Google Campaign Manager 360 is a sophisticated campaign management software that allows digital marketers to create, manage, and optimize advertising campaigns across multiple platforms and channels. This platform provides users with an integrated dashboard where they can track their campaigns’ performance, manage ad creatives, and monitor key metrics such as impressions, clicks, conversions, and return on investment (ROI). With features like dynamic creative optimization, audience targeting, and real-time reporting, Campaign Manager 360 helps advertisers deliver personalized and relevant ads to the right audience at the right time. The software also offers cross-channel tracking, enabling businesses to measure the effectiveness of their campaigns across search engines, social media, display ads, and other digital platforms. By integrating with other Google tools, such as Google Analytics and Google Ads, Campaign Manager 360 offers a unified solution for optimizing marketing strategies and achieving better ad performance across digital channels.
Google
United States
Proprietary
Lead Management
