Oktopost

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B2B Social Media Management Platform

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SoftwareWorld Editorial Review

Why SoftwareWorld Chooses Oktopost

"B2B marketing teams often find Oktopost useful when managing social media at scale becomes too time-consuming to handle manually. It helps teams plan, publish, and track social content while keeping everything organized across multiple channels. The platform is particularly well-suited for companies focused on measuring how social activity connects to real business results. That said, smaller businesses or teams with light social media needs may find it more than they actually require."
Decision Snapshot

Oktopost Evaluation Snapshot

Review the most important product facts, official access information, and SoftwareWorld’s page-level trust standards in one place.

User Rating4.8 / 5
Starting PriceContact Vendor
Free TrialNot available
Free VersionNot available
APIAvailable
DeploymentCloud Hosted
HeadquartersIsrael
✎
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Product Overview

Oktopost Overview

Product description, media, company details, support, training, deployment, customer size, languages, and industries.

About Oktopost

Oktopost is a versatile and user-friendly software designed to streamline your social media management needs. With Oktopost, you can effortlessly schedule and publish content across various social platforms like Facebook, Twitter, LinkedIn, and more, saving you time and ensuring a consistent online presence. Its intuitive dashboard provides insightful analytics, allowing you to track the performance of your posts and campaigns, so you can make informed decisions to improve engagement and reach. What sets Oktopost apart is its robust employee advocacy feature which enables your team to easily share company content to amplify your brand's reach and impact. Plus, its user-friendly interface makes it accessible for all skill levels, making social media management a breeze for everyone on your team.
Company Oktopost
Founded 2011
Headquarters Israel
Employees 101-500

Support

Email Phone Chat Knowledge Base

Training

Webinar Documentation

Licensing & Deployment

Proprietary Cloud Hosted Web-Based iPhone Android

Typical Customers

Midsize-Business Large-Enterprise-Business
Languages Supported 1 language available
English
Industries Served 5 industries available
Financial Services Information Technology & Services Legal Services Manufacturing Other Industries

Why Choose Oktopost

Problem it Solves

  • Problem it Solves Streamlining B2B Social Media Management And Analytics For Better Engagement

Target Users

  • Target Users Social Media Managers
  • Target Users Content Marketers
  • Target Users Digital Marketing Teams
  • Target Users B2B Marketers
  • Target Users Brand Managers

Core Use Case

  • Core Use Case Schedule Social Media Posts
  • Core Use Case Monitor Brand Mentions
  • Core Use Case Analyze Social Media Performance
  • Core Use Case Engage With Audience
  • Core Use Case Collaborate With Team Members

USP

  • USP Maximize Social Media Impact With Seamless Management

Pros

  • Pros Built specifically for B2B social media, not adapted from B2C tools
  • Pros Employee advocacy features turn your entire workforce into brand amplifiers
  • Pros Social selling tools help sales teams engage leads directly on LinkedIn
  • Pros Content calendars across multiple profiles stay organized without feeling cluttered
  • Pros Analytics go deeper than vanity metrics, tying posts to pipeline revenue
  • Pros Campaign tagging lets marketers track ROI at a granular level
  • Pros Integrates cleanly with major CRMs like Salesforce and HubSpot
  • Pros Approval workflows keep brand messaging consistent across large marketing teams

Cons

  • Cons Advocacy program setup demands more hands-on configuration than expected
  • Cons Analytics depth impresses on surface but advanced segmentation stays gated
  • Cons Pricing climbs noticeably as team size and channel count grow
  • Cons Smaller teams may find the feature breadth more than needed
Editorial Buyer Guidance

Who Is Oktopost Best For?

Review the buyer problem, target users, practical use cases, and product differentiator identified by the SoftwareWorld review team.

Problem It Solves

Streamlining B2B Social Media Management And Analytics For Better Engagement

Target Users

  • Social Media Managers
  • Content Marketers
  • Digital Marketing Teams
  • B2B Marketers
  • Brand Managers

Core Use Cases

  • Schedule Social Media Posts
  • Monitor Brand Mentions
  • Analyze Social Media Performance
  • Engage With Audience
  • Collaborate With Team Members

Unique Selling Point

Maximize Social Media Impact With Seamless Management

Strengths and Limitations

Oktopost Pros & Cons

Consider the practical advantages and limitations identified through SoftwareWorld's product assessment.

+

Pros

  • Built specifically for B2B social media, not adapted from B2C tools
  • Employee advocacy features turn your entire workforce into brand amplifiers
  • Social selling tools help sales teams engage leads directly on LinkedIn
  • Content calendars across multiple profiles stay organized without feeling cluttered
  • Analytics go deeper than vanity metrics, tying posts to pipeline revenue
  • Campaign tagging lets marketers track ROI at a granular level
  • Integrates cleanly with major CRMs like Salesforce and HubSpot
  • Approval workflows keep brand messaging consistent across large marketing teams
!

Cons

  • Advocacy program setup demands more hands-on configuration than expected
  • Analytics depth impresses on surface but advanced segmentation stays gated
  • Pricing climbs noticeably as team size and channel count grow
  • Smaller teams may find the feature breadth more than needed
Category-Based Capabilities

Oktopost Features

Each category combines the selected software category, its category-specific description, and the features assigned to that category.

Reputation Management Software 28 selected features Open category ↗ ⌄
Sentiment Analysis Campaign Management Visual Analytics Review Generation Keyword Tracking Widgets Real Time Notifications Engagement Tracking Review Monitoring SEO Management Response Management Social Media Integration Content Management SMS Messaging Brand Tracking Surveys & Feedback Campaign Analytics Multi-Location Review Request Review Notification Customer Experience Management Review Display Review Sharing Hashtag Tracking Post Scheduling Complaint Management Social Media Monitoring Artificial Intelligence
Marketing Analytics Software 27 selected features Open category ↗ ⌄
Predictive Analytics Website Analytics Dashboard Engagement Tracking Campaign Tracking Customer Journey Mapping ROI Tracking Data Visualization Social Media Integration Behavior Tracking AB Testing Multi-Channel Attribution Keyword Tracking Performance Metrics Reporting & Statistics Customizable Reports Campaign Analytics Conversion Tracking Customer Segmentation Ad hoc Reporting Multi-Channel Data Collection Tag Management Data Source Connectors SEO Management Cohort Analysis KPI Monitoring Artificial Intelligence
Marketing Automation Software 30 selected features Open category ↗ ⌄
Drip Campaigns Customizable CTAs Email Marketing Engagement Tracking Customizable Forms ROI Tracking Website Visitor Tracking Lead Capture Marketing Calendar Dynamic Content Event Triggered Actions SMS Marketing AB Testing Lead Qualification Data Import/Export Conversion Tracking Social Marketing Landing Pages Template Management Segmentation Campaign Analytics Lead Generation Multi-Channel Communication Sales Analytics Lead Management Multi-Campaign Multi-Channel Marketing Marketing Automation Campaign Management CRM
Content Marketing Software 22 selected features Open category ↗ ⌄
Categorization/Grouping Filtering Campaign Management Reporting & Statistics Audience Targeting Social Media Integration Social Promotion Template Management SEO Management Conversion Tracking Activity Dashboard Campaign Planning Editorial Calendar Content Library Drag & Drop Publish Scheduling Content Management Campaign Analytics Multi-Channel Campaigns Engagement Tracking Social Media Monitoring Email Marketing
Social Media Marketing Software 32 selected features Open category ↗ ⌄
Automated Publishing Campaign Analytics Commenting/Notes Tagging Contact Management Social Media Monitoring Performance Metrics Campaign Planning Multi-Campaign Content Management Social Promotion Multi-Channel Marketing Image Library Post Scheduling Email Marketing Conversion Tracking Campaign Management Drag & Drop Reporting/Analytics Engagement Tracking Multi-Channel Management Content Library AB Testing Multi-Account Management Social Media Integration Calendar Management Trend Analysis Customer Segmentation Keyword Filtering Automated Scheduling Click Tracking Artificial Intelligence
Customer Engagement Software 22 selected features Open category ↗ ⌄
Churn Management Engagement Tracking Email Management Social Media Integration CRM Multi-Language Real Time Analytics Campaign Management Content Management Event Triggered Actions Feedback Management Multi-Channel Communication Customer Database Surveys & Feedback Customer Experience Management Communication Management Live Chat Customer Segmentation Visual Analytics Customer History Customer Portal Sentiment Analysis
Social CRM Software 29 selected features Open category ↗ ⌄
Lead Capture Customer Support Lead Nurturing Activity Dashboard Data Visualization Brand Tracking Contact Management Customer Engagement Social Media Monitoring Social Promotion Sales Pipeline Management Email Marketing Reporting/Analytics Tagging Communication Management Audience Targeting Marketing Automation Calendar Management Content Management Sentiment Analysis Task Management Customer Database Social Media Integration Live Chat Email Tracking CRM Customer Social Profiles Collaboration Tools Engagement Tracking
Brand Management Software 23 selected features Open category ↗ ⌄
Change Management Fulfillment Distribution Collaboration Tools Visual Analytics Commenting/Notes Image Editing Campaign Management Metadata Management Digital Asset Management Customizable Branding Version Control Search/Filter Approval Process Control Template Management Artwork Management Content Library Document Storage Content Management Social Media Integration Brand Guidelines Image Library File Management Artificial Intelligence
All-in-One Marketing Platform Software 8 selected features Open category ↗ ⌄
Lead Management List Management Multi-Channel Marketing Landing Pages/Web Forms Behavior Analytics Dynamic Content Lead Nurturing Artificial Intelligence
Competitive Intelligence Software 24 selected features Open category ↗ ⌄
Social Media Monitoring Activity Dashboard Benchmarking Search/Filter Alerts/Notifications Data Visualization Customer Profiles Forecasting Trend Analysis Sentiment Analysis SEO Management Monitoring Engagement Tracking Customer Segmentation Keyword Tracking Real-Time Analytics Competitive Analysis Third-Party Integrations Real Time Comparisons Website Monitoring API Reporting/Analytics Performance Metrics Data Import/Export
Customer Experience Software 17 selected features Open category ↗ ⌄
Surveys & Feedback Dashboard Data Visualization Text Analysis Reporting/Analytics Customer Segmentation Negative Feedback Management Engagement Tracking Real-Time Notifications Knowledge Management Customizable Templates Customizable Fields Survey/Poll Management Feedback Management Customizable Forms Multi-Channel Data Collection NPS Survey Structure
Employee Advocacy Software 13 selected features Open category ↗ ⌄
Content Management Employee Engagement Communication Management Social Media Integration Mobile Access Gamification Badge Management Social Sharing Dashboard Reporting/Analytics Survey/Poll Management Single Sign On Employee Database
Publishing and Subscriptions Software 11 selected features Open category ↗ ⌄
Layout & Design Customizable Branding Collaboration Tools Cataloging/Categorization Campaign Management Subscription Management Circulation Management Reporting & Statistics Image Editing Advertising Management SEO Management
Social Listening Tools Software 14 selected features Open category ↗ ⌄
Brand Tracking Sentiment Analysis Data Visualization Keyword Filtering Reporting/Analytics Negative Feedback Management Trend Analysis Social Media Monitoring Multi-Channel Data Collection Hashtag Tracking Audience Analytics Campaign Analytics Competitor Monitoring Performance Metrics
Social Media Analytics Tools Software 9 selected features Open category ↗ ⌄
Multi-Channel Data Collection Engagement Tracking Lead Attribution Campaign Analytics Influencer Tracking Post Scheduling Customizable Reports Competitor Monitoring Artificial Intelligence
Social Media Management Software 18 selected features Open category ↗ ⌄
Engagement Tracking Tagging Image Library Customer Engagement @mentions Reporting/Analytics Keyword Tracking Brand Tracking Post Scheduling Alerts/Notifications Automated Publishing Multi-Account Management Social Media Integration Campaign Management Multi-Campaign Collaboration Tools Calendar Management Artificial Intelligence
Social Media Monitoring Software 20 selected features Open category ↗ ⌄
Competitive Analysis Trend Analysis Customizable Reports Audience Targeting Social Media Integration Performance Metrics Impact Measurement Visual Analytics Reputation Management Real-Time Notifications Reporting & Statistics Campaign Analytics Sentiment Analysis Customer Engagement Engagement Tracking Content Management Influencer Tracking Dashboard Multi-Channel Data Collection Artificial Intelligence
Social Selling Software 11 selected features Open category ↗ ⌄
Social Media Monitoring Content Management Compliance Management Lead Engagement Content Discovery Performance Metrics Pre-Approved Content Library Employee Advocacy Single Sign On Automated Publishing Gamification
Connected Applications

Oktopost Integrations

Integration information is displayed only when approved integration products are available on the profile.

Pricing Information

Oktopost Pricing

Pricing type, currency, trial availability, payment frequency, destination links, and package-level starting prices.

Pricing Type Contact Vendor
Preferred Currency USD ($)
Free Trial Not available
Free Version Not available
Payment Frequency Not available
Verified User Feedback

Oktopost Reviews

Approved reviews submitted through verified Google or LinkedIn reviewer accounts.

Write a Oktopost Review ↗
4.8
Based on 2 approved reviews
5 stars 75%
4 stars 25%
3 stars 0%
2 stars 0%
1 star 0%
Richard M.
Richard M. Senior Digital Marketing Manager

Reliable Social Media Scheduling.

We find Oktopost easy to use for scheduling posts, sharing content with employees, and tracking performance through useful analytics dashboards.

Reviewed on March, 2025
Silviu O.
Silviu O. Social Media Manager

Oktopost Review

The platform is easy to set up and manage. There have been only a few bugs over more than 1+ year of use. It offers a solid set of features and stands out as the only solution that automatically syncs with Marketo.

Reviewed on January, 2024
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Explore leading products commonly evaluated alongside Oktopost.

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Frequently Asked Questions

Oktopost FAQs

Answers generated from approved profile information, selected options, packages, integrations, support, training, deployment, and devices.

Oktopost is a versatile and user-friendly software designed to streamline your social media management needs. With Oktopost, you can effortlessly schedule and publish content across various social platforms like Facebook, Twitter, LinkedIn, and more, saving you time and ensuring a consistent online presence. Its intuitive dashboard provides insightful analytics, allowing you to track the performance of your posts and campaigns, so you can make informed decisions to improve engagement and reach. What sets Oktopost apart is its robust employee advocacy feature which enables your team to easily share company content to amplify your brand's reach and impact. Plus, its user-friendly interface makes it accessible for all skill levels, making social media management a breeze for everyone on your team.

  • No, Oktopost does not offer a free version.

  • No, Oktopost does not offer any free trial.

  • Yes, Oktopost offers an API.

  • Oktopost can be integrated with the following applications:

    • Salesforce Sales Cloud , HubSpot CRM , Slack , Zapier , Google Analytics , Bitly , Oracle Eloqua Marketing Automation , Dynamics 365 , Twitter/X , Adobe Experience Cloud

  • Oktopost offers support with the following options:
    • Email , Phone , Chat , Knowledge Base

  • Oktopost offers training with the following options:
    • Webinar , Documentation

  • Oktopost supports the following languages:
    • English

  • Following are the typical users of the Oktopost:
    • Midsize-Business , Large-Enterprise-Business

  • Oktopost supports the following deployment:
    • Cloud Hosted

  • Oktopost supports the following devices and operating systems:
    • Web-Based , iPhone , Android
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