Best Retargeting Software

Losing potential customers before they make a purchase? Retargeting Software is designed to bring them back. By tracking user behavior and delivering personalized ads, these tools help businesses reconnect with visitors who left their website without converting. It's an essential strategy for boosting engagement and increasing sales. The best retargeting software offers advanced targeting capabilities, seamless integration with advertising platforms, and analytics to measure campaign success. With features like dynamic ad creation and audience segmentation, businesses can deliver the right message at the right time, turning lost opportunities into loyal customers. Explore our carefully curated list of top retargeting platforms and tools to find the perfect solution that keeps your audience engaged and drives more conversions for your business.

Last Updated: September 18, 2025

96 Software

List of Top Retargeting Software | Best Retargeting Platforms

Pricing Options

Monthly Subscription

Annual Subscription

One-Time Payment

Quote Based

Features

Social Media Retargeting

Geotargeting

Personalization

Conversion Tracking

Recommendations

Audience Targeting

Behavioral Targeting

Mobile Retargeting

Website Visitor Tracking

Artificial Intelligence

Company Size

Self Employed

Small Business

Medium Business

Enterprise

I'm looking for Retargeting Software that is:

#1 Marketing Platform® for Small Business

Marketing 360 is a versatile software designed for small to medium-sized businesses, offering a comprehensive suite of marketing tools. It streamlines digital marketing with its user-friendly interface, allowing users to manage social media, create websites, and track SEO performance all in one place. The software features powerful analytics, providing insights into customer behavior and campaign ... Read more about Marketing 360

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Popups, website personalization and A/B testing in one toolset.

OptiMonk is a sophisticated software tool engineered for e-commerce websites and online marketers, focusing on improving user engagement and conversion rates. Its primary feature is the creation of customized pop-ups and on-site messages, tailored to specific visitor behaviors. These pop-ups can be used for a variety of purposes, such as capturing emails, offering discounts, or preventing cart aba... Read more about OptiMonk

Free Trial

Available

Pricing Type

$32.50 Per month

Location

Hungary

Kevel is a powerful ad server software solution designed to help businesses build and manage their advertising infrastructure efficiently. With its intuitive interface, Kevel enables users to create, deliver, and optimize ads across various channels, including websites, mobile apps, and social media platforms. The software supports a wide range of ad formats, such as display, video, and native ads... Read more about Kevel

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

Justuno is an all-in-one ecommerce software that helps businesses drive higher conversions by engaging customers at key moments during their online shopping experience. It provides tools for creating eye-catching popups, banners, and other on-site displays to capture customer attention, promote discounts, and encourage sign-ups. Justuno’s advanced targeting and segmentation features allow busine... Read more about Justuno

Free Trial

Available

Pricing Type

$29 Per month

Location

United States

VWO Personalization is a powerful personalization software that enables businesses to deliver highly targeted and customized user experiences across their websites and digital platforms. By leveraging user data, behavior analytics, and A/B testing, VWO Personalization helps businesses optimize their online interactions, increasing engagement, conversions, and customer satisfaction. With features s... Read more about VWO Personalization

Free Trial

NA

Pricing Type

Contact Vendor

Location

India

Feathr is an ad server software designed to optimize digital advertising campaigns and improve ad targeting. With Feathr, businesses can create and deliver personalized ads based on customer data, ensuring that the right message reaches the right audience. The software includes tools for creating dynamic ad creatives, managing budgets, and measuring ad performance across multiple channels. Feathr�... Read more about Feathr

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Genius Monkey is a marketing automation software designed to help businesses automate and optimize their digital marketing campaigns across multiple channels. The platform uses advanced algorithms and machine learning to analyze customer behavior, segment audiences, and deliver personalized ads in real-time. Genius Monkey offers features like automated email campaigns, retargeting, programmatic ad... Read more about Genius Monkey

Free Trial

NA

Pricing Type

$5000 Per feautre

Location

United States

Proxistore is a demand-side platform (DSP) software that helps businesses optimize their digital advertising efforts by automating the purchasing of ad inventory. By integrating with multiple advertising networks, Proxistore allows businesses to target specific audiences with highly relevant ads, improving the efficiency of their campaigns. The software leverages machine learning algorithms to ana... Read more about Proxistore

Free Trial

NA

Pricing Type

Contact Vendor

Location

Belgium

Redefining programmatic native advertising: Simple yet powerful.

Readpeak is a cutting-edge demand-side platform (DSP) software designed to help advertisers optimize their digital advertising campaigns. By using Readpeak, businesses can effectively manage and automate the process of buying digital advertising inventory across multiple channels, including display, video, and mobile ads. The platform leverages advanced algorithms and data analytics to target the ... Read more about Readpeak

Free Trial

NA

Pricing Type

$0 Per month

Location

Finland

iZooto is a powerful customer engagement software designed to help businesses connect with their audience through personalized and targeted marketing strategies. Whether you're aiming to increase website conversions, enhance user retention, or boost overall engagement, iZooto offers a comprehensive suite of tools to achieve your goals. The software features advanced push notification capabilities,... Read more about iZooto

Free Trial

Available

Pricing Type

$85 Per month

Location

India

ConnectRetarget is a sophisticated Retargeting Software designed to help businesses reconnect with potential customers and boost conversion rates through targeted advertising strategies. This advanced platform offers a suite of tools that enable marketers to create, manage, and optimize retargeting campaigns across multiple digital channels, ensuring that ads reach the most relevant audience segme... Read more about ConnectRetarget

Free Trial

NA

Pricing Type

$47 Per feautre

Location

Vietnam

retargg is an advanced Retargeting Software designed to help businesses re-engage potential customers and boost conversion rates through targeted advertising campaigns. This comprehensive platform offers a wide range of features, including audience segmentation, dynamic ad creation, automated campaign management, and detailed analytics, ensuring that retargeting efforts are both effective and effi... Read more about retargg

Free Trial

NA

Pricing Type

$7 Per feautre

Location

United States

Zithara is a comprehensive customer relationship management (CRM) software designed to help businesses manage customer interactions, nurture leads, and boost sales. The platform offers tools for tracking customer data, managing sales pipelines, and organizing marketing campaigns, providing a holistic view of customer relationships. Zithara’s automation features streamline routine tasks, such as ... Read more about Zithara

Free Trial

NA

Pricing Type

Contact Vendor

Location

India

GO Show is a retargeting software that helps businesses re-engage website visitors and drive conversions through personalized ads. Designed for e-commerce and digital marketing teams, GO Show tracks visitor behavior and creates targeted ad campaigns based on user actions, such as browsing history, abandoned carts, and past purchases. The software enables marketers to segment audiences, customize a... Read more about GO Show

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

SearchForce is a powerful marketing automation software designed to optimize digital marketing campaigns and improve customer engagement. This platform provides comprehensive tools for managing paid search, display advertising, and social media marketing seamlessly. With its user-friendly interface, marketers can easily create, monitor, and analyze campaigns across multiple channels. SearchForce�... Read more about SearchForce

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

The Self-Service DSP Built for Agencies

Choozle is a comprehensive advertising agency software designed to streamline the ad management process for agencies of all sizes. It empowers users with tools for managing and optimizing digital advertising campaigns across various channels, including display, video, and social media. With its intuitive interface, Choozle allows agencies to target specific audiences using advanced data analytics ... Read more about Choozle

Free Trial

NA

Pricing Type

$99 Per month

Location

United States

Aimtell is a powerful marketing automation software that helps businesses engage with their customers through targeted push notifications. The platform allows users to create personalized notification campaigns based on customer behavior, location, and interests, ensuring relevant and timely messaging. Aimtell integrates with websites and mobile apps, enabling businesses to send notifications to c... Read more about Aimtell

Free Trial

Available

Pricing Type

$49 Per month

Location

United States

Perfit is an email marketing software designed to help businesses create and manage email campaigns with ease, enhancing customer engagement and driving conversions. The platform includes an intuitive email builder with drag-and-drop functionality, allowing users to design professional emails without technical skills. Perfit supports segmentation and personalization, enabling marketers to tailor c... Read more about Perfit

Free Trial

Available

Pricing Type

$6 Per month

Location

Argentina

Integrated Marketing and Advertising Tools

Cybba is a dynamic digital marketing and advertising platform that specializes in driving e-commerce growth. Tailored for businesses, it provides a range of solutions, including display advertising, onsite engagement, and email marketing. Cybba stands out for its emphasis on personalized and targeted campaigns, leveraging data-driven insights to optimize customer engagement. The platform's user-fr... Read more about Cybba

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

Smart Offers is an innovative retargeting software designed to help businesses optimize their advertising strategies by engaging users who have previously interacted with their brand. This platform provides tools for creating personalized ad campaigns that target potential customers based on their browsing behavior and preferences. With Smart Offers, businesses can effectively retarget users acros... Read more about Smart Offers

Free Trial

NA

Pricing Type

$99 Per feautre

Location

India

Retargeting.biz is a specialized email marketing software designed to help businesses engage their audience and drive conversions effectively. This platform offers comprehensive tools for creating and managing email campaigns, segmenting audiences, and tracking performance metrics. Users can easily design visually appealing emails, personalize content based on user preferences, and automate follow... Read more about Retargeting.biz

Free Trial

Available

Pricing Type

$0.01 Per feautre

Location

Romania

TargetBay is a dynamic email marketing software designed to help businesses create, manage, and optimize their email campaigns effectively. This platform offers a suite of tools that enable users to design visually appealing emails, segment their audience, and automate marketing workflows. With its user-friendly interface, businesses can easily track email performance metrics, such as open rates a... Read more about TargetBay

Free Trial

Available

Pricing Type

Contact Vendor

Location

Georgia

PushPushGo is an advanced push notifications software that enables businesses to engage users through targeted and personalized messaging. The platform allows users to create and send push notifications to web and mobile audiences, enhancing user interaction and retention. PushPushGo supports advanced segmentation, enabling marketers to tailor messages based on user behavior, preferences, and demo... Read more about PushPushGo

Free Trial

Available

Pricing Type

Contact Vendor

Location

Poland

StitcherAds is an innovative Retargeting Software designed to help businesses re-engage visitors and increase conversion rates through targeted and personalized advertising campaigns. This comprehensive platform offers a wide range of features, including audience segmentation, dynamic ad creation, automated campaign management, and detailed performance analytics, ensuring that retargeting efforts ... Read more about StitcherAds

Free Trial

NA

Pricing Type

$2500 Per feautre

Location

United States

The #1 Most Used Tool for Meta Ad Optimization

Madgicx, a cutting-edge advertising software, revolutionizes digital marketing with its AI-driven approach. Designed for efficiency and optimization, it targets businesses seeking to boost their online advertising impact. Key features include autonomous ad buying, where AI automates ad purchases to maximize ROI. Its audience targeting capabilities are precise, utilizing data analytics to reach ide... Read more about Madgicx

Free Trial

NA

Pricing Type

$29 Per month

Location

Israel

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Frequently Asked Questions

Retargeting software helps businesses show ads to users who have previously visited their website or engaged with their brand but didn’t convert.

Digital marketers, eCommerce brands, ad agencies, and SaaS companies use it to re-engage potential customers and drive conversions.

It tracks website visitors using cookies or pixels and displays relevant ads to them across platforms like Google, Facebook, and other ad networks.

Yes, you can re-engage app users based on behavior such as installs, opens, or in-app events.

It boosts conversion rates, increases brand recall, reduces cart abandonment, and improves ROI on ad spend.

Yes, by serving relevant content based on prior interactions, engagement often increases.

It increases marketing efficiency, boosts conversions, and makes better use of existing traffic.

Key features include dynamic ad creation, audience segmentation, cross-channel delivery, analytics, and automation.

Look for ease of use, platform compatibility, targeting flexibility, reporting, and integration with your existing ad stack.