industries get bookings through third party or walk-ins. This might boost revenue but ends up with lots of confusion, mishandling of bookings, over-bookings, under-bookings, and burden of managing profits for the hotel industries. With good Reservation software, a business can eliminate the doubt of loss and provide an exceptional experience to the guests. Hotel reservation system software allows your business to take bookings directly from the hotel website and make the overall booking process simpler and faster. Booking software pacifies an organized approach to help the business focus on increasing guest experience and other aspects.
What points must be kept in mind before purchasing a Reservation Software?
Right from handling guests, to managing various reservations, the following points must be considered before buying hotel reservation software;
1. Customized according to the brand
Reservation software must be flexible to offer freedom for customization. The software must have the custom look to meet the standards of your hotel websites. Maintaining brand ethics is very important in hospitality management in order to attract a wider audience.
2. Commission-free bookings
The booking software is a bridge between an hotelier and their guests. The reservation software is not a third party but a means to aid booking procedure and make it simpler. Booking process should not involve any commission or middleman fees. This will increase direct bookings and accentuate complete control on the prices.
3. Email automation
The online booking software must be customized with email automation functionality that will apprise the guests by sending them email notifications of their bookings. Emails can be used to notify pre-arrival, during the stay and post-departure reports along with a regular newsletter and promotional matters.
4. Appealing Widgets
Ready to use plugins and appealing widgets not only makes a website attractive but user-friendly as well. Play widgets initiate faster booking on your website.
5. Mobile optimized
The hotel reservation system software must be flexible and mobile friendly. It must allow the guests to book rooms form any device they want. Managing booking on the move with instant push notifications for every transaction helps in efficient tracking of revenues.
6. Secure payment process
The online reservation software must be able to protect guests’ data and initiate the secure payment process. The online software must have a PCI DSS certification to lessen the breach of data.
7. Multi-currency and language support
Since the hotel industry is not limited to guests of any single country, the online booking software must be compatible with multi-currency and multi-language. In order to attract bookings of guests from all over the globe, it is important to have this functionality in booking software.
How much does a Reservation Software cost?
Reservation software charge variable depending on the functionalities used. The pricing package may vary for a maximum number of rooms. There may be a flat fee system or charges per room, per month. The cost is taken into consideration also includes implementation period, training, customization, process redesign, upgrades, support, and additional features.
Is it worth investing money in Reservation Software?
Reservation software or online scheduling software helps the hotel industry to stand out in today's competition. Reservation software is the right and durable technology that offers options to customize business demands and boost profitability. The purpose of implementing good booking software is to allow your guests to book rooms easily without worrying about cancellations, refunds, or pay additional commissions. Reservation software allows your customer to book rooms any time of the day, 24/7, unlike the walk-ins or manual management system.
How does Reservation Software work?
Booking system software is a professional grade, property management software that works by securing online reservations made through any hotel or resorts' website. The data stored in the software is passed on to the backend system which allows access to hotels. This helps in managing bookings and automation of reservations by sending across automated email notifications. This technology is appreciated by small and medium scale hotel companies that are targeting wider guests to grow their business.
How does Reservation Software help?
1. Advantageous over competitors
Online booking system software gives an advantage over small hotels that lack online booking capabilities. Absence of advanced technology deprives the smaller sectors of targeting guests and thus they end up with low bookings. Having accomplished reservation software allows the business to stand out in the competition through better marketability.
2. Improves business efficiency
As soon as there is an availability of rooms, it is updated immediately over all the channels including the hotel website. This saves time utilized in administrative tasks and also eliminates the error of overbooking. Any staff involved in the administrative tasks can now be utilized in managing the property and making it compatible and friendlier for the guests.
What are the features of Reservation Software?
1. Reservation tracking
Reservation software must have a tape chart to distinguish between reservations, cancellations, rebooking, and availability. The color-coded grid makes the system more robust and friendlier for hotel management.
2. Rate management
Another essential feature for full-featured reservation software is the rate management functionality. The software must accomplish in adjusting rates and determine prices of rooms depending on the surge, a certain time of the year, off-seasons and availability of rooms.
3. Customer data profiling
Reservation software is fully-featured only when it has the ability to keep a track of customer data and maintain statistics for future reference. Managing of contact numbers, email address, address, membership status, payment information, points generated, past stays and additional information of guests is mandatory.
4. Internet booking engine
Many hotel booking sites can be turned into an internet booking engine to allow the guests directly book rooms.
5. Global distribution system
The global distribution system is a mandatory feature for any reservation software. This feature allows inventory tracking by keeping a record of the central reservation system. This connects the hotel with multiple channels and immediately allows the guests to book rooms for the searched hotel, as soon as they are available.
What are the benefits of Reservation Software?
Reservation software not only helps the business to grow effectively but also manages to book by eliminating the confusions created by mismanagement of the third party. Online reservation software eradicates overbookings, maximizes guest occupancy, and focuses on customer satisfaction. Reservation software helps the business to save revenue for the long run by ensuring better profitability.
With the advent of the Internet, hotel and hospitality industry can now offer direct sales services and manage to price through online reservation software. Companies can now develop their facilities by developing and connecting with GDS. Renting, leasing and scheduling business assets can be performed with ease by utilizing reservation software. T has become easier to run a business smoothly and effectively with online means such as online booking software.
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