Kartra

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The All In One Marketing Platform

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SoftwareWorld Editorial Review

Why SoftwareWorld Chooses Kartra

"Kartra works well for entrepreneurs and small business owners who want to manage their marketing, sales pages, and email campaigns without juggling multiple tools. It brings together enough functionality to help someone run an online business without needing a developer. The unified marketing workflow makes it easier to stay organized and move faster. That said, larger teams or businesses with very specific technical requirements may find the platform feels limiting as their needs grow."
Decision Snapshot

Kartra Evaluation Snapshot

Review the most important product facts, official access information, and SoftwareWorld’s page-level trust standards in one place.

User Rating4.5 / 5
Starting Price$59 / month
Free Trial30 Days
Free VersionNo
APIAvailable
DeploymentCloud Hosted
HeadquartersUnited States
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Product Overview

Kartra Overview

Product description, media, company details, support, training, deployment, customer size, languages, and industries.

About Kartra

Kartra is an all-in-one marketing platform that combines various online business tools into a single, cohesive system. It's developed to help users build and grow their online business effortlessly. Key features include a powerful page builder for creating high-converting websites and landing pages. Its automated email marketing system, with advanced segmentation and behavioral-triggered emails, enhances customer engagement. Kartra also offers video hosting with built-in marketing features, a comprehensive membership site builder, and a checkout system for products and services. Additionally, it has a built-in CRM to manage and analyze customer interactions. Integrating these tools, Kartra streamlines business processes, making it ideal for entrepreneurs and businesses looking for a comprehensive, easy-to-use online business solution.
Company Genesis Digital
Founded 2013
Headquarters United States
Employees 1000+

Support

24x7 Support Email Phone Chat Knowledge Base

Training

In-person Webinar Documentation

Licensing & Deployment

Proprietary Cloud Hosted Web-Based

Typical Customers

Self-Employed Small-Business
Languages Supported 1 language available
English
Industries Served 1 industry available
Advertising & Marketing

Why Choose Kartra

Problem it Solves

  • Problem it Solves Streamlining Online Business Management And Marketing Automation In One Platform

Target Users

  • Target Users Small Business Owners
  • Target Users Digital Marketers
  • Target Users Online Course Creators
  • Target Users E-commerce Entrepreneurs
  • Target Users Coaches And Consultants

Core Use Case

  • Core Use Case Create Landing Pages
  • Core Use Case Automate Email Marketing
  • Core Use Case Manage Memberships
  • Core Use Case Sell Products Online
  • Core Use Case Track Customer Interactions

USP

  • USP Streamline Your Business With Kartra's All-in-one Marketing Platform

Pros

  • Pros All-in-one platform eliminates the need for multiple disconnected tools
  • Pros Built-in email automation handles complex sequences without third-party integrations
  • Pros Landing page builder includes tested templates that convert reasonably well
  • Pros Membership site functionality lets creators gate content without extra plugins
  • Pros Affiliate management system comes included rather than bolted on separately
  • Pros Checkout pages support upsells, downsells, and order bumps out-of-the-box

Cons

  • Cons Funnel-building flexibility narrows once you step outside preset templates
  • Cons All-in-one pricing climbs fast for solopreneurs testing early ideas
  • Cons Video hosting bandwidth caps catch growing content creators off guard
  • Cons Affiliate management tools feel buried beneath layers of navigation
Editorial Buyer Guidance

Who Is Kartra Best For?

Review the buyer problem, target users, practical use cases, and product differentiator identified by the SoftwareWorld review team.

Problem It Solves

Streamlining Online Business Management And Marketing Automation In One Platform

Target Users

  • Small Business Owners
  • Digital Marketers
  • Online Course Creators
  • E-commerce Entrepreneurs
  • Coaches And Consultants

Core Use Cases

  • Create Landing Pages
  • Automate Email Marketing
  • Manage Memberships
  • Sell Products Online
  • Track Customer Interactions

Unique Selling Point

Streamline Your Business With Kartra's All-in-one Marketing Platform

Strengths and Limitations

Kartra Pros & Cons

Consider the practical advantages and limitations identified through SoftwareWorld's product assessment.

+

Pros

  • All-in-one platform eliminates the need for multiple disconnected tools
  • Built-in email automation handles complex sequences without third-party integrations
  • Landing page builder includes tested templates that convert reasonably well
  • Membership site functionality lets creators gate content without extra plugins
  • Affiliate management system comes included rather than bolted on separately
  • Checkout pages support upsells, downsells, and order bumps out-of-the-box
!

Cons

  • Funnel-building flexibility narrows once you step outside preset templates
  • All-in-one pricing climbs fast for solopreneurs testing early ideas
  • Video hosting bandwidth caps catch growing content creators off guard
  • Affiliate management tools feel buried beneath layers of navigation
Category-Based Capabilities

Kartra Features

Each category combines the selected software category, its category-specific description, and the features assigned to that category.

Affiliate Software 20 selected features Open category ↗
Activity Tracking Performance Metrics Visual Analytics Fraud Detection Real Time Analytics Commission Management Rewards Management Banner Management Social Promotion Conversion Tracking User Management Activity Dashboard Campaign Analytics Multi-Channel Marketing Campaign Planning Customer Segmentation Multi-Campaign Affiliate Management Campaign Management Reporting & Statistics
Email Management Software 24 selected features Open category ↗
Email Tracking Contact Management Auto-Responders Signature Management Spam Blocker Email Marketing Customer Segmentation Alerts/Notifications Email Monitoring Chat/Messaging Routing Canned Responses Whitelisting/Blacklisting Search/Filter Drag & Drop Campaign Management Shared Inboxes Inbox Management Response Management Email Templates Queue Management Email Distribution Collaboration Tools Prioritization
Lead Capture Software 31 selected features Open category ↗
Online Forms Lead Qualification CRM Visitor Tracking Conversion Tracking Chat/Messaging Data Extraction Lead Generation Auto-Responders Lead Distribution Event Triggered Actions Multi-Campaign Lead Capture Contact Management Email Marketing Prospecting Tools Lead Segmentation Lead Management Reporting/Analytics Pipeline Management Alerts/Notifications Web Forms Engagement Tracking Customer Segmentation Business Card/Badge Scanning Email Management Social Media Integration Lead Notifications Lead Nurturing Campaign Management Customer Database
Landing Page Software 31 selected features Open category ↗
Customer Segmentation Alerts/Notifications Engagement Tracking Publishing Options Template Management Web Forms Widgets SEO Management Drag & Drop Content Management Email Marketing Campaign Segmentation Multi-Channel Marketing Auto-Responders Responsive Web Design Social Media Integration Lead Management Design Management AB Testing CRM WYSIWYG Editor Campaign Management Lead Capture Forms Management Contact Management Lead Generation Website Management Event Triggered Actions Form Builder Conversion Tracking Media Library
Marketing Automation Software 30 selected features Open category ↗
Drip Campaigns Customizable CTAs Email Marketing Engagement Tracking Customizable Forms ROI Tracking Website Visitor Tracking Lead Capture Marketing Calendar Dynamic Content Event Triggered Actions SMS Marketing AB Testing Lead Qualification Data Import/Export Conversion Tracking Social Marketing Landing Pages Template Management Segmentation Campaign Analytics Lead Generation Multi-Channel Communication Sales Analytics Lead Management Multi-Campaign Multi-Channel Marketing Marketing Automation Campaign Management CRM
Content Marketing Software 22 selected features Open category ↗
Categorization/Grouping Filtering Campaign Management Reporting & Statistics Audience Targeting Social Media Integration Social Promotion Template Management SEO Management Conversion Tracking Activity Dashboard Campaign Planning Editorial Calendar Content Library Drag & Drop Publish Scheduling Content Management Campaign Analytics Multi-Channel Campaigns Engagement Tracking Social Media Monitoring Email Marketing
Email Marketing Software 30 selected features Open category ↗
Template Management Event Triggered Actions AB Testing Image Library Email Tracking Click Tracking Contact Database Dynamic Content Auto-Responders CRM Subscriber Management WYSIWYG Editor Campaign Analytics Contact Management CAN SPAM Compliance Customer Segmentation Multi-Channel Marketing List Management Spam Blocker Drag & Drop Campaign Scheduling Lead Capture Drip Campaigns Landing Pages/Web Forms Engagement Tracking Multi-Campaign eCommerce Integration Customer Journey Mapping GDPR Compliance ROI Tracking
Lead Generation Software 31 selected features Open category ↗
Pipeline Management Lead Qualification Contact Management Email Marketing Web Forms Lead Capture Contact Database CRM Activity Tracking Event Triggered Actions Campaign Planning Lead Segmentation Lead Management Customer Segmentation Chat/Messaging Prospecting Tools Campaign Management Engagement Tracking Auto-Responders Social Media Integration Conversion Tracking Multi-Channel Marketing Lead Nurturing Email Management Campaign Analytics Drip Campaigns Landing Pages Multi-Campaign Lead Verification Forms Management Lead Scoring
Lead Management Software 28 selected features Open category ↗
Lead Nurturing Sales Reports Social Media Integration Monitoring Pipeline Management Template Management Lead Qualification Calendar Management Sales Forecasting Lead Distribution Prospecting Tools Task Management Document Storage Lead Segmentation Reminders Email Tracking Interaction Tracking CRM Web Forms Email Marketing Lead Capture Campaign Management Contact Management Workflow Management Sales Trend Analysis Source Tracking Lead Generation Opportunity Management
eCommerce Software 30 selected features Open category ↗
Shipping Management Multi-Store Activity Dashboard Order Tracking Customer Accounts Promotions Management Returns Management Multi-Channel Management Loyalty Program Multi-Channel Marketing CRM Website Management Data Synchronization Email Marketing Kitting Content Management Sales Orders SEO Management Multi-Currency Inventory Management Campaign Management Order Management Multi-Location Shopping Cart Electronic Payments Credit Card Processing Reviews Management Data Security Discount Management Purchase Order Management
All-in-One Marketing Platform Software 7 selected features Open category ↗
Lead Management List Management Multi-Channel Marketing Landing Pages/Web Forms Behavior Analytics Dynamic Content Lead Nurturing
Lead Nurturing Software 10 selected features Open category ↗
A/B Testing Performance Metrics Lead Notifications Lead Segmentation Personalization Lead Qualification Lead Capture Drip Campaigns Campaign Management Pipeline Management
Predictive Lead Scoring Software 11 selected features Open category ↗
AI/Machine Learning Alerts/Notifications Predictive Analytics Lead Distribution Lead Qualification Data Enrichment Demographic/Firmographic Data Customizable Scoring Prioritization Process/Workflow Automation Multiple Scoring Models
Shopping Cart Software 16 selected features Open category ↗
eCommerce Management Inventory Management Returns Management Order Management SEO Management Cataloging/Categorization Discount Management Promotions Management Tax Management Abandoned Cart Saver Electronic Payments Credit Card Processing Refund Management Third-Party Integrations Email Marketing Mobile Access
Connected Applications

Kartra Integrations

Integration information is displayed only when approved integration products are available on the profile.

Pricing Information

Kartra Pricing

Pricing type, currency, trial availability, payment frequency, destination links, and package-level starting prices.

Pricing Type Flat Rate
Preferred Currency USD ($)
Free Trial 30 Days
Free Version NA
Payment Frequency Annual Subscription
ESSENTIALS
$59 Per Month
STARTER
$119 Per Month
GROWTH
$229 Per Month

Prices shown are profile information and may not include taxes, regional differences, introductory terms, usage limits, or add-ons. Confirm current plans on the vendor website.

Verified User Feedback

Kartra Reviews

Approved reviews submitted through verified Google or LinkedIn reviewer accounts.

Write a Kartra Review ↗
4.5
Based on 1 approved review
5 stars 50%
4 stars 50%
3 stars 0%
2 stars 0%
1 star 0%
Jennifer B
Jennifer B Consultant

All-in-on Solution

I like the wide range of templates and that it works as a true all in one solution. It lets me create websites, funnels, email campaigns, and membership sites from a single platform, which makes managing everything much easier.

Reviewed on July, 2024
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Frequently Asked Questions

Kartra FAQs

Answers generated from approved profile information, selected options, packages, integrations, support, training, deployment, and devices.

Kartra is an all-in-one marketing platform that combines various online business tools into a single, cohesive system. It's developed to help users build and grow their online business effortlessly. Key features include a powerful page builder for creating high-converting websites and landing pages. Its automated email marketing system, with advanced segmentation and behavioral-triggered emails, enhances customer engagement. Kartra also offers video hosting with built-in marketing features, a comprehensive membership site builder, and a checkout system for products and services. Additionally, it has a built-in CRM to manage and analyze customer interactions. Integrating these tools, Kartra streamlines business processes, making it ideal for entrepreneurs and businesses looking for a comprehensive, easy-to-use online business solution.

  • No, Kartra does not offer a free version.

  • Yes, Kartra offers a free trial.

  • No, Credit Card details are not required for the Kartra trial.

  • Kartra offers the following pricing plans & packages:

    ESSENTIALS

    $59 Per Month

    STARTER

    $119 Per Month

    GROWTH

    $229 Per Month

  • Kartra supports the following payment frequencies:

    • Annual Subscription

  • Yes, Kartra offers an API.

  • Kartra can be integrated with the following applications:

    • ActiveCampaign for Marketing , Mailchimp , ClickBank , Twilio , GetResponse , AWeber , Zapier , Google Analytics , Vimeo , Vimeo

  • Kartra offers support with the following options:
    • 24x7 Support , Email , Phone , Chat , Knowledge Base

  • Kartra offers training with the following options:
    • In-person , Webinar , Documentation

  • Kartra supports the following languages:
    • English

  • Following are the typical users of the Kartra:
    • Self-Employed , Small-Business

  • Kartra supports the following deployment:
    • Cloud Hosted

  • Kartra supports the following devices and operating systems:
    • Web-Based
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