Lasso Overview

Lasso is a website optimization tool software designed to help businesses enhance their online presence, improve conversion rates, and maximize user engagement. The platform includes features like A/B testing, heatmaps, and funnel tracking, enabling marketers to understand user behavior and optimize website performance. Lasso’s insights into click patterns, scroll depth, and conversion paths help businesses identify and address pain points, improving the user experience. The platform’s analytics provide a comprehensive view of site performance, helping teams refine content and design for better results. Ideal for e-commerce, digital marketing, and UX teams, Lasso supports continuous website improvement, boosts engagement, and drives growth through data-driven optimization.

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Lasso Screenshot & Video

Contact Details

  • Vendor Name Lasso Analytics
  • Founded
  • Location United States

Support

  • Email Email
  • Chat Chat
  • Knowledge Base Knowledge Base
  • FAQs/Forum FAQs/Forum

Training

  • Webinar Webinar
  • Documentation Documentation
  • Videos Videos

Licensing & Deployment

  • Proprietary Proprietary
  • Cloud Hosted Cloud Hosted
  • Web-Based Web-Based

Typical Customers

  • Self-Employed Self-Employed
  • Small-Business Small-Business
  • Midsize-Business Midsize-Business

Languages Supported

English


Industries

Advertising & Marketing

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Lasso Features

  • Arrow Icon Link Management
  • Arrow Icon A/B Testing
  • Arrow Icon Website Analytics
  • Arrow Icon Keyword Research Tools
  • Arrow Icon Visitor Tracking
  • Arrow Icon API
  • Arrow Icon Content Management
  • Arrow Icon Competitive Analysis
  • Arrow Icon Engagement Tracking
  • Arrow Icon Performance Metrics
  • Arrow Icon Problem Area Alerts
  • Arrow Icon Conversion Rate Optimization
  • Arrow Icon Data Visualization
  • Arrow Icon Web Traffic Reporting
  • Arrow Icon Campaign Management

Lasso Pricing

Pricing Type

  • Pricing Type Contact Vendor

Preferred Currency

  • USD ($) USD ($)

Free Trial

  • NA

Free Version

  • NA

Payment Frequency

  • NA

Lasso FAQs

Lasso is a website optimization tool software designed to help businesses enhance their online presence, improve conversion rates, and maximize user engagement. The platform includes features like A/B testing, heatmaps, and funnel tracking, enabling marketers to understand user behavior and optimize website performance. Lasso’s insights into click patterns, scroll depth, and conversion paths help businesses identify and address pain points, improving the user experience. The platform’s analytics provide a comprehensive view of site performance, helping teams refine content and design for better results. Ideal for e-commerce, digital marketing, and UX teams, Lasso supports continuous website improvement, boosts engagement, and drives growth through data-driven optimization.

  • No, Lasso does not offer a free version.

  • Yes, Lasso offers a free trial.

  • No, Credit Card details are not required for the Lasso trial.

  • No, Lasso does not offer an API.

  • Lasso offers support with the following options:
    • Email , Chat , Knowledge Base , FAQs/Forum

  • Lasso offers training with the following options:
    • Webinar , Documentation , Videos

  • Lasso supports the following languages:
    • English

  • Following are the typical users of the Lasso:
    • Self-Employed , Small-Business , Midsize-Business

  • Lasso supports the following deployment:
    • Cloud Hosted

  • Lasso supports the following devices and operating systems:
    • Web-Based

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