Best User Testing Software for Small Businesses (Free & Paid)

Running a small business comes with unique challenges, including tight budgets and limited resources. That’s why choosing the right user testing software can significantly improve your workflow and help you compete more effectively. Here, we feature the top user testing software solutions designed for small businesses—offering affordable pricing, user-friendly interfaces, and scalable features that grow alongside your company.

Last Updated: September 03, 2025

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85 Software

Popular Picks in User Testing Software

Survicate

Survicate

$99 Per month

BugHerd

BugHerd

$41 Per month

Hotjar

Hotjar

$32 Per month

Microsoft Clarity

Microsoft Clarity

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List of Top Best User Testing Software for Small Businesses

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Accelerate & Automate Continuous Testing

Tricentis Tosca stands as a powerful software testing tool, designed to streamline and enhance the testing process for various applications. It serves as an automation suite, allowing testers to create and execute tests efficiently. With its model-based approach, Tosca simplifies test case design, making it accessible even for those without extensive coding knowledge. The tool supports a wide rang... Read more about Tricentis Tosca

Free Trial

7 Days

Pricing Type

Contact Vendor

Location

United States

Most Reliable App & Cross Browser Testing Platform

BrowserStack, a valuable resource in software testing, functions as a cloud-based platform that facilitates the testing of web applications on various browsers and devices. It offers a practical solution for ensuring cross-browser compatibility, allowing developers and testers to assess how their applications perform in diverse environments. With BrowserStack, users can access a vast array of real... Read more about BrowserStack

Free Trial

7 Days

Pricing Type

$29 Per month

Location

Ireland

The best bug tracking tool & visual feedback software

BugHerd is an intuitive visual feedback and bug-tracking tool that transforms the way teams collaborate on web projects. Serving as a virtual collaboration hub, BugHerd allows users to capture and annotate issues directly on a website, simplifying the feedback process. Its unique browser extension streamlines issue reporting by providing a visual context for developers. The platform excels in task... Read more about BugHerd

Free Trial

14 Days

Pricing Type

$41 Per month

Location

Australia

Product analytics, bug tracking, performance monitoring, and more.

LogRocket is a powerful web application monitoring and debugging tool that stands as a key asset for developers want to enhance user experience. With its session recording and error tracking capabilities, LogRocket allows teams to visualize and understand user interactions, making it easier to identify and resolve issues. This real-time insight into user sessions helps in improving software perfor... Read more about LogRocket

Free Trial

14 Days

Pricing Type

$69 Per month

Location

United States

Empowers mobile teams to monitor, prioritize, and debug performance and stability issues.

Instabug is a powerful in-app feedback and bug-reporting platform that empowers app developers to enhance user satisfaction and app performance. Serving as a direct communication channel, Instabug allows users to submit feedback and report bugs seamlessly within the app interface. The platform excels in providing comprehensive bug reports, including detailed device information and user steps, stre... Read more about Instabug

Free Trial

14 Days

Pricing Type

$249 Per month

Location

United States

Website Heatmaps & Behavior Analytics Tools

Hotjar is an intuitive tool designed to understand online user behavior and website performance. It offers heatmaps, which visually represent where users click, move, and scroll on your site, providing insights into their interactions. Hotjar also features session recordings, showing real user journeys and experiences. This helps identify usability issues and areas for improvement. Surveys and fee... Read more about Hotjar

Free Trial

15 Days

Pricing Type

$32 Per month

Location

United States

Conduct advanced quantitative and qualitative research to design products people love, increase market share, and build enduring brands.

Strategy & Research is a dynamic software tool designed for strategic planning and research management. It excels in its streamlined approach, catering to both corporate and academic users. The software boasts an intuitive interface, making it easy to navigate even for those new to strategic planning tools. Key features include robust data analysis, which allows for deep dives into market trends a... Read more about Strategy & Research

Free Trial

NA

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Location

United States

Survicate is a user-friendly online survey tool designed for gathering customer feedback and insights. It offers a variety of survey types, including website, email, and mobile surveys, which are easy to create and customize. Key features include a range of question types, like multiple-choice and Likert scales, and the ability to add logic to surveys for more relevant questioning. Survicate allow... Read more about Survicate

Free Trial

Available

Pricing Type

$99 Per month

Location

Poland

ClickTale is an advanced web analytics software designed to help organizations understand user behavior on their websites. The platform provides a suite of tools for tracking user interactions, analyzing traffic patterns, and generating insights into website performance. With its intuitive interface, ClickTale enables marketers and website owners to visualize user journeys, identify areas for opti... Read more about ClickTale

Free Trial

Available

Pricing Type

Contact Vendor

Location

United Kingdom

TestRail is a powerful application development software designed to streamline the testing process for software projects. With its intuitive interface, teams can manage test cases, track results, and collaborate efficiently throughout the development lifecycle. TestRail offers robust features for planning and organizing test runs, making it easy to monitor progress and ensure coverage of critical ... Read more about TestRail

Free Trial

Available

Pricing Type

$37 Per user

Location

United States

Catchpoint is a powerful network monitoring software designed to help businesses monitor, diagnose, and optimize the performance of their networks and digital services. The platform provides tools for tracking network availability, latency, and performance, ensuring that businesses can identify issues and resolve them before they impact users. Catchpoint’s real-time monitoring capabilities allow... Read more about Catchpoint

Free Trial

Available

Pricing Type

$25000 Per user

Location

United States

Crazy Egg is an advanced heatmap software designed to help businesses optimize their websites and improve user experience through data-driven insights. By providing visual representations of user interactions, Crazy Egg allows website owners to understand how visitors engage with their content. The platform generates heatmaps that reveal where users click, scroll, and hover, enabling businesses to... Read more about Crazy Egg

Free Trial

Available

Pricing Type

$24 Per month

Location

United States

Testim is an advanced Automated Testing Software that simplifies the process of testing web applications, making it faster and more efficient. Utilizing AI-driven technology, Testim creates, manages, and executes test cases, enabling development teams to identify and fix bugs quickly. This platform offers features like visual test creation, automated test maintenance, and cross-browser testing, al... Read more about Testim

Free Trial

Available

Pricing Type

$450 Per month

Location

United States

User Interviews is a specialized user testing software designed to help organizations gather valuable feedback from users during the product development process. With its userfriendly interface, User Interviews enables teams to create and manage participant recruitment, schedule interviews, and collect insights efficiently. The platform offers tools for survey creation, video recording, and report... Read more about User Interviews

Free Trial

Available

Pricing Type

$45 Per one-time

Location

United States

UserTesting is a leading user experience research platform that allows organizations to gather valuable feedback on their products and services. This software enables businesses to conduct usability testing and engage with real users to understand their experiences and challenges. UserTesting provides tools for designing custom tests and surveys, facilitating the collection of qualitative and quan... Read more about UserTesting

Free Trial

Available

Pricing Type

$250 Per user

Location

United States

qTest is a comprehensive user testing software designed to facilitate effective quality assurance and user feedback for software development teams. This platform enables organizations to conduct usability testing, gather user insights, and manage test cases efficiently. qTest provides tools for designing test plans, tracking defects, and collaborating with team members, ensuring that all aspects o... Read more about qTest

Free Trial

Available

Pricing Type

$1000 Per user

Location

United States

Optimal Workshop is an innovative qualitative data analysis software designed to assist researchers and organizations in understanding user experiences and improving product design. The platform offers a suite of tools for conducting user research, including card sorting, tree testing, and surveys, enabling teams to gather valuable insights into user behavior and preferences. With an intuitive int... Read more about Optimal Workshop

Free Trial

Available

Pricing Type

$129 Per user

Location

New Zealand

TryMyUI is a leading User Testing Software designed to help businesses understand and enhance their digital user experiences through comprehensive usability testing and feedback collection. This innovative platform offers a wide range of features, including remote user testing, task-based testing, video recordings, heatmaps, and detailed reporting, ensuring that all aspects of user experience eval... Read more about TryMyUI

Free Trial

Available

Pricing Type

$99 Per month

Location

United States

Lyssna is a powerful user testing software designed to help businesses gather valuable feedback on their products, websites, and applications. This comprehensive platform offers a suite of tools that facilitate remote usability testing, allowing organizations to observe how real users interact with their digital assets. Lyssna’s intuitive interface enables users to create customized tests, recru... Read more about Lyssna

Free Trial

Available

Pricing Type

$0 Per month

Location

Australia

One-stop shop for all your UX research needs

Userlytics is an innovative user testing software designed to help businesses gather valuable insights into user behavior and improve the usability of their websites, applications, and digital products. It offers a comprehensive platform for conducting remote usability tests, collecting qualitative and quantitative data, and analyzing user interactions. With Userlytics, businesses can recruit targ... Read more about Userlytics

Free Trial

Available

Pricing Type

$69 Per user

Location

United States

UserZoom is a leading user testing software that provides insights into user behavior and preferences for digital products. The platform allows businesses to conduct remote usability tests, gather feedback, and analyze user interactions with their websites and applications. With features like customizable surveys and heat maps, UserZoom helps organizations identify pain points and areas for improv... Read more about UserZoom

Free Trial

NA

Pricing Type

Contact Vendor

Location

United Kingdom

Web accessibility tailored  for your business

accessiBe is a leading website accessibility software designed to help organizations comply with accessibility standards and ensure that their websites are usable for everyone, including individuals with disabilities. The platform provides automated solutions that identify and fix accessibility issues in real time, making websites compliant with the Web Content Accessibility Guidelines (WCAG) and ... Read more about accessiBe

Free Trial

Available

Pricing Type

$49 Per month

Location

Israel

Centercode is a robust user testing software that helps companies collect valuable feedback on their products and services during the development phase. By engaging a group of real users, Centercode facilitates controlled testing of new features, products, or updates, ensuring that businesses can identify bugs, usability issues, and customer pain points before the official launch. The platform str... Read more about Centercode

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Microsoft Clarity is a heatmap software designed to help businesses understand how users interact with their websites, providing insights into user behavior, click patterns, and engagement levels. With heatmaps, session recordings, and scroll-tracking features, Microsoft Clarity enables webmasters to visualize and analyze user activity. The platform’s analytics provide valuable information on us... Read more about Microsoft Clarity

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Test Automation for ServiceNow is a specialized automated testing tool that enables businesses to streamline and accelerate their testing processes for ServiceNow applications. This software automates the testing of ServiceNow workflows, ensuring that all applications and modules function as expected and meet business requirements. By integrating seamlessly with the ServiceNow platform, Test Autom... Read more about Test Automation for ServiceNow

Free Trial

NA

Pricing Type

$1200 Per user

Location

United States

Explore Today’s Featured List of Top Best User Testing Software for Small Businesses

Vansah Test Management for Jira is an application lifecycle management tool that seamlessly integrates with Jira to enhance software testing and quality assurance processes. This tool simplifies test case creation, execution, and tracking, making it easier for development teams to manage testing within Jira’s environment. Vansah supports both manual and automated testing, helping teams catch iss... Read more about Vansah Test Management for Jira

Free Trial

Available

Pricing Type

$2.5 Per user

Location

Australia

Mr Suricate is a state-of-the-art Performance Testing Software designed to help businesses ensure that their applications and systems perform optimally under various conditions. It offers a comprehensive platform for conducting load testing, stress testing, and scalability testing, enabling organizations to identify and resolve performance bottlenecks, enhance user experience, and ensure reliabili... Read more about Mr Suricate

Free Trial

NA

Pricing Type

$0 Per user

Location

France

Feedbucket is an innovative collaboration software designed to enhance team communication, project management, and information sharing within organizations. The platform provides a centralized hub where teams can collaborate on tasks, share documents, and track project progress in real-time. Feedbucket includes features such as threaded conversations, file sharing, and task assignment, allowing te... Read more about Feedbucket

Free Trial

Available

Pricing Type

$39 Per month

Location

Sweden

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