This rule proposed by psychology professor Albert Mehrabian states that people’s reaction or interpretation of a message has more to do with nonverbal factors and less to do with words. For a time, this concept has been widely. Read More
We live in the age of automation. Software, AI, and many other technological advances have made automation a hugely important part of marketing, as well as many other industries. How can automation fit into your company’s marketing strategy? Read More
Videos are arguably one of the most effective marketing tools to connect with your audience. They offer better chances of catching your viewers' attention, engaging them, boosting your conversion rates. Read More
Did you know that over 255 million Americans shopped online in 2020? As an e-commerce business owner, you're in the right industry at the right time. However, if you don't capitalize on your marketing plan correctly then you risk missing out. Read More
Ever wondered what is the go-to digital marketing activity which converts prospects into leads and nurtures relationships with customers? Yes, the answer to this fascinating question is ‘Email Marketing. Read More