Marketo Engage Overview

Marketo Engage is a powerful email marketing software designed to help businesses create, manage, and optimize their email campaigns effectively. With its user-friendly interface, marketers can easily design visually appealing emails using customizable templates and a drag-and-drop editor. The software offers robust automation features, allowing users to segment their audience, personalize content, and schedule campaigns for maximum engagement. Marketo Engage provides advanced analytics that track email performance, including open rates, click-through rates, and conversions, enabling businesses to refine their strategies and improve ROI. Additionally, the platform integrates seamlessly with various CRM and marketing automation tools, providing a holistic view of customer interactions. Ideal for businesses of all sizes, Marketo Engage empowers organizations to enhance their email marketing efforts and drive customer engagement.

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Contact Details

  • Vendor Name Adobe
  • Founded 1967
  • Location United States

Support

  • 24x7 Support 24x7 Support
  • Email Email
  • Phone Phone
  • Chat Chat
  • Knowledge Base Knowledge Base
  • FAQs/Forum FAQs/Forum

Training

  • In-person In-person
  • Live Online Live Online
  • Webinar Webinar
  • Documentation Documentation
  • Videos Videos

Licensing & Deployment

  • Proprietary Proprietary
  • Cloud Hosted Cloud Hosted
  • Web-Based Web-Based
  • Android Android

Typical Customers

  • Self-Employed Self-Employed
  • Small-Business Small-Business
  • Midsize-Business Midsize-Business

Languages Supported

English


Industries

Computer Software, Food & Beverages, Hospital & Health Care, Information Technology & Services, Management Consulting

Marketo Engage Features

  • Predictive Analytics
  • Website Analytics
  • Dashboard
  • Engagement Tracking
  • Campaign Tracking
  • Customer Journey Mapping
  • ROI Tracking
  • Data Visualization
  • Social Media Integration
  • Behavior Tracking
  • AB Testing
  • Multi-Channel Attribution
  • Keyword Tracking
  • Performance Metrics
  • Reporting & Statistics
  • Customizable Reports
  • Campaign Analytics
  • Conversion Tracking
  • Customer Segmentation
  • Ad hoc Reporting
  • Multi-Channel Data Collection
  • Tag Management
  • Data Source Connectors
  • SEO Management
  • Cohort Analysis
  • KPI Monitoring
  • Lead Management
  • Activity Dashboard
  • Campaign Management
  • Data Import/Export
  • Campaign Segmentation
  • Contact Database
  • Campaign Planning
  • Multi-Channel Marketing
  • Channel Management
  • Reporting & Statistics
  • Lead Capture
  • Campaign Scheduling
  • Drip Campaigns
  • Lead Generation
  • Engagement Tracking
  • Conversion Rate Optimization
  • Visual Analytics
  • Click Tracking
  • Auto-Responders
  • Template Management
  • Customer Segmentation
  • Multi-Campaign
  • Campaign Analytics
  • Social Media Integration
  • Email Marketing
  • AB Testing
  • Content Management
  • Customer Segmentation
  • Alerts/Notifications
  • Engagement Tracking
  • Publishing Options
  • Template Management
  • Web Forms
  • Widgets
  • SEO Management
  • Drag & Drop
  • Content Management
  • Email Marketing
  • Campaign Segmentation
  • Multi-Channel Marketing
  • Auto-Responders
  • Responsive Web Design
  • Social Media Integration
  • Lead Management
  • Design Management
  • AB Testing
  • CRM
  • WYSIWYG Editor
  • Campaign Management
  • Lead Capture
  • Forms Management
  • Contact Management
  • Lead Generation
  • Website Management
  • Event Triggered Actions
  • Form Builder
  • Conversion Tracking
  • Media Library
  • Drip Campaigns
  • Customizable CTAs
  • Email Marketing
  • Engagement Tracking
  • Customizable Forms
  • ROI Tracking
  • Website Visitor Tracking
  • Lead Capture
  • Marketing Calendar
  • Dynamic Content
  • Event Triggered Actions
  • SMS Marketing
  • AB Testing
  • Lead Qualification
  • Data Import/Export
  • Conversion Tracking
  • Social Marketing
  • Landing Pages
  • Template Management
  • Segmentation
  • Campaign Analytics
  • Lead Generation
  • Multi-Channel Communication
  • Sales Analytics
  • Lead Management
  • Multi-Campaign
  • Multi-Channel Marketing
  • Marketing Automation
  • Campaign Management
  • CRM
  • Template Management
  • Event Triggered Actions
  • AB Testing
  • Image Library
  • Email Tracking
  • Click Tracking
  • Contact Database
  • Dynamic Content
  • Auto-Responders
  • CRM
  • Subscriber Management
  • WYSIWYG Editor
  • Campaign Analytics
  • Contact Management
  • CAN SPAM Compliance
  • Customer Segmentation
  • Multi-Channel Marketing
  • List Management
  • Spam Blocker
  • Drag & Drop
  • Campaign Scheduling
  • Lead Capture
  • Drip Campaigns
  • Landing Pages/Web Forms
  • Engagement Tracking
  • Multi-Campaign
  • eCommerce Integration
  • Customer Journey Mapping
  • GDPR Compliance
  • ROI Tracking
  • Pipeline Management
  • Lead Qualification
  • Contact Management
  • Email Marketing
  • Web Forms
  • Lead Capture
  • Contact Database
  • CRM
  • Activity Tracking
  • Event Triggered Actions
  • Campaign Planning
  • Lead Segmentation
  • Lead Management
  • Customer Segmentation
  • Chat/Messaging
  • Prospecting Tools
  • Campaign Management
  • Engagement Tracking
  • Auto-Responders
  • Social Media Integration
  • Conversion Tracking
  • Multi-Channel Marketing
  • Lead Nurturing
  • Email Management
  • Campaign Analytics
  • Drip Campaigns
  • Landing Pages
  • Multi-Campaign
  • Lead Verification
  • Forms Management
  • Lead Scoring
  • Automated Publishing
  • Campaign Analytics
  • Commenting/Notes
  • Tagging
  • Contact Management
  • Social Media Monitoring
  • Performance Metrics
  • Campaign Planning
  • Multi-Campaign
  • Content Management
  • Social Promotion
  • Multi-Channel Marketing
  • Image Library
  • Post Scheduling
  • Email Marketing
  • Conversion Tracking
  • Campaign Management
  • Drag & Drop
  • Reporting/Analytics
  • Engagement Tracking
  • Multi-Channel Management
  • Content Library
  • AB Testing
  • Multi-Account Management
  • Social Media Integration
  • Calendar Management
  • Trend Analysis
  • Customer Segmentation
  • Keyword Filtering
  • Automated Scheduling
  • Click Tracking
  • Churn Management
  • Engagement Tracking
  • Email Management
  • Social Media Integration
  • CRM
  • Multi-Language
  • Real Time Analytics
  • Campaign Management
  • Content Management
  • Event Triggered Actions
  • Feedback Management
  • Multi-Channel Communication
  • Customer Database
  • Surveys & Feedback
  • Customer Experience Management
  • Communication Management
  • Live Chat
  • Customer Segmentation
  • Visual Analytics
  • Customer History
  • Customer Portal
  • Sentiment Analysis
  • Lead Nurturing
  • Sales Reports
  • Social Media Integration
  • Monitoring
  • Pipeline Management
  • Template Management
  • Lead Qualification
  • Calendar Management
  • Sales Forecasting
  • Lead Distribution
  • Prospecting Tools
  • Task Management
  • Document Storage
  • Lead Segmentation
  • Reminders
  • Email Tracking
  • Interaction Tracking
  • CRM
  • Web Forms
  • Email Marketing
  • Lead Capture
  • Campaign Management
  • Contact Management
  • Workflow Management
  • Sales Trend Analysis
  • Source Tracking
  • Lead Generation
  • Opportunity Management
  • Website Analytics
  • User Management
  • Advertising Management
  • Keyword Rank Tracking
  • Visual Analytics
  • Campaign Management
  • Conversion Rate Optimization
  • Performance Management
  • WYSIWYG Editor
  • Google Analytics Integration
  • SEO Management
  • Website Management
  • ROI Tracking
  • Campaign Analytics
  • Link Management
  • Performance Metrics
  • Multi-Campaign
  • Email Marketing
  • Competitive Analysis
  • Audit Management
  • Monitoring
  • Multi-Location
  • Content Management
  • Keyword Research Tools
  • Keyword Tracking
  • Landing Pages
  • Click Tracking
  • Backlink Monitoring
  • Web Traffic Reporting
  • Social Media Integration
  • Real Time Notifications
  • SEO Management
  • Search/Filter
  • Template Management
  • Post Management
  • Content Management
  • Landing Pages/Web Forms
  • Calendar Management
  • Collaboration Tools
  • Social Media Integration
  • Drag & Drop
  • Content Library
  • Customizable Templates
  • Website Management
  • Activity Dashboard
  • Image Library
  • WYSIWYG Editor
  • Video Management
  • Customizable Branding
  • Website Analytics
  • Post Scheduling
  • Content Publishing Options
  • Website Hosting
  • Target Account Identification
  • Lead Nurturing
  • Campaign Personalization
  • Lead Qualification
  • Reporting/Analytics
  • Lead Management
  • List Management
  • Multi-Channel Marketing
  • Landing Pages/Web Forms
  • Behavior Analytics
  • Dynamic Content
  • Lead Nurturing
  • Customer Profiles
  • Behavioral Analytics
  • Reporting & Statistics
  • Customizable Templates
  • Drag & Drop
  • Activity Dashboard
  • Collaboration Tools
  • Customer Experience Management
  • Data Import/Export
  • Activity Tracking
  • Engagement Tracking
  • Performance Metrics
  • Predictive Analytics
  • Customer Segmentation
  • A/B Testing
  • Performance Metrics
  • Lead Notifications
  • Lead Segmentation
  • Personalization
  • Lead Qualification
  • Lead Capture
  • Drip Campaigns
  • Campaign Management
  • Pipeline Management
  • Customer Journey Mapping
  • Data Import/Export
  • Advertising Management
  • Cross Channel Attribution
  • Performance Metrics
  • Audience Targeting
  • Campaign Analytics
  • Attribution Modeling
  • Engagement Tracking
  • ROI Tracking
  • Predictive Analytics
  • Multi-Campaign
  • Multi-Touch Attribution
  • Campaign Management
  • Customer Segmentation
  • Conversion Tracking
  • Affiliate Management
  • Text-to-Win
  • Push Notifications
  • Mobile Access
  • SMS Marketing
  • Customizable Templates
  • Engagement Tracking
  • Activity Dashboard
  • Email Marketing
  • Campaign Management
  • Contact Management
  • Customer Segmentation
  • Campaign Analytics
  • Autoresponders
  • Recommendations
  • Abandoned Cart Saver
  • Account Based Marketing
  • Content Analytics
  • Third-Party Integrations
  • Campaign Segmentation
  • Customer Segmentation
  • Engagement Tracking
  • Behavioral Targeting
  • Customizable Branding
  • Experience Management
  • Customer Profiles
  • Behavior Tracking
  • A/B Testing
  • Real-Time Analytics
  • Website Personalization
  • Contextual Targeting
  • Drag & Drop
  • Reporting/Analytics
  • Activity Dashboard
  • Alerts/Notifications
  • Real-Time Reporting
  • Website Analytics
  • Email Marketing
  • AI/Machine Learning
  • Alerts/Notifications
  • Predictive Analytics
  • Lead Distribution
  • Lead Qualification
  • Data Enrichment
  • Demographic/Firmographic Data
  • Customizable Scoring
  • Prioritization
  • Process/Workflow Automation
  • Multiple Scoring Models
  • Goal Management
  • Contact Management
  • Workflow Management
  • Lead Qualification
  • Lead Management
  • Engagement Tracking
  • Alerts/Notifications
  • Meeting Management
  • Collaboration Tools
  • Sales Onboarding & Training
  • Activity Tracking
  • Performance Management
  • Reporting & Statistics
  • Customizable Branding
  • Campaign Management
  • Document Management
  • Email Marketing
  • Campaign Management
  • Pipeline Management
  • Lead Management
  • Lead Capture
  • Referral Tracking
  • Sales Activity Management
  • Performance Metrics
  • Third-Party Integrations
  • Customer Database
  • Territory Management
  • Activity Dashboard
  • Forecasting
  • Contact Management
  • Task Management
  • Opportunity Management
  • Customizable Fields

Marketo Engage Pricing

Pricing Type

  • Pricing Type Contact Vendor

Preferred Currency

  • USD ($) USD ($)

Free Trial

  • NA

Free Version

  • NA

Payment Frequency

  • NA

Marketo Engage FAQs

  • No, Marketo Engage does not offer a free version.

  • Yes, Marketo Engage offers a free trial.

  • No, Credit Card details are not required for the Marketo Engage trial.

  • No, Marketo Engage does not offer an API.

  • Marketo Engage offers support with the following options:
    • 24x7 Support , Email , Phone , Chat , Knowledge Base , FAQs/Forum

  • Marketo Engage offers training with the following options:
    • In-person , Live Online , Webinar , Documentation , Videos

  • Marketo Engage supports the following languages:
    • English

  • Following are the typical users of the Marketo Engage:
    • Self-Employed , Small-Business , Midsize-Business

  • Marketo Engage supports the following deployment:
    • Cloud Hosted

  • Marketo Engage supports the following devices and operating systems:
    • Web-Based , Android