Best Trade Promotion Management Software

Trade Promotion Management Software helps businesses plan, execute, and track trade promotions effectively. Designed for sales and marketing teams, this software streamlines the promotion process by offering features like budgeting, tracking expenses, and measuring ROI. It ensures that promotions align with business goals and optimize marketing spend, reducing inefficiencies and errors in promotional planning. Struggling to manage your promotional campaigns effectively? Trade Promotion Management Systems provide tools that enable businesses to analyze past promotions, forecast future campaigns, and optimize the allocation of resources. These systems help teams monitor performance in real-time, make data-driven decisions, and improve collaboration across departments. Explore our list of the Best Trade Promotion Management Software to discover the ideal solution that fits your business needs and enhances promotional strategies.

Last Updated: September 03, 2025

62 Software

List of Top Trade Promotion Management (TPM) Software | Best TPM Solutions

Pricing Options

Monthly Subscription

Annual Subscription

One-Time Payment

Quote Based

Features

Trade Agreement Management

Claims Management

Workflow Management

Price/Margin Management

Discount Management

Competitive Analysis

Compliance Management

Demand Forecasting

ROI Tracking

Promotions Management

Settlement Management

Promotion Calendar

Performance Metrics

Customer Management

Budgeting/Forecasting

Promotion Optimization

Artificial Intelligence

Company Size

Self Employed

Small Business

Medium Business

Enterprise

I'm looking for Trade Promotion Management Software that is:

Qixol Promo is an advanced trade promotion management software that empowers businesses to optimize their promotional strategies. Designed for manufacturers and retailers, it streamlines the planning, execution, and analysis of trade promotions, ensuring a datadriven approach to marketing. With features like budget management, promotional performance tracking, and analytics, Qixol Promo helps user... Read more about Qixol Promo

Free Trial

Available

Pricing Type

$200 Per user

Location

United Kingdom

Effectmanager is an advanced sales forecasting software designed to help organizations predict future sales performance and optimize their strategies. This platform provides a comprehensive suite of tools for analyzing historical data, tracking sales trends, and generating accurate forecasts. With its user-friendly interface, Effectmanager allows sales teams to create custom forecasting models, in... Read more about Effectmanager

Free Trial

Available

Pricing Type

$49 Per feautre

Location

Denmark

EMPPLAN is a specialized field service management software that enhances service delivery for businesses operating in the field. The platform provides tools for scheduling, dispatching, and managing field personnel effectively. With real-time tracking features, technicians can receive job updates and submit reports directly from their mobile devices, improving communication and accountability. EMP... Read more about EMPPLAN

Free Trial

Available

Pricing Type

$15 Per user

Location

Germany

SpendO is an advanced trade promotion management software designed to help businesses optimize their marketing expenditures and maximize return on investment (ROI). This platform offers a comprehensive suite of tools that facilitate planning, execution, and analysis of trade promotions across various channels. With SpendO, organizations can create, manage, and track promotional campaigns in real-t... Read more about SpendO

Free Trial

Available

Pricing Type

$10000 Per feautre

Location

United States

Vividly is a powerful Trade Promotion Management (TPM) software that helps businesses in consumer goods and retail industries optimize their trade marketing efforts. This tool is designed to simplify and automate the planning, execution, and analysis of trade promotions. By integrating data from various sources, Vividly offers businesses the ability to track promotional spend, measure ROI, and ens... Read more about Vividly

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

Acumen Invest is a Trade Promotion Management Software designed to help businesses optimize trade marketing strategies and improve ROI. The platform provides tools for planning, executing, and tracking trade promotions across various channels. Acumen Invest allows businesses to set budgets, monitor expenses, and analyze promotion performance in real-time. The software includes features for collabo... Read more about Acumen Invest

Free Trial

NA

Pricing Type

Contact Vendor

Location

United Kingdom

Let’s Plan is a trade promotion management software designed to help businesses optimize and streamline their promotional campaigns. Whether you're running consumer goods, retail promotions, or business-to-business marketing campaigns, Let’s Plan helps you track, manage, and analyze all aspects of trade promotions. The software provides tools for budgeting, forecasting, and planning promotions... Read more about Let’s Plan

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

WinTheMarket is a trade promotion management software designed to help businesses optimize their trade promotions, improve execution, and maximize ROI. With features tailored for sales and marketing teams, WinTheMarket allows companies to plan, manage, and analyze promotional campaigns effectively. The platform provides tools to create promotion calendars, track promotional activities, and monitor... Read more about WinTheMarket

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Duyo is a sophisticated trade promotion management software designed to help consumer goods companies optimize their trade spending and improve ROI on promotional activities. With Duyo, businesses can plan, execute, and track trade promotions in real-time, ensuring that they are effectively targeting the right markets and customers. The software allows users to manage promotional budgets, analyze ... Read more about Duyo

Free Trial

NA

Pricing Type

Contact Vendor

Location

France

LexiaStudio is a trade promotion management software that helps businesses plan, execute, and evaluate promotional campaigns more effectively. Designed specifically for the retail and consumer goods industry, LexiaStudio allows companies to manage discounts, offers, and deals across various sales channels. With its powerful analytics tools, businesses can measure the success of each promotion, tra... Read more about LexiaStudio

Free Trial

NA

Pricing Type

Contact Vendor

Location

Singapore

QuartzSales is an advanced sales tracking software that helps businesses monitor, analyze, and optimize their sales performance. The platform provides a unified dashboard where sales teams can track leads, opportunities, and conversions in real time. QuartzSales offers powerful analytics tools, allowing users to break down sales data by team, region, product, or other key metrics to identify trend... Read more about QuartzSales

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Confido is a powerful trade promotion management (TPM) software that helps businesses in the retail and consumer goods sectors optimize their promotional campaigns. The platform streamlines the planning, execution, and analysis of trade promotions, ensuring that companies maximize return on investment (ROI) while minimizing waste. Confido offers tools for budgeting, forecasting, and tracking promo... Read more about Confido

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

No buyer guide found.

Frequently Asked Questions

Trade promotion management software helps businesses plan, execute, track, and analyze promotional activities with retailers and distributors.

Trade promotions are marketing efforts like discounts, in-store displays, or co-branded ads that manufacturers offer to retailers to increase sales.

The main purpose is to manage and optimize trade spend, forecast outcomes, and measure promotion effectiveness.

Key features include promotion planning, budgeting, forecasting, deduction management, claim processing, and analytics.

It tracks execution status, compares performance with forecasts, and logs outcomes for reporting.

It automates planning, tracking, and reporting—reducing spreadsheet use and human error.

Yes, all teams gain access to up-to-date information about ongoing and planned campaigns.

It enables smarter planning, allowing teams to invest in promotions that actually drive revenue.

For companies managing multiple promotions, TPM software often pays for itself through increased efficiency, better budgeting, and higher ROI.

It improves the efficiency of promotional campaigns, reduces financial leakage, helps track promotion effectiveness, enhances collaboration with retailers, and supports better planning and forecasting.

Trade Promotion Management Software is commonly used by consumer goods companies, food and beverage brands, retail suppliers, pharmaceutical firms, and manufacturers that regularly run promotional campaigns through distributors or retail partners.

Industries such as consumer packaged goods (CPG), retail, food and beverage, pharmaceuticals, electronics, and any business heavily reliant on trade promotions benefit from using TPM software.