Best PPC Software for Small Businesses (Free & Paid)

Running a small business comes with unique challenges, including tight budgets and limited resources. That’s why choosing the right ppc software can significantly improve your workflow and help you compete more effectively. Here, we feature the top ppc software solutions designed for small businesses—offering affordable pricing, user-friendly interfaces, and scalable features that grow alongside your company.

Last Updated: October 01, 2025

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157 Software

Popular Picks in PPC Software

Viral Launch

Viral Launch

Contact Vendor

Semrush

Semrush

$117.33 Per month

Optmyzr

Optmyzr

$209 Per month

Perpetua

Perpetua

$695 Per month

List of Top Best PPC Software for Small Businesses

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AdLantern is an innovative pay-per-click (PPC) software designed to optimize online advertising campaigns for businesses of all sizes. This platform offers tools for keyword research, ad creation, and performance tracking, ensuring that users can maximize their return on investment (ROI). With features such as automated bidding, budget management, and A/B testing, AdLantern enables users to refine... Read more about AdLantern

Free Trial

Available

Pricing Type

$99 Per feautre

Location

United States

Market(r) is a powerful pay-per-click (PPC) software designed to optimize digital advertising campaigns across search engines and social media platforms. This platform enables businesses to create, manage, and track PPC campaigns with ease, helping them maximize their return on investment (ROI). Market(r) offers tools for keyword research, ad copy creation, and bid management, ensuring that ads re... Read more about Market(r)

Free Trial

Available

Pricing Type

$85 Per user

Location

United States

BRIKKER is an advanced campaign management software designed to empower businesses with effective marketing strategies across multiple channels. This platform offers a comprehensive suite of tools that facilitate campaign planning, execution, and analysis, enabling organizations to optimize their marketing efforts and drive engagement. With BRIKKER, users can create, manage, and track marketing ca... Read more about BRIKKER

Free Trial

NA

Pricing Type

$35 Per feautre

Location

United States

AdFixer is a pay-per-click (PPC) software solution designed to help businesses optimize their online advertising campaigns and drive better ROI. The platform offers powerful tools for managing, tracking, and analyzing PPC ads across various channels such as Google Ads, Bing, and social media platforms. With AdFixer, businesses can create and manage ad campaigns, adjust bids, and optimize keywords ... Read more about AdFixer

Free Trial

NA

Pricing Type

Contact Vendor

Location

Bulgaria

Xmars is a powerful marketing analytics software that helps businesses optimize their marketing efforts through data-driven insights. Designed for marketing professionals, Xmars provides tools to track, measure, and analyze marketing campaigns across multiple channels, including social media, email, SEO, and paid advertising. The platform offers real-time analytics and reporting, allowing business... Read more about Xmars

Free Trial

NA

Pricing Type

$99 Per month

Location

United States

Bidmatik is an innovative pay-per-click (PPC) software designed to optimize digital advertising campaigns for businesses of all sizes. This platform offers a comprehensive suite of tools for managing bids, tracking performance, and analyzing advertising metrics effectively. With its user-friendly interface, Bidmatik allows marketers to create and manage PPC campaigns across various platforms, incl... Read more about Bidmatik

Free Trial

Available

Pricing Type

Contact Vendor

Location

Canada

Cloyen is a powerful pay-per-click (PPC) advertising software designed to help businesses manage, optimize, and scale their digital ad campaigns across various platforms, including Google Ads, Bing, and social media networks. Whether you're a small business or a large enterprise, Cloyen enables you to maximize the return on your advertising investment by automating bid management, budget allocatio... Read more about Cloyen

Free Trial

NA

Pricing Type

Contact Vendor

Location

India

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