Aforza is a comprehensive trade promotion management software designed to help consumer goods companies optimize their promotional strategies and improve profitability. The platform provides tools for planning, executing, and analyzing trade promotions, including discounts, coupons, and in-store events. Aforza's advanced analytics features enable businesses to track promotional effectiveness in real-time, assess the impact on sales and market share, and adjust strategies as needed. The software also supports collaboration between sales, marketing, and finance teams, ensuring that everyone is aligned on goals and strategies. With Aforza, businesses can optimize their promotional budgets by identifying the most effective promotions and avoiding overspending on underperforming campaigns. The platform's integration with enterprise resource planning (ERP) systems and customer relationship management (CRM) software ensures that trade promotions are seamlessly incorporated into broader business operations. Whether used by manufacturers, distributors, or retailers, Aforza helps businesses drive smarter, more effective trade promotions that boost sales and improve overall market performance.
Aforza
United Kingdom
Email
Trade Agreement Management
