ClickGum is a marketing analytics software that tracks and analyzes user interactions on digital marketing campaigns, providing valuable insights into customer behavior and campaign performance. The platform offers tools for monitoring clickthrough rates, conversion rates, and engagement metrics across various channels, including email, social media, and websites. ClickGum’s customizable reports and visualizations make it easy to understand the effectiveness of each campaign and identify areas for improvement. The software’s A/B testing capabilities enable marketers to test different strategies and optimize their marketing efforts. With its detailed analytics, ClickGum is ideal for businesses looking to enhance their digital marketing ROI, make datadriven decisions, and refine their targeting strategies.
ClickGum
2016
United States
Chat
Predictive Analytics
